[{"data":1,"prerenderedAt":109},["ShallowReactive",2],{"$fCpKiIACGgEhwzjFhvdkjUWaAJtIFO83frScH1Ivu9Ss":3,"$fTNOvYHrzNUivtPDdCMmIgs5FbHXk5c7i1isnbh1cS6g":29},{"job":4},{"id":5,"applyToken":6,"slug":7,"title":8,"companyname":9,"companylogo":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":15,"department":17,"content_html":18,"content_text":19,"years":20,"createdAt":21,"updatedAtISO":22,"postedAtISO":23,"hasSalary":14,"salaryMin":24,"salaryMax":25,"currency":26,"schema":27},"3a6baded5fb7ccd59cf0b4b95a70b11e7749b546f106b38ba3af13444112d96a","0adf5262e53fa83f46edd2658dff4f0c1480ba0cb64b7c3cd8faab8edf6231c6","director-lifecycle-technology-and-operations-at-crunchyroll-09d689196c","Director, Lifecycle Technology & Operations","Crunchyroll","https://cdn.jobboardwise.com/logo/crunchyroll.com","Entertainment","Los Angeles","United States",false,[16],"Contract","Marketing","\u003Ch2>About Crunchyroll\u003C/h2>\n\u003Cp>Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.\u003C/p>\n\u003Cp>Join our team, and help us shape the future of anime!\u003C/p>\u003Ch2>\u003Cstrong>About the role\u003C/strong>\u003C/h2>\n\u003Cp>As the Director, Lifecycle Technology &amp; Operations, you will lead the global operating model and technical foundation that enables Lifecycle Marketing to deliver personalized, data-driven customer experiences at scale.\u003C/p>\n\u003Cp>You will oversee global Lifecycle Operations while serving as the primary Lifecycle business owner for our customer engagement and orchestration platform and the broader technology and data ecosystem that powers customer engagement. Today, Braze sits at the center of that ecosystem. You will define platform strategy and stewardship; journey and campaign operations; customer data and audience capabilities; personalization and decisioning; governance; automation; capacity; and partner delivery. This will build capabilities that can scale globally while supporting the needs of individual regions and markets.\u003C/p>\n\u003Cp>Sitting at the intersection of Lifecycle Marketing, Marketing Technology, Data, Product, and Operations, this role combines ownership of the technical foundation that powers Lifecycle with leadership of the operating model that brings it to life. You will partner closely with Marketing, Martech, Product, Engineering, Data Engineering, Analytics, and regional teams, serving as the connective tissue among customer strategy, platform capabilities, data, and execution.\u003C/p>\n\u003Cp>You will bring strong operational leadership with meaningful technical depth and experience operating at a global scale. You will help build the next stage of Lifecycle Marketing by building a high-performing global operation, shaping the Lifecycle technology roadmap, evolving our customer engagement and orchestration capabilities, diagnosing data and platform issues, and creating processes that enable global strategies to be efficiently localized across markets, languages, channels, and regulatory environments.&nbsp;\u003C/p>\n\u003Ch3>\u003Cstrong>Core Areas of Responsibility\u003C/strong>\u003C/h3>\n\u003Ch3>\u003Cstrong>Lifecycle Technology &amp; Platform Leadership\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Serve as the primary Lifecycle business owner and technical subject-matter expert for Braze and the broader Lifecycle technology ecosystem, with deep working knowledge of Braze Canvas and campaign architecture, Liquid, Catalogs, Connected Content and API integrations, segmentation, personalization, experimentation, channel configuration, and AI-enabled decisioning and orchestration capabilities; own platform strategy, governance, configuration standards, roadmap priorities, tooling, consumption, and ongoing platform health.\u003C/li>\n\u003Cli>Partner directly with Martech, Product, Engineering, and Data Engineering to define and operationalize the events, attributes, APIs, data contracts, and integrations required to build trigger-based Lifecycle journeys in Braze, including API-based ingestion and utilization of content and metadata to power real-time, contextually relevant intervention messaging across global and regional teams.\u003C/li>\n\u003Cli>Serve as Lifecycle’s dedicated partner to the Braze Technical Account team, leading enhancement discovery, technical recommendations, platform adoption, and roadmap planning; translate emerging Braze and AI capabilities into prioritized use cases and regularly share roadmap implications, recommendations, and enablement guidance with cross-functional Lifecycle Directors and Leadership.\u003C/li>\n\u003Cli>Establish best practices for journey architecture, event-driven messaging, segmentation, channel orchestration, experimentation, personalization, and reusable platform capabilities.\u003C/li>\n\u003Cli>Maintain a strong understanding of how our customer engagement and orchestration platform connects to Product, customer data platforms, content systems, analytics, reporting, and downstream destinations, and identify opportunities to improve or simplify the ecosystem.\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>Global Lifecycle Operations\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Lead the global operating model supporting Lifecycle teams and programs across regions and markets, including subscription journeys and automations, regional marketing, ecommerce, games, manga, theatrical, events, and the broader Crunchyroll fan ecosystem.\u003C/li>\n\u003Cli>Own the end-to-end operational process from intake and prioritization through audience development, campaign and journey build, QA, deployment, monitoring, and optimization.\u003C/li>\n\u003Cli>Build scalable campaign and journey operations that allow global strategies and capabilities to be efficiently adapted and localized across markets, languages, channels, and regulatory requirements while maintaining speed, quality, and consistency.\u003C/li>\n\u003Cli>Build and continuously improve a flexible delivery model across internal teams, regional resources, agency partners, offshore resources, specialized technical expertise, and automation.\u003C/li>\n\u003Cli>Establish clear standards for prioritization, capacity management, development, QA, launch readiness, documentation, incident management, and operational performance—continually improving speed, quality, reliability, and efficiency.\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>Lifecycle Data, Audiences &amp; Personalization\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Own Lifecycle Marketing requirements for the events, attributes, audiences, preferences, behavioral signals, content data, and other customer inputs needed to power personalized experiences across markets.\u003C/li>\n\u003Cli>Partner with CDI, Data Engineering, Martech, Product, and Analytics to identify data gaps, improve signal quality and observability, and prioritize instrumentation and integration needs.\u003C/li>\n\u003Cli>Enable increasingly sophisticated audience creation, behavioral triggers, content affinity, personalization, decisioning, and next-best-action capabilities that can be applied globally while allowing for regional and market-level relevance.\u003C/li>\n\u003Cli>Translate customer and marketing strategies into clear data and technical requirements and help ensure Lifecycle-critical data is reliable, measurable, and fit for purpose.\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>Governance, Automation &amp; Scale\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Reimagine and maintain global governance for customer communications, including messaging hierarchy, prioritization, frequency management, consent and preferences, suppression logic, and cross-channel coordination.\u003C/li>\n\u003Cli>Define scalable global standards for campaign quality, approvals, deliverability, accessibility, localization readiness, documentation, and operational controls, while accommodating market-specific requirements where needed.\u003C/li>\n\u003Cli>Identify and implement practical applications of automation and AI across audience creation, journey development, QA, personalization, content production, workflow management, reporting, and knowledge management.\u003C/li>\n\u003Cli>Continuously evaluate new platform capabilities and emerging technologies, helping move high-value opportunities from pilots into repeatable, scalable solutions across markets.\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>Team &amp; Cross-Functional Leadership\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Build, develop, and lead a high-performing Lifecycle Technology &amp; Operations team with strong capabilities across platform enablement, journey development, campaign operations, data quality, and operational governance.\u003C/li>\n\u003Cli>Manage agency and external partner performance across quality, throughput, cost, technical capability, service levels, and continuous improvement, building partners toward greater autonomy and accountability.\u003C/li>\n\u003Cli>Serve as a key connector between global Lifecycle Marketing, regional teams, and technical partners, translating marketing ambition into technical requirements while helping marketers understand platform capabilities, constraints, and opportunities.\u003C/li>\n\u003Cli>Influence cross-functional technology and data roadmaps by clearly articulating Lifecycle use cases, customer impact, regional requirements, dependencies, operational needs, and measurable business value.\u003C/li>\n\u003C/ul>\n\u003Cp>In the role of Director, Lifecycle Technology &amp; Operations, you will report to the VP, Lifecycle Marketing.\u003C/p>\n\u003Cp>We are considering applicants for the locations of Los Angeles or Dallas.&nbsp;&nbsp;\u003C/p>\n\u003Ch2>\u003Cstrong>About You\u003C/strong>\u003C/h2>\n\u003Cp>We get excited about candidates, like you, because...\u003C/p>\n\u003Cul>\n\u003Cli>12+ years of experience across Lifecycle Marketing Operations, CRM Operations, Marketing Technology, Marketing Operations, customer engagement platforms, or related disciplines within a scaled consumer business.\u003C/li>\n\u003Cli>5+ years of experience leading teams, complex marketing operations, or technical marketing programs, including management of internal and external resources.\u003C/li>\n\u003Cli>Demonstrated experience leading Lifecycle, CRM, Martech, or marketing operations across multiple regions and markets, including building global capabilities that support localization, regional requirements, and market-specific execution.\u003C/li>\n\u003Cli>Deep experience with Braze or a comparable customer engagement and orchestration platform, including journey orchestration, segmentation, behavioral triggers, personalization, experimentation, and multi-channel execution.\u003C/li>\n\u003Cli>Experience serving as a platform owner, senior business stakeholder, or highly technical operator responsible for how a customer engagement or marketing automation platform is configured, governed, used, and evolved.\u003C/li>\n\u003Cli>Strong technical fluency across customer data architecture, events, attributes, audiences, APIs, integrations, data pipelines, identity, and data-quality monitoring.\u003C/li>\n\u003Cli>Demonstrated ability to translate customer and marketing needs into technical requirements, platform capabilities, roadmaps, and scalable solutions.\u003C/li>\n\u003Cli>Experience partnering closely with MarTech, Product, Engineering, Data Engineering, Analytics, Marketing, and regional teams to deliver new customer-facing and operational capabilities.\u003C/li>\n\u003Cli>Proven experience designing and improving global operating models, including intake, prioritization, resource and capacity management, QA, governance, deployment, and incident management.\u003C/li>\n\u003Cli>Experience managing agencies, offshore teams, vendors, budgets, and technology or platform investments.\u003C/li>\n\u003Cli>Strong understanding of customer-contact governance, deliverability, suppression logic, consent and preference management, privacy, and operational risk across complex markets.\u003C/li>\n\u003Cli>Demonstrated success advancing personalization, automation, experimentation, decisioning, or real-time customer engagement capabilities.\u003C/li>\n\u003Cli>Ability to move comfortably between marketing, operational, data, and technical conversations and translate complex concepts for different audiences.\u003C/li>\n\u003Cli>Strong cross-functional leadership, influencing, program management, and problem-solving skills within complex, matrixed, global organizations.