[{"data":1,"prerenderedAt":105},["ShallowReactive",2],{"$fQpMZjmBAmun8nV6jsWVA3ya6xn7ZHrBMKaAPlOUAsdc":3,"$fF1Bb15QkKzRsRyryk8RlgN3Kxk7s9ZApJnNZl5hYL4A":30},{"job":4},{"id":5,"slug":6,"title":7,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":15,"department":17,"content_html":18,"content_text":19,"years":20,"createdAt":21,"updatedAtISO":22,"postedAtISO":23,"hasSalary":24,"salaryMin":25,"salaryMax":26,"currency":27,"schema":28},"465693ef24b8c147f090b73273c92821c0dfaefe7ac3358f6c1d599fd5dc738d","director-content-supply-chain-analytics-at-icuc-72c318219f","Director, Content Supply Chain Analytics","ICUC","https://logo.clearbit.com/icuc.social","We stay awake 24/7 👀 answering and understanding your global customers and fans on social media so you don't have to.","Marketing Services","USA - Remote - Maryland","Usa - - Maryland",true,[16],"Full-time","Marketing","The purpose of this role is to facilitate delivery of best in class analytic and data assessments and roadmaps per established processes and templates in concert with other business disciplines, to manage and develop the team and serve as a point of escalation as needed.\u003Cp>\u003Cb>Job Description:\u003C/b>\u003C/p>\u003Cp>This role is part of Merkle’s expanding Audience Platform Analytics practice, helping clients unlock value from their content, data, and marketing technology investments. The practice supports the strategic implementation, adoption, measurement, and optimization of leading platforms across Content Supply Chain, CMS, Planning & Workflow Management, Customer Data Platforms. Our goal is to help clients rapidly deploy and maximize the value of these platforms by establishing robust measurement frameworks, driving adoption, enabling data-driven decision-making, and demonstrating ROI. Through content performance analytics, operational insights, audience intelligence, real-time personalization, and omnichannel orchestration, we help organizations improve efficiency, accelerate business outcomes, and realize measurable value across the end-to-end customer and content lifecycle.\u003C/p>\u003Cp>\u003Cb>Key Responsibilities\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Lead client engagements by providing expertise across Content Supply Chain Analytics, audience platforms, data strategy, measurement, testing, and cross-channel customer engagement.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Define and implement measurement frameworks, KPI strategies, and reporting solutions to track content performance, operational efficiency, adoption, and business value realization.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead the development of use cases and value hypotheses based on client objectives, platform capabilities, data availability, and organizational readiness.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Provide solutioning and strategic guidance to connect Content Supply Chain capabilities with audience activation, personalization, and omnichannel marketing execution.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Design and govern content taxonomies, metadata frameworks, and measurement requirements to enable content traceability, discoverability, performance analysis, and asset reuse.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Develop operational and performance KPIs across content planning, creation, review, approval, distribution, and optimization processes to identify opportunities for efficiency gains and process improvement.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Establish baseline metrics and measurement methodologies to quantify the impact of Content Supply Chain, and audience platform investments.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build reporting frameworks, and insights programs that connect operational, content, and marketing performance metrics to business outcomes and ROI.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Collaborate across cross-functional teams to develop analytics solutions for Content Supply Chain initiatives, including designing innovative methodologies to measure, predict, and optimize content effectiveness, creative fatigue, asset reuse, and overall content performance.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Develop Merkle points of view (POVs), thought leadership, and industry content related to Content Supply Chain Analytics, audience platforms, measurement, and value realization.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Skills and Experience:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>8+ years of experience in digital analytics, marketing analytics, Content Supply Chain, MarTech, AdTech, consulting, or agency environments.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with planning and execution of digital campaigns in one or many channels including search, display, email, site, mobile\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience defining and implementing measurement frameworks, KPI strategies, and reporting solutions to evaluate content performance, operational efficiency, audience engagement, and business impact.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Deep knowledge of content operations and content creation workflows and asset lifecycle management.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Proven experience developing content taxonomies, metadata strategies, and data governance frameworks.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with technologies related to CDPs, Content Analytics, Content Supply Chain, Site analytics.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with Adobe Genstudio, Adobe Workfront, Adobe Experience Manager, Adobe Experience Platform, Salesforce Marketing Cloud, or similar enterprise marketing technologies.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Self-starter with strong problem-solving, communication, and consulting skills, and the ability to quickly learn new technologies, influence stakeholders, and lead strategic client engagements.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Qualifications & Additional Skills\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Graduate or bachelor’s degree in related fields preferred: Statistics, Technology or Marketing\u003C/p>\u003C/li>\u003Cli>\u003Cp>Excellent presentation skills including creating client-facing PowerPoint\u003C/p>\u003C/li>\u003Cli>\u003Cp>Ability to manage client expectations, delivery and provide thought leadership\u003C/p>\u003C/li>\u003Cli>\u003Cp>Ability to provide clear brief to onshore and offshore analysts\u003C/p>\u003C/li>\u003Cli>\u003Cp>Possess ability to summarize key findings/insights and make actionable recommendations\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong data-driven mentality, strong problem solving, consulting skills and ability to take initiatives\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>The\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>annual\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>salary range for this position is $113,000-$190,000.\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>Placement within the salary range\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>is based on a variety of factors\u003C/span>\u003Cspan>,\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>including relevant experience, knowledge, skills, and other factors\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>permitted\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>by law. \u003C/span> \u003C/p>\u003Cp>\u003Cspan>Benefits available with this position include: \u003C/span> \u003C/p>\u003Cp>\u003Cspan>• Medical, vision, and dental insurance,\u003C/span> \u003C/p>\u003Cp>\u003Cspan>• Life insurance, \u003C/span> \u003C/p>\u003Cp>\u003Cspan>• Short-term and long-term disability insurance,\u003C/span> \u003C/p>\u003Cp>\u003Cspan>•\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>401k\u003C/span>\u003Cspan>,\u003C/span> \u003C/p>\u003Cp>\u003Cspan>•\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>Flexible\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>p\u003C/span>\u003Cspan>aid\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>t\u003C/span>\u003Cspan>ime\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>o\u003C/span>\u003Cspan>ff,\u003C/span> \u003C/p>\u003Cp>\u003Cspan>•\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>At least 15\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>paid holidays per year,\u003C/span> \u003C/p>\u003Cp>\u003Cspan>• Paid sick\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>and safe\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>leave, and\u003C/span> \u003C/p>\u003Cp>\u003Cspan>•\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>Paid parental\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>leave\u003C/span>\u003Cspan>.\u003C/span> \u003C/p>\u003Cp>\u003Ci>At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.\u003C/i>\u003C/p>\u003Cp>\u003Cspan>Dentsu also\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>compl\u003C/span>\u003Cspan>ies\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>with\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>applicable state and local laws\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>regarding\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>employee leave benefits, including, but not limited to providing time off\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>pursuant to\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>the Colorado Healthy Families and Workplaces Act,\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>in accordance with\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>its plans and policies\u003C/span>\u003Cspan>. \u003Cspan> \u003C/span>\u003C/span>\u003Cspan>For\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>further details\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>regarding\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>Dentsu benefits, please visit www.dentsubenefitsplus.com.\u003C/span> \u003C/p>\u003Cp>\u003Cspan>To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for\u003Cspan> \u003C/span>\u003C/span>\u003Cspan>next\u003C/span>\u003Cspan>\u003Cspan> \u003C/span>steps.\u003C/span> \u003C/p>\u003Cp>#LI-MS3 #LI-Remote\u003C/p>\u003Cp>\u003Cb>Location:\u003C/b>\u003C/p>USA - Remote - Maryland\u003Cp>\u003Cb>Brand:\u003C/b>\u003C/p>Merkle\u003Cp>\u003Cb>Time Type:\u003C/b>\u003C/p>Full time\u003Cp>\u003Cb>Contract Type:\u003C/b>\u003C/p>Permanent\u003Cp>\u003Cspan>Dentsu\u003C/span>\u003Cspan> is committed to \u003C/span>\u003Cspan>providing\u003C/span>\u003Cspan> equal employment opportunities to all applicants and employees. We do this without regard to race, \u003C/span>\u003Cspan>color\u003C/span>\u003Cspan>, national origin, \u003C/span>\u003Cspan>sex ,\u003C/span>\u003Cspan> sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.