[{"data":1,"prerenderedAt":93},["ShallowReactive",2],{"$f0qka8zI3702CXtTYY6irf4d9kx2lrrOF7IcZN9s6w-0":3,"$fcpR8y9uUIfOhkJhK3JAM9KIF06VghBn6VI22tMuT_Kw":28},{"job":4},{"id":5,"slug":6,"title":7,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":12,"remote":13,"employmentType":14,"department":16,"content_html":17,"content_text":18,"years":19,"createdAt":20,"updatedAtISO":21,"postedAtISO":22,"hasSalary":13,"salaryMin":23,"salaryMax":24,"currency":25,"schema":26},"2b884b3f1d26a93135482c941e1fdc1d404fc76f278fc784915450e3941ecfb6","creator-relations-specialist-influencer-marketing-at-viral-nation-ea8513661c","Creator Relations Specialist (Influencer Marketing)","Viral Nation","https://logo.clearbit.com/viralnation.com","We're a social & digital-first marketing agency, pushing the boundaries to deliver measurable results to brands globally","Advertising Services","Canada",false,[15],"Full-time","Other","\u003Cp>At \u003Cstrong>Viral Nation,\u003C/strong> we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\u003C/p>\n\u003Cp>While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!\u003C/p>\u003Cp>Viral Nation Inc. is seeking an organized, hardworking, and motivated Creator Relations Specialist to provide support to both the Marketing and Talent agency. This person will be responsible for driving the expansion of digital partnerships and promotional partnerships on behalf of our represented Talent and Brand Clients. Must be a positive and creative problem-solver who can handle a multitude of tasks in a fast-paced environment to aid in business development and procurement.\u003C/p>\n\u003Cp>\u003Cstrong>Responsibilities:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Identify and vet high performing and brand aligned creators/influencers through online channels (e.g. Viral Nation’s proprietary technology, HypeAuditor, social platforms and professional networks) for branded campaigns \u003C/li>\n\u003Cli>Generate and provide creator shortlists for branded campaigns and client services with the objective of converting a majority of creators into paid campaigns\u003C/li>\n\u003Cli>Facilitate the onboarding of qualified creators as assigned by the team, including platform opt-ins and other requirements that support the pipeline of data for campaign measurement\u003C/li>\n\u003Cli>Collaborate with Client Services teams to ensure seamless execution of campaigns, utilizing Viral Nation technology and tools to maintain consistency, align with client expectations, and deliver on agreed upon goals, client objectives, and workflows\u003C/li>\n\u003Cli>Utilize Viral Nation provided technology and tools to execute campaigns efficiently, ensuring all processes align with internal workflows and client objectives\u003C/li>\n\u003Cli>Negotiate and prepare proposals, agreements, and creator compensation structures including managing agreement redlines\u003C/li>\n\u003Cli>Communicate the unique value proposition of branded opportunities to creators through meetings, presentations, and marketing materials\u003C/li>\n\u003Cli>Assess Talent by way of objective and subjective criteria to determine revenue potential and  campaign performance\u003C/li>\n\u003Cli>Establish a living database and record of all creators/influencers to be leveraged for campaigns and/or monitoring growth for later engagement\u003C/li>\n\u003Cli>Proactively identify content trends and emerging creators/influencers that could enhance campaigns\u003C/li>\n\u003Cli>Support an environment of empowerment for team and colleagues with the resources, tools, and support they need to encourage them to anticipate and exceed expectations\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Qualifications and Skills:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Is an active participant and consumer of the social media industry\u003C/li>\n\u003Cli>Must have a minimum of 1-2 years of working experience with Influencer Marketing, Talent Representation, Business Development, or in a sales environment\u003C/li>\n\u003Cli>Demonstrate knowledge of, and prior experience with social trends, the creator economy and analyzing social media metrics\u003C/li>\n\u003Cli>Exceptional work ethic, organization, and ability to manage numerous priorities\u003C/li>\n\u003Cli>Excellent communication (full proficiency in English) and interpersonal skills\u003C/li>\n\u003Cli>Strong organizational skills with high attention to detail and the ability to manage multiple campaigns simultaneously and a vast volume of creators/influencers \u003C/li>\n\u003Cli>Previous experience with Hubspot, Kantata, TikTok Creator Marketplace, and PandaDoc is a plus\u003C/li>\n\u003C/ul>\n\u003Cp>This role has an annual salary range of \u003Cstrong>$55,000 to $70,000\u003C/strong>. \u003C/p>\n\n\u003Cp>This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\u003C/p>\n\u003Cbr>Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003Cp>\u003Cstrong>Compensation Philosophy:\u003C/strong>\u003C/p>\n\u003Cbr>At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\n\u003Cbr>Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\n\u003Cp>\u003Cstrong>AI in Recruitment:\u003C/strong>\u003C/p>\n\n\u003Cp>Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\u003C/p>\n\u003Cp>\u003Cstrong>DEI Commitment:\u003C/strong>\u003C/p>\n\u003Cp>Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.\u003C/p>","At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\nWhile we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!Viral Nation Inc. is seeking an organized, hardworking, and motivated Creator Relations Specialist to provide support to both the Marketing and Talent agency. This person will be responsible for driving the expansion of digital partnerships and promotional partnerships on behalf of our represented Talent and Brand Clients. Must be a positive and creative problem-solver who can handle a multitude of tasks in a fast-paced environment to aid in business development and procurement.\nResponsibilities:\n\nIdentify and vet high performing and brand aligned creators/influencers through online channels (e.g. Viral Nation’s proprietary technology, HypeAuditor, social platforms and professional networks) for branded campaigns \nGenerate and provide creator shortlists for branded campaigns and client services with the objective of converting a majority of creators into paid campaigns\nFacilitate the onboarding of qualified creators as assigned by the team, including platform opt-ins and other requirements that support the pipeline of data for campaign measurement\nCollaborate with Client Services teams to ensure seamless execution of campaigns, utilizing Viral Nation technology and tools to maintain consistency, align with client expectations, and deliver on agreed upon goals, client objectives, and workflows\nUtilize Viral Nation provided technology and tools to execute campaigns efficiently, ensuring all processes align with internal workflows and client objectives\nNegotiate and prepare proposals, agreements, and creator compensation structures including managing agreement redlines\nCommunicate the unique value proposition of branded opportunities to creators through meetings, presentations, and marketing materials\nAssess Talent by way of objective and subjective criteria to determine revenue potential and  campaign performance\nEstablish a living database and record of all creators/influencers to be leveraged for campaigns and/or monitoring growth for later engagement\nProactively identify content trends and emerging creators/influencers that could enhance campaigns\nSupport an environment of empowerment for team and colleagues with the resources, tools, and support they need to encourage them to anticipate and exceed expectations\n\nQualifications and Skills:\n\nIs an active participant and consumer of the social media industry\nMust have a minimum of 1-2 years of working experience with Influencer Marketing, Talent Representation, Business Development, or in a sales environment\nDemonstrate knowledge of, and prior experience with social trends, the creator economy and analyzing social media metrics\nExceptional work ethic, organization, and ability to manage numerous priorities\nExcellent communication (full proficiency in English) and interpersonal skills\nStrong organizational skills with high attention to detail and the ability to manage multiple campaigns simultaneously and a vast volume of creators/influencers \nPrevious experience with Hubspot, Kantata, TikTok Creator Marketplace, and PandaDoc is a plus\n\nThis role has an annual salary range of $55,000 to $70,000. \n\nThis range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\nWhere an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCompensation Philosophy:\nAt Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\nCompensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\nAI in Recruitment:\n\nViral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\nDEI Commitment:\nViral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.",0,1788319915000,"2026-09-02 05:33:07","2026-08-31T17:40:34.000Z",55000,70000,"CAD",{"jsonldValid":13,"jsonld":27},"",{"jobs":29},[30,40,53,61,74,82],{"id":31,"slug":32,"title":7,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":33,"country":33,"remote":13,"employmentType":34,"department":16,"content_html":35,"content_text":36,"years":19,"createdAt":20,"updatedAtISO":21,"postedAtISO":37,"hasSalary":13,"salaryMin":19,"salaryMax":19,"currency":38,"schema":39},"97a5daea9ddd2b2a65018d624ae5c4dd7d9ae44daabb5ab7d7ab50a1c381dd04","creator-relations-specialist-influencer-marketing-at-viral-nation-84df262aa1","United States",[15],"\u003Cp>At \u003Cstrong>Viral Nation,\u003C/strong> we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\u003C/p>\n\u003Cp>While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!