\u003C/li>\n\u003Cli>Experience within streaming, subscription, entertainment, gaming, ecommerce, media, or another high-volume digital consumer business is strongly preferred.\u003C/li>\n\u003Cli>Experience applying AI or emerging marketing technologies to improve scale, efficiency, or customer experience is strongly preferred.\u003C/li>\n\u003Cli>Passion for anime, entertainment, or fandom-driven businesses is a plus.\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>About the Team\u003C/strong>\u003C/h2>\n\u003Cp>Lifecycle Marketing is part of Crunchyroll’s broader Growth organization and is responsible for building deeper, more relevant relationships with fans throughout their journey with Crunchyroll.\u003C/p>\n\u003Cp>Our team works globally across membership engagement and retention, regional title marketing, ecommerce, games, manga, theatrical, events, and other parts of the Crunchyroll fan experience. We partner closely with Product, Martech, Data, Analytics, Content, and regional teams to connect those experiences through increasingly personalized, data-driven customer communications.\u003C/p>\n\u003Cp>Lifecycle Technology &amp; Operations provides the operational and technical foundation that makes that work scalable, reliable, locally relevant, and increasingly sophisticated across global markets.\u003C/p>\n\u003Ch2>\u003Cstrong>Why you will love working at Crunchyroll\u003C/strong>\u003C/h2>\n\u003Cp>In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:\u003C/p>\n\u003Cul>\n\u003Cli>Receive a great compensation package including salary plus performance bonus earning potential, paid annually.\u003C/li>\n\u003Cli>Flexible time off policies allowing you to take the time you need to be your whole self.\u003C/li>\n\u003Cli>Generous medical, dental, vision, STD, LTD, and life insurance\u003C/li>\n\u003Cli>Health Saving Account HSA program\u003C/li>\n\u003Cli>Health care and dependent care FSA\u003C/li>\n\u003Cli>401(k) plan, with employer match\u003C/li>\n\u003Cli>Employer paid commuter benefit\u003C/li>\n\u003Cli>Support program for new parents\u003C/li>\n\u003Cli>Pet insurance and some of our offices are pet friendly!\u003C/li>\n\u003C/ul>\n\u003Cp>#LifeAtCrunchyroll #LI-Hybrid\u003C/p>\u003Cp>The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.\u003C/p>\u003Cp>Pay Transparency - Los Angeles, CA\u003C/p>\u003Cp>$195,000—$205,000 USD\u003C/p>\u003Ch3>About our Values\u003C/h3>\n\u003Cp>We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value\u003C/p>\n\u003Cul>\n\u003Cli>\n\u003Cp>Courage. We believe that when we overcome fear, we enable our best selves.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.\u003C/p>\n\u003C/li>\n\u003Cli>Kaizen. We have a growth mindset committed to constant forward progress.\u003C/li>\n\u003Cli>\n\u003Cp>Service. We serve our community with humility, enabling joy and belonging for others.\u003C/p>\n\u003C/li>\n\u003C/ul>\n\u003Ch3>Our commitment to diversity and inclusion\u003C/h3>\n\u003Cp>Our mission of helping people belong reflects our commitment to diversity &amp; inclusion. It's just the way we do business.\u003C/p>\n\u003Cp>We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.\u003C/p>\n\u003Cp>Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.\u003C/p>\n\u003Cp>\u003Cem>Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs:&nbsp;\u003C/em>\u003Cem>https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Please refer to our&nbsp;Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf\u003C/em>\u003C/p>\n\u003Cp>Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.\u003C/p>","About Crunchyroll Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love. Join our team, and help us shape the future of anime! About the role As the Director, Lifecycle Technology & Operations, you will lead the global operating model and technical foundation that enables Lifecycle Marketing to deliver personalized, data-driven customer experiences at scale. You will oversee global Lifecycle Operations while serving as the primary Lifecycle business owner for our customer engagement and orchestration platform and the broader technology and data ecosystem that powers customer engagement. Today, Braze sits at the center of that ecosystem. You will define platform strategy and stewardship; journey and campaign operations; customer data and audience capabilities; personalization and decisioning; governance; automation; capacity; and partner delivery. This will build capabilities that can scale globally while supporting the needs of individual regions and markets. Sitting at the intersection of Lifecycle Marketing, Marketing Technology, Data, Product, and Operations, this role combines ownership of the technical foundation that powers Lifecycle with leadership of the operating model that brings it to life. You will partner closely with Marketing, Martech, Product, Engineering, Data Engineering, Analytics, and regional teams, serving as the connective tissue among customer strategy, platform capabilities, data, and execution. You will bring strong operational leadership with meaningful technical depth and experience operating at a global scale. You will help build the next stage of Lifecycle Marketing by building a high-performing global operation, shaping the Lifecycle technology roadmap, evolving our customer engagement and orchestration capabilities, diagnosing data and platform issues, and creating processes that enable global strategies to be efficiently localized across markets, languages, channels, and regulatory environments. Core Areas of Responsibility Lifecycle Technology & Platform Leadership Serve as the primary Lifecycle business owner and technical subject-matter expert for Braze and the broader Lifecycle technology ecosystem, with deep working knowledge of Braze Canvas and campaign architecture, Liquid, Catalogs, Connected Content and API integrations, segmentation, personalization, experimentation, channel configuration, and AI-enabled decisioning and orchestration capabilities; own platform strategy, governance, configuration standards, roadmap priorities, tooling, consumption, and ongoing platform health. Partner directly with Martech, Product, Engineering, and Data Engineering to define and operationalize the events, attributes, APIs, data contracts, and integrations required to build trigger-based Lifecycle journeys in Braze, including API-based ingestion and utilization of content and metadata to power real-time, contextually relevant intervention messaging across global and regional teams. Serve as Lifecycle’s dedicated partner to the Braze Technical Account team, leading enhancement discovery, technical recommendations, platform adoption, and roadmap planning; translate emerging Braze and AI capabilities into prioritized use cases and regularly share roadmap implications, recommendations, and enablement guidance with cross-functional Lifecycle Directors and Leadership. Establish best practices for journey architecture, event-driven messaging, segmentation, channel orchestration, experimentation, personalization, and reusable platform capabilities. Maintain a strong understanding of how our customer engagement and orchestration platform connects to Product, customer data platforms, content systems, analytics, reporting, and downstream destinations, and identify opportunities to improve or simplify the ecosystem. Global Lifecycle Operations Lead the global operating model supporting Lifecycle teams and programs across regions and markets, including subscription journeys and automations, regional marketing, ecommerce, games, manga, theatrical, events, and the broader Crunchyroll fan ecosystem. Own the end-to-end operational process from intake and prioritization through audience development, campaign and journey build, QA, deployment, monitoring, and optimization. Build scalable campaign and journey operations that allow global strategies and capabilities to be efficiently adapted and localized across markets, languages, channels, and regulatory requirements while maintaining speed, quality, and consistency. Build and continuously improve a flexible delivery model across internal teams, regional resources, agency partners, offshore resources, specialized technical expertise, and automation. Establish clear standards for prioritization, capacity management, development, QA, launch readiness, documentation, incident management, and operational performance—continually improving speed, quality, reliability, and efficiency. Lifecycle Data, Audiences & Personalization Own Lifecycle Marketing requirements for the events, attributes, audiences, preferences, behavioral signals, content data, and other customer inputs needed to power personalized experiences across markets. Partner with CDI, Data Engineering, Martech, Product, and Analytics to identify data gaps, improve signal quality and observability, and prioritize instrumentation and integration needs. Enable increasingly sophisticated audience creation, behavioral triggers, content affinity, personalization, decisioning, and next-best-action capabilities that can be applied globally while allowing for regional and market-level relevance. Translate customer and marketing strategies into clear data and technical requirements and help ensure Lifecycle-critical data is reliable, measurable, and fit for purpose. Governance, Automation & Scale Reimagine and maintain global governance for customer communications, including messaging hierarchy, prioritization, frequency management, consent and preferences, suppression logic, and cross-channel coordination. Define scalable global standards for campaign quality, approvals, deliverability, accessibility, localization readiness, documentation, and operational controls, while accommodating market-specific requirements where needed. Identify and implement practical applications of automation and AI across audience creation, journey development, QA, personalization, content production, workflow management, reporting, and knowledge management. Continuously evaluate new platform capabilities and emerging technologies, helping move high-value opportunities from pilots into repeatable, scalable solutions across markets. Team & Cross-Functional Leadership Build, develop, and lead a high-performing Lifecycle Technology & Operations team with strong capabilities across platform enablement, journey development, campaign operations, data quality, and operational governance. Manage agency and external partner performance across quality, throughput, cost, technical capability, service levels, and continuous improvement, building partners toward greater autonomy and accountability. Serve as a key connector between global Lifecycle Marketing, regional teams, and technical partners, translating marketing ambition into technical requirements while helping marketers understand platform capabilities, constraints, and opportunities. Influence cross-functional technology and data roadmaps by clearly articulating Lifecycle use cases, customer impact, regional requirements, dependencies, operational needs, and measurable business value. In the role of Director, Lifecycle Technology & Operations, you will report to the VP, Lifecycle Marketing. We are considering applicants for the locations of Los Angeles or Dallas. About You We get excited about candidates, like you, because... 12+ years of experience across Lifecycle Marketing Operations, CRM Operations, Marketing Technology, Marketing Operations, customer engagement platforms, or related disciplines within a scaled consumer business. 