\u003C/span> \u003C/p>\u003Cp>\u003Cspan> \u003C/span> \u003C/p>\u003Cp>\u003Cspan>Dentsu\u003C/span>\u003Cspan> is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to \u003C/span>ApplicantAccommodations@dentsu.com\u003Cspan> by clicking on the link to let \u003C/span>\u003Cspan>us  know\u003C/span>\u003Cspan> the nature of your accommodation request and your contact information. We are here to support you. \u003C/span> \u003C/p>","The purpose of this role is to facilitate delivery of best in class analytic and data assessments and roadmaps per established processes and templates in concert with other business disciplines, to manage and develop the team and serve as a point of escalation as needed.Job Description:This role is part of Merkle’s expanding Audience Platform Analytics practice, helping clients unlock value from their content, data, and marketing technology investments. The practice supports the strategic implementation, adoption, measurement, and optimization of leading platforms across Content Supply Chain, CMS, Planning & Workflow Management, Customer Data Platforms. Our goal is to help clients rapidly deploy and maximize the value of these platforms by establishing robust measurement frameworks, driving adoption, enabling data-driven decision-making, and demonstrating ROI. Through content performance analytics, operational insights, audience intelligence, real-time personalization, and omnichannel orchestration, we help organizations improve efficiency, accelerate business outcomes, and realize measurable value across the end-to-end customer and content lifecycle.Key ResponsibilitiesLead client engagements by providing expertise across Content Supply Chain Analytics, audience platforms, data strategy, measurement, testing, and cross-channel customer engagement.Define and implement measurement frameworks, KPI strategies, and reporting solutions to track content performance, operational efficiency, adoption, and business value realization.Lead the development of use cases and value hypotheses based on client objectives, platform capabilities, data availability, and organizational readiness.Provide solutioning and strategic guidance to connect Content Supply Chain capabilities with audience activation, personalization, and omnichannel marketing execution.Design and govern content taxonomies, metadata frameworks, and measurement requirements to enable content traceability, discoverability, performance analysis, and asset reuse.Develop operational and performance KPIs across content planning, creation, review, approval, distribution, and optimization processes to identify opportunities for efficiency gains and process improvement.Establish baseline metrics and measurement methodologies to quantify the impact of Content Supply Chain, and audience platform investments.Build reporting frameworks, and insights programs that connect operational, content, and marketing performance metrics to business outcomes and ROI.Collaborate across cross-functional teams to develop analytics solutions for Content Supply Chain initiatives, including designing innovative methodologies to measure, predict, and optimize content effectiveness, creative fatigue, asset reuse, and overall content performance.Develop Merkle points of view (POVs), thought leadership, and industry content related to Content Supply Chain Analytics, audience platforms, measurement, and value realization.Skills and Experience:8+ years of experience in digital analytics, marketing analytics, Content Supply Chain, MarTech, AdTech, consulting, or agency environments.Experience with planning and execution of digital campaigns in one or many channels including search, display, email, site, mobileExperience defining and implementing measurement frameworks, KPI strategies, and reporting solutions to evaluate content performance, operational efficiency, audience engagement, and business impact.Deep knowledge of content operations and content creation workflows and asset lifecycle management.Proven experience developing content taxonomies, metadata strategies, and data governance frameworks.Experience with technologies related to CDPs, Content Analytics, Content Supply Chain, Site analytics.Experience with Adobe Genstudio, Adobe Workfront, Adobe Experience Manager, Adobe Experience Platform, Salesforce Marketing Cloud, or similar enterprise marketing technologies.Self-starter with strong problem-solving, communication, and consulting skills, and the ability to quickly learn new technologies, influence stakeholders, and lead strategic client engagements.Qualifications & Additional SkillsGraduate or bachelor’s degree in related fields preferred: Statistics, Technology or MarketingExcellent presentation skills including creating client-facing PowerPointAbility to manage client expectations, delivery and provide thought leadershipAbility to provide clear brief to onshore and offshore analystsPossess ability to summarize key findings/insights and make actionable recommendationsStrong data-driven mentality, strong problem solving, consulting skills and ability to take initiativesThe annual salary range for this position is $113,000-$190,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.  Benefits available with this position include:  • Medical, vision, and dental insurance, • Life insurance,  • Short-term and long-term disability insurance, • 401k, • Flexible paid time off, • At least 15 paid holidays per year, • Paid sick and safe leave, and • Paid parental leave. At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.  For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. #LI-MS3 #LI-RemoteLocation:USA - Remote - MarylandBrand:MerkleTime Type:Full timeContract Type:PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.   Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.",0,1780651183000,"2026-06-05 11:20:16","2026-06-05T09:20:16.000Z",false,113000,190000,"USD",{"jsonldValid":24,"jsonld":29},"",{"jobs":31},[32,44,56,70,84,96],{"id":33,"slug":34,"title":35,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":36,"country":36,"remote":24,"employmentType":37,"department":17,"content_html":38,"content_text":39,"years":20,"createdAt":40,"updatedAtISO":41,"postedAtISO":42,"hasSalary":24,"salaryMin":20,"salaryMax":20,"currency":27,"schema":43},"32e2e48ee4f2dd0bb0a0f82f9051cc3d5befc3ce4177c6acee7a5c0ef778d65d","crm-and-email-marketing-analyst-at-icuc-93d34f2839","CRM & Email Marketing Analyst","Santiago",[16],"Buscamos una persona con un perfil principalmente analítico, que combine conocimiento en ejecución de campañas con capacidad para leer métricas, analizar resultados, desarrollar reportería y trabajar con bases de datos. \u003Cbr>Esta persona tendrá un rol clave en la gestión y optimización de campañas de email marketing para distintas marcas, apoyando tanto la ejecución como el análisis de desempeño. Se espera que pueda interpretar resultados, detectar oportunidades de mejora y aportar con una mirada basada en datos para optimizar la estrategia, segmentación y performance de los envíos. \u003Cbr>Además, tendrá participación en reuniones con clientes y contrapartes de las marcas que gestionará, presentando resultados, hallazgos y recomendaciones, por lo que también se requiere una buena capacidad de comunicación, criterio y seguridad para desenvolverse en instancias de cara al cliente. \u003Cbr>Buscamos a alguien ordenado/a, metódico/a, analítico/a, proactivo/a y con atención al detalle, que disfrute trabajar con información, resultados y audiencias\u003Cp>\u003Cb>Job Description:\u003C/b>\u003C/p>\u003Cp>\u003Cb>Responsabilidades principales\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>Apoyar la ejecución de campañas de email marketing dentro de distintas plataformas.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Revisar y monitorear el desempeño de campañas, flujos y envíos, analizando sus principales métricas.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Elaborar reportería periódica con resultados, aprendizajes, hallazgos y recomendaciones.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Analizar indicadores como tasa de apertura, CTR, CTOR, rebote, bajas, entregabilidad y conversiones, según la información disponible.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Detectar oportunidades de optimización en asuntos, segmentaciones, contenido, frecuencia de envío y performance general.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Trabajar en la preparación, revisión, segmentación y control de bases de datos para los envíos.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Apoyar tareas relacionadas con limpieza, orden y validación de bases de datos.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Cruzar información de distintas fuentes para construir análisis y conclusiones útiles para el equipo y los clientes.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Participar en reuniones con clientes y contrapartes de las marcas asignadas, presentando resultados, explicando hallazgos y apoyando conversaciones sobre desempeño y oportunidades de mejora.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Colaborar con equipos internos como cuentas, diseño, estrategia, tecnología o análisis para asegurar una correcta implementación de campañas.  \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Requisitos\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>Desde 1 año de experiencia en email marketing, marketing digital, análisis de campañas o roles similares.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Conocimiento en ejecución de campañas de email marketing.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Entendimiento de métricas clave de email marketing y capacidad para interpretar resultados.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Experiencia realizando reportería y análisis de desempeño.  \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>Manejo de bases de datos, segmentación y revisión de audiencias para envíos.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Manejo intermedio de Excel o Google Sheets.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Conocimiento de plataformas de email marketing como por ejemplo: Mailchimp, Klaviyo, Emblue, iCommkt, HubSpot, Loadstone o Sailplay.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Nociones de análisis en herramientas como Google Analytics / GA4 son un plus.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Buenas habilidades de comunicación para participar en reuniones y explicar resultados a clientes y equipos internos.  \u003C/p>\u003C/li>\u003Cli>\u003Cp>Perfil ordenado, analítico y con atención al detalle.  \u003C/p>\u003C/li>\u003C/ul>\u003Cp>#LI-IL1\u003C/p>\u003Cp>\u003Cb>Location:\u003C/b>\u003C/p>Santiago\u003Cp>\u003Cb>Brand:\u003C/b>\u003C/p>Iprospect\u003Cp>\u003Cb>Time Type:\u003C/b>\u003C/p>Full time\u003Cp>\u003Cb>Contract Type:\u003C/b>\u003C/p>Permanent","Buscamos una persona con un perfil principalmente analítico, que combine conocimiento en ejecución de campañas con capacidad para leer métricas, analizar resultados, desarrollar reportería y trabajar con bases de datos. Esta persona tendrá un rol clave en la gestión y optimización de campañas de email marketing para distintas marcas, apoyando tanto la ejecución como el análisis de desempeño. Se espera que pueda interpretar resultados, detectar oportunidades de mejora y aportar con una mirada basada en datos para optimizar la estrategia, segmentación y performance de los envíos. Además, tendrá participación en reuniones con clientes y contrapartes de las marcas que gestionará, presentando resultados, hallazgos y recomendaciones, por lo que también se requiere una buena capacidad de comunicación, criterio y seguridad para desenvolverse en instancias de cara al cliente. Buscamos a alguien ordenado/a, metódico/a, analítico/a, proactivo/a y con atención al detalle, que disfrute trabajar con información, resultados y audienciasJob Description:Responsabilidades principales Apoyar la ejecución de campañas de email marketing dentro de distintas plataformas.  Revisar y monitorear el desempeño de campañas, flujos y envíos, analizando sus principales métricas.  Elaborar reportería periódica con resultados, aprendizajes, hallazgos y recomendaciones.  Analizar indicadores como tasa de apertura, CTR, CTOR, rebote, bajas, entregabilidad y conversiones, según la información disponible.  Detectar oportunidades de optimización en asuntos, segmentaciones, contenido, frecuencia de envío y performance general.  Trabajar en la preparación, revisión, segmentación y control de bases de datos para los envíos.  Apoyar tareas relacionadas con limpieza, orden y validación de bases de datos.  Cruzar información de distintas fuentes para construir análisis y conclusiones útiles para el equipo y los clientes.  Participar en reuniones con clientes y contrapartes de las marcas asignadas, presentando resultados, explicando hallazgos y apoyando conversaciones sobre desempeño y oportunidades de mejora.  Colaborar con equipos internos como cuentas, diseño, estrategia, tecnología o análisis para asegurar una correcta implementación de campañas.  Requisitos Desde 1 año de experiencia en email marketing, marketing digital, análisis de campañas o roles similares.  Conocimiento en ejecución de campañas de email marketing.  Entendimiento de métricas clave de email marketing y capacidad para interpretar resultados.  Experiencia realizando reportería y análisis de desempeño.  Manejo de bases de datos, segmentación y revisión de audiencias para envíos.  Manejo intermedio de Excel o Google Sheets.  Conocimiento de plataformas de email marketing como por ejemplo: Mailchimp, Klaviyo, Emblue, iCommkt, HubSpot, Loadstone o Sailplay.  Nociones de análisis en herramientas como Google Analytics / GA4 son un plus.  Buenas habilidades de comunicación para participar en reuniones y explicar resultados a clientes y equipos internos.  Perfil ordenado, analítico y con atención al detalle.  #LI-IL1Location:SantiagoBrand:IprospectTime Type:Full timeContract Type:Permanent",1776741826000,"2026-04-21 05:24:11","2026-04-21T03:24:11.000Z",{"jsonldValid":24,"jsonld":29},{"id":45,"slug":46,"title":47,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":48,"country":48,"remote":24,"employmentType":49,"department":17,"content_html":50,"content_text":51,"years":20,"createdAt":52,"updatedAtISO":53,"postedAtISO":54,"hasSalary":24,"salaryMin":20,"salaryMax":20,"currency":27,"schema":55},"5477b3e440e06c2fa54d339f7f5704272642c72bd6a6277f96675468dc2fd063","seo-specialist-at-icuc-4ad88978ec","SEO Specialist","Sandton",[16],"The Mid‑Level SEO Specialist will be responsible for developing and executing on-page and off-page SEO strategies aimed at improving organic visibility, traffic, and conversions. The ideal candidate is comfortable with technical audits, keyword strategy, content optimisation, and performance reporting, with proven experience delivering measurable results.\u003Cp>\u003Cb>Job Description:\u003C/b>\u003C/p>\u003Cp>Key responsibilities:\u003C/p>\u003Ch2>\u003Cspan>\u003Cspan>\u003Cb>SEO Strategy & Execution\u003C/b>\u003C/span>\u003C/span>\u003C/h2>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Conduct keyword research using industry-standard tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Develop and implement effective on-page SEO strategies, including metadata optimisation, internal linking, and content structuring.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Execute off-page SEO campaigns: link-building, digital PR collaboration, and outreach.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch3>\u003Cspan>\u003Cspan>\u003Cb>Technical SEO\u003C/b>\u003C/span>\u003C/span>\u003C/h3>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Perform technical audits (crawlability, indexation, site architecture, structured data, page speed).\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Work with developers to resolve technical issues affecting SEO performance.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Monitor Google Search Console for errors, trends, and improvements.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch3>\u003Cspan>\u003Cspan>\u003Cb>Content Optimisation\u003C/b>\u003C/span>\u003C/span>\u003C/h3>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Create SEO briefs and collaborate with content writers to optimise landing pages, blog content, and category pages.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Ensure content aligns with target keywords, user intent, and SEO best practices.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Analyse content gaps and propose new opportunities.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch3>\u003Cspan>\u003Cspan>\u003Cb>Analytics & Reporting\u003C/b>\u003C/span>\u003C/span>\u003C/h3>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Track and report key metrics (rankings, traffic, impressions, CTR, conversions).\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Use analytics tools (Google Analytics, Data Studio/Looker, Search Console) to provide insights and recommendations.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Measure and report on campaign performance and ROI.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch3>\u003Cspan>\u003Cspan>\u003Cb>Cross‑Functional Collaboration\u003C/b>\u003C/span>\u003C/span>\u003C/h3>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Partner with developers, designers, and social/content teams to drive holistic digital performance.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Participate in digital marketing strategy discussions, providing SEO insights.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Stay updated on algorithm changes and industry best practices.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch2>\u003Cspan>\u003Cspan>\u003Cb>Required Skills & Experience\u003C/b>\u003C/span>\u003C/span>\u003C/h2>\u003Ch3>\u003Cspan>\u003Cspan>\u003Cb>Technical Skills\u003C/b>\u003C/span>\u003C/span>\u003C/h3>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>2–4+ years of hands‑on SEO experience.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Strong knowledge of on‑page, off‑page, and technical SEO.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Proficiency in SEO tools: Google Search Console, Google Analytics, Screaming Frog, Ahrefs, Moz, SEMrush, etc.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Understanding of HTML, CSS, and CMS platforms (WordPress, Shopify, Webflow, etc.).\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Familiarity with schema markup and structured data.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Knowledge of ranking factors and search engine algorithms.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch3>\u003Cspan>\u003Cspan>\u003Cb>Soft Skills\u003C/b>\u003C/span>\u003C/span>\u003C/h3>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Strong analytical and problem‑solving mindset.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Excellent communication and report‑writing skills.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Ability to manage multiple projects and deadlines.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Detail‑oriented with a passion for data‑driven decision making.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch2>\u003Cspan>\u003Cspan>\u003Cb>Qualifications\u003C/b>\u003C/span>\u003C/span>\u003C/h2>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Bachelor’s degree in Marketing, Digital Marketing, Communications, IT, or equivalent practical experience.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>SEO certifications (Google Analytics, HubSpot SEO, SEMrush Academy) are a plus.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Proven track record of improving rankings and driving organic growth.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch2>\u003Cspan>\u003Cspan>\u003Cb>Nice-to-Have Skills\u003C/b>\u003C/span>\u003C/span>\u003C/h2>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Experience with conversion rate optimisation (CRO).\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Familiarity with JavaScript SEO.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Understanding of UX best practices.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Experience with data visualisation tools (Looker Studio, Power BI).\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Knowledge of AI‑driven SEO tools and automation workflows.\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Ch2>\u003Cspan>\u003Cspan>\u003Cb>Key Performance Indicators (KPIs)\u003C/b>\u003C/span>\u003C/span>\u003C/h2>\u003Cul>\u003Cli>\u003Cspan>\u003Cspan>Organic traffic growth (MoM / YoY).\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Keyword rankings improvements across priority terms.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>CTR improvements from SERPs.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Growth in quality backlinks and domain authority.\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Reduction in technical errors (crawl issues, Core Web Vitals).