\u003C/p>\u003Cp>Viral Nation Inc. is seeking an organized, hardworking, and motivated Creator Relations Specialist to provide support to both the Marketing and Talent agency. This person will be responsible for driving the expansion of digital partnerships and promotional partnerships on behalf of our represented Talent and Brand Clients. Must be a positive and creative problem-solver who can handle a multitude of tasks in a fast-paced environment to aid in business development and procurement.\u003C/p>\n\u003Cp>\u003Cstrong>Responsibilities:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Identify and vet high performing and brand aligned creators/influencers through online channels (e.g. Viral Nation’s proprietary technology, HypeAuditor, social platforms and professional networks) for branded campaigns \u003C/li>\n\u003Cli>Generate and provide creator shortlists for branded campaigns and client services with the objective of converting a majority of creators into paid campaigns\u003C/li>\n\u003Cli>Facilitate the onboarding of qualified creators as assigned by the team, including platform opt-ins and other requirements that support the pipeline of data for campaign measurement\u003C/li>\n\u003Cli>Collaborate with Client Services teams to ensure seamless execution of campaigns, utilizing Viral Nation technology and tools to maintain consistency, align with client expectations, and deliver on agreed upon goals, client objectives, and workflows\u003C/li>\n\u003Cli>Utilize Viral Nation provided technology and tools to execute campaigns efficiently, ensuring all processes align with internal workflows and client objectives\u003C/li>\n\u003Cli>Negotiate and prepare proposals, agreements, and creator compensation structures including managing agreement redlines\u003C/li>\n\u003Cli>Communicate the unique value proposition of branded opportunities to creators through meetings, presentations, and marketing materials\u003C/li>\n\u003Cli>Assess Talent by way of objective and subjective criteria to determine revenue potential and  campaign performance\u003C/li>\n\u003Cli>Establish a living database and record of all creators/influencers to be leveraged for campaigns and/or monitoring growth for later engagement\u003C/li>\n\u003Cli>Proactively identify content trends and emerging creators/influencers that could enhance campaigns\u003C/li>\n\u003Cli>Support an environment of empowerment for team and colleagues with the resources, tools, and support they need to encourage them to anticipate and exceed expectations\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Qualifications and Skills:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Is an active participant and consumer of the social media industry\u003C/li>\n\u003Cli>Must have a minimum of 1-2 years of working experience with Influencer Marketing, Talent Representation, Business Development, or in a sales environment\u003C/li>\n\u003Cli>Demonstrate knowledge of, and prior experience with social trends, the creator economy and analyzing social media metrics\u003C/li>\n\u003Cli>Exceptional work ethic, organization, and ability to manage numerous priorities\u003C/li>\n\u003Cli>Excellent communication (full proficiency in English) and interpersonal skills\u003C/li>\n\u003Cli>Strong organizational skills with high attention to detail and the ability to manage multiple campaigns simultaneously and a vast volume of creators/influencers \u003C/li>\n\u003Cli>Previous experience with Hubspot, Kantata, TikTok Creator Marketplace, and PandaDoc is a plus\u003C/li>\n\u003C/ul>\n\n\u003Cp>This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\u003C/p>\n\u003Cbr>Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003Cp>\u003Cstrong>Compensation Philosophy:\u003C/strong>\u003C/p>\n\u003Cbr>At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\n\u003Cbr>Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\n\u003Cp>\u003Cstrong>AI in Recruitment:\u003C/strong>\u003C/p>\n\n\u003Cp>Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\u003C/p>\n\u003Cp>\u003Cstrong>DEI Commitment:\u003C/strong>\u003C/p>\n\u003Cp>Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.\u003C/p>","At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\nWhile we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!Viral Nation Inc. is seeking an organized, hardworking, and motivated Creator Relations Specialist to provide support to both the Marketing and Talent agency. This person will be responsible for driving the expansion of digital partnerships and promotional partnerships on behalf of our represented Talent and Brand Clients. Must be a positive and creative problem-solver who can handle a multitude of tasks in a fast-paced environment to aid in business development and procurement.\nResponsibilities:\n\nIdentify and vet high performing and brand aligned creators/influencers through online channels (e.g. Viral Nation’s proprietary technology, HypeAuditor, social platforms and professional networks) for branded campaigns \nGenerate and provide creator shortlists for branded campaigns and client services with the objective of converting a majority of creators into paid campaigns\nFacilitate the onboarding of qualified creators as assigned by the team, including platform opt-ins and other requirements that support the pipeline of data for campaign measurement\nCollaborate with Client Services teams to ensure seamless execution of campaigns, utilizing Viral Nation technology and tools to maintain consistency, align with client expectations, and deliver on agreed upon goals, client objectives, and workflows\nUtilize Viral Nation provided technology and tools to execute campaigns efficiently, ensuring all processes align with internal workflows and client objectives\nNegotiate and prepare proposals, agreements, and creator compensation structures including managing agreement redlines\nCommunicate the unique value proposition of branded opportunities to creators through meetings, presentations, and marketing materials\nAssess Talent by way of objective and subjective criteria to determine revenue potential and  campaign performance\nEstablish a living database and record of all creators/influencers to be leveraged for campaigns and/or monitoring growth for later engagement\nProactively identify content trends and emerging creators/influencers that could enhance campaigns\nSupport an environment of empowerment for team and colleagues with the resources, tools, and support they need to encourage them to anticipate and exceed expectations\n\nQualifications and Skills:\n\nIs an active participant and consumer of the social media industry\nMust have a minimum of 1-2 years of working experience with Influencer Marketing, Talent Representation, Business Development, or in a sales environment\nDemonstrate knowledge of, and prior experience with social trends, the creator economy and analyzing social media metrics\nExceptional work ethic, organization, and ability to manage numerous priorities\nExcellent communication (full proficiency in English) and interpersonal skills\nStrong organizational skills with high attention to detail and the ability to manage multiple campaigns simultaneously and a vast volume of creators/influencers \nPrevious experience with Hubspot, Kantata, TikTok Creator Marketplace, and PandaDoc is a plus\n\n\nThis range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\nWhere an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCompensation Philosophy:\nAt Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\nCompensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\nAI in Recruitment:\n\nViral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\nDEI Commitment:\nViral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.","2026-08-28T16:13:08.000Z","USD",{"jsonldValid":13,"jsonld":27},{"id":41,"slug":42,"title":43,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":12,"remote":13,"employmentType":44,"department":46,"content_html":47,"content_text":48,"years":19,"createdAt":20,"updatedAtISO":21,"postedAtISO":49,"hasSalary":13,"salaryMin":50,"salaryMax":51,"currency":25,"schema":52},"5a6cba8cdef8351a1d9e199dbd13f3b355a35c4d8111e77f0ee5dd748252e851","senior-manager-content-marketing-demand-generation-at-viral-nation-532b94ef41","Senior Manager, Content Marketing (Demand Generation)",[45],"Freelance","Marketing","\u003Cp>At \u003Cstrong>Viral Nation,\u003C/strong> we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\u003C/p>\n\u003Cp>While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!