5+ years of experience leading teams, complex marketing operations, or technical marketing programs, including management of internal and external resources. Demonstrated experience leading Lifecycle, CRM, Martech, or marketing operations across multiple regions and markets, including building global capabilities that support localization, regional requirements, and market-specific execution. Deep experience with Braze or a comparable customer engagement and orchestration platform, including journey orchestration, segmentation, behavioral triggers, personalization, experimentation, and multi-channel execution. Experience serving as a platform owner, senior business stakeholder, or highly technical operator responsible for how a customer engagement or marketing automation platform is configured, governed, used, and evolved. Strong technical fluency across customer data architecture, events, attributes, audiences, APIs, integrations, data pipelines, identity, and data-quality monitoring. Demonstrated ability to translate customer and marketing needs into technical requirements, platform capabilities, roadmaps, and scalable solutions. Experience partnering closely with MarTech, Product, Engineering, Data Engineering, Analytics, Marketing, and regional teams to deliver new customer-facing and operational capabilities. Proven experience designing and improving global operating models, including intake, prioritization, resource and capacity management, QA, governance, deployment, and incident management. Experience managing agencies, offshore teams, vendors, budgets, and technology or platform investments. Strong understanding of customer-contact governance, deliverability, suppression logic, consent and preference management, privacy, and operational risk across complex markets. Demonstrated success advancing personalization, automation, experimentation, decisioning, or real-time customer engagement capabilities. Ability to move comfortably between marketing, operational, data, and technical conversations and translate complex concepts for different audiences. Strong cross-functional leadership, influencing, program management, and problem-solving skills within complex, matrixed, global organizations. Experience within streaming, subscription, entertainment, gaming, ecommerce, media, or another high-volume digital consumer business is strongly preferred. Experience applying AI or emerging marketing technologies to improve scale, efficiency, or customer experience is strongly preferred. Passion for anime, entertainment, or fandom-driven businesses is a plus. About the Team Lifecycle Marketing is part of Crunchyroll’s broader Growth organization and is responsible for building deeper, more relevant relationships with fans throughout their journey with Crunchyroll. Our team works globally across membership engagement and retention, regional title marketing, ecommerce, games, manga, theatrical, events, and other parts of the Crunchyroll fan experience. We partner closely with Product, Martech, Data, Analytics, Content, and regional teams to connect those experiences through increasingly personalized, data-driven customer communications. Lifecycle Technology & Operations provides the operational and technical foundation that makes that work scalable, reliable, locally relevant, and increasingly sophisticated across global markets. Why you will love working at Crunchyroll In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks: Receive a great compensation package including salary plus performance bonus earning potential, paid annually. Flexible time off policies allowing you to take the time you need to be your whole self. Generous medical, dental, vision, STD, LTD, and life insurance Health Saving Account HSA program Health care and dependent care FSA 401(k) plan, with employer match Employer paid commuter benefit Support program for new parents Pet insurance and some of our offices are pet friendly! #LifeAtCrunchyroll #LI-Hybrid The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks. Pay Transparency - Los Angeles, CA $195,000—$205,000 USD About our Values We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value Courage. We believe that when we overcome fear, we enable our best selves. Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding. Kaizen. We have a growth mindset committed to constant forward progress. Service. We serve our community with humility, enabling joy and belonging for others. Our commitment to diversity and inclusion Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business. We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation. Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.",0,1791252957000,"2026-10-08 05:27:23","2026-10-07T19:25:48-04:00",195000,205000,"USD",{"jsonldValid":14,"jsonld":28},"",{"jobs":30},[31,42,60,76,94,102],{"id":32,"applyToken":33,"slug":34,"title":8,"companyname":9,"companylogo":10,"companyIndustry":11,"city":35,"country":13,"remote":14,"employmentType":36,"department":17,"content_html":37,"content_text":38,"years":20,"createdAt":21,"updatedAtISO":39,"postedAtISO":40,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":26,"schema":41},"6146d9eace98b910ee4896226a723ee057b4f5d8b09dd2e38a8c18967739a111","cf400767f929b969e3f8faad6e43fc94e46f1c5c941957d99813dc4bee26b4a6","director-lifecycle-technology-and-operations-at-crunchyroll-717c07769a","Dallas",[16],"\u003Ch2>About Crunchyroll\u003C/h2>\n\u003Cp>Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.\u003C/p>\n\u003Cp>Join our team, and help us shape the future of anime!\u003C/p>\u003Ch2>\u003Cstrong>About the role\u003C/strong>\u003C/h2>\n\u003Cp>As the Director, Lifecycle Technology &amp; Operations, you will lead the global operating model and technical foundation that enables Lifecycle Marketing to deliver personalized, data-driven customer experiences at scale.\u003C/p>\n\u003Cp>You will oversee global Lifecycle Operations while serving as the primary Lifecycle business owner for our customer engagement and orchestration platform and the broader technology and data ecosystem that powers customer engagement. Today, Braze sits at the center of that ecosystem. You will define platform strategy and stewardship; journey and campaign operations; customer data and audience capabilities; personalization and decisioning; governance; automation; capacity; and partner delivery. This will build capabilities that can scale globally while supporting the needs of individual regions and markets.\u003C/p>\n\u003Cp>Sitting at the intersection of Lifecycle Marketing, Marketing Technology, Data, Product, and Operations, this role combines ownership of the technical foundation that powers Lifecycle with leadership of the operating model that brings it to life. You will partner closely with Marketing, Martech, Product, Engineering, Data Engineering, Analytics, and regional teams, serving as the connective tissue among customer strategy, platform capabilities, data, and execution.\u003C/p>\n\u003Cp>You will bring strong operational leadership with meaningful technical depth and experience operating at a global scale. You will help build the next stage of Lifecycle Marketing by building a high-performing global operation, shaping the Lifecycle technology roadmap, evolving our customer engagement and orchestration capabilities, diagnosing data and platform issues, and creating processes that enable global strategies to be efficiently localized across markets, languages, channels, and regulatory environments.&nbsp;\u003C/p>\n\u003Ch3>\u003Cstrong>Core Areas of Responsibility\u003C/strong>\u003C/h3>\n\u003Ch3>\u003Cstrong>Lifecycle Technology &amp; Platform Leadership\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Serve as the primary Lifecycle business owner and technical subject-matter expert for Braze and the broader Lifecycle technology ecosystem, with deep working knowledge of Braze Canvas and campaign architecture, Liquid, Catalogs, Connected Content and API integrations, segmentation, personalization, experimentation, channel configuration, and AI-enabled decisioning and orchestration capabilities; own platform strategy, governance, configuration standards, roadmap priorities, tooling, consumption, and ongoing platform health.\u003C/li>\n\u003Cli>Partner directly with Martech, Product, Engineering, and Data Engineering to define and operationalize the events, attributes, APIs, data contracts, and integrations required to build trigger-based Lifecycle journeys in Braze, including API-based ingestion and utilization of content and metadata to power real-time, contextually relevant intervention messaging across global and regional teams.\u003C/li>\n\u003Cli>Serve as Lifecycle’s dedicated partner to the Braze Technical Account team, leading enhancement discovery, technical recommendations, platform adoption, and roadmap planning; translate emerging Braze and AI capabilities into prioritized use cases and regularly share roadmap implications, recommendations, and enablement guidance with cross-functional Lifecycle Directors and Leadership.\u003C/li>\n\u003Cli>Establish best practices for journey architecture, event-driven messaging, segmentation, channel orchestration, experimentation, personalization, and reusable platform capabilities.\u003C/li>\n\u003Cli>Maintain a strong understanding of how our customer engagement and orchestration platform connects to Product, customer data platforms, content systems, analytics, reporting, and downstream destinations, and identify opportunities to improve or simplify the ecosystem.\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>Global Lifecycle Operations\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Lead the global operating model supporting Lifecycle teams and programs across regions and markets, including subscription journeys and automations, regional marketing, ecommerce, games, manga, theatrical, events, and the broader Crunchyroll fan ecosystem.\u003C/li>\n\u003Cli>Own the end-to-end operational process from intake and prioritization through audience development, campaign and journey build, QA, deployment, monitoring, and optimization.\u003C/li>\n\u003Cli>Build scalable campaign and journey operations that allow global strategies and capabilities to be efficiently adapted and localized across markets, languages, channels, and regulatory requirements while maintaining speed, quality, and consistency.\u003C/li>\n\u003Cli>Build and continuously improve a flexible delivery model across internal teams, regional resources, agency partners, offshore resources, specialized technical expertise, and automation.\u003C/li>\n\u003Cli>Establish clear standards for prioritization, capacity management, development, QA, launch readiness, documentation, incident management, and operational performance—continually improving speed, quality, reliability, and efficiency.\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>Lifecycle Data, Audiences &amp; Personalization\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Own Lifecycle Marketing requirements for the events, attributes, audiences, preferences, behavioral signals, content data, and other customer inputs needed to power personalized experiences across markets.\u003C/li>\n\u003Cli>Partner with CDI, Data Engineering, Martech, Product, and Analytics to identify data gaps, improve signal quality and observability, and prioritize instrumentation and integration needs.\u003C/li>\n\u003Cli>Enable increasingly sophisticated audience creation, behavioral triggers, content affinity, personalization, decisioning, and next-best-action capabilities that can be applied globally while allowing for regional and market-level relevance.\u003C/li>\n\u003Cli>Translate customer and marketing strategies into clear data and technical requirements and help ensure Lifecycle-critical data is reliable, measurable, and fit for purpose.\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>Governance, Automation &amp; Scale\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Reimagine and maintain global governance for customer communications, including messaging hierarchy, prioritization, frequency management, consent and preferences, suppression logic, and cross-channel coordination.\u003C/li>\n\u003Cli>Define scalable global standards for campaign quality, approvals, deliverability, accessibility, localization readiness, documentation, and operational controls, while accommodating market-specific requirements where needed.\u003C/li>\n\u003Cli>Identify and implement practical applications of automation and AI across audience creation, journey development, QA, personalization, content production, workflow management, reporting, and knowledge management.\u003C/li>\n\u003Cli>Continuously evaluate new platform capabilities and emerging technologies, helping move high-value opportunities from pilots into repeatable, scalable solutions across markets.\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>Team &amp; Cross-Functional Leadership\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Build, develop, and lead a high-performing Lifecycle Technology &amp; Operations team with strong capabilities across platform enablement, journey development, campaign operations, data quality, and operational governance.\u003C/li>\n\u003Cli>Manage agency and external partner performance across quality, throughput, cost, technical capability, service levels, and continuous improvement, building partners toward greater autonomy and accountability.\u003C/li>\n\u003Cli>Serve as a key connector between global Lifecycle Marketing, regional teams, and technical partners, translating marketing ambition into technical requirements while helping marketers understand platform capabilities, constraints, and opportunities.