\u003C/span>\u003C/span>\u003C/li>\u003Cli>\u003Cspan>\u003Cspan>Contribution to content performance and organic conversions\u003C/span>\u003C/span>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Location:\u003C/b>\u003C/p>Sandton\u003Cp>\u003Cb>Brand:\u003C/b>\u003C/p>Iprospect\u003Cp>\u003Cb>Time Type:\u003C/b>\u003C/p>Full time\u003Cp>\u003Cb>Contract Type:\u003C/b>\u003C/p>Permanent","The Mid‑Level SEO Specialist will be responsible for developing and executing on-page and off-page SEO strategies aimed at improving organic visibility, traffic, and conversions. The ideal candidate is comfortable with technical audits, keyword strategy, content optimisation, and performance reporting, with proven experience delivering measurable results.Job Description:Key responsibilities:SEO Strategy & ExecutionConduct keyword research using industry-standard tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).Develop and implement effective on-page SEO strategies, including metadata optimisation, internal linking, and content structuring.Execute off-page SEO campaigns: link-building, digital PR collaboration, and outreach.Technical SEOPerform technical audits (crawlability, indexation, site architecture, structured data, page speed).Work with developers to resolve technical issues affecting SEO performance.Monitor Google Search Console for errors, trends, and improvements.Content OptimisationCreate SEO briefs and collaborate with content writers to optimise landing pages, blog content, and category pages.Ensure content aligns with target keywords, user intent, and SEO best practices.Analyse content gaps and propose new opportunities.Analytics & ReportingTrack and report key metrics (rankings, traffic, impressions, CTR, conversions).Use analytics tools (Google Analytics, Data Studio/Looker, Search Console) to provide insights and recommendations.Measure and report on campaign performance and ROI.Cross‑Functional CollaborationPartner with developers, designers, and social/content teams to drive holistic digital performance.Participate in digital marketing strategy discussions, providing SEO insights.Stay updated on algorithm changes and industry best practices.Required Skills & ExperienceTechnical Skills2–4+ years of hands‑on SEO experience.Strong knowledge of on‑page, off‑page, and technical SEO.Proficiency in SEO tools: Google Search Console, Google Analytics, Screaming Frog, Ahrefs, Moz, SEMrush, etc.Understanding of HTML, CSS, and CMS platforms (WordPress, Shopify, Webflow, etc.).Familiarity with schema markup and structured data.Knowledge of ranking factors and search engine algorithms.Soft SkillsStrong analytical and problem‑solving mindset.Excellent communication and report‑writing skills.Ability to manage multiple projects and deadlines.Detail‑oriented with a passion for data‑driven decision making.QualificationsBachelor’s degree in Marketing, Digital Marketing, Communications, IT, or equivalent practical experience.SEO certifications (Google Analytics, HubSpot SEO, SEMrush Academy) are a plus.Proven track record of improving rankings and driving organic growth.Nice-to-Have SkillsExperience with conversion rate optimisation (CRO).Familiarity with JavaScript SEO.Understanding of UX best practices.Experience with data visualisation tools (Looker Studio, Power BI).Knowledge of AI‑driven SEO tools and automation workflows.Key Performance Indicators (KPIs)Organic traffic growth (MoM / YoY).Keyword rankings improvements across priority terms.CTR improvements from SERPs.Growth in quality backlinks and domain authority.Reduction in technical errors (crawl issues, Core Web Vitals).Contribution to content performance and organic conversionsLocation:SandtonBrand:IprospectTime Type:Full timeContract Type:Permanent",1774718625000,"2026-03-28 18:24:10","2026-03-28T17:24:10.000Z",{"jsonldValid":24,"jsonld":29},{"id":57,"slug":58,"title":59,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":60,"country":61,"remote":24,"employmentType":62,"department":17,"content_html":63,"content_text":64,"years":20,"createdAt":65,"updatedAtISO":66,"postedAtISO":67,"hasSalary":24,"salaryMin":20,"salaryMax":20,"currency":68,"schema":69},"5390f8dc191d3987bd42335cbba20bc6c9f5de542ea44a357ee0368ea9d9feb1","martech-engineer-at-icuc-a8c79ac095","Martech Engineer","Madrid","Spain",[16],"\u003Cp>\u003Cb>Job Description:\u003C/b>\u003C/p>\u003Cp>Hola, somos Merkle! Una compañía especializada en Customer Experience Management, que forma parte del \u003Cb>grupo global de comunicación dentsu\u003C/b>.\u003C/p>\u003Cp>Ayudamos a empresas IBEX35, grandes anunciantes y compañías Fortune 500 a desarrollar experiencias de clientes únicas y personales a través de los datos, la tecnología y la creatividad.\u003C/p>\u003Cp>Poseemos capacidades únicas en Customer Experience, Data Management e Intelligence Analytics. \u003C/p>\u003Cp>Al tiempo que incorporamos la visión estratégica a nuestro alto grado de especialización creando una manera de trabajar única con nuestros clientes.\u003C/p>\u003Cp>Con sede en Madrid, Barcelona y Gijón, la base del liderazgo de Merkle lo forman las personas. Un EQUIPO de TALENTO DIGITAL formado por profesionales con gran pasión, ilusión y potencial en su trabajo.\u003C/p>\u003Cp>\u003Cb>Job Description\u003C/b>\u003C/p>\u003Cp>En MERKLE apostamos por aquellas personas a las que les gusta salir de zona de confort, que aspiran a encontrarse y superar nuevos retos y que quieren trabajar en un ambiente amigable y donde todos somos un equipo.\u003C/p>\u003Cp>Buscamos personas motivadas, que se propongan retos y que se sientan cómodas trabajando en equipo y proponiendo nuevas formas de hacer las cosas. Personas que disfruten del trato con el cliente en un ambiente donde los datos nos rodean y la interpretación de los mismos es nuestro arte.\u003C/p>\u003Cp>Tu misión como \u003Cb>Martech Engineer\u003C/b> será , junto con el resto de tu equipo, gestionar soluciones tecnológicas de recolección de datos en todos los canales digitales de las compañías para garantizar la disponibilidad y la calidad de la información recolectada, teniendo como finalidad la toma de decisiones basada en datos. \u003C/p>\u003Cp>\u003Cspan>\u003Cb>Tus principales funciones serán:\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Diseñar, implementar y evolucionar soluciones tecnológicas personalizadas para la recolección Eintegración de datos en todos los canales digitales, garantizando un ecosistema MarTech coherente y preparado para escalar.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Configurar e implementar herramientas de analítica digital (Google Analytics, Adobe Analytics,..) dentro de un marco de medición robusto.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Implementar y mantener herramientas MarTech a través de herramientas de gestión de Tags (Tag Manager), CDP u otras tecnologías del stack.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Formarte de manera continua en las tecnologías, frameworks y disciplinas digitales del sector, incluyendo privacidad, y nuevas tendencias MarTech.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Dar soporte y acompañamiento técnico a equipos de Marketing, Producto, Datos e IT, ayudándoles a sacar el máximo partido a las herramientas y a evolucionar sus capacidades digitales\u003C/span>\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>Te ofrecemos un puesto de trabajo estable, de futuro, con posibilidad de promoción interna.\u003C/span>\u003C/p>\u003Cp>\u003Cspan>Te daremos formación inicial y formación continua, aunque tu espíritu de buscar por ti mismo y tus ganas de aprender debe ser algo que marque tu desarrollo profesional con nosotros.\u003C/span>\u003C/p>\u003Cp>\u003Cspan>\u003Cb>Lo ideal es que tengas:\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Formación técnica (grado o licenciatura en Informática o Telecomunicaciones, o CFGS en informática o similar)\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Experiencia en proyectos de ámbito digital.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Orientación a cliente y dotes comunicativas.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Conocimientos avanzados en Javascript, jQuery y HTML.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Actitud entusiasta y proactiva.\u003C/span>\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003Cb>Además, valoraremos positivamente sí:\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Tienes experiencia o nociones en alguna herramienta de Marketing Digital (Google Analytics o Adobe analytics)\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Tienes experiencia en desarrollo web (preferiblemente Front-End)\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Tienes experiencia en desarrollo de apps y/o estás familiarizado con Frameworks de desarrollo para apps híbridas.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Tienes Experiencia en plataformas de gestión de tags, como Google Tag Manager y/o de gestión de consentimiento (One Trust o similar)\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>Muy valorable experiencia en DMP y CDP (Adobe Audience Manager, Salesforce, Tealium Audience Stream…).\u003C/span>\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Ofrecemos un paquete completo de beneficios diseñado para impulsar tu crecimiento profesional y bienestar:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>Contrato indefinido\u003C/b>, queremos que te sientas parte de nuestro equipo a largo plazo.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>Excelente ambiente de trabajo\u003C/b>, con un equipo que fomenta la colaboración y el éxito compartido.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>Servicio de acompañamiento al empleado\u003C/b>, para apoyarte en tu desarrollo personal y profesional.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>Seguro médico privado\u003C/b>, para que tú y tu familia estén siempre protegidos.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>Amplio número de días de vacaciones\u003C/b> para disfrutar del equilibrio entre tu vida personal y profesional.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>Horario flexible\u003C/b>, adaptado a tus necesidades y con \u003Cb>horario de verano\u003C/b> durante tres meses.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>Formato híbrido\u003C/b> de teletrabajo, para que combines lo mejor del trabajo en casa y en oficina.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>Formación continua\u003C/b>, con acceso a plataformas de cursos técnicos y softskill.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cspan>\u003Cb>¡Otros muchos beneficios que nos encantará contarte durante el proceso de selección!\u003C/b>\u003C/span>\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Inclusión y Diversidad\u003C/b>\u003C/p>\u003Cp>En Dentsu, valoramos la diversidad y fomentamos un entorno inclusivo donde cada talento puede prosperar. Nos enorgullece ser reconocidos por nuestra estrategia de sostenibilidad y nuestro compromiso con la innovación y el impacto positivo en la comunidad. Nuestra ambición es construir una sociedad justa y más igualitaria. Es por eso por lo que, alentamos las solicitudes de personas con discapacidad, de todas las edades, nacionalidades, orígenes y culturas. Dentsu está comprometida con la igualdad de oportunidades entre hombres y mujeres.