\u003C/p>\u003Cp>The Senior Manager, Content Marketing drives the strategy and hands-on execution of Viral Nation's content, operating the function as an engine for demand and lead generation. Reporting to the VP, Demand Generation, you'll own content end-to-end editorial vision, distribution, brand governance, and performance reporting, converting content into measurable pipeline across B2B and B2C audiences. Success is defined not by output volume but by contribution to the funnel: MQLs, SQLs, pipeline influence, and cost-per-lead efficiency. As a social-first influencer marketing agency, we move at the speed of culture, you'll build repeatable systems that produce high-quality content at scale and capitalize on cultural moments in real time. This role is equal parts editorial strategist, performance marketer, and hands-on team lead.\u003C/p>\n\u003Cp>Responsibilities:\u003C/p>\n\u003Cul>\n\u003Cli>Own the content strategy and editorial calendar, tied to demand-gen and pipeline goals across the full funnel (awareness, consideration, conversion, retention), and mapped with stakeholders to campaigns, launches, and industry moments with clear funnel-stage intent for every asset.\u003C/li>\n\u003Cli>Design content-to-conversion pathways including gated assets, nurture tracks, landing pages, and CTAs that capture, qualify, and advance leads in partnership with demand gen.\u003C/li>\n\u003Cli>Manage and mentor the content team (writers, specialists, owned social) plus a scalable freelance/agency bench, and ensure owned social content ladder up to the overall strategy.\u003C/li>\n\u003Cli>Build repeatable systems, workflows, and AI-assisted processes that deliver quality content at the speed and volume a social-first agency demands.\u003C/li>\n\u003Cli>Create, manage, launch and optimize our content engine ensuring all content being created will attract ICP clientele and increase MQLs.\u003C/li>\n\u003Cli>Define, instrument, and own the content KPIs that matter to lead gen: traffic-to-lead conversion, MQL/SQL volume, pipeline influenced and sourced, cost-per-lead, engagement-to-conversion, and content-assisted revenue and ROI.\u003C/li>\n\u003Cli>Build the tracking and attribution framework (UTMs, conversion events, multi-touch) with marketing ops/RevOps, making content performance visible in the CRM and automation stack (e.g., HubSpot).\u003C/li>\n\u003Cli>Run a continuous test-and-optimize cycle (A/B testing headlines, formats, CTAs, offers) and reallocate effort toward what generates the most qualified demand.\u003C/li>\n\u003Cli>Lead integrated content distribution across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\u003C/li>\n\u003Cli>Partner cross-functionally across product, sales, and demand gen to align content with product launches and the buyer journey, fuel active campaigns, and enable sales.\u003C/li>\n\u003Cli>Lead integrated content distribution across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\u003C/li>\n\u003Cli>Enforce editorial standards and keep messaging consistent with brand guidelines across all customer touchpoints.\u003C/li>\n\u003Cli>Deliver actionable performance reporting and insights to senior marketing leadership to guide investment and prioritization.\u003C/li>\n\u003C/ul>\n\u003Cp>Qualifications and Skills:\u003C/p>\n\u003Cul>\n\u003Cli>5–7 years in content marketing, digital marketing, or communications, including experience owning content as a lead-generation channel; agency, B2B/B2C, or high-growth environment preferred.\u003C/li>\n\u003Cli>Demonstrated track record of using content to drive measurable pipeline: results in traffic-to-lead conversion, MQL/SQL growth, and content-influenced revenue and ROI.\u003C/li>\n\u003Cli>People-leadership and project-management experience building and mentoring content teams (writers, designers, specialists) and managing freelance/agency resources.\u003C/li>\n\u003Cli>Strong understanding of marketing automation/CRM (e.g., HubSpot) plus content distribution across owned, earned, and paid channels.\u003C/li>\n\u003Cli>Ability to produce quality content at speed and scale, with fluency in the influencer and social-first marketing landscape.\u003C/li>\n\u003Cli>Data-driven, funnel-minded, and comfortable being accountable to revenue-adjacent metrics.\u003C/li>\n\u003C/ul>\n\u003Cp>This role has an annual salary range of \u003Cstrong>$100,00 to $125,000\u003C/strong>. \u003C/p>\n\n\u003Cp>This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\u003C/p>\n\u003Cbr>Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003Cp>\u003Cstrong>Compensation Philosophy:\u003C/strong>\u003C/p>\n\u003Cbr>At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\n\u003Cbr>Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\n\u003Cp>\u003Cstrong>AI in Recruitment:\u003C/strong>\u003C/p>\n\n\u003Cp>Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\u003C/p>\n\u003Cp>\u003Cstrong>DEI Commitment:\u003C/strong>\u003C/p>\n\u003Cp>Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.\u003C/p>","At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\nWhile we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!The Senior Manager, Content Marketing drives the strategy and hands-on execution of Viral Nation's content, operating the function as an engine for demand and lead generation. Reporting to the VP, Demand Generation, you'll own content end-to-end editorial vision, distribution, brand governance, and performance reporting, converting content into measurable pipeline across B2B and B2C audiences. Success is defined not by output volume but by contribution to the funnel: MQLs, SQLs, pipeline influence, and cost-per-lead efficiency. As a social-first influencer marketing agency, we move at the speed of culture, you'll build repeatable systems that produce high-quality content at scale and capitalize on cultural moments in real time. This role is equal parts editorial strategist, performance marketer, and hands-on team lead.\nResponsibilities:\n\nOwn the content strategy and editorial calendar, tied to demand-gen and pipeline goals across the full funnel (awareness, consideration, conversion, retention), and mapped with stakeholders to campaigns, launches, and industry moments with clear funnel-stage intent for every asset.\nDesign content-to-conversion pathways including gated assets, nurture tracks, landing pages, and CTAs that capture, qualify, and advance leads in partnership with demand gen.\nManage and mentor the content team (writers, specialists, owned social) plus a scalable freelance/agency bench, and ensure owned social content ladder up to the overall strategy.\nBuild repeatable systems, workflows, and AI-assisted processes that deliver quality content at the speed and volume a social-first agency demands.\nCreate, manage, launch and optimize our content engine ensuring all content being created will attract ICP clientele and increase MQLs.\nDefine, instrument, and own the content KPIs that matter to lead gen: traffic-to-lead conversion, MQL/SQL volume, pipeline influenced and sourced, cost-per-lead, engagement-to-conversion, and content-assisted revenue and ROI.\nBuild the tracking and attribution framework (UTMs, conversion events, multi-touch) with marketing ops/RevOps, making content performance visible in the CRM and automation stack (e.g., HubSpot).\nRun a continuous test-and-optimize cycle (A/B testing headlines, formats, CTAs, offers) and reallocate effort toward what generates the most qualified demand.\nLead integrated content distribution across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\nPartner cross-functionally across product, sales, and demand gen to align content with product launches and the buyer journey, fuel active campaigns, and enable sales.\nLead integrated content distribution across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\nEnforce editorial standards and keep messaging consistent with brand guidelines across all customer touchpoints.\nDeliver actionable performance reporting and insights to senior marketing leadership to guide investment and prioritization.\n\nQualifications and Skills:\n\n5–7 years in content marketing, digital marketing, or communications, including experience owning content as a lead-generation channel; agency, B2B/B2C, or high-growth environment preferred.