\u003C/li>\n\u003Cli>Influence cross-functional technology and data roadmaps by clearly articulating Lifecycle use cases, customer impact, regional requirements, dependencies, operational needs, and measurable business value.\u003C/li>\n\u003C/ul>\n\u003Cp>In the role of Director, Lifecycle Technology &amp; Operations, you will report to the VP, Lifecycle Marketing.\u003C/p>\n\u003Cp>We are considering applicants for the locations of Los Angeles or Dallas.&nbsp;&nbsp;\u003C/p>\n\u003Ch2>\u003Cstrong>About You\u003C/strong>\u003C/h2>\n\u003Cp>We get excited about candidates, like you, because...\u003C/p>\n\u003Cul>\n\u003Cli>12+ years of experience across Lifecycle Marketing Operations, CRM Operations, Marketing Technology, Marketing Operations, customer engagement platforms, or related disciplines within a scaled consumer business.\u003C/li>\n\u003Cli>5+ years of experience leading teams, complex marketing operations, or technical marketing programs, including management of internal and external resources.\u003C/li>\n\u003Cli>Demonstrated experience leading Lifecycle, CRM, Martech, or marketing operations across multiple regions and markets, including building global capabilities that support localization, regional requirements, and market-specific execution.\u003C/li>\n\u003Cli>Deep experience with Braze ESP, including journey orchestration, segmentation, behavioral triggers, personalization, experimentation, and multi-channel execution.\u003C/li>\n\u003Cli>Technical understanding of JavaScript and HTML, with the ability to use both to configure and support lifecycle marketing-platform experiences and integrations.\u003C/li>\n\u003Cli>Hands-on experience setting up, managing, and troubleshooting data connections in Databricks to support reliable data pipelines, integrations, audience activation, and downstream marketing-platform use cases.\u003C/li>\n\u003Cli>Strong technical fluency across customer data architecture, events, attributes, audiences, APIs, integrations, data pipelines, identity, and data-quality monitoring.\u003C/li>\n\u003Cli>Experience serving as a platform owner, senior business stakeholder, or highly technical operator responsible for how a customer engagement or marketing automation platform is configured, governed, used, and evolved.\u003C/li>\n\u003Cli>Demonstrated ability to translate customer and marketing needs into technical requirements, platform capabilities, roadmaps, and scalable solutions.\u003C/li>\n\u003Cli>Experience partnering closely with MarTech, Product, Engineering, Data Engineering, Analytics, Marketing, and regional teams to deliver new customer-facing and operational capabilities.\u003C/li>\n\u003Cli>Experience supporting global localization across markets.\u003C/li>\n\u003Cli>Proven experience designing and improving global operating models, including intake, prioritization, resource and capacity management, QA, governance, deployment, and incident management.\u003C/li>\n\u003Cli>Experience managing agencies, offshore teams, vendors, budgets, and technology or platform investments.\u003C/li>\n\u003Cli>Strong understanding of customer-contact governance, deliverability, suppression logic, consent and preference management, privacy, and operational risk across complex markets.\u003C/li>\n\u003Cli>Demonstrated success advancing personalization, automation, experimentation, decisioning, or real-time customer engagement capabilities.\u003C/li>\n\u003Cli>Ability to move comfortably between marketing, operational, data, and technical conversations and translate complex concepts for different audiences.\u003C/li>\n\u003Cli>Strong cross-functional leadership, influencing, program management, and problem-solving skills within complex, matrixed, global organizations.\u003C/li>\n\u003Cli>Experience within streaming, subscription, entertainment, gaming, ecommerce, media, or another high-volume digital consumer business is strongly preferred.\u003C/li>\n\u003Cli>Experience applying AI or emerging marketing technologies to improve scale, efficiency, or customer experience is strongly preferred.\u003C/li>\n\u003Cli>Passion for anime, entertainment, or fandom-driven businesses is a plus.\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>About the Team\u003C/strong>\u003C/h2>\n\u003Cp>Lifecycle Marketing is part of Crunchyroll’s broader Growth organization and is responsible for building deeper, more relevant relationships with fans throughout their journey with Crunchyroll.\u003C/p>\n\u003Cp>Our team works globally across membership engagement and retention, regional title marketing, ecommerce, games, manga, theatrical, events, and other parts of the Crunchyroll fan experience. We partner closely with Product, Martech, Data, Analytics, Content, and regional teams to connect those experiences through increasingly personalized, data-driven customer communications.\u003C/p>\n\u003Cp>Lifecycle Technology &amp; Operations provides the operational and technical foundation that makes that work scalable, reliable, locally relevant, and increasingly sophisticated across global markets.\u003C/p>\n\u003Ch2>\u003Cstrong>Why you will love working at Crunchyroll\u003C/strong>\u003C/h2>\n\u003Cp>In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:\u003C/p>\n\u003Cul>\n\u003Cli>Receive a great compensation package including salary plus performance bonus earning potential, paid annually.\u003C/li>\n\u003Cli>Flexible time off policies allowing you to take the time you need to be your whole self.\u003C/li>\n\u003Cli>Generous medical, dental, vision, STD, LTD, and life insurance\u003C/li>\n\u003Cli>Health Saving Account HSA program\u003C/li>\n\u003Cli>Health care and dependent care FSA\u003C/li>\n\u003Cli>401(k) plan, with employer match\u003C/li>\n\u003Cli>Employer paid commuter benefit\u003C/li>\n\u003Cli>Support program for new parents\u003C/li>\n\u003Cli>Pet insurance and some of our offices are pet friendly!\u003C/li>\n\u003C/ul>\n\u003Cp>#LifeAtCrunchyroll #LI-Hybrid\u003C/p>\u003Ch3>About our Values\u003C/h3>\n\u003Cp>We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value\u003C/p>\n\u003Cul>\n\u003Cli>\n\u003Cp>Courage. We believe that when we overcome fear, we enable our best selves.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.\u003C/p>\n\u003C/li>\n\u003Cli>Kaizen. We have a growth mindset committed to constant forward progress.\u003C/li>\n\u003Cli>\n\u003Cp>Service. We serve our community with humility, enabling joy and belonging for others.\u003C/p>\n\u003C/li>\n\u003C/ul>\n\u003Ch3>Our commitment to diversity and inclusion\u003C/h3>\n\u003Cp>Our mission of helping people belong reflects our commitment to diversity &amp; inclusion. It's just the way we do business.\u003C/p>\n\u003Cp>We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.\u003C/p>\n\u003Cp>Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.\u003C/p>\n\u003Cp>\u003Cem>Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs:&nbsp;\u003C/em>\u003Cem>https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Please refer to our&nbsp;Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf\u003C/em>\u003C/p>\n\u003Cp>Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.\u003C/p>","About Crunchyroll Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love. Join our team, and help us shape the future of anime! About the role As the Director, Lifecycle Technology & Operations, you will lead the global operating model and technical foundation that enables Lifecycle Marketing to deliver personalized, data-driven customer experiences at scale. You will oversee global Lifecycle Operations while serving as the primary Lifecycle business owner for our customer engagement and orchestration platform and the broader technology and data ecosystem that powers customer engagement. Today, Braze sits at the center of that ecosystem. You will define platform strategy and stewardship; journey and campaign operations; customer data and audience capabilities; personalization and decisioning; governance; automation; capacity; and partner delivery. This will build capabilities that can scale globally while supporting the needs of individual regions and markets. Sitting at the intersection of Lifecycle Marketing, Marketing Technology, Data, Product, and Operations, this role combines ownership of the technical foundation that powers Lifecycle with leadership of the operating model that brings it to life. You will partner closely with Marketing, Martech, Product, Engineering, Data Engineering, Analytics, and regional teams, serving as the connective tissue among customer strategy, platform capabilities, data, and execution. You will bring strong operational leadership with meaningful technical depth and experience operating at a global scale. You will help build the next stage of Lifecycle Marketing by building a high-performing global operation, shaping the Lifecycle technology roadmap, evolving our customer engagement and orchestration capabilities, diagnosing data and platform issues, and creating processes that enable global strategies to be efficiently localized across markets, languages, channels, and regulatory environments. Core Areas of Responsibility Lifecycle Technology & Platform Leadership Serve as the primary Lifecycle business owner and technical subject-matter expert for Braze and the broader Lifecycle technology ecosystem, with deep working knowledge of Braze Canvas and campaign architecture, Liquid, Catalogs, Connected Content and API integrations, segmentation, personalization, experimentation, channel configuration, and AI-enabled decisioning and orchestration capabilities; own platform strategy, governance, configuration standards, roadmap priorities, tooling, consumption, and ongoing platform health. Partner directly with Martech, Product, Engineering, and Data Engineering to define and operationalize the events, attributes, APIs, data contracts, and integrations required to build trigger-based Lifecycle journeys in Braze, including API-based ingestion and utilization of content and metadata to power real-time, contextually relevant intervention messaging across global and regional teams. Serve as Lifecycle’s dedicated partner to the Braze Technical Account team, leading enhancement discovery, technical recommendations, platform adoption, and roadmap planning; translate emerging Braze and AI capabilities into prioritized use cases and regularly share roadmap implications, recommendations, and enablement guidance with cross-functional Lifecycle Directors and Leadership. Establish best practices for journey architecture, event-driven messaging, segmentation, channel orchestration, experimentation, personalization, and reusable platform capabilities. Maintain a strong understanding of how our customer engagement and orchestration platform connects to Product, customer data platforms, content systems, analytics, reporting, and downstream destinations, and identify opportunities to improve or simplify the ecosystem. Global Lifecycle Operations Lead the global operating model supporting Lifecycle teams and programs across regions and markets, including subscription journeys and automations, regional marketing, ecommerce, games, manga, theatrical, events, and the broader Crunchyroll fan ecosystem. Own the end-to-end operational process from intake and prioritization through audience development, campaign and journey build, QA, deployment, monitoring, and optimization. Build scalable campaign and journey operations that allow global strategies and capabilities to be efficiently adapted and localized across markets, languages, channels, and regulatory requirements while maintaining speed, quality, and consistency. Build and continuously improve a flexible delivery model across internal teams, regional resources, agency partners, offshore resources, specialized technical expertise, and automation. Establish clear standards for prioritization, capacity management, development, QA, launch readiness, documentation, incident management, and operational performance—continually improving speed, quality, reliability, and efficiency. Lifecycle Data, Audiences & Personalization Own Lifecycle Marketing requirements for the events, attributes, audiences, preferences, behavioral signals, content data, and other customer inputs needed to power personalized experiences across markets. Partner with CDI, Data Engineering, Martech, Product, and Analytics to identify data gaps, improve signal quality and observability, and prioritize instrumentation and integration needs. Enable increasingly sophisticated audience creation, behavioral triggers, content affinity, personalization, decisioning, and