\u003C/p>\u003Cp>\u003Ci>#LI-MERKLE\u003C/i>\u003C/p>\u003Cp>\u003Cb>Location:\u003C/b>\u003C/p>Madrid\u003Cp>\u003Cb>Brand:\u003C/b>\u003C/p>Merkle\u003Cp>\u003Cb>Time Type:\u003C/b>\u003C/p>Full time\u003Cp>\u003Cb>Contract Type:\u003C/b>\u003C/p>Permanent","Job Description:Hola, somos Merkle! Una compañía especializada en Customer Experience Management, que forma parte del grupo global de comunicación dentsu.Ayudamos a empresas IBEX35, grandes anunciantes y compañías Fortune 500 a desarrollar experiencias de clientes únicas y personales a través de los datos, la tecnología y la creatividad.Poseemos capacidades únicas en Customer Experience, Data Management e Intelligence Analytics. Al tiempo que incorporamos la visión estratégica a nuestro alto grado de especialización creando una manera de trabajar única con nuestros clientes.Con sede en Madrid, Barcelona y Gijón, la base del liderazgo de Merkle lo forman las personas. Un EQUIPO de TALENTO DIGITAL formado por profesionales con gran pasión, ilusión y potencial en su trabajo.Job DescriptionEn MERKLE apostamos por aquellas personas a las que les gusta salir de zona de confort, que aspiran a encontrarse y superar nuevos retos y que quieren trabajar en un ambiente amigable y donde todos somos un equipo.Buscamos personas motivadas, que se propongan retos y que se sientan cómodas trabajando en equipo y proponiendo nuevas formas de hacer las cosas. Personas que disfruten del trato con el cliente en un ambiente donde los datos nos rodean y la interpretación de los mismos es nuestro arte.Tu misión como Martech Engineer será , junto con el resto de tu equipo, gestionar soluciones tecnológicas de recolección de datos en todos los canales digitales de las compañías para garantizar la disponibilidad y la calidad de la información recolectada, teniendo como finalidad la toma de decisiones basada en datos. Tus principales funciones serán:Diseñar, implementar y evolucionar soluciones tecnológicas personalizadas para la recolección Eintegración de datos en todos los canales digitales, garantizando un ecosistema MarTech coherente y preparado para escalar.Configurar e implementar herramientas de analítica digital (Google Analytics, Adobe Analytics,..) dentro de un marco de medición robusto.Implementar y mantener herramientas MarTech a través de herramientas de gestión de Tags (Tag Manager), CDP u otras tecnologías del stack.Formarte de manera continua en las tecnologías, frameworks y disciplinas digitales del sector, incluyendo privacidad, y nuevas tendencias MarTech.Dar soporte y acompañamiento técnico a equipos de Marketing, Producto, Datos e IT, ayudándoles a sacar el máximo partido a las herramientas y a evolucionar sus capacidades digitalesTe ofrecemos un puesto de trabajo estable, de futuro, con posibilidad de promoción interna.Te daremos formación inicial y formación continua, aunque tu espíritu de buscar por ti mismo y tus ganas de aprender debe ser algo que marque tu desarrollo profesional con nosotros.Lo ideal es que tengas:Formación técnica (grado o licenciatura en Informática o Telecomunicaciones, o CFGS en informática o similar)Experiencia en proyectos de ámbito digital.Orientación a cliente y dotes comunicativas.Conocimientos avanzados en Javascript, jQuery y HTML.Actitud entusiasta y proactiva.Además, valoraremos positivamente sí:Tienes experiencia o nociones en alguna herramienta de Marketing Digital (Google Analytics o Adobe analytics)Tienes experiencia en desarrollo web (preferiblemente Front-End)Tienes experiencia en desarrollo de apps y/o estás familiarizado con Frameworks de desarrollo para apps híbridas.Tienes Experiencia en plataformas de gestión de tags, como Google Tag Manager y/o de gestión de consentimiento (One Trust o similar)Muy valorable experiencia en DMP y CDP (Adobe Audience Manager, Salesforce, Tealium Audience Stream…).Ofrecemos un paquete completo de beneficios diseñado para impulsar tu crecimiento profesional y bienestar:Contrato indefinido, queremos que te sientas parte de nuestro equipo a largo plazo.Excelente ambiente de trabajo, con un equipo que fomenta la colaboración y el éxito compartido.Servicio de acompañamiento al empleado, para apoyarte en tu desarrollo personal y profesional.Seguro médico privado, para que tú y tu familia estén siempre protegidos.Amplio número de días de vacaciones para disfrutar del equilibrio entre tu vida personal y profesional.Horario flexible, adaptado a tus necesidades y con horario de verano durante tres meses.Formato híbrido de teletrabajo, para que combines lo mejor del trabajo en casa y en oficina.Formación continua, con acceso a plataformas de cursos técnicos y softskill.¡Otros muchos beneficios que nos encantará contarte durante el proceso de selección!Inclusión y DiversidadEn Dentsu, valoramos la diversidad y fomentamos un entorno inclusivo donde cada talento puede prosperar. Nos enorgullece ser reconocidos por nuestra estrategia de sostenibilidad y nuestro compromiso con la innovación y el impacto positivo en la comunidad. Nuestra ambición es construir una sociedad justa y más igualitaria. Es por eso por lo que, alentamos las solicitudes de personas con discapacidad, de todas las edades, nacionalidades, orígenes y culturas. Dentsu está comprometida con la igualdad de oportunidades entre hombres y mujeres.#LI-MERKLELocation:MadridBrand:MerkleTime Type:Full timeContract Type:Permanent",1774114126000,"2026-03-21 18:29:30","2026-03-21T17:29:30.000Z","EUR",{"jsonldValid":24,"jsonld":29},{"id":71,"slug":72,"title":73,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":74,"country":75,"remote":24,"employmentType":76,"department":17,"content_html":77,"content_text":78,"years":20,"createdAt":79,"updatedAtISO":80,"postedAtISO":81,"hasSalary":24,"salaryMin":20,"salaryMax":20,"currency":82,"schema":83},"c8735e5b3bf9c539d4147f3e69af00f5e4a27d87c0350639d66134b984b34b29","senior-manager-crm-solutions-at-icuc-265e8f7b50","Senior Manager - CRM Solutions","DGS India - Mumbai - Thane Ashar IT Park","India",[16],"The purpose of this role is to create solution architectures for systems and platforms ensuring all relevant options are explored for time, cost and compliance to the company’s standards, policies and practices whilst meeting the business’ requirements. The role will oversee the work of other architects and delivery of the solution for clients both internal and external, shepherding it through the relevant governance.\u003Cp>\u003Cb>Job Description:\u003C/b>\u003C/p>\u003Cp>\u003Cb>Responsibilities:\u003C/b>\u003C/p>\u003Cp>\u003Cb>Strategic Consulting & Transformation:\u003C/b>\u003C/p>\u003Cul>\u003Cli>Lead CRM strategy development for enterprise clients, defining customer engagement roadmaps aligned with business objectives\u003C/li>\u003Cli>Conduct comprehensive CRM maturity assessments and gap analysis across people, process, technology, and data dimensions\u003C/li>\u003Cli>Design customer engagement strategies encompassing journey orchestration, segmentation frameworks, lifecycle marketing, and omnichannel activation\u003C/li>\u003Cli>Advise clients on MarTech stack optimization, platform selection, and technology consolidation strategies\u003C/li>\u003Cli>Develop business cases and ROI models demonstrating value of CRM investments and transformation initiatives\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Executive Advisory & Stakeholder Management:\u003C/b>\u003C/p>\u003Cul>\u003Cli>Serve as trusted advisor to C-suite executives and senior marketing leaders on customer engagement vision\u003C/li>\u003Cli>Lead executive workshops and steering committee sessions to align stakeholders on CRM strategy and priorities\u003C/li>\u003Cli>Facilitate organizational change management and adoption strategies for CRM transformation programs\u003C/li>\u003Cli>Build long-term strategic relationships with enterprise clients through consultative engagement\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Innovation & Thought Leadership:\u003C/b>\u003C/p>\u003Cul>\u003Cli>Evangelize emerging trends: AI-driven personalization, composable CDP, etc.\u003C/li>\u003Cli>Develop reusable solution accelerators and framework libraries\u003C/li>\u003Cli>Identify and pilot innovative use cases that differentiate client programs in the market\u003C/li>\u003Cli>Mentor teams on strategic thinking and consultative engagement approaches\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Pre-Sales & Solutioning\u003C/b>\u003C/p>\u003Cul>\u003Cli>Lead solution design for RFPs, RFIs, and enterprise client pitches for CRM & MarTech \u003C/li>\u003Cli>Architect scalable MarTech solutions spanning CRM/CEP platforms (SFMC, Braze, etc.)\u003C/li>\u003Cli>Craft compelling narratives that articulate business value, technical feasibility, and competitive differentiation\u003C/li>\u003Cli>Design impactful presentations, solution blueprints, and POCs for C-level stakeholders\u003C/li>\u003Cli>Conduct discovery workshops and stakeholder alignment sessions to uncover client needs\u003C/li>\u003Cli>- Develop scoping documents, effort estimations, commercial models for proposed solutions\u003C/li>\u003Cli>- Collaborate with business development teams to qualify opportunities and close deals\u003C/li>\u003Cli>- Ensure solutions align with data privacy regulations (GDPR, CCPA) and security best practices\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Requirements:\u003C/b>\u003C/p>\u003Cul>\u003Cli>12+ years in CRM and MarTech with 5+ years in strategic consulting or advisory roles\u003C/li>\u003Cli>4+ years of pre-sales or solutioning experience supporting enterprise sales cycles\u003C/li>\u003Cli>Proven track record of leading CRM transformation programs for enterprise clients\u003C/li>\u003Cli>Expertise in customer engagement strategy, journey orchestration, and marketing operations\u003C/li>\u003Cli>Strong hands-on knowledge of enterprise CRM platforms: Salesforce Marketing Cloud, Adobe Campaign/Journey Optimizer, Braze, or similar\u003C/li>\u003Cli>Demonstrated success in winning competitive bids through innovative solution proposals\u003C/li>\u003Cli>Track record of participating in high-stakes pitches and closing complex deals\u003C/li>\u003Cli>Exceptional storytelling ability with strong presentation and articulation skills\u003C/li>\u003Cli>Experience presenting to C-suite executives and senior marketing leaders\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Must have skills:\u003C/b>\u003C/p>\u003Cul>\u003Cli>CRM strategy development and customer engagement transformation\u003C/li>\u003Cli>Strong hands-on knowledge of enterprise CRM platforms (Salesforce Marketing Cloud, Adobe Campaign/Journey Optimizer, Braze, or similar)\u003C/li>\u003Cli>Solutioning and Effort Estimation for CRM platforms\u003C/li>\u003Cli>RFP/RFI response and solution design\u003C/li>\u003C/ul>\u003Cbr>\u003Cb>Good to Have\u003C/b>\u003Cul>\u003Cli>Experience in Retail, BFSI, Healthcare, Travel & Hospitality, or Media & Entertainment\u003C/li>\u003Cli>Platform certifications (Salesforce, Adobe, Braze)\u003C/li>\u003C/ul>\u003Cp>\u003Cb>**Additional Requirements**\u003C/b>\u003C/p>\u003Cul>\u003Cli>Willingness to travel for short durations domestic and international\u003C/li>\u003Cli>Background in consulting firms or digital agencies\u003C/li>\u003Cli>Experience with large-scale digital transformation programs\u003C/li>\u003Cli>Working knowledge of Customer Data Platforms (CDPs)\u003C/li>\u003Cli>Familiarity with APIs, webhooks, event streaming, and real-time data integration\u003C/li>\u003Cli>Awareness of GenAI capabilities for marketing workflows\u003C/li>\u003Cli>Knowledge of emerging trends: composable CDP, real-time personalization, etc.