\nDemonstrated track record of using content to drive measurable pipeline: results in traffic-to-lead conversion, MQL/SQL growth, and content-influenced revenue and ROI.\nPeople-leadership and project-management experience building and mentoring content teams (writers, designers, specialists) and managing freelance/agency resources.\nStrong understanding of marketing automation/CRM (e.g., HubSpot) plus content distribution across owned, earned, and paid channels.\nAbility to produce quality content at speed and scale, with fluency in the influencer and social-first marketing landscape.\nData-driven, funnel-minded, and comfortable being accountable to revenue-adjacent metrics.\n\nThis role has an annual salary range of $100,00 to $125,000. \n\nThis range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\nWhere an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCompensation Philosophy:\nAt Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\nCompensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\nAI in Recruitment:\n\nViral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\nDEI Commitment:\nViral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.","2026-08-27T14:20:20.000Z",100,125000,{"jsonldValid":13,"jsonld":27},{"id":54,"slug":55,"title":43,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":33,"country":33,"remote":13,"employmentType":56,"department":46,"content_html":57,"content_text":58,"years":19,"createdAt":20,"updatedAtISO":21,"postedAtISO":59,"hasSalary":13,"salaryMin":19,"salaryMax":19,"currency":38,"schema":60},"8d6cddf2a041d2209b192dc5f7057025d7b51bbeae8afc5e9e1e75abc065823a","senior-manager-content-marketing-demand-generation-at-viral-nation-e6a7038799",[45],"\u003Cp>At \u003Cstrong>Viral Nation,\u003C/strong> we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\u003C/p>\n\u003Cp>While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!\u003C/p>\u003Cp>The Senior Manager, Content Marketing drives the strategy and hands-on execution of Viral Nation's content, operating the function as an engine for demand and lead generation. Reporting to the VP, Demand Generation, you'll own content end-to-end editorial vision, distribution, brand governance, and performance reporting, converting content into measurable pipeline across B2B and B2C audiences. Success is defined not by output volume but by contribution to the funnel: MQLs, SQLs, pipeline influence, and cost-per-lead efficiency. As a social-first influencer marketing agency, we move at the speed of culture, you'll build repeatable systems that produce high-quality content at scale and capitalize on cultural moments in real time. This role is equal parts editorial strategist, performance marketer, and hands-on team lead.\u003C/p>\n\u003Cp>Responsibilities:\u003C/p>\n\u003Cul>\n\u003Cli>Own the content strategy and editorial calendar, tied to demand-gen and pipeline goals across the full funnel (awareness, consideration, conversion, retention), and mapped with stakeholders to campaigns, launches, and industry moments with clear funnel-stage intent for every asset.\u003C/li>\n\u003Cli>Design content-to-conversion pathways including gated assets, nurture tracks, landing pages, and CTAs that capture, qualify, and advance leads in partnership with demand gen.\u003C/li>\n\u003Cli>Manage and mentor the content team (writers, specialists, owned social) plus a scalable freelance/agency bench, and ensure owned social content ladder up to the overall strategy.\u003C/li>\n\u003Cli>Build repeatable systems, workflows, and AI-assisted processes that deliver quality content at the speed and volume a social-first agency demands.\u003C/li>\n\u003Cli>Create, manage, launch and optimize our content engine ensuring all content being created will attract ICP clientele and increase MQLs.\u003C/li>\n\u003Cli>Define, instrument, and own the content KPIs that matter to lead gen: traffic-to-lead conversion, MQL/SQL volume, pipeline influenced and sourced, cost-per-lead, engagement-to-conversion, and content-assisted revenue and ROI.\u003C/li>\n\u003Cli>Build the tracking and attribution framework (UTMs, conversion events, multi-touch) with marketing ops/RevOps, making content performance visible in the CRM and automation stack (e.g., HubSpot).\u003C/li>\n\u003Cli>Run a continuous test-and-optimize cycle (A/B testing headlines, formats, CTAs, offers) and reallocate effort toward what generates the most qualified demand.\u003C/li>\n\u003Cli>Lead integrated content distribution across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\u003C/li>\n\u003Cli>Partner cross-functionally across product, sales, and demand gen to align content with product launches and the buyer journey, fuel active campaigns, and enable sales.\u003C/li>\n\u003Cli>Lead integrated content distribution across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\u003C/li>\n\u003Cli>Enforce editorial standards and keep messaging consistent with brand guidelines across all customer touchpoints.\u003C/li>\n\u003Cli>Deliver actionable performance reporting and insights to senior marketing leadership to guide investment and prioritization.\u003C/li>\n\u003C/ul>\n\u003Cp>Qualifications and Skills:\u003C/p>\n\u003Cul>\n\u003Cli>5–7 years in content marketing, digital marketing, or communications, including experience owning content as a lead-generation channel; agency, B2B/B2C, or high-growth environment preferred.\u003C/li>\n\u003Cli>Demonstrated track record of using content to drive measurable pipeline: results in traffic-to-lead conversion, MQL/SQL growth, and content-influenced revenue and ROI.\u003C/li>\n\u003Cli>People-leadership and project-management experience building and mentoring content teams (writers, designers, specialists) and managing freelance/agency resources.\u003C/li>\n\u003Cli>Strong understanding of marketing automation/CRM (e.g., HubSpot) plus content distribution across owned, earned, and paid channels.\u003C/li>\n\u003Cli>Ability to produce quality content at speed and scale, with fluency in the influencer and social-first marketing landscape.\u003C/li>\n\u003Cli>Data-driven, funnel-minded, and comfortable being accountable to revenue-adjacent metrics.\u003C/li>\n\u003C/ul>\n\u003Cp>This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\u003C/p>\n\u003Cbr>Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003Cp>\u003Cstrong>Compensation Philosophy:\u003C/strong>\u003C/p>\n\u003Cbr>At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\n\u003Cbr>Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\n\u003Cp>\u003Cstrong>AI in Recruitment:\u003C/strong>\u003C/p>\n\n\u003Cp>Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\u003C/p>\n\u003Cp>\u003Cstrong>DEI Commitment:\u003C/strong>\u003C/p>\n\u003Cp>Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.\u003C/p>","At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\nWhile we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!The Senior Manager, Content Marketing drives the strategy and hands-on execution of Viral Nation's content, operating the function as an engine for demand and lead generation. Reporting to the VP, Demand Generation, you'll own content end-to-end editorial vision, distribution, brand governance, and performance reporting, converting content into measurable pipeline across B2B and B2C audiences. Success is defined not by output volume but by contribution to the funnel: MQLs, SQLs, pipeline influence, and cost-per-lead efficiency. As a social-first influencer marketing agency, we move at the speed of culture, you'll build repeatable systems that produce high-quality content at scale and capitalize on cultural moments in real time. This role is equal parts editorial strategist, performance marketer, and hands-on team lead.\nResponsibilities:\n\nOwn the content strategy and editorial calendar, tied to demand-gen and pipeline goals across the full funnel (awareness, consideration, conversion, retention), and mapped with stakeholders to campaigns, launches, and industry moments with clear funnel-stage intent for every asset.\nDesign content-to-conversion pathways including gated assets, nurture tracks, landing pages, and CTAs that capture, qualify, and advance leads in partnership with demand gen.\nManage and mentor the content team (writers, specialists, owned social) plus a scalable freelance/agency bench, and ensure owned social content ladder up to the overall strategy.\nBuild repeatable systems, workflows, and AI-assisted processes that deliver quality content at the speed and volume a social-first agency demands.\nCreate, manage, launch and optimize our content engine ensuring all content being created will attract ICP clientele and increase MQLs.