next-best-action capabilities that can be applied globally while allowing for regional and market-level relevance. Translate customer and marketing strategies into clear data and technical requirements and help ensure Lifecycle-critical data is reliable, measurable, and fit for purpose. Governance, Automation & Scale Reimagine and maintain global governance for customer communications, including messaging hierarchy, prioritization, frequency management, consent and preferences, suppression logic, and cross-channel coordination. Define scalable global standards for campaign quality, approvals, deliverability, accessibility, localization readiness, documentation, and operational controls, while accommodating market-specific requirements where needed. Identify and implement practical applications of automation and AI across audience creation, journey development, QA, personalization, content production, workflow management, reporting, and knowledge management. Continuously evaluate new platform capabilities and emerging technologies, helping move high-value opportunities from pilots into repeatable, scalable solutions across markets. Team & Cross-Functional Leadership Build, develop, and lead a high-performing Lifecycle Technology & Operations team with strong capabilities across platform enablement, journey development, campaign operations, data quality, and operational governance. Manage agency and external partner performance across quality, throughput, cost, technical capability, service levels, and continuous improvement, building partners toward greater autonomy and accountability. Serve as a key connector between global Lifecycle Marketing, regional teams, and technical partners, translating marketing ambition into technical requirements while helping marketers understand platform capabilities, constraints, and opportunities. Influence cross-functional technology and data roadmaps by clearly articulating Lifecycle use cases, customer impact, regional requirements, dependencies, operational needs, and measurable business value. In the role of Director, Lifecycle Technology & Operations, you will report to the VP, Lifecycle Marketing. We are considering applicants for the locations of Los Angeles or Dallas. About You We get excited about candidates, like you, because... 12+ years of experience across Lifecycle Marketing Operations, CRM Operations, Marketing Technology, Marketing Operations, customer engagement platforms, or related disciplines within a scaled consumer business. 5+ years of experience leading teams, complex marketing operations, or technical marketing programs, including management of internal and external resources. Demonstrated experience leading Lifecycle, CRM, Martech, or marketing operations across multiple regions and markets, including building global capabilities that support localization, regional requirements, and market-specific execution. Deep experience with Braze ESP, including journey orchestration, segmentation, behavioral triggers, personalization, experimentation, and multi-channel execution. Technical understanding of JavaScript and HTML, with the ability to use both to configure and support lifecycle marketing-platform experiences and integrations. Hands-on experience setting up, managing, and troubleshooting data connections in Databricks to support reliable data pipelines, integrations, audience activation, and downstream marketing-platform use cases. Strong technical fluency across customer data architecture, events, attributes, audiences, APIs, integrations, data pipelines, identity, and data-quality monitoring. Experience serving as a platform owner, senior business stakeholder, or highly technical operator responsible for how a customer engagement or marketing automation platform is configured, governed, used, and evolved. Demonstrated ability to translate customer and marketing needs into technical requirements, platform capabilities, roadmaps, and scalable solutions. Experience partnering closely with MarTech, Product, Engineering, Data Engineering, Analytics, Marketing, and regional teams to deliver new customer-facing and operational capabilities. Experience supporting global localization across markets. Proven experience designing and improving global operating models, including intake, prioritization, resource and capacity management, QA, governance, deployment, and incident management. Experience managing agencies, offshore teams, vendors, budgets, and technology or platform investments. Strong understanding of customer-contact governance, deliverability, suppression logic, consent and preference management, privacy, and operational risk across complex markets. Demonstrated success advancing personalization, automation, experimentation, decisioning, or real-time customer engagement capabilities. Ability to move comfortably between marketing, operational, data, and technical conversations and translate complex concepts for different audiences. Strong cross-functional leadership, influencing, program management, and problem-solving skills within complex, matrixed, global organizations. Experience within streaming, subscription, entertainment, gaming, ecommerce, media, or another high-volume digital consumer business is strongly preferred. Experience applying AI or emerging marketing technologies to improve scale, efficiency, or customer experience is strongly preferred. Passion for anime, entertainment, or fandom-driven businesses is a plus. About the Team Lifecycle Marketing is part of Crunchyroll’s broader Growth organization and is responsible for building deeper, more relevant relationships with fans throughout their journey with Crunchyroll. Our team works globally across membership engagement and retention, regional title marketing, ecommerce, games, manga, theatrical, events, and other parts of the Crunchyroll fan experience. We partner closely with Product, Martech, Data, Analytics, Content, and regional teams to connect those experiences through increasingly personalized, data-driven customer communications. Lifecycle Technology & Operations provides the operational and technical foundation that makes that work scalable, reliable, locally relevant, and increasingly sophisticated across global markets. Why you will love working at Crunchyroll In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks: Receive a great compensation package including salary plus performance bonus earning potential, paid annually. Flexible time off policies allowing you to take the time you need to be your whole self. Generous medical, dental, vision, STD, LTD, and life insurance Health Saving Account HSA program Health care and dependent care FSA 401(k) plan, with employer match Employer paid commuter benefit Support program for new parents Pet insurance and some of our offices are pet friendly! #LifeAtCrunchyroll #LI-Hybrid About our Values We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value Courage. We believe that when we overcome fear, we enable our best selves. Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding. Kaizen. We have a growth mindset committed to constant forward progress. Service. We serve our community with humility, enabling joy and belonging for others. Our commitment to diversity and inclusion Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business. We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation. Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.","2026-10-07 11:29:19","2026-10-06T23:43:49-04:00",{"jsonldValid":14,"jsonld":28},{"id":43,"applyToken":44,"slug":45,"title":46,"companyname":47,"companylogo":28,"city":48,"country":49,"remote":14,"employmentType":50,"department":52,"content_html":53,"content_text":54,"years":20,"createdAt":55,"updatedAtISO":56,"postedAtISO":57,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":58,"schema":59},"c57647b72126c49531fd5b22c56d7ec8b571a1ff76cacb699a9cb0102b1b07c1","84ad3876ea9bafb161ad67193a2d1a8d77d1058eeab15072cd360cd0e8e04b09","digital-marketing-specialist-at-gartner-ef157bc38e","Digital Marketing Specialist","gartner","Gurgaon - Cyber Park","India",[51],"Full-time","Other","\u003Cp>Global Sales Strategy &amp; Operations (GSSO) is the team that helps shape Gartner's mission-critical sales priorities and works with sales leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's sales force, which delivers approximately $4.9B in annual revenue and working to drive sustained double-digit growth. You will partner with business leaders across Gartner to support a global sales force comprised of more than 5,000 associates who sell to every major function, industry and market sector around the world.\u003C/p>\u003Cbr>\u003Cp>\u003Cb>\u003Cu>About the role:\u003C/u>\u003C/b>\u003C/p>\u003Cp>The role is a part of the Global Marketing team in GSSO. Within GSSO, the Global Marketing team designs digital and in-person marketing programs to help prospective customers understand how Gartner’s insights, advice, and tools can help them achieve the mission critical priorities that drive organizational performance. The team accelerates sales activity by attracting, engaging and converting prospects through the delivery of compelling experiences across the buyer journey.\u003C/p>\u003Cbr>\u003Cp>The Email Marketing Specialist will join the Digital Acquisition team and will work on organizing and managing email communications to clients and/or prospects. Specific duties include but are not limited to list management, email development and deployment using Eloqua 10, metric pulls and analysis, and testing of new approaches to email communication. This position will have the opportunity to develop business skills and acquire a broad understanding of Gartner with growth opportunities in digital marketing.\u003C/p>\u003Cbr>\u003Cp>\u003Cb>\u003Cu>What you will do:\u003C/u>\u003C/b>\u003C/p>\u003Cp>\u003Cb>Production\u003C/b>\u003C/p>\u003Cp>●&nbsp; Manage deployment of inbound and outbound email communications\u003C/p>\u003Cp>●&nbsp; Create HTML files for email deployment\u003C/p>\u003Cp>● &nbsp;Set up, test, and deploy emails tied to specific lists\u003C/p>\u003Cp>●&nbsp; Assist with distribution list creation and alignment\u003C/p>\u003Cp>●&nbsp; Help maintain the communications calendar to ensure right balance of outreach and timely completion of material\u003C/p>\u003Cp>●&nbsp; Contribute to various production tracking reports\u003C/p>\u003Cp>●&nbsp; Collaborate with stakeholders and peers effectively to gather campaign production requirements and ensure appropriate audiences are reached effectively at the optimal times with the ideal message\u003C/p>\u003Cp>●&nbsp; Conduct QA/QC as needed\u003C/p>\u003Cp>●&nbsp; Help identify opportunities for business process improvement and implementation of new technologies\u003C/p>\u003Cbr>\u003Cp>\u003Cb>Analysis\u003C/b>\u003C/p>\u003Cp>●&nbsp; Assist with analysis to determine email effectiveness\u003C/p>\u003Cp>●&nbsp; Create reports and dashboards on email and web product performance. Identify opportunities for improvement based on performance\u003C/p>\u003Cp>●&nbsp; Recommend changes to optimize programs based on analytical findings, business/industry best practices and current business needs\u003C/p>\u003Cbr>\u003Cp>\u003Cb>\u003Cu>What you will need:\u003C/u>\u003C/b>\u003C/p>\u003Cp>● &nbsp;Bachelor’s degree in arts or sciences\u003C/p>\u003Cp>●&nbsp; Industry experience of minimum 2 years\u003C/p>\u003Cp>●&nbsp; Good Excel skills and ability to work with Formulas and formatting in Excel\u003C/p>\u003Cp>●&nbsp; Experience of working with global stakeholders\u003C/p>\u003Cp>●&nbsp; Experience of Eloqua or similar Marketing Automation tool\u003C/p>\u003Cp>●&nbsp; Experience of HTML is preferred\u003C/p>\u003Cp>●&nbsp; Excellent oral and written communication skills\u003C/p>\u003Cp>●&nbsp; Strong attention to detail\u003C/p>\u003Cp>●&nbsp; Exceptional client service ethic\u003C/p>\u003Cp>●&nbsp; Strong work ethic and willingness to take ownership for wide-ranging responsibilities\u003C/p>\u003Cp>●&nbsp; Superior problem-solving ability and ability to think “outside the box.”\u003C/p>\u003Cp>●&nbsp; Ability to form and test hypotheses with available data and industry/corporate best practices\u003C/p>\u003Cp>●&nbsp; Tolerance for ambiguity and self-drive to operate in an entrepreneurial setting\u003C/p>\u003Cp>●&nbsp; Proven ability of managing tasks from beginning to end with strict adherence to deadlines\u003C/p>\u003Cbr>\u003Cp>\u003Cb>\u003Cu>What you will get\u003C/u>:\u003C/b>\u003C/p>\u003Cp>●&nbsp;&nbsp;Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) and more!