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Location:\u003C/b>\u003C/p>DGS India - Mumbai - Thane Ashar IT Park\u003Cp>\u003Cb>Brand:\u003C/b>\u003C/p>Merkle\u003Cp>\u003Cb>Time Type:\u003C/b>\u003C/p>Full time\u003Cp>\u003Cb>Contract Type:\u003C/b>\u003C/p>Permanent","The purpose of this role is to create solution architectures for systems and platforms ensuring all relevant options are explored for time, cost and compliance to the company’s standards, policies and practices whilst meeting the business’ requirements. The role will oversee the work of other architects and delivery of the solution for clients both internal and external, shepherding it through the relevant governance.Job Description:Responsibilities:Strategic Consulting & Transformation:Lead CRM strategy development for enterprise clients, defining customer engagement roadmaps aligned with business objectivesConduct comprehensive CRM maturity assessments and gap analysis across people, process, technology, and data dimensionsDesign customer engagement strategies encompassing journey orchestration, segmentation frameworks, lifecycle marketing, and omnichannel activationAdvise clients on MarTech stack optimization, platform selection, and technology consolidation strategiesDevelop business cases and ROI models demonstrating value of CRM investments and transformation initiativesExecutive Advisory & Stakeholder Management:Serve as trusted advisor to C-suite executives and senior marketing leaders on customer engagement visionLead executive workshops and steering committee sessions to align stakeholders on CRM strategy and prioritiesFacilitate organizational change management and adoption strategies for CRM transformation programsBuild long-term strategic relationships with enterprise clients through consultative engagementInnovation & Thought Leadership:Evangelize emerging trends: AI-driven personalization, composable CDP, etc.Develop reusable solution accelerators and framework librariesIdentify and pilot innovative use cases that differentiate client programs in the marketMentor teams on strategic thinking and consultative engagement approachesPre-Sales & SolutioningLead solution design for RFPs, RFIs, and enterprise client pitches for CRM & MarTech Architect scalable MarTech solutions spanning CRM/CEP platforms (SFMC, Braze, etc.)Craft compelling narratives that articulate business value, technical feasibility, and competitive differentiationDesign impactful presentations, solution blueprints, and POCs for C-level stakeholdersConduct discovery workshops and stakeholder alignment sessions to uncover client needs- Develop scoping documents, effort estimations, commercial models for proposed solutions- Collaborate with business development teams to qualify opportunities and close deals- Ensure solutions align with data privacy regulations (GDPR, CCPA) and security best practicesRequirements:12+ years in CRM and MarTech with 5+ years in strategic consulting or advisory roles4+ years of pre-sales or solutioning experience supporting enterprise sales cyclesProven track record of leading CRM transformation programs for enterprise clientsExpertise in customer engagement strategy, journey orchestration, and marketing operationsStrong hands-on knowledge of enterprise CRM platforms: Salesforce Marketing Cloud, Adobe Campaign/Journey Optimizer, Braze, or similarDemonstrated success in winning competitive bids through innovative solution proposalsTrack record of participating in high-stakes pitches and closing complex dealsExceptional storytelling ability with strong presentation and articulation skillsExperience presenting to C-suite executives and senior marketing leadersMust have skills:CRM strategy development and customer engagement transformationStrong hands-on knowledge of enterprise CRM platforms (Salesforce Marketing Cloud, Adobe Campaign/Journey Optimizer, Braze, or similar)Solutioning and Effort Estimation for CRM platformsRFP/RFI response and solution designGood to HaveExperience in Retail, BFSI, Healthcare, Travel & Hospitality, or Media & EntertainmentPlatform certifications (Salesforce, Adobe, Braze)**Additional Requirements**Willingness to travel for short durations domestic and internationalBackground in consulting firms or digital agenciesExperience with large-scale digital transformation programsWorking knowledge of Customer Data Platforms (CDPs)Familiarity with APIs, webhooks, event streaming, and real-time data integrationAwareness of GenAI capabilities for marketing workflowsKnowledge of emerging trends: composable CDP, real-time personalization, etc.Location:DGS India - Mumbai - Thane Ashar IT ParkBrand:MerkleTime Type:Full timeContract Type:Permanent",1772214296000,"2026-02-27 18:45:34","2026-02-27T17:45:34.000Z","INR",{"jsonldValid":24,"jsonld":29},{"id":85,"slug":86,"title":87,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":88,"country":29,"remote":24,"employmentType":89,"department":17,"content_html":90,"content_text":91,"years":20,"createdAt":92,"updatedAtISO":93,"postedAtISO":94,"hasSalary":24,"salaryMin":20,"salaryMax":20,"currency":27,"schema":95},"1a18bc613890182c517a11c1bf702462df56497335ec76bd314ae59d3331c17a","senior-martech-consultant-braze-at-icuc-4d093637d5","Senior MarTech Consultant (Braze)","3 Locations",[16],"\u003Cp>\u003Cb>Job Description:\u003C/b>\u003C/p>\u003Cp>\u003Cb>We Dream. We Do. We Deliver. \u003C/b>\u003C/p>\u003Cp>At Merkle, a dentsu company, we power the experience economy. Whether we’re building the next great app, running CRM at scale for global brands, delivering technology architectures that support millions of users, or providing world-class data, identity, and insights solutions, it’s all in the name of crafting experiences that set brands apart from the competition. Backed by dentsu's legacy of innovation and creativity originating in Japan, we’ve spent over 35 years helping brands build loyalty, drive growth, and connect meaningfully with their audiences.  \u003C/p>\u003Cp>We’ve been named a global “Leader” by top industry analyst firms in categories as wide-ranging as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management.\u003Cbr> \u003C/p>\u003Cp>\u003Cb>Key responsibilities:\u003C/b>\u003C/p>\u003Cp>The Senior MarTech Consultant leads and supports the implementation of Braze and other marketing automation technologies for global clients. This includes translating business and marketing requirements into actionable solution designs, configuration plans, and customer lifecycle programs. The role serves as the strategic and technical bridge between marketing, data, engineering, and business stakeholders to ensure successful project delivery.\u003C/p>\u003Cp>\u003Cb>Responsibilities include:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Designing cross-channel customer journeys and lifecycle campaigns using Braze Canvas and other MarTech tools (Salesforce, Adobe, Hubspot)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Leading MarTech solution design, including segmentation logic, data schema definition, event structures, and behavioral triggers.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Advising clients on the effective use of Braze features such as Canvas, Currents, Catalogs, Connected Content, Liquid templating, and advanced segmentation.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Acting as a subject matter expert in workshops, pitches, and client discussions related to Braze and broader marketing technology ecosystems.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Contributing to the strategic development of MarTech capabilities, methodologies, and reusable frameworks.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Collaborating with internal teams to resolve questions, escalations, and technical challenges.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Coaching and mentoring junior team members on MarTech concepts, platforms, and consulting skills.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Required experience and skills:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>2+ years of hands-on experience with Braze or comparable marketing automation platforms (Salesforce, Adobe, HubSpot).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong understanding of digital marketing concepts including segmentation, personalization, journeys, and consent management.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Working knowledge of HTML, SQL, and Liquid or similar templating approaches.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Familiarity with data layers, CDPs, APIs\u003C/p>\u003C/li>\u003Cli>\u003Cp>Ability to explain complex technical concepts to non-technical stakeholders in a clear, structured manner.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Proactive, solution-oriented mindset with the ability to work effectively in fast-paced project environments.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Fluent in German and English\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Why choose Merkle? \u003C/b>\u003C/p>\u003Cp>\u003Cb>Innovation at Our Core:\u003C/b> As part of dentsu’s global network, Merkle pushes the boundaries of customer experience, integrating creativity, technology, and data to drive real-world impact. For over 35 years, we’ve been innovating to meet the changing needs of our clients.\u003C/p>\u003Cp>\u003Cb>Global Reach with Local Expertise:\u003C/b> With over 16,000 employees across 30+ countries, and part of a 70,000 employees network at dentsu, Merkle blends global insights with a deep understanding of local markets to deliver personalized, effective solutions.