[{"data":1,"prerenderedAt":118},["ShallowReactive",2],{"$fHzBaapdDQzb-Gf7uN8V34E0PMqD9X8cpBP5q7GO5NtM":3,"$f8t-0lVmphZcUl5BK19_p0oIpA12X_qQGCVNs0f0sRRE":26},{"job":4},{"id":5,"slug":6,"title":7,"companyname":8,"companylogo":9,"companyIndustry":10,"city":11,"country":12,"remote":13,"employmentType":14,"department":16,"content_html":17,"content_text":18,"years":19,"createdAt":20,"updatedAtISO":21,"postedAtISO":22,"hasSalary":23,"salaryMin":19,"salaryMax":19,"currency":24,"schema":25},"26fa017e866b921fcdf02f3f6b8aa58cd90a9a6f1f7862a844a6dd52deb28a95","lead-martech-engineer-at-material-bank-ad4483c5ad","Lead MarTech Engineer","Material Bank®","https://logo.clearbit.com/materialbank.com","Design Services","Remote","",true,[15],"Full-time","Marketing","\u003Cp>Material Bank is the world’s largest material marketplace for the architecture and design industry. Operating in 37 countries, our platform has become the standard for design professionals around the globe. Every day, Material Bank connects thousands of designers with tens of thousands of materials from leading brands. Material Bank is the fastest and most powerful way for design professionals to search, sample, and specify materials.\u003C/p>\u003Cp>\u003Cstrong>\u003Cspan>About the role\u003C/span>\u003C/strong> \u003C/p>\n\u003Cp>We are looking for a Lead MarTech Engineer to own and advance the systems that enable our marketing organization. \u003C/p>\n\u003Cp>This is a hands-on technical leadership role combining engineering, architecture, product thinking, and stakeholder management. You will work directly with marketing and company leadership to understand business needs, establish priorities, and translate them into reliable technical solutions. \u003C/p>\n\u003Cp>Your goal will be to help marketing move faster without requiring separate engineering resources for every technical initiative. You will maintain and extend our existing marketing platforms, automate inefficient workflows, and build the integrations, services, and internal tools needed to remove bottlenecks. \u003C/p>\n\u003Cp>\u003Cstrong>\u003Cspan>What \u003C/span>\u003Cspan>you’ll\u003C/span>\u003Cspan> do\u003C/span>\u003C/strong> \u003C/p>\n\u003Cul>\n\u003Cli>Develop and communicate a roadmap for marketing technology in partnership with marketing and leadership. \u003C/li>\n\u003Cli>Work directly with business stakeholders to understand needs and translate them into technical requirements and implementation plans. \u003C/li>\n\u003Cli>Own the architecture and operation of marketing-related APIs, cloud services, data pipelines, integrations, and internal tools. \u003C/li>\n\u003Cli>Design data flows between operational systems, data warehouses, internal services, and third-party marketing platforms. \u003C/li>\n\u003Cli>Build and maintain integrations using APIs, webhooks, file storage, SFTP, streaming, and batch-processing patterns. \u003C/li>\n\u003Cli>Define and evolve marketing data models that support segmentation, personalization, analytics, attribution, and activation. \u003C/li>\n\u003Cli>Maintain and extend marketing automation, customer data, analytics, attribution, tag-management, and catalog-synchronization platforms. \u003C/li>\n\u003Cli>Build tools and services that expose useful platform capabilities and data to internal teams. \u003C/li>\n\u003Cli>Coordinate with engineering, infrastructure, security, and data teams when work depends on systems outside your ownership. \u003C/li>\n\u003Cli>Communicate priorities, decisions, tradeoffs, risks, and progress clearly to technical and nontechnical stakeholders. \u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>\u003Cspan>What you'll bring\u003C/span>\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>6+ years in software/data engineering, including 2+ years owning systems at a Staff/Lead level\u003C/li>\n\u003Cli>Strong Python and SQL; production-grade code, not just scripts\u003C/li>\n\u003Cli>Hands-on experience with a cloud data warehouse (Snowflake, BigQuery, or Redshift) and a transformation/orchestration tool (dbt, Airflow, or equivalent)\u003C/li>\n\u003Cli>Strong understanding of data modeling and how data moves