\u003C/p>\u003Cp>●&nbsp;&nbsp;Collaborative, team-oriented culture that embraces diversity\u003C/p>\u003Cp>●&nbsp;&nbsp;Professional development and unlimited growth opportunities\u003C/p>\u003Cbr>\u003Cp>#LI-SJ1 #GSSO\u003C/p>\u003Cp>\u003Cb>Who are we? \u003C/b>\u003C/p>\u003Cp>At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world.\u003C/p>\u003Cp>Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities.\u003C/p>\u003Cp>Since our founding in 1979, we’ve grown to 20,000 associates globally who support over 13,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.\u003C/p>\u003Cp>\u003Cb>What makes Gartner a great place to work? \u003C/b>\u003C/p>\u003Cp>Our vast, virtually untapped market potential offers limitless opportunities – opportunities that may not even exist right now – for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.\u003C/p>\u003Cp>We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.\u003C/p>\u003Cp>Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.\u003C/p>\u003Cp>We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work.\u003C/p>\u003Cp>\u003Cb>Gartner is the world authority on AI\u003C/b>\u003C/p>\u003Cp>At Gartner, you’ll join a company at the very center of the AI revolution. Gartner has proactive, objective guidance throughout clients’ AI journeys. We set the standard for how organizations leverage artificial intelligence to drive meaningful impact. You’ll have access to unmatched resources, expertise, and technology, and play a key role in helping Gartner and our clients innovate and grow as we leverage AI to transform business and technology landscapes.\u003C/p>\u003Cp>It’s an exciting time to be at Gartner, with limitless opportunities to make a real impact, grow your skills, and build a lasting, meaningful career in a field that’s reshaping the way we operate. If you’re passionate about AI and want to be part of a team that’s guiding the leaders who shape the world, Gartner is the place for you.\u003C/p>\u003Cp>\u003Cb>What do we offer? \u003C/b>\u003C/p>\u003Cp>Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers.\u003C/p>\u003Cp>In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.\u003C/p>\u003Cp>Ready to grow your career with Gartner? Join us.\u003C/p>\u003Cp>\u003Cbr>The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity.\u003C/p>\u003Cp>Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964-0096 or by sending an email to&nbsp;ApplicantAccommodations@gartner.com.\u003C/p>Job Requisition ID:114444\u003Cp>By submitting your information and application, you confirm that you have read and agree to the country or regional recruitment notice linked below applicable to your place of residence.\u003C/p>\u003Cp>Gartner Applicant Privacy Link: https://jobs.gartner.com/applicant-privacy-policy\u003C/p>\u003Cp>\u003Cbr>\u003Cb>For efficient navigation through the application, please only use the back button within the application, not the back arrow within your browser.\u003C/b>\u003C/p>","Global Sales Strategy & Operations (GSSO) is the team that helps shape Gartner's mission-critical sales priorities and works with sales leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's sales force, which delivers approximately $4.9B in annual revenue and working to drive sustained double-digit growth. You will partner with business leaders across Gartner to support a global sales force comprised of more than 5,000 associates who sell to every major function, industry and market sector around the world. About the role: The role is a part of the Global Marketing team in GSSO. Within GSSO, the Global Marketing team designs digital and in-person marketing programs to help prospective customers understand how Gartner’s insights, advice, and tools can help them achieve the mission critical priorities that drive organizational performance. The team accelerates sales activity by attracting, engaging and converting prospects through the delivery of compelling experiences across the buyer journey. The Email Marketing Specialist will join the Digital Acquisition team and will work on organizing and managing email communications to clients and/or prospects. Specific duties include but are not limited to list management, email development and deployment using Eloqua 10, metric pulls and analysis, and testing of new approaches to email communication. This position will have the opportunity to develop business skills and acquire a broad understanding of Gartner with growth opportunities in digital marketing. What you will do: Production ● Manage deployment of inbound and outbound email communications ● Create HTML files for email deployment ● Set up, test, and deploy emails tied to specific lists ● Assist with distribution list creation and alignment ● Help maintain the communications calendar to ensure right balance of outreach and timely completion of material ● Contribute to various production tracking reports ● Collaborate with stakeholders and peers effectively to gather campaign production requirements and ensure appropriate audiences are reached effectively at the optimal times with the ideal message ● Conduct QA/QC as needed ● Help identify opportunities for business process improvement and implementation of new technologies Analysis ● Assist with analysis to determine email effectiveness ● Create reports and dashboards on email and web product performance. Identify opportunities for improvement based on performance ● Recommend changes to optimize programs based on analytical findings, business/industry best practices and current business needs What you will need: ● Bachelor’s degree in arts or sciences ● Industry experience of minimum 2 years ● Good Excel skills and ability to work with Formulas and formatting in Excel ● Experience of working with global stakeholders ● Experience of Eloqua or similar Marketing Automation tool ● Experience of HTML is preferred ● Excellent oral and written communication skills ● Strong attention to detail ● Exceptional client service ethic ● Strong work ethic and willingness to take ownership for wide-ranging responsibilities ● Superior problem-solving ability and ability to think “outside the box.” ● Ability to form and test hypotheses with available data and industry/corporate best practices ● Tolerance for ambiguity and self-drive to operate in an entrepreneurial setting ● Proven ability of managing tasks from beginning to end with strict adherence to deadlines What you will get : ● Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) and more! ● Collaborative, team-oriented culture that embraces diversity ● Professional development and unlimited growth opportunities #LI-SJ1 #GSSO Who are we? At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world. Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities. Since our founding in 1979, we’ve grown to 20,000 associates globally who support over 13,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here. What makes Gartner a great place to work? Our vast, virtually untapped market potential offers limitless opportunities – opportunities that may not even exist right now – for you to grow professionally and flourish personally. How far you go is driven by your passion and performance. We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients. Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work. Gartner is the world authority on AI At Gartner, you’ll join a company at the very center of the AI revolution. Gartner has proactive, objective guidance throughout clients’ AI journeys. We set the standard for how organizations leverage artificial intelligence to drive meaningful impact. You’ll have access to unmatched resources, expertise, and technology, and play a key role in helping Gartner and our clients innovate and grow as we leverage AI to transform business and technology landscapes. It’s an exciting time to be at Gartner, with limitless opportunities to make a real impact, grow your skills, and build a lasting, meaningful career in a field that’s reshaping the way we operate. If you’re passionate about AI and want to be part of a team that’s guiding the leaders who shape the world, Gartner is the place for you. What do we offer? Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers. In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring. Ready to grow your career with Gartner? Join us. The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity. Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964-0096 or by sending an email to ApplicantAccommodations@gartner.com. Job Requisition ID:114444 By submitting your information and application, you confirm that you have read and agree to the country or regional recruitment notice linked below applicable to your place of residence. Gartner Applicant Privacy Link: https://jobs.gartner.com/applicant-privacy-policy For efficient navigation through the application, please only use the back button within the application, not the back arrow within your browser.",1791429812000,"2026-10-08 05:27:31","Posted Today","INR",{"jsonldValid":14,"jsonld":28},{"id":61,"applyToken":62,"slug":63,"title":64,"companyname":65,"companylogo":66,"companyTagline":67,"companyIndustry":68,"city":69,"country":13,"remote":14,"employmentType":70,"department":52,"content_html":71,"content_text":72,"years":20,"createdAt":73,"updatedAtISO":74,"postedAtISO":57,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":26,"schema":75},"77322a9f8997ae5ec6acdcf50a215f86d665283884c8480455b6293995c1a99e","a3ecabad4a1ced32fa447d8d3ee8d7ab681b91039f182362a4d39ba8e3b87ff4","digital-marketing-strategist-at-crosscountry-mortgage-llc-e34e394d70","Digital Marketing Strategist","CrossCountry Mortgage, LLC","https://cdn.jobboardwise.com/logo/crosscountrymortgage.com","NMLS3029","Financial Services","LC10530 - 2160 Superior Avenue",[51],"\u003Cp>CrossCountry Mortgage (CCM) is the nation's number one distributed retail mortgage lender with more than 9,000 employees operating over 700 branches and servicing loans across all 50 states, D.C. and Puerto Rico. Our company has been recognized ten times on the Inc. 5000 list of America's fastest-growing private businesses and has received many awards for our standout culture.\u003C/p>\u003Cp>\u003Cb>A culture where you can grow! \u003C/b>CCM has created an exceptional culture driving employee engagement, exceeding employee expectations, and directly impacting company success. At our core, our entrepreneurial spirit empowers every employee to be who they are to help us move forward together. You’ll get unwavering support from all departments and total transparency from the top down.\u003C/p>\u003Cp>CCM offers eligible employees a competitive compensation plan and a robust benefits package, including medical, dental, vision, as well as a 401K. We also offer company-provided short-term disability, an employee assistance program, and a wellness program.\u003C/p>\u003Cp>\u003Cb>Position Overview:\u003C/b>&nbsp;\u003C/p>\u003Cp>The Digital Marketing Strategist is responsible for the hands-on execution and day-to-day management of marketing programs that support CrossCountry Mortgage’s corporate strategic marketing initiatives and retail Loan Officers.&nbsp;\u003C/p>\u003Cp>\u003Cspan>\u003C/span>&nbsp;\u003C/p>\u003Cp>This role manages marketing programs across digital and traditional channels, including paid media, customer data platform (CDP) campaigns, direct mail, and other lead generation, engagement, and retention initiatives. The Digital Marketing Strategist works across internal teams, external partners, marketing platforms, and Loan Officers to execute and expand programs that build awareness, drive engagement, generate qualified mortgage leads, and deepen relationships with existing customers.&nbsp;\u003C/p>\u003Cp>\u003Cspan>\u003C/span>&nbsp;\u003C/p>\u003Cp>This role requires strong ownership, attention to detail, organization, sound judgment, and follow through. The Digital Marketing Strategist is expected to independently manage assigned work from request through completion, proactively track open items and deadlines, identify next steps, and communicate progress, risks, or issues.&nbsp;\u003C/p>\u003Cp>\u003Cspan>\u003C/span>&nbsp;\u003C/p>\u003Cp>Success in this role requires proactive communication, curiosity, strong execution skillset, and the ability to consistently deliver accurate work in a fast-paced environment.&nbsp;\u003C/p>\u003Cp>\u003Cspan>\u003C/span>&nbsp;\u003C/p>\u003Cp>\u003Cb>Job Responsibilities:\u003C/b>&nbsp;\u003C/p>\u003Cul>\u003Cli>Manage the setup, launch, ongoing management, and optimization of marketing campaigns across digital channels (Google Ads, Meta, and programmatic), CDP, landing pages, direct mail, and other marketing initiatives. Oversee creative, dates, budgets, targeting, tracking pixels, and other campaign requirements to ensure accurate and complete execution.