\nDefine, instrument, and own the content KPIs that matter to lead gen: traffic-to-lead conversion, MQL/SQL volume, pipeline influenced and sourced, cost-per-lead, engagement-to-conversion, and content-assisted revenue and ROI.\nBuild the tracking and attribution framework (UTMs, conversion events, multi-touch) with marketing ops/RevOps, making content performance visible in the CRM and automation stack (e.g., HubSpot).\nRun a continuous test-and-optimize cycle (A/B testing headlines, formats, CTAs, offers) and reallocate effort toward what generates the most qualified demand.\nLead integrated content distribution across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\nPartner cross-functionally across product, sales, and demand gen to align content with product launches and the buyer journey, fuel active campaigns, and enable sales.\nLead integrated content distribution across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\nEnforce editorial standards and keep messaging consistent with brand guidelines across all customer touchpoints.\nDeliver actionable performance reporting and insights to senior marketing leadership to guide investment and prioritization.\n\nQualifications and Skills:\n\n5–7 years in content marketing, digital marketing, or communications, including experience owning content as a lead-generation channel; agency, B2B/B2C, or high-growth environment preferred.\nDemonstrated track record of using content to drive measurable pipeline: results in traffic-to-lead conversion, MQL/SQL growth, and content-influenced revenue and ROI.\nPeople-leadership and project-management experience building and mentoring content teams (writers, designers, specialists) and managing freelance/agency resources.\nStrong understanding of marketing automation/CRM (e.g., HubSpot) plus content distribution across owned, earned, and paid channels.\nAbility to produce quality content at speed and scale, with fluency in the influencer and social-first marketing landscape.\nData-driven, funnel-minded, and comfortable being accountable to revenue-adjacent metrics.\n\nThis range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\nWhere an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCompensation Philosophy:\nAt Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\nCompensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\nAI in Recruitment:\n\nViral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\nDEI Commitment:\nViral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.","2026-08-27T14:20:23.000Z",{"jsonldValid":13,"jsonld":27},{"id":62,"slug":63,"title":64,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":12,"remote":13,"employmentType":65,"department":46,"content_html":66,"content_text":67,"years":19,"createdAt":68,"updatedAtISO":69,"postedAtISO":70,"hasSalary":13,"salaryMin":71,"salaryMax":72,"currency":25,"schema":73},"5565ec257e75edae7991d1c84dfa4d9a485f012b4333c6a713d0c74d84829113","director-content-marketing-at-viral-nation-43caff6cf1","Director, Content Marketing",[45],"\u003Cp>At \u003Cstrong>Viral Nation,\u003C/strong> we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\u003C/p>\n\u003Cp>While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!\u003C/p>\u003Cp>The Director, Content Marketing will craft the vision, strategy, and direction for Viral Nation's content initiatives and build a high-performing, revenue-focused content function that operates as an engine for demand and lead generation. Reporting to the VP, Lead Generation, this role owns content strategy and execution end-to-end from editorial vision and SEO to distribution, brand governance, and performance reporting with a mandate to convert content into measurable pipeline across B2B and B2C audiences. Success is defined not by output volume but by contribution to the funnel: MQLs, SQLs, pipeline influence, and cost-per-lead efficiency. As a social-first influencer marketing agency, we move at the speed of culture the right leader can build repeatable systems that produce high-quality content at scale and capitalize on cultural moments in real time. This is a role for a leader who is equal parts editorial strategist, performance marketer, and team builder.\u003C/p>\n\u003Cp>\u003Cstrong>Responsibilities:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Translate complex business objectives into a cohesive, long-term content strategy and editorial calendar tied to demand-generation and pipeline goals across the full funnel (awareness, consideration, conversion, retention).\u003C/li>\n\u003Cli>Design content-to-conversion pathways, gated assets, nurture tracks, landing pages, and CTAs that capture, qualify, and advance leads in partnership with the demand-gen team.\u003C/li>\n\u003Cli>Manage the content calendar with executive stakeholders, mapped to campaigns, launches, and industry moments, with clear funnel-stage intent for every asset.\u003C/li>\n\u003Cli>Lead competitive and industry research to inform a differentiated, forward-looking content approach.\u003C/li>\n\u003Cli>Build, manage, and mentor a high-performing team of writers, editors, designers, and social specialists, plus a scalable freelance/agency bench.\u003C/li>\n\u003Cli>Establish repeatable systems, workflows, and AI-assisted processes that deliver quality content at the speed and volume a social-first agency demands.\u003C/li>\n\u003Cli>Define, instrument, and own the content KPIs that matter to lead gen: traffic-to-lead conversion, MQL/SQL volume, pipeline influenced and sourced, cost-per-lead, engagement-to-conversion rates, and content-assisted revenue and ROI.\u003C/li>\n\u003Cli>Build the tracking and attribution framework UTMs, conversion events, multi-touch attribution with marketing ops/RevOps, ensuring content performance is visible in the CRM and marketing automation stack (e.g., HubSpot).\u003C/li>\n\u003Cli>Run a continuous test-and-optimize cycle (A/B testing headlines, formats, CTAs, offers) and reallocate effort toward what generates the most qualified demand.\u003C/li>\n\u003Cli>Oversee the creation of high-impact, SEO-optimized content that drives organic acquisition, thought leadership, and brand authority built to rank and to convert.\u003C/li>\n\u003Cli>Optimize all content in collaboration with SEO experts, leveraging performance data and search trends to grow qualified organic traffic and downstream conversion.\u003C/li>\n\u003Cli>Lead integrated content distribution strategies across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\u003C/li>\n\u003Cli>Partner with cross-functional leaders across SEO, product, sales, and demand gen to align content with product launches and the buyer journey, fuel active campaigns, and enable sales.\u003C/li>\n\u003Cli>Enforce editorial standards and ensure messaging stays consistent with brand guidelines across all customer touchpoints.\u003C/li>\n\u003Cli>Deliver actionable performance reporting and executive-level insights to senior marketing leadership to guide investment and prioritization.\u003C/li>\n\u003Cli>Champion innovation in content marketing by staying ahead of industry trends, platform shifts, AI-driven content workflows, and emerging audience behaviors.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Qualifications and Skills:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Bachelor's degree or higher in Marketing, Communications, Journalism, English, Business, or a related field.\u003C/li>\n\u003Cli>7+ years in content marketing, digital marketing, or communications, including experience owning content as a lead-generation channel and leading a team agency, B2B/B2C, or high-growth environment preferred.\u003C/li>\n\u003Cli>Demonstrated track record of using content to drive measurable pipeline: proven results in traffic-to-lead conversion, MQL/SQL growth, and content-influenced revenue and ROI.\u003C/li>\n\u003Cli>Strong leadership and executive-level presentation skills, with experience building and mentoring multi-disciplinary content teams and managing freelance/agency resources.\u003C/li>\n\u003Cli>Deep understanding of SEO and MarTech stacks Google Analytics/GA4, SEO tools (e.g., Ahrefs, Semrush), and marketing automation/CRM (e.g., HubSpot) plus content distribution across owned, earned, and paid channels.\u003C/li>\n\u003Cli>Ability to produce quality content at speed and scale, with fluency in the influencer and social-first marketing landscape.\u003C/li>\n\u003Cli>Data-driven, funnel-minded, and comfortable being accountable to revenue-adjacent metrics.\u003C/li>\n\u003C/ul>\n\n\u003Cp>This role has an annual salary range of \u003Cstrong>$120,000 to $140,000 CAD.\u003C/strong>\u003C/p>\n\n\u003Cp>This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\u003C/p>\n\u003Cbr>Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003Cp>\u003Cstrong>Compensation Philosophy:\u003C/strong>\u003C/p>\n\u003Cbr>At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\n\u003Cbr>Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\n\u003Cp>\u003Cstrong>AI in Recruitment:\u003C/strong>\u003C/p>\n\n\u003Cp>Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\u003C/p>\n\u003Cp>\u003Cstrong>DEI Commitment:\u003C/strong>\u003C/p>\n\u003Cp>Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.