between source systems, warehouses, services, and external platforms. \u003C/li>\n\u003Cli>Experience integrating with a CDP or marketing automation platform (Segment, HubSpot, Klaviyo, Salesforce Marketing Cloud, or similar) at the API/data-model level\u003C/li>\n\u003Cli>Understanding of streaming and batch-processing architectures and their tradeoffs. \u003C/li>\n\u003Cli>Experience building and operating major cloud platform (AWS, GCP, or Azure) and experience owning production services — deployment, monitoring, incident response\u003Cbr>\u003C/li>\n\u003Cli>Experience owning production systems, including deployment, monitoring, reliability, and troubleshooting. \u003C/li>\n\u003Cli>Ability to turn ambiguous business needs into clearly scoped and prioritized technical work. \u003C/li>\n\u003Cli>Experience building integrations via REST APIs, webhooks, and file-based transfers (SFTP/S3)\u003C/li>\n\u003Cli>A proactive approach to identifying gaps, removing bottlenecks, and driving work through completion. \u003C/li>\n\u003Cli>Ability to collaborate directly with business stakeholders, technical teams, and senior leadership without requiring an additional translation layer. \u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Preferred\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Experience in some of the following areas is helpful, but not required: \u003C/li>\n\u003Cli>Marketing automation or customer-engagement platforms \u003C/li>\n\u003Cli>Customer data platforms \u003C/li>\n\u003Cli>Familiarity with client-side and server-side event tracking\u003C/li>\n\u003Cli>Marketing analytics and attribution \u003C/li>\n\u003Cli>Product catalogs and commerce data \u003C/li>\n\u003Cli>Customer identity, audiences, segmentation, and data activation \u003C/li>\n\u003Cli>Privacy and consent management \u003C/li>\n\u003Cli>Building internal tools for nontechnical users \u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>\u003Cspan>What success looks like\u003C/span>\u003C/strong> \u003C/p>\n\u003Cp>You will establish a clear roadmap for marketing technology, improve the reliability and maintainability of existing systems, and reduce marketing’s dependency on other engineering teams. You will automate high-effort workflows, create more reliable data flows, and deliver reusable services and tools that help marketing execute more quickly. \u003C/p>\n\u003Cp>Over time, you will become a trusted technical partner to marketing, engineering, data, infrastructure, and leadership—helping the organization get more value from its existing technology while identifying where new capabilities are needed. \u003C/p>\n\u003Cp>This is a senior individual-contributor role with broad technical ownership and hands-on implementation responsibility. Direct people management is not required. \u003C/p>\n\u003Cp>\u003Cstrong>\u003Cem>What you’ll get from us:\u003C/em>\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>\u003Cem>Our people\u003C/em>\u003C/strong>\u003Cem>: We are a growth-driven team that values efficiency, builds smart automation, operates in small empowered teams, and moves quickly from idea to execution.\u003C/em>\u003C/li>\n\u003Cli>\u003Cstrong>\u003Cem>Relaxation and Celebrations\u003C/em>\u003C/strong>\u003Cem>: Flexible PTO, Sick Days, Paid National Holidays, and even more (ask us about this when we connect). \u003C/em>\u003C/li>\n\u003Cli>\u003Cstrong>\u003Cem>Health Benefits\u003C/em>\u003C/strong>\u003Cem>\u003Cstrong>:\u003C/strong> We \u003C/em>\u003Cem>contribute\u003C/em>\u003Cem> to your medical, dental, vision and short-term/long-term \u003C/em>\u003Cem>disability plans \u003C/em>\u003Cem>and have a strong employee assistance program. \u003C/em>\u003C/li>\n\u003Cli>\u003Cstrong>\u003Cem>Plan for your Retirement\u003C/em>\u003C/strong>\u003Cem>\u003Cstrong>:\u003C/strong> 401(k) \u003C/em>\u003Cem>eligible\u003C/em>\u003Cem> after your first 90 day's employed!