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Lead Loan Officer facing meetings, training, and demonstrations by clearly explaining marketing programs, answering questions, and providing guidance and recommendations.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Monitor campaign and program performance, maintain reporting, and use campaign data to identify trends, opportunities, and recommend improvements.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Partner with creative, digital, analytics, technology, compliance, finance, and other internal teams to execute marketing initiatives, resolve issues, and support payment, billing, and reconciliation of marketing expenses.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Collaborate with external vendors and platform partners while maintaining ownership of follow ups, open items, and issue resolution.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Proactively communicate project status, risks, delays, discrepancies, and recommended next steps to appropriate stakeholders. Use sound judgment to identify issues and potential solutions, determine when to take action, seek clarification, or escalate.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Collaborate with marketing leadership to identify opportunities to improve processes, expand successful programs, and strengthen overall marketing performance.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Manage multiple priorities, deadlines, and open items while proactively driving work forward.&nbsp;\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003C/span>&nbsp;\u003C/p>\u003Cp>\u003Cb>Qualifications and Skills:\u003C/b>&nbsp;\u003C/p>\u003Cul>\u003Cli>3+ years of experience in marketing, digital marketing, campaign management, marketing technology, or a related role.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Experience executing and managing multi channel marketing campaigns across setup, launch, ongoing management, optimization, and completion, including channels and technologies such as paid media and marketing automation.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Experience analyzing campaign performance and using data, analytics, testing, and audience insights to identify opportunities and recommend improvements. Understanding of audience targeting, A/B testing, conversion measurement, and marketing analytics.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Strong project management and organizational skills, with the ability to manage multiple priorities, deadlines, and follow-ups while driving assignments through completion.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Exceptional attention to detail and commitment to accuracy, with the ability to thoroughly review and QA work before delivery or launch.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Strong problem solving and sound judgment, with the ability to identify next steps, recommend solutions, recognize when clarification is needed, and appropriately escalate issues.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Strong written and verbal communication skills, with the ability to translate direction into execution, ask thoughtful questions, and proactively communicate progress, risks, changes, and outstanding needs.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Ability to collaborate effectively across creative, digital, analytics, technology, compliance, finance, and external partners while independently managing assigned work.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Ability to learn new marketing platforms, processes, programs, and business concepts quickly and apply that knowledge independently.&nbsp;\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Experience supporting local, multi location, field facing, or sales facing marketing programs preferred.&nbsp;\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003C/span>&nbsp;\u003C/p>\u003Cp>\u003Cspan>\u003C/span>&nbsp;\u003C/p>\u003Cp>This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However, this job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position.&nbsp;\u003C/p>\u003Cbr>\u003Cp>CrossCountry Mortgage, LLC offers \u003Cb>MORE\u003C/b> than a job, we offer a career. Apply now to begin your path to success! careersatccm.com\u003Cbr>&nbsp;\u003C/p>\u003Cp>CrossCountry Mortgage, LLC strives to provide employees with a robust benefit package: https://mycrosscountrybenefits.com\u003C/p>\u003Cp>\u003Cb>California residents:\u003C/b> Please see CrossCountry’s privacy statement for information about how CrossCountry collects and uses personal information about California applicants.\u003Cbr>&nbsp;\u003C/p>\u003Cp>\u003Cb>CrossCountry Mortgage supports equal employment opportunity in hiring, development and advancement for all qualified persons without regard to race, color, religion, religious creed, national origin, age, physical or mental disability, ancestry, marital status, uniformed service, covered veteran status, citizenship status, sex (including pregnancy, childbirth, and related medical conditions, and lactation), sexual orientation, gender identity, gender expression, transgender status, domestic violence victim status (where applicable), protected hair style or texture, genetic information (testing or characteristics), or any other protected status of an individual or because of the individual’s association with a member of a protected group or any other characteristic protected by federal, state, or local law (“Protected Characteristics”).\u003C/b> \u003Cb>The collective sum of the individual differences, life experiences, knowledge, inventiveness, innovation, self-expression, unique capabilities and talent that our employees invest in their work represents a significant part of not only our culture, but our reputation. The Company is committed to fostering, cultivating and preserving a culture that welcomes diversity and inclusion.\u003C/b>\u003Cbr>&nbsp;\u003C/p>\u003Cp>\u003Cb>CrossCountry Mortgage, LLC (NMLS3029) is an FHA Approved Lending Institution and is not acting on behalf of or at the direction of HUD/FHA or the Federal government. To verify licensing, please visit \u003C/b>www.NMLSConsumerAccess.org\u003Cb>. \u003C/b>\u003C/p>","CrossCountry Mortgage (CCM) is the nation's number one distributed retail mortgage lender with more than 9,000 employees operating over 700 branches and servicing loans across all 50 states, D.C. and Puerto Rico. Our company has been recognized ten times on the Inc. 5000 list of America's fastest-growing private businesses and has received many awards for our standout culture. A culture where you can grow! CCM has created an exceptional culture driving employee engagement, exceeding employee expectations, and directly impacting company success. At our core, our entrepreneurial spirit empowers every employee to be who they are to help us move forward together. You’ll get unwavering support from all departments and total transparency from the top down. CCM offers eligible employees a competitive compensation plan and a robust benefits package, including medical, dental, vision, as well as a 401K. We also offer company-provided short-term disability, an employee assistance program, and a wellness program. Position Overview: The Digital Marketing Strategist is responsible for the hands-on execution and day-to-day management of marketing programs that support CrossCountry Mortgage’s corporate strategic marketing initiatives and retail Loan Officers. This role manages marketing programs across digital and traditional channels, including paid media, customer data platform (CDP) campaigns, direct mail, and other lead generation, engagement, and retention initiatives. The Digital Marketing Strategist works across internal teams, external partners, marketing platforms, and Loan Officers to execute and expand programs that build awareness, drive engagement, generate qualified mortgage leads, and deepen relationships with existing customers. This role requires strong ownership, attention to detail, organization, sound judgment, and follow through. The Digital Marketing Strategist is expected to independently manage assigned work from request through completion, proactively track open items and deadlines, identify next steps, and communicate progress, risks, or issues. Success in this role requires proactive communication, curiosity, strong execution skillset, and the ability to consistently deliver accurate work in a fast-paced environment. Job Responsibilities: Manage the setup, launch, ongoing management, and optimization of marketing campaigns across digital channels (Google Ads, Meta, and programmatic), CDP, landing pages, direct mail, and other marketing initiatives. Oversee creative, dates, budgets, targeting, tracking pixels, and other campaign requirements to ensure accurate and complete execution. Lead Loan Officer facing meetings, training, and demonstrations by clearly explaining marketing programs, answering questions, and providing guidance and recommendations. Monitor campaign and program performance, maintain reporting, and use campaign data to identify trends, opportunities, and recommend improvements. Partner with creative, digital, analytics, technology, compliance, finance, and other internal teams to execute marketing initiatives, resolve issues, and support payment, billing, and reconciliation of marketing expenses. Collaborate with external vendors and platform partners while maintaining ownership of follow ups, open items, and issue resolution. Proactively communicate project status, risks, delays, discrepancies, and recommended next steps to appropriate stakeholders. Use sound judgment to identify issues and potential solutions, determine when to take action, seek clarification, or escalate. Collaborate with marketing leadership to identify opportunities to improve processes, expand successful programs, and strengthen overall marketing performance. Manage multiple priorities, deadlines, and open items while proactively driving work forward. Qualifications and Skills: 3+ years of experience in marketing, digital marketing, campaign management, marketing technology, or a related role. Experience executing and managing multi channel marketing campaigns across setup, launch, ongoing management, optimization, and completion, including channels and technologies such as paid media and marketing automation. Experience analyzing campaign performance and using data, analytics, testing, and audience insights to identify opportunities and recommend improvements. Understanding of audience targeting, A/B testing, conversion measurement, and marketing analytics. Strong project management and organizational skills, with the ability to manage multiple priorities, deadlines, and follow-ups while driving assignments through completion. Exceptional attention to detail and commitment to accuracy, with the ability to thoroughly review and QA work before delivery or launch. Strong problem solving and sound judgment, with the ability to identify next steps, recommend solutions, recognize when clarification is needed, and appropriately escalate issues. Strong written and verbal communication skills, with the ability to translate direction into execution, ask thoughtful questions, and proactively communicate progress, risks, changes, and outstanding needs. Ability to collaborate effectively across creative, digital, analytics, technology, compliance, finance, and external partners while independently managing assigned work. Ability to learn new marketing platforms, processes, programs, and business concepts quickly and apply that knowledge independently. Experience supporting local, multi location, field facing, or sales facing marketing programs preferred. This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However, this job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position. CrossCountry Mortgage, LLC offers MORE than a job, we offer a career. Apply now to begin your path to success! careersatccm.com CrossCountry Mortgage, LLC strives to provide employees with a robust benefit package: https://mycrosscountrybenefits.com California residents: Please see CrossCountry’s privacy statement for information about how CrossCountry collects and uses personal information about California applicants. CrossCountry Mortgage supports equal employment opportunity in hiring, development