\u003C/p>","At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\nWhile we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!The Director, Content Marketing will craft the vision, strategy, and direction for Viral Nation's content initiatives and build a high-performing, revenue-focused content function that operates as an engine for demand and lead generation. Reporting to the VP, Lead Generation, this role owns content strategy and execution end-to-end from editorial vision and SEO to distribution, brand governance, and performance reporting with a mandate to convert content into measurable pipeline across B2B and B2C audiences. Success is defined not by output volume but by contribution to the funnel: MQLs, SQLs, pipeline influence, and cost-per-lead efficiency. As a social-first influencer marketing agency, we move at the speed of culture the right leader can build repeatable systems that produce high-quality content at scale and capitalize on cultural moments in real time. This is a role for a leader who is equal parts editorial strategist, performance marketer, and team builder.\nResponsibilities:\n\nTranslate complex business objectives into a cohesive, long-term content strategy and editorial calendar tied to demand-generation and pipeline goals across the full funnel (awareness, consideration, conversion, retention).\nDesign content-to-conversion pathways, gated assets, nurture tracks, landing pages, and CTAs that capture, qualify, and advance leads in partnership with the demand-gen team.\nManage the content calendar with executive stakeholders, mapped to campaigns, launches, and industry moments, with clear funnel-stage intent for every asset.\nLead competitive and industry research to inform a differentiated, forward-looking content approach.\nBuild, manage, and mentor a high-performing team of writers, editors, designers, and social specialists, plus a scalable freelance/agency bench.\nEstablish repeatable systems, workflows, and AI-assisted processes that deliver quality content at the speed and volume a social-first agency demands.\nDefine, instrument, and own the content KPIs that matter to lead gen: traffic-to-lead conversion, MQL/SQL volume, pipeline influenced and sourced, cost-per-lead, engagement-to-conversion rates, and content-assisted revenue and ROI.\nBuild the tracking and attribution framework UTMs, conversion events, multi-touch attribution with marketing ops/RevOps, ensuring content performance is visible in the CRM and marketing automation stack (e.g., HubSpot).\nRun a continuous test-and-optimize cycle (A/B testing headlines, formats, CTAs, offers) and reallocate effort toward what generates the most qualified demand.\nOversee the creation of high-impact, SEO-optimized content that drives organic acquisition, thought leadership, and brand authority built to rank and to convert.\nOptimize all content in collaboration with SEO experts, leveraging performance data and search trends to grow qualified organic traffic and downstream conversion.\nLead integrated content distribution strategies across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\nPartner with cross-functional leaders across SEO, product, sales, and demand gen to align content with product launches and the buyer journey, fuel active campaigns, and enable sales.\nEnforce editorial standards and ensure messaging stays consistent with brand guidelines across all customer touchpoints.\nDeliver actionable performance reporting and executive-level insights to senior marketing leadership to guide investment and prioritization.\nChampion innovation in content marketing by staying ahead of industry trends, platform shifts, AI-driven content workflows, and emerging audience behaviors.\n\nQualifications and Skills:\n\nBachelor's degree or higher in Marketing, Communications, Journalism, English, Business, or a related field.\n7+ years in content marketing, digital marketing, or communications, including experience owning content as a lead-generation channel and leading a team agency, B2B/B2C, or high-growth environment preferred.\nDemonstrated track record of using content to drive measurable pipeline: proven results in traffic-to-lead conversion, MQL/SQL growth, and content-influenced revenue and ROI.\nStrong leadership and executive-level presentation skills, with experience building and mentoring multi-disciplinary content teams and managing freelance/agency resources.\nDeep understanding of SEO and MarTech stacks Google Analytics/GA4, SEO tools (e.g., Ahrefs, Semrush), and marketing automation/CRM (e.g., HubSpot) plus content distribution across owned, earned, and paid channels.\nAbility to produce quality content at speed and scale, with fluency in the influencer and social-first marketing landscape.\nData-driven, funnel-minded, and comfortable being accountable to revenue-adjacent metrics.\n\n\nThis role has an annual salary range of $120,000 to $140,000 CAD.\n\nThis range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\nWhere an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCompensation Philosophy:\nAt Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\nCompensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\nAI in Recruitment:\n\nViral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\nDEI Commitment:\nViral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.",1784690675000,"2026-07-22 05:26:00","2026-07-17T16:33:50.000Z",120000,140000,{"jsonldValid":13,"jsonld":27},{"id":75,"slug":76,"title":64,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":33,"country":33,"remote":13,"employmentType":77,"department":46,"content_html":78,"content_text":79,"years":19,"createdAt":68,"updatedAtISO":69,"postedAtISO":80,"hasSalary":13,"salaryMin":19,"salaryMax":19,"currency":38,"schema":81},"68c0c83d2cfb4534b40e9445d19bc71978fe13a5eefdf024fdd4111ab1dfe053","director-content-marketing-at-viral-nation-6e3636c1b1",[45],"\u003Cp>At \u003Cstrong>Viral Nation,\u003C/strong> we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\u003C/p>\n\u003Cp>While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!\u003C/p>\u003Cp>The Director, Content Marketing will craft the vision, strategy, and direction for Viral Nation's content initiatives and build a high-performing, revenue-focused content function that operates as an engine for demand and lead generation. Reporting to the VP, Lead Generation, this role owns content strategy and execution end-to-end from editorial vision and SEO to distribution, brand governance, and performance reporting with a mandate to convert content into measurable pipeline across B2B and B2C audiences. Success is defined not by output volume but by contribution to the funnel: MQLs, SQLs, pipeline influence, and cost-per-lead efficiency. As a social-first influencer marketing agency, we move at the speed of culture the right leader can build repeatable systems that produce high-quality content at scale and capitalize on cultural moments in real time. This is a role for a leader who is equal parts editorial strategist, performance marketer, and team builder.\u003C/p>\n\u003Cp>\u003Cstrong>Responsibilities:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Translate complex business objectives into a cohesive, long-term content strategy and editorial calendar tied to demand-generation and pipeline goals across the full funnel (awareness, consideration, conversion, retention).\u003C/li>\n\u003Cli>Design content-to-conversion pathways, gated assets, nurture tracks, landing pages, and CTAs that capture, qualify, and advance leads in partnership with the demand-gen team.\u003C/li>\n\u003Cli>Manage the content calendar with executive stakeholders, mapped to campaigns, launches, and industry moments, with clear funnel-stage intent for every asset.\u003C/li>\n\u003Cli>Lead competitive and industry research to inform a differentiated, forward-looking content approach.\u003C/li>\n\u003Cli>Build, manage, and mentor a high-performing team of writers, editors, designers, and social specialists, plus a scalable freelance/agency bench.\u003C/li>\n\u003Cli>Establish repeatable systems, workflows, and AI-assisted processes that deliver quality content at the speed and volume a social-first agency demands.\u003C/li>\n\u003Cli>Define, instrument, and own the content KPIs that matter to lead gen: traffic-to-lead conversion, MQL/SQL volume, pipeline influenced and sourced, cost-per-lead, engagement-to-conversion rates, and content-assisted revenue and ROI.\u003C/li>\n\u003Cli>Build the tracking and attribution framework UTMs, conversion events, multi-touch attribution with marketing ops/RevOps, ensuring content performance is visible in the CRM and marketing automation stack (e.g., HubSpot).