\u003C/p>\u003Cp>\u003Cb>Collaborative Culture:\u003C/b> At Merkle, your ideas and contributions truly matter. You’ll join a team that fosters innovation, collaboration, and creative problem-solving. Together, we work on impactful international projects, making meaningful connections every step of the way.\u003C/p>\u003Cp>\u003Cb>Your Benefits at Merkle:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cb>Social Impact:\u003C/b> Enjoy 2 additional volunteering days to support your passion project\u003C/li>\u003Cli>\u003Cb>Mental Health:\u003C/b> Benefit from 3 extra wellness days on top of your vacation days and a Mental Health First Aider and Employee Assisstance program to support your well-being\u003C/li>\u003Cli>♻ \u003Cb>Sustainability:\u003C/b> Work CO₂-neutral in our offices that use renewable energy\u003C/li>\u003Cli>\u003Cb>Academy:\u003C/b> Access training and development opportunities through our network and our in-house dentsu Academy.\u003C/li>\u003Cli>\u003Cb>Learning Allowance:\u003C/b> Receive 40 additional hours per year for personal and professional development, on top of statutory educational leave.\u003C/li>\u003Cli>Corporate benefits platform\u003C/li>\u003Cli>Company pension plan\u003C/li>\u003Cli>Bike leasing program\u003C/li>\u003Cli>Workation possiblity  \u003C/li>\u003Cli>Referral bonus program   \u003C/li>\u003Cli>Office Dogs: Bring your furry friends to our offices in Hamburg, Augsburg, Munich, Berlin & Düsseldorf\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Your general Conditions at Merkle: \u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cb>Vacation:\u003C/b> Enjoy 27 days off per year\u003C/li>\u003Cli>\u003Cb>Work Model:\u003C/b> Flexible working hours with flexitime and home office options, with overtime recorded from minute one  \u003C/li>\u003Cli>\u003Cb>Daily Booster:\u003C/b> Fresh fruit and coffee with (oat) milk available daily in our offices\u003C/li>\u003C/ul>\u003Cp>Ready to join the team? Shape your unique career and reach your full potential. Apply now and join us in transforming the future together.\u003Cbr> \u003C/p>\u003Ch3>*At dentsu, Diversity, Equity, and Inclusion (DEI) is central to our vision: \"To be at the forefront of people-centered transformations that shape society.\"\u003C/h3>\u003Cp>We cherish the unique talents and perspectives of all individuals, welcoming applicants regardless of gender, gender identity, nationality, religion, ethnicity, cultural background, sexual orientation, age, physical or mental ability. By embracing diverse perspectives, we create meaningful change and sustainable growth for our people, clients, and society. Our hiring decisions are guided by qualifications and role-specific requirements, ensuring a workplace free from discrimination and harassment.\u003Cbr>\u003Cbr>#LI-MERKLE\u003Cbr>#LI-HYBRID\u003C/p>\u003Cp>\u003Cb>Location:\u003C/b>\u003C/p>Frankfurt\u003Cp>\u003Cb>Brand:\u003C/b>\u003C/p>Merkle\u003Cp>\u003Cb>Time Type:\u003C/b>\u003C/p>Full time\u003Cp>\u003Cb>Contract Type:\u003C/b>\u003C/p>Permanent","Job Description:We Dream. We Do. We Deliver. At Merkle, a dentsu company, we power the experience economy. Whether we’re building the next great app, running CRM at scale for global brands, delivering technology architectures that support millions of users, or providing world-class data, identity, and insights solutions, it’s all in the name of crafting experiences that set brands apart from the competition. Backed by dentsu's legacy of innovation and creativity originating in Japan, we’ve spent over 35 years helping brands build loyalty, drive growth, and connect meaningfully with their audiences.  We’ve been named a global “Leader” by top industry analyst firms in categories as wide-ranging as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management. Key responsibilities:The Senior MarTech Consultant leads and supports the implementation of Braze and other marketing automation technologies for global clients. This includes translating business and marketing requirements into actionable solution designs, configuration plans, and customer lifecycle programs. The role serves as the strategic and technical bridge between marketing, data, engineering, and business stakeholders to ensure successful project delivery.Responsibilities include:Designing cross-channel customer journeys and lifecycle campaigns using Braze Canvas and other MarTech tools (Salesforce, Adobe, Hubspot)Leading MarTech solution design, including segmentation logic, data schema definition, event structures, and behavioral triggers.Advising clients on the effective use of Braze features such as Canvas, Currents, Catalogs, Connected Content, Liquid templating, and advanced segmentation.Acting as a subject matter expert in workshops, pitches, and client discussions related to Braze and broader marketing technology ecosystems.Contributing to the strategic development of MarTech capabilities, methodologies, and reusable frameworks.Collaborating with internal teams to resolve questions, escalations, and technical challenges.Coaching and mentoring junior team members on MarTech concepts, platforms, and consulting skills.Required experience and skills:2+ years of hands-on experience with Braze or comparable marketing automation platforms (Salesforce, Adobe, HubSpot).Strong understanding of digital marketing concepts including segmentation, personalization, journeys, and consent management.Working knowledge of HTML, SQL, and Liquid or similar templating approaches.Familiarity with data layers, CDPs, APIsAbility to explain complex technical concepts to non-technical stakeholders in a clear, structured manner.Proactive, solution-oriented mindset with the ability to work effectively in fast-paced project environments.Fluent in German and EnglishWhy choose Merkle? Innovation at Our Core: As part of dentsu’s global network, Merkle pushes the boundaries of customer experience, integrating creativity, technology, and data to drive real-world impact. For over 35 years, we’ve been innovating to meet the changing needs of our clients.Global Reach with Local Expertise: With over 16,000 employees across 30+ countries, and part of a 70,000 employees network at dentsu, Merkle blends global insights with a deep understanding of local markets to deliver personalized, effective solutions.Collaborative Culture: At Merkle, your ideas and contributions truly matter. You’ll join a team that fosters innovation, collaboration, and creative problem-solving. Together, we work on impactful international projects, making meaningful connections every step of the way.Your Benefits at Merkle:Social Impact: Enjoy 2 additional volunteering days to support your passion projectMental Health: Benefit from 3 extra wellness days on top of your vacation days and a Mental Health First Aider and Employee Assisstance program to support your well-being♻ Sustainability: Work CO₂-neutral in our offices that use renewable energyAcademy: Access training and development opportunities through our network and our in-house dentsu Academy.Learning Allowance: Receive 40 additional hours per year for personal and professional development, on top of statutory educational leave.Corporate benefits platformCompany pension planBike leasing programWorkation possiblity  Referral bonus program   Office Dogs: Bring your furry friends to our offices in Hamburg, Augsburg, Munich, Berlin & DüsseldorfYour general Conditions at Merkle: Vacation: Enjoy 27 days off per yearWork Model: Flexible working hours with flexitime and home office options, with overtime recorded from minute one  Daily Booster: Fresh fruit and coffee with (oat) milk available daily in our officesReady to join the team? Shape your unique career and reach your full potential. Apply now and join us in transforming the future together. *At dentsu, Diversity, Equity, and Inclusion (DEI) is central to our vision: \"To be at the forefront of people-centered transformations that shape society.\"We cherish the unique talents and perspectives of all individuals, welcoming applicants regardless of gender, gender identity, nationality, religion, ethnicity, cultural background, sexual orientation, age, physical or mental ability. By embracing diverse perspectives, we create meaningful change and sustainable growth for our people, clients, and society. Our hiring decisions are guided by qualifications and role-specific requirements, ensuring a workplace free from discrimination and harassment.#LI-MERKLE#LI-HYBRIDLocation:FrankfurtBrand:MerkleTime Type:Full timeContract Type:Permanent",1770701791000,"2026-02-10 06:36:57","2026-02-10T05:36:57.000Z",{"jsonldValid":24,"jsonld":29},{"id":97,"slug":98,"title":87,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":99,"country":100,"remote":24,"employmentType":101,"department":17,"content_html":102,"content_text":103,"years":20,"createdAt":92,"updatedAtISO":93,"postedAtISO":94,"hasSalary":24,"salaryMin":20,"salaryMax":20,"currency":27,"schema":104},"22a999540a72e8aaba1de1cdae7219f05d3441aaa27b3d7964c496ceffd340b5","senior-martech-consultant-braze-at-icuc-75f9e68a42","München","Munchen",[16],"\u003Cp>\u003Cb>Job Description:\u003C/b>\u003C/p>\u003Cp>\u003Cb>We Dream. We Do. We Deliver. \u003C/b>\u003C/p>\u003Cp>At Merkle, a dentsu company, we power the experience economy. Whether we’re building the next great app, running CRM at scale for global brands, delivering technology architectures that support millions of users, or providing world-class data, identity, and insights solutions, it’s all in the name of crafting experiences that set brands apart from the competition. Backed by dentsu's legacy of innovation and creativity originating in Japan, we’ve spent over 35 years helping brands build loyalty, drive growth, and connect meaningfully with their audiences.  \u003C/p>\u003Cp>We’ve been named a global “Leader” by top industry analyst firms in categories as wide-ranging as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management.\u003C/p>\u003Cp>\u003Cb>Key responsibilities:\u003C/b>\u003C/p>\u003Cp>The Senior MarTech Consultant leads and supports the implementation of Braze and other marketing automation technologies for global clients. This includes translating business and marketing requirements into actionable solution designs, configuration plans, and customer lifecycle programs. The role serves as the strategic and technical bridge between marketing, data, engineering, and business stakeholders to ensure successful project delivery.\u003C/p>\u003Cp>\u003Cb>Responsibilities include:\u003C/b>\u003C/p>\u003Cul>\u003Cli>Designing cross-channel customer journeys and lifecycle campaigns using Braze Canvas and other MarTech tools (Salesforce, Adobe, Hubspot)\u003C/li>\u003Cli>Leading MarTech solution design, including segmentation logic, data schema definition, event structures, and behavioral triggers.