and advancement for all qualified persons without regard to race, color, religion, religious creed, national origin, age, physical or mental disability, ancestry, marital status, uniformed service, covered veteran status, citizenship status, sex (including pregnancy, childbirth, and related medical conditions, and lactation), sexual orientation, gender identity, gender expression, transgender status, domestic violence victim status (where applicable), protected hair style or texture, genetic information (testing or characteristics), or any other protected status of an individual or because of the individual’s association with a member of a protected group or any other characteristic protected by federal, state, or local law (“Protected Characteristics”). The collective sum of the individual differences, life experiences, knowledge, inventiveness, innovation, self-expression, unique capabilities and talent that our employees invest in their work represents a significant part of not only our culture, but our reputation. The Company is committed to fostering, cultivating and preserving a culture that welcomes diversity and inclusion. CrossCountry Mortgage, LLC (NMLS3029) is an FHA Approved Lending Institution and is not acting on behalf of or at the direction of HUD/FHA or the Federal government. To verify licensing, please visit www.NMLSConsumerAccess.org .",1791426545000,"2026-10-08 04:34:33",{"jsonldValid":14,"jsonld":28},{"id":77,"applyToken":78,"slug":79,"title":46,"companyname":80,"companylogo":81,"companyTagline":82,"companyIndustry":83,"city":84,"country":13,"remote":14,"employmentType":85,"department":52,"content_html":86,"content_text":87,"years":20,"createdAt":88,"updatedAtISO":89,"postedAtISO":90,"hasSalary":14,"salaryMin":91,"salaryMax":92,"currency":26,"schema":93},"a51957a9bd3c764be9c4188de783cd37436cd0ca465e00277311ae1d0a0907a3","c6f509166bd26f621fce6a777e876c2f5b82d45f60afa8c303c7ebc00e9aa126","digital-marketing-specialist-at-amarok-security-4813b316b8","AMAROK Security","https://cdn.jobboardwise.com/logo/amarok.com","Ultimate Perimeter Security","Security and Investigations","South Carolina",[51],"\u003Cp>\u003Cstrong>Company Info\u003C/strong>\u003C/p>\n\u003Cp>AMAROK is the Nation’s leader in the Perimeter security industry providing asset protection to over 9,000 properties Nationwide. Market leaders in multiple commercial industries rely on our multi-layered, solar-powered perimeter security solution to protect their assets 24/7/365.\u003C/p>\n\u003Cp>\u003Cstrong>About this position\u003C/strong>\u003C/p>\n\u003Cp>The Marketing team is the owner of the AMAROK brand, responsible for educating the market and curbing our awareness issue and generating high-quality inbound leads that generate sales. As a Digital Marketing Specialist, you will play a pivotal role in accelerating growth by transforming brand awareness into a predictable engine for revenue and market expansion. You will be responsible for planning, implementing, and managing the company’s overall search engine optimization (SEO) and pay-per-click (PPC) strategy. Ultimately, the position elevates AMAROK's digital presence across modern search landscapes, ensuring the company outpaces competitors, captures high-intent market demand, and maximizes return on marketing investment.&nbsp;\u003C/p>\n\u003Cp>\u003Cstrong>Essential Job Functions \u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Develop and execute AMAROK's organic and paid search strategies across SEO, SEM, AEO, and GEO to drive measurable results.\u003C/li>\n\u003Cli>Build and optimize website content and technical SEO to improve search visibility and ROI maximization.&nbsp;\u003C/li>\n\u003Cli>Regularly perform thorough keywords research.\u003C/li>\n\u003Cli>Partner with external digital agencies to manage and scale paid campaigns across search, social, display, and emerging AI platforms.\u003C/li>\n\u003Cli>Deliver PPC campaigns to the most relevant and effective networks based on analysis.\u003C/li>\n\u003Cli>Tracking, reporting and analyzing website analytics, PPC initiatives, and campaigns.\u003C/li>\n\u003Cli>Manage campaign budgets, tracking, and reporting while aligning performance data with CRM and marketing automation platforms.\u003C/li>\n\u003Cli>Monitor budget and ad spend to ensure optimizing spend for ROI.\u003C/li>\n\u003Cli>Keep abreast of the latest SEO, PPC and digital marketing trends and best practices.\u003C/li>\n\u003Cli>Extensive understanding of attribution and tracking from digital efforts into CRM and Marketing Automation Platform (Pardot, etc).\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Requirements\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>3-5 years of experience on search engine marketing (SEM) campaigns and SEO\u003C/li>\n\u003Cli>Proficient with hands on experience working in Google Analytics, Google Ads, Microsoft Advertising, Excel or Google Sheets, and other performance marketing tools\u003C/li>\n\u003Cli>Experience with Facebook Ads, LinkedIn, or other paid social and display networks\u003C/li>\n\u003Cli>Hands-on experience using AI advertising tools for automated bidding, audience targeting, and creative testing.\u003C/li>\n\u003Cli>Solid understanding of conversion tracking, multi-touch attribution, landing page optimization, and ROI measurement.\u003C/li>\n\u003Cli>Strong analytical, communication, project management, and collaborative skills across internal teams and agency partners.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Compensation range is based on experience and geographical location. Average yearly compensation range $90,000 - $115,000.\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>Why AMAROK?\u003C/strong>\u003C/p>\n\u003Cp>AMAROK has been recognized as one of South Carolina’s top companies to work for several years running! We are driven by our core values and strive to facilitate a greater sense of purpose in our career opportunities. Our leadership team is dedicated to providing a work environment that is collaborative and fun with a healthy work / life balance.&nbsp;\u003C/p>\n\u003Cp>A generous benefits package is offered to all full-time employees:\u003C/p>\n\u003Cul>\n\u003Cli>Health Benefits (Medical, Dental &amp; Vision)\u003C/li>\n\u003Cli>Matching 401K retirement plan\u003C/li>\n\u003Cli>FSA &amp; HSA Account\u003C/li>\n\u003Cli>Tuition Reimbursement Program\u003C/li>\n\u003Cli>Short &amp; Long-term disability\u003C/li>\n\u003Cli>Life Insurance\u003C/li>\n\u003Cli>Career advancement\u003C/li>\n\u003Cli>Generous PTO\u003C/li>\n\u003C/ul>\n\u003Cp>Our recruiting experience is digital! AMAROK is an EEO/Affirmative Action Employer and will make all employment related decisions without regard to age, race, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or veteran status.\u003C/p>\n\u003Cp>Once you submit your application, AMAROK will process the provided personal data to evaluate your candidacy for employment. For details regarding how your personal data will be used during an interview process, and to understand our commitment to keeping your personal data safe, please review our Data Privacy Policy here – https://amarok.com/privacy-policy/&nbsp;\u003C/p>","Company Info AMAROK is the Nation’s leader in the Perimeter security industry providing asset protection to over 9,000 properties Nationwide. Market leaders in multiple commercial industries rely on our multi-layered, solar-powered perimeter security solution to protect their assets 24/7/365. About this position The Marketing team is the owner of the AMAROK brand, responsible for educating the market and curbing our awareness issue and generating high-quality inbound leads that generate sales. As a Digital Marketing Specialist, you will play a pivotal role in accelerating growth by transforming brand awareness into a predictable engine for revenue and market expansion. You will be responsible for planning, implementing, and managing the company’s overall search engine optimization (SEO) and pay-per-click (PPC) strategy. Ultimately, the position elevates AMAROK's digital presence across modern search landscapes, ensuring the company outpaces competitors, captures high-intent market demand, and maximizes return on marketing investment. Essential Job Functions Develop and execute AMAROK's organic and paid search strategies across SEO, SEM, AEO, and GEO to drive measurable results. Build and optimize website content and technical SEO to improve search visibility and ROI maximization. Regularly perform thorough keywords research. Partner with external digital agencies to manage and scale paid campaigns across search, social, display, and emerging AI platforms. Deliver PPC campaigns to the most relevant and effective networks based on analysis. Tracking, reporting and analyzing website analytics, PPC initiatives, and campaigns. Manage campaign budgets, tracking, and reporting while aligning performance data with CRM and marketing automation platforms. Monitor budget and ad spend to ensure optimizing spend for ROI. Keep abreast of the latest SEO, PPC and digital marketing trends and best practices. Extensive understanding of attribution and tracking from digital efforts into CRM and Marketing Automation Platform (Pardot, etc). Requirements 3-5 years of experience on search engine marketing (SEM) campaigns and SEO Proficient with hands on experience working in Google Analytics, Google Ads, Microsoft Advertising, Excel or Google Sheets, and other performance marketing tools Experience with Facebook Ads, LinkedIn, or other paid social and display networks Hands-on experience using AI advertising tools for automated bidding, audience targeting, and creative testing. Solid understanding of conversion tracking, multi-touch attribution, landing page optimization, and ROI measurement. Strong analytical, communication, project management, and collaborative skills across internal teams and agency partners. Compensation range is based on experience and geographical location. Average yearly compensation range $90,000 - $115,000. Why AMAROK? AMAROK has been recognized as one of South Carolina’s top companies to work for several years running! We are driven by our core values and strive to facilitate a greater sense of purpose in our career opportunities. Our leadership team is dedicated to providing a work environment that is collaborative and fun with a healthy work / life balance. A generous benefits package is offered to all full-time employees: Health Benefits (Medical, Dental & Vision) Matching 401K retirement plan FSA & HSA Account Tuition Reimbursement Program Short & Long-term disability Life Insurance Career advancement Generous PTO Our recruiting experience is digital! AMAROK is an EEO/Affirmative Action Employer and will make all employment related decisions without regard to age, race, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or veteran status. Once you submit your application, AMAROK will process the provided personal data to evaluate your candidacy for employment. For details regarding how your personal data will be used during an interview process, and to understand our commitment to keeping your personal data safe, please review our Data Privacy Policy here – https://amarok.com/privacy-policy/",1791416151000,"2026-10-08 01:38:41","2026-10-07T10:14:57-04:00",90000,115000,{"jsonldValid":14,"jsonld":28},{"id":95,"applyToken":96,"slug":97,"title":46,"companyname":80,"companylogo":81,"companyTagline":82,"companyIndustry":83,"city":84,"country":13,"remote":14,"employmentType":98,"department":52,"content_html":86,"content_text":87,"years":20,"createdAt":88,"updatedAtISO":99,"postedAtISO":100,"hasSalary":14,"salaryMin":91,"salaryMax":92,"currency":26,"schema":101},"34475f0440f8ecfe5ad04006c9d74f8c4109e41eca32463b5bd3c59c1fc65a3a","fc1d71416b4830f6a960914c654c9ed1303cdede542cfe21d886590ae2c3fc6d","digital-marketing-specialist-at-amarok-security-bb9f430c32",[51],"2026-10-08 01:38:40","2026-10-07T10:14:52-04:00",{"jsonldValid":14,"jsonld":28},{"id":103,"applyToken":104,"slug":105,"title":46,"companyname":80,"companylogo":81,"companyTagline":82,"companyIndustry":83,"city":84,"country":13,"remote":14,"employmentType":106,"department":52,"content_html":86,"content_text":87,"years":20,"createdAt":88,"updatedAtISO":89,"postedAtISO":107,"hasSalary":14,"salaryMin":91,"salaryMax":92,"currency":26,"schema":108},"0193b96e03e32ce6f3d55781ff99c03d741519003217a9f2aae92e3b720254c1","d918f4aeb483d17ff1680e94ec838b286faa7fb483874680937d62956613f7dc","digital-marketing-specialist-at-amarok-security-cec97ca800",[51],"2026-10-07T10:14:55-04:00",{"jsonldValid":14,"jsonld":28},1791448970861]