\u003C/li>\n\u003Cli>Run a continuous test-and-optimize cycle (A/B testing headlines, formats, CTAs, offers) and reallocate effort toward what generates the most qualified demand.\u003C/li>\n\u003Cli>Oversee the creation of high-impact, SEO-optimized content that drives organic acquisition, thought leadership, and brand authority built to rank and to convert.\u003C/li>\n\u003Cli>Optimize all content in collaboration with SEO experts, leveraging performance data and search trends to grow qualified organic traffic and downstream conversion.\u003C/li>\n\u003Cli>Lead integrated content distribution strategies across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\u003C/li>\n\u003Cli>Partner with cross-functional leaders across SEO, product, sales, and demand gen to align content with product launches and the buyer journey, fuel active campaigns, and enable sales.\u003C/li>\n\u003Cli>Enforce editorial standards and ensure messaging stays consistent with brand guidelines across all customer touchpoints.\u003C/li>\n\u003Cli>Deliver actionable performance reporting and executive-level insights to senior marketing leadership to guide investment and prioritization.\u003C/li>\n\u003Cli>Champion innovation in content marketing by staying ahead of industry trends, platform shifts, AI-driven content workflows, and emerging audience behaviors.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Qualifications and Skills:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Bachelor's degree or higher in Marketing, Communications, Journalism, English, Business, or a related field.\u003C/li>\n\u003Cli>7+ years in content marketing, digital marketing, or communications, including experience owning content as a lead-generation channel and leading a team agency, B2B/B2C, or high-growth environment preferred.\u003C/li>\n\u003Cli>Demonstrated track record of using content to drive measurable pipeline: proven results in traffic-to-lead conversion, MQL/SQL growth, and content-influenced revenue and ROI.\u003C/li>\n\u003Cli>Strong leadership and executive-level presentation skills, with experience building and mentoring multi-disciplinary content teams and managing freelance/agency resources.\u003C/li>\n\u003Cli>Deep understanding of SEO and MarTech stacks Google Analytics/GA4, SEO tools (e.g., Ahrefs, Semrush), and marketing automation/CRM (e.g., HubSpot) plus content distribution across owned, earned, and paid channels.\u003C/li>\n\u003Cli>Ability to produce quality content at speed and scale, with fluency in the influencer and social-first marketing landscape.\u003C/li>\n\u003Cli>Data-driven, funnel-minded, and comfortable being accountable to revenue-adjacent metrics.\u003C/li>\n\u003C/ul>\n\u003Cp>This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\u003C/p>\n\u003Cbr>Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003Cp>\u003Cstrong>Compensation Philosophy:\u003C/strong>\u003C/p>\n\u003Cbr>At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\n\u003Cbr>Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\n\u003Cp>\u003Cstrong>AI in Recruitment:\u003C/strong>\u003C/p>\n\n\u003Cp>Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\u003C/p>\n\u003Cp>\u003Cstrong>DEI Commitment:\u003C/strong>\u003C/p>\n\u003Cp>Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.\u003C/p>","At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\nWhile we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!The Director, Content Marketing will craft the vision, strategy, and direction for Viral Nation's content initiatives and build a high-performing, revenue-focused content function that operates as an engine for demand and lead generation. Reporting to the VP, Lead Generation, this role owns content strategy and execution end-to-end from editorial vision and SEO to distribution, brand governance, and performance reporting with a mandate to convert content into measurable pipeline across B2B and B2C audiences. Success is defined not by output volume but by contribution to the funnel: MQLs, SQLs, pipeline influence, and cost-per-lead efficiency. As a social-first influencer marketing agency, we move at the speed of culture the right leader can build repeatable systems that produce high-quality content at scale and capitalize on cultural moments in real time. This is a role for a leader who is equal parts editorial strategist, performance marketer, and team builder.\nResponsibilities:\n\nTranslate complex business objectives into a cohesive, long-term content strategy and editorial calendar tied to demand-generation and pipeline goals across the full funnel (awareness, consideration, conversion, retention).\nDesign content-to-conversion pathways, gated assets, nurture tracks, landing pages, and CTAs that capture, qualify, and advance leads in partnership with the demand-gen team.\nManage the content calendar with executive stakeholders, mapped to campaigns, launches, and industry moments, with clear funnel-stage intent for every asset.\nLead competitive and industry research to inform a differentiated, forward-looking content approach.\nBuild, manage, and mentor a high-performing team of writers, editors, designers, and social specialists, plus a scalable freelance/agency bench.\nEstablish repeatable systems, workflows, and AI-assisted processes that deliver quality content at the speed and volume a social-first agency demands.\nDefine, instrument, and own the content KPIs that matter to lead gen: traffic-to-lead conversion, MQL/SQL volume, pipeline influenced and sourced, cost-per-lead, engagement-to-conversion rates, and content-assisted revenue and ROI.\nBuild the tracking and attribution framework UTMs, conversion events, multi-touch attribution with marketing ops/RevOps, ensuring content performance is visible in the CRM and marketing automation stack (e.g., HubSpot).\nRun a continuous test-and-optimize cycle (A/B testing headlines, formats, CTAs, offers) and reallocate effort toward what generates the most qualified demand.\nOversee the creation of high-impact, SEO-optimized content that drives organic acquisition, thought leadership, and brand authority built to rank and to convert.\nOptimize all content in collaboration with SEO experts, leveraging performance data and search trends to grow qualified organic traffic and downstream conversion.\nLead integrated content distribution strategies across owned, earned, and paid channels to maximize reach, engagement, and lead-capture efficiency.\nPartner with cross-functional leaders across SEO, product, sales, and demand gen to align content with product launches and the buyer journey, fuel active campaigns, and enable sales.\nEnforce editorial standards and ensure messaging stays consistent with brand guidelines across all customer touchpoints.\nDeliver actionable performance reporting and executive-level insights to senior marketing leadership to guide investment and prioritization.\nChampion innovation in content marketing by staying ahead of industry trends, platform shifts, AI-driven content workflows, and emerging audience behaviors.\n\nQualifications and Skills:\n\nBachelor's degree or higher in Marketing, Communications, Journalism, English, Business, or a related field.\n7+ years in content marketing, digital marketing, or communications, including experience owning content as a lead-generation channel and leading a team agency, B2B/B2C, or high-growth environment preferred.\nDemonstrated track record of using content to drive measurable pipeline: proven results in traffic-to-lead conversion, MQL/SQL growth, and content-influenced revenue and ROI.\nStrong leadership and executive-level presentation skills, with experience building and mentoring multi-disciplinary content teams and managing freelance/agency resources.\nDeep understanding of SEO and MarTech stacks Google Analytics/GA4, SEO tools (e.g., Ahrefs, Semrush), and marketing automation/CRM (e.g., HubSpot) plus content distribution across owned, earned, and paid channels.\nAbility to produce quality content at speed and scale, with fluency in the influencer and social-first marketing landscape.\nData-driven, funnel-minded, and comfortable being accountable to revenue-adjacent metrics.