\u003C/li>\u003Cli>Advising clients on the effective use of Braze features such as Canvas, Currents, Catalogs, Connected Content, Liquid templating, and advanced segmentation.\u003C/li>\u003Cli>Acting as a subject matter expert in workshops, pitches, and client discussions related to Braze and broader marketing technology ecosystems.\u003C/li>\u003Cli>Contributing to the strategic development of MarTech capabilities, methodologies, and reusable frameworks.\u003C/li>\u003Cli>Collaborating with internal teams to resolve questions, escalations, and technical challenges.\u003C/li>\u003Cli>Coaching and mentoring junior team members on MarTech concepts, platforms, and consulting skills.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Required experience and skills:\u003C/b>\u003C/p>\u003Cul>\u003Cli>2+ years of hands-on experience with Braze or comparable marketing automation platforms (Salesforce, Adobe, HubSpot).\u003C/li>\u003Cli>Strong understanding of digital marketing concepts including segmentation, personalization, journeys, and consent management.\u003C/li>\u003Cli>Working knowledge of HTML, SQL, and Liquid or similar templating approaches.\u003C/li>\u003Cli>Familiarity with data layers, CDPs, APIs\u003C/li>\u003Cli>Ability to explain complex technical concepts to non-technical stakeholders in a clear, structured manner.\u003C/li>\u003Cli>Proactive, solution-oriented mindset with the ability to work effectively in fast-paced project environments.\u003C/li>\u003Cli>Fluent in German and English\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Why choose Merkle? \u003C/b>\u003C/p>\u003Cp>\u003Cb>Innovation at Our Core:\u003C/b> As part of dentsu’s global network, Merkle pushes the boundaries of customer experience, integrating creativity, technology, and data to drive real-world impact. For over 35 years, we’ve been innovating to meet the changing needs of our clients.\u003C/p>\u003Cp>\u003Cb>Global Reach with Local Expertise:\u003C/b> With over 16,000 employees across 30+ countries, and part of a 70,000 employees network at dentsu, Merkle blends global insights with a deep understanding of local markets to deliver personalized, effective solutions.\u003C/p>\u003Cp>\u003Cb>Collaborative Culture:\u003C/b> At Merkle, your ideas and contributions truly matter. You’ll join a team that fosters innovation, collaboration, and creative problem-solving. Together, we work on impactful international projects, making meaningful connections every step of the way.\u003C/p>\u003Cp>\u003Cb>Your Benefits at Merkle:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cb>Social Impact:\u003C/b> Enjoy 2 additional volunteering days to support your passion project\u003C/li>\u003Cli>\u003Cb>Mental Health:\u003C/b> Benefit from 3 extra wellness days on top of your vacation days and a Mental Health First Aider and Employee Assisstance program to support your well-being\u003C/li>\u003Cli>♻ \u003Cb>Sustainability:\u003C/b> Work CO₂-neutral in our offices that use renewable energy\u003C/li>\u003Cli>\u003Cb>Academy:\u003C/b> Access training and development opportunities through our network and our in-house dentsu Academy.\u003C/li>\u003Cli>\u003Cb>Learning Allowance:\u003C/b> Receive 40 additional hours per year for personal and professional development, on top of statutory educational leave.\u003C/li>\u003Cli>Corporate benefits platform\u003C/li>\u003Cli>Company pension plan\u003C/li>\u003Cli>Bike leasing program\u003C/li>\u003Cli>Workation possiblity  \u003C/li>\u003Cli>Referral bonus program   \u003C/li>\u003Cli>Office Dogs: Bring your furry friends to our offices in Hamburg, Augsburg, Munich, Berlin & Düsseldorf\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Your general Conditions at Merkle: \u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cb>Vacation:\u003C/b> Enjoy 27 days off per year\u003C/li>\u003Cli>\u003Cb>Work Model:\u003C/b> Flexible working hours with flexitime and home office options, with overtime recorded from minute one  \u003C/li>\u003Cli>\u003Cb>Daily Booster:\u003C/b> Fresh fruit and coffee with (oat) milk available daily in our offices\u003C/li>\u003C/ul>\u003Cp>Ready to join the team? Shape your unique career and reach your full potential. Apply now and join us in transforming the future together.\u003C/p>\u003Cp>\u003Cb>*At dentsu, Diversity, Equity, and Inclusion (DEI) is central to our vision: \"To be at the forefront of people-centered transformations that shape society.\"\u003C/b>\u003C/p>\u003Cp>We cherish the unique talents and perspectives of all individuals, welcoming applicants regardless of gender, gender identity, nationality, religion, ethnicity, cultural background, sexual orientation, age, physical or mental ability. By embracing diverse perspectives, we create meaningful change and sustainable growth for our people, clients, and society. Our hiring decisions are guided by qualifications and role-specific requirements, ensuring a workplace free from discrimination and harassment.\u003Cbr>\u003Cbr>#LI-MERKLE\u003Cbr>#LI-HYBRID\u003C/p>\u003Cp>\u003Cb>Location:\u003C/b>\u003C/p>München\u003Cp>\u003Cb>Brand:\u003C/b>\u003C/p>\u003Cp>\u003Cb>Time Type:\u003C/b>\u003C/p>Full time\u003Cp>\u003Cb>Contract Type:\u003C/b>\u003C/p>Permanent","Job Description:We Dream. We Do. We Deliver. At Merkle, a dentsu company, we power the experience economy. Whether we’re building the next great app, running CRM at scale for global brands, delivering technology architectures that support millions of users, or providing world-class data, identity, and insights solutions, it’s all in the name of crafting experiences that set brands apart from the competition. Backed by dentsu's legacy of innovation and creativity originating in Japan, we’ve spent over 35 years helping brands build loyalty, drive growth, and connect meaningfully with their audiences.  We’ve been named a global “Leader” by top industry analyst firms in categories as wide-ranging as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management.Key responsibilities:The Senior MarTech Consultant leads and supports the implementation of Braze and other marketing automation technologies for global clients. This includes translating business and marketing requirements into actionable solution designs, configuration plans, and customer lifecycle programs. The role serves as the strategic and technical bridge between marketing, data, engineering, and business stakeholders to ensure successful project delivery.Responsibilities include:Designing cross-channel customer journeys and lifecycle campaigns using Braze Canvas and other MarTech tools (Salesforce, Adobe, Hubspot)Leading MarTech solution design, including segmentation logic, data schema definition, event structures, and behavioral triggers.Advising clients on the effective use of Braze features such as Canvas, Currents, Catalogs, Connected Content, Liquid templating, and advanced segmentation.Acting as a subject matter expert in workshops, pitches, and client discussions related to Braze and broader marketing technology ecosystems.Contributing to the strategic development of MarTech capabilities, methodologies, and reusable frameworks.Collaborating with internal teams to resolve questions, escalations, and technical challenges.Coaching and mentoring junior team members on MarTech concepts, platforms, and consulting skills.Required experience and skills:2+ years of hands-on experience with Braze or comparable marketing automation platforms (Salesforce, Adobe, HubSpot).Strong understanding of digital marketing concepts including segmentation, personalization, journeys, and consent management.Working knowledge of HTML, SQL, and Liquid or similar templating approaches.Familiarity with data layers, CDPs, APIsAbility to explain complex technical concepts to non-technical stakeholders in a clear, structured manner.Proactive, solution-oriented mindset with the ability to work effectively in fast-paced project environments.Fluent in German and EnglishWhy choose Merkle? Innovation at Our Core: As part of dentsu’s global network, Merkle pushes the boundaries of customer experience, integrating creativity, technology, and data to drive real-world impact. For over 35 years, we’ve been innovating to meet the changing needs of our clients.Global Reach with Local Expertise: With over 16,000 employees across 30+ countries, and part of a 70,000 employees network at dentsu, Merkle blends global insights with a deep understanding of local markets to deliver personalized, effective solutions.Collaborative Culture: At Merkle, your ideas and contributions truly matter. You’ll join a team that fosters innovation, collaboration, and creative problem-solving. Together, we work on impactful international projects, making meaningful connections every step of the way.Your Benefits at Merkle:Social Impact: Enjoy 2 additional volunteering days to support your passion projectMental Health: Benefit from 3 extra wellness days on top of your vacation days and a Mental Health First Aider and Employee Assisstance program to support your well-being♻ Sustainability: Work CO₂-neutral in our offices that use renewable energyAcademy: Access training and development opportunities through our network and our in-house dentsu Academy.Learning Allowance: Receive 40 additional hours per year for personal and professional development, on top of statutory educational leave.Corporate benefits platformCompany pension planBike leasing programWorkation possiblity  Referral bonus program   Office Dogs: Bring your furry friends to our offices in Hamburg, Augsburg, Munich, Berlin & DüsseldorfYour general Conditions at Merkle: Vacation: Enjoy 27 days off per yearWork Model: Flexible working hours with flexitime and home office options, with overtime recorded from minute one  Daily Booster: Fresh fruit and coffee with (oat) milk available daily in our officesReady to join the team? Shape your unique career and reach your full potential. Apply now and join us in transforming the future together.*At dentsu, Diversity, Equity, and Inclusion (DEI) is central to our vision: \"To be at the forefront of people-centered transformations that shape society.\"We cherish the unique talents and perspectives of all individuals, welcoming applicants regardless of gender, gender identity, nationality, religion, ethnicity, cultural background, sexual orientation, age, physical or mental ability. By embracing diverse perspectives, we create meaningful change and sustainable growth for our people, clients, and society. Our hiring decisions are guided by qualifications and role-specific requirements, ensuring a workplace free from discrimination and harassment.#LI-MERKLE#LI-HYBRIDLocation:MünchenBrand:Time Type:Full timeContract Type:Permanent",{"jsonldValid":24,"jsonld":29},1780708613089]