\n\nThis range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\nWhere an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCompensation Philosophy:\nAt Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\nCompensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\nAI in Recruitment:\n\nViral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\nDEI Commitment:\nViral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.","2026-07-17T16:35:09.000Z",{"jsonldValid":13,"jsonld":27},{"id":83,"slug":84,"title":85,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":33,"country":33,"remote":13,"employmentType":86,"department":16,"content_html":87,"content_text":88,"years":19,"createdAt":89,"updatedAtISO":90,"postedAtISO":91,"hasSalary":13,"salaryMin":19,"salaryMax":19,"currency":38,"schema":92},"9d23a01ea85f5fa6a70338b4a7244fbd04a95a1ded1e013787c9e3e02a3c3ff6","creator-relations-manager-influencer-marketing-at-viral-nation-055372335a","Creator Relations Manager, Influencer Marketing",[15],"\u003Cp>At \u003Cstrong>Viral Nation,\u003C/strong> we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\u003C/p>\n\u003Cp>While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!\u003C/p>\u003Cp>The Creator Relations Manager is responsible for identifying, engaging, and procuring strategic influencer partnerships that align with client goals and objectives. This representative requires a deep understanding of the creator economy, social media landscape, strong influencer discovery capabilities, and the ability to build lasting relationships with influencers and talent agencies. \u003C/p>\n\u003Cp>Responsibilities:\u003C/p>\n\u003Cul>\n\u003Cli>Source potential content creators/influencers through online channels (e.g. social platforms and professional networks) across gaming, technology, lifestyle and entertainment verticals, ensuring alignment with diverse client briefs and campaign objectives\u003C/li>\n\u003Cli>Develop and execute negotiation strategies for all partnerships, ensuring competitive pricing through market analysis and performance data\u003C/li>\n\u003Cli>Manage the end-to-end process of sourcing, drafting proposals, finalizing agreements, and managing multifaceted compensation structures (including flat fees, performance incentives, and value-in-kind)\u003C/li>\n\u003Cli>Communicate the unique value proposition of our clients to agencies and creators through meetings, presentations, and marketing materials\u003C/li>\n\u003Cli>Provide general assistance to the team with ongoing projects for our broad Client base\u003C/li>\n\u003Cli>Work closely with the Marketing and Talent divisions to address gaps in our Talent inventory\u003C/li>\n\u003Cli>Establish a living database and record of all Talent to be leveraged for procurement and/or monitoring growth for later engagement\u003C/li>\n\u003Cli>Engage daily with social platforms to identify trends, up-and-coming creators, and cultural moments that can be leveraged for impactful client partnerships\u003C/li>\n\u003Cli>Provide support on influencer strategies for proposals and pitches, offering insights into target influencer verticals within the market and content verticals to secure impactful partnerships\u003C/li>\n\u003Cli>Work closely with teams to strategize and execute influencer campaigns to exceed client expectations\u003C/li>\n\u003Cli>Support an environment of empowerment for team and colleagues with the resources, tools, and support they need to encourage them to anticipate and exceed expectations\u003C/li>\n\u003C/ul>\n\u003Cp>Qualifications and Skills:\u003C/p>\n\u003Cul>\n\u003Cli>Is an active participant and consumer of the social media industry\u003C/li>\n\u003Cli>Must possess 3+ years of experience with Influencer Marketing, Business Development, or in a sales environment, with a dual focus on creator cultivation and client-facing involvement including the ability to develop and deliver compelling decks and presentations.\u003C/li>\n\u003Cli>Demonstrate knowledge of, and prior experience with, analyzing social media metrics to make informed strategic decision-making (CPM, CPV, CTR, Conversion Rate)\u003C/li>\n\u003Cli>Demonstrated ability to build and maintain strong industry relationships, including established networks with creators and talent agencies, to enhance talent discovery and campaign execution\u003C/li>\n\u003Cli>Strong negotiation and relationship-building skills with creators/influencers and agencies\u003C/li>\n\u003Cli>Strong organizational skills with high attention to detail and the ability to manage multiple campaigns and a vast volume of creators/influencers at any given time simultaneously\u003C/li>\n\u003Cli>Excellent communication (full proficiency in English) and interpersonal skills\u003C/li>\n\u003Cli>Previous experience with Hubspot, Monday, Creator Discovery Tools, Kantata, TikTok Creator Marketplace, and PandaDoc is a plus\u003C/li>\n\u003C/ul>\n\u003Cp>This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\u003C/p>\n\u003Cbr>Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u003Cp>\u003Cstrong>Compensation Philosophy:\u003C/strong>\u003C/p>\n\u003Cbr>At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\n\u003Cbr>Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\n\u003Cp>\u003Cstrong>AI in Recruitment:\u003C/strong>\u003C/p>\n\n\u003Cp>Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\u003C/p>\n\u003Cp>\u003Cstrong>DEI Commitment:\u003C/strong>\u003C/p>\n\u003Cp>Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.\u003C/p>","At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.\nWhile we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!The Creator Relations Manager is responsible for identifying, engaging, and procuring strategic influencer partnerships that align with client goals and objectives. This representative requires a deep understanding of the creator economy, social media landscape, strong influencer discovery capabilities, and the ability to build lasting relationships with influencers and talent agencies. \nResponsibilities:\n\nSource potential content creators/influencers through online channels (e.g. social platforms and professional networks) across gaming, technology, lifestyle and entertainment verticals, ensuring alignment with diverse client briefs and campaign objectives\nDevelop and execute negotiation strategies for all partnerships, ensuring competitive pricing through market analysis and performance data\nManage the end-to-end process of sourcing, drafting proposals, finalizing agreements, and managing multifaceted compensation structures (including flat fees, performance incentives, and value-in-kind)\nCommunicate the unique value proposition of our clients to agencies and creators through meetings, presentations, and marketing materials\nProvide general assistance to the team with ongoing projects for our broad Client base\nWork closely with the Marketing and Talent divisions to address gaps in our Talent inventory\nEstablish a living database and record of all Talent to be leveraged for procurement and/or monitoring growth for later engagement\nEngage daily with social platforms to identify trends, up-and-coming creators, and cultural moments that can be leveraged for impactful client partnerships\nProvide support on influencer strategies for proposals and pitches, offering insights into target influencer verticals within the market and content verticals to secure impactful partnerships\nWork closely with teams to strategize and execute influencer campaigns to exceed client expectations\nSupport an environment of empowerment for team and colleagues with the resources, tools, and support they need to encourage them to anticipate and exceed expectations\n\nQualifications and Skills:\n\nIs an active participant and consumer of the social media industry\nMust possess 3+ years of experience with Influencer Marketing, Business Development, or in a sales environment, with a dual focus on creator cultivation and client-facing involvement including the ability to develop and deliver compelling decks and presentations.\nDemonstrate knowledge of, and prior experience with, analyzing social media metrics to make informed strategic decision-making (CPM, CPV, CTR, Conversion Rate)\nDemonstrated ability to build and maintain strong industry relationships, including established networks with creators and talent agencies, to enhance talent discovery and campaign execution\nStrong negotiation and relationship-building skills with creators/influencers and agencies\nStrong organizational skills with high attention to detail and the ability to manage multiple campaigns and a vast volume of creators/influencers at any given time simultaneously\nExcellent communication (full proficiency in English) and interpersonal skills\nPrevious experience with Hubspot, Monday, Creator Discovery Tools, Kantata, TikTok Creator Marketplace, and PandaDoc is a plus\n\nThis range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.\nWhere an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCompensation Philosophy:\nAt Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.\nCompensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.\n\nAI in Recruitment:\n\nViral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.\nDEI Commitment:\nViral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.",1783416482000,"2026-07-07 11:29:09","2026-07-06T21:34:35.000Z",{"jsonldValid":13,"jsonld":27},1788338513979]