\u003C/em>\u003C/li>\n\u003Cli>\u003Cstrong>\u003Cem>Giving Back\u003C/em>\u003C/strong>\u003Cem>: We sponsor multiple events throughout the year to help out our communities. \u003C/em>\u003C/li>\n\u003Cli>\u003Cstrong>\u003Cem>Growth\u003C/em>\u003C/strong>\u003Cem>: We’ll help you take your career to the next level. We want you to be creative and take initiative which will allow you to grow and create within the company. Most importantly, be the best at what matters! \u003C/em>\u003C/li>\n\u003Cli>\u003Cstrong>\u003Cem>Flexible Work Schedules\u003C/em>\u003C/strong>\u003Cem>: With business units and employees across the globe, Material Technologies has embraced a \u003Cstrong>hybrid  working\u003C/strong> model allowing department leaders to decide on the best approach for their respective teams, whether that be remote, in person, or a little of both.  \u003C/em>\u003C/li>\n\u003C/ul>\n\u003Cp>Material Bank is proud to be an equal opportunity employer. We value diversity, and all applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, age, national origin, veteran or disability status or other status protected under any applicable federal, state or local law.\u003C/p>","Material Bank is the world’s largest material marketplace for the architecture and design industry. Operating in 37 countries, our platform has become the standard for design professionals around the globe. Every day, Material Bank connects thousands of designers with tens of thousands of materials from leading brands. Material Bank is the fastest and most powerful way for design professionals to search, sample, and specify materials.About the role \nWe are looking for a Lead MarTech Engineer to own and advance the systems that enable our marketing organization. \nThis is a hands-on technical leadership role combining engineering, architecture, product thinking, and stakeholder management. You will work directly with marketing and company leadership to understand business needs, establish priorities, and translate them into reliable technical solutions. \nYour goal will be to help marketing move faster without requiring separate engineering resources for every technical initiative. You will maintain and extend our existing marketing platforms, automate inefficient workflows, and build the integrations, services, and internal tools needed to remove bottlenecks. \nWhat you’ll do \n\nDevelop and communicate a roadmap for marketing technology in partnership with marketing and leadership. \nWork directly with business stakeholders to understand needs and translate them into technical requirements and implementation plans. \nOwn the architecture and operation of marketing-related APIs, cloud services, data pipelines, integrations, and internal tools. \nDesign data flows between operational systems, data warehouses, internal services, and third-party marketing platforms. \nBuild and maintain integrations using APIs, webhooks, file storage, SFTP, streaming, and batch-processing patterns. \nDefine and evolve marketing data models that support segmentation, personalization, analytics, attribution, and activation. \nMaintain and extend marketing automation, customer data, analytics, attribution, tag-management, and catalog-synchronization platforms. \nBuild tools and services that expose useful platform capabilities and data to internal teams. \nCoordinate with engineering, infrastructure, security, and data teams when work depends on systems outside your ownership. \nCommunicate priorities, decisions, tradeoffs, risks, and progress clearly to technical and nontechnical stakeholders. \n\nWhat you'll bring\n\n6+ years in software/data engineering, including 2+ years owning systems at a Staff/Lead level\nStrong Python and SQL; production-grade code, not just scripts\nHands-on experience with a cloud data warehouse (Snowflake, BigQuery, or Redshift) and a transformation/orchestration tool (dbt, Airflow, or equivalent)\nStrong understanding of data modeling and how data moves between source systems, warehouses, services, and external platforms. \nExperience integrating with a CDP or marketing automation platform (Segment, HubSpot, Klaviyo, Salesforce Marketing Cloud, or similar) at the API/data-model level\nUnderstanding of streaming and batch-processing architectures and their tradeoffs. \nExperience building and operating major cloud platform (AWS, GCP, or Azure) and experience owning production services — deployment, monitoring, incident response\nExperience owning production systems, including deployment, monitoring, reliability, and troubleshooting. \nAbility to turn ambiguous business needs into clearly scoped and prioritized technical work. \nExperience building integrations via REST APIs, webhooks, and file-based transfers (SFTP/S3)\nA proactive approach to identifying gaps, removing bottlenecks, and driving work through completion. \nAbility to collaborate directly with business stakeholders, technical teams, and senior leadership without requiring an additional translation layer. \n\nPreferred\n\nExperience in some of the following areas is helpful, but not required: \nMarketing automation or customer-engagement platforms \nCustomer data platforms \nFamiliarity with client-side and server-side event tracking\nMarketing analytics and attribution \nProduct catalogs and commerce data \nCustomer identity, audiences, segmentation, and data activation \nPrivacy and consent management \nBuilding internal tools for nontechnical users \n\nWhat success looks like \nYou will establish a clear roadmap for marketing technology, improve the reliability and maintainability of existing systems, and reduce marketing’s dependency on other engineering teams. You will automate high-effort workflows, create more reliable data flows, and deliver reusable services and tools that help marketing execute more quickly. \nOver time, you will become a trusted technical partner to marketing, engineering, data, infrastructure, and leadership—helping the organization get more value from its existing technology while identifying where new capabilities are needed. \nThis is a senior individual-contributor role with broad technical ownership and hands-on implementation responsibility. Direct people management is not required. \nWhat you’ll get from us:\n\nOur people: We are a growth-driven team that values efficiency, builds smart automation, operates in small empowered teams, and moves quickly from idea to execution.\nRelaxation and Celebrations: Flexible PTO, Sick Days, Paid National Holidays, and even more (ask us about this when we connect). \nHealth Benefits: We contribute to your medical, dental, vision and short-term/long-term disability plans and have a strong employee assistance program. \nPlan for your Retirement: 401(k) eligible after your first 90 day's employed!\nGiving Back: We sponsor multiple events throughout the year to help out our communities. \nGrowth: We’ll help you take your career to the next level. We want you to be creative and take initiative which will allow you to grow and create within the company. Most importantly, be the best at what matters! \nFlexible Work Schedules: With business units and employees across the globe, Material Technologies has embraced a hybrid  working model allowing department leaders to decide on the best approach for their respective teams, whether that be remote, in person, or a little of both.  \n\nMaterial Bank is proud to be an equal opportunity employer. We value diversity, and all applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, age, national origin, veteran or disability status or other status protected under any applicable federal, state or local law.",0,1787671991000,"2026-08-25 17:34:10","2026-08-24T23:01:26.000Z",false,"USD",{"jsonldValid":23,"jsonld":12},{"jobs":27},[28,48,63,79,88,100],{"id":29,"slug":30,"title":31,"companyname":32,"companylogo":33,"companyTagline":34,"companyIndustry":35,"city":36,"country":37,"remote":13,"employmentType":38,"department":39,"content_html":40,"content_text":41,"years":19,"createdAt":42,"updatedAtISO":43,"postedAtISO":44,"hasSalary":23,"salaryMin":45,"salaryMax":46,"currency":24,"schema":47},"a0d4c788b651c06cb4b92e52add2459b88b149474eaa455b7923573e2c1fa4ef","director-data-strategy-and-services-at-servicenow-c65f4cc349","Director, Data Strategy & Services","ServiceNow","https://logo.clearbit.com/servicenow.com","The AI platform for business transformation","Software Development","Santa Clara","United States",[15],"Data","\u003Ch2>Company Description\u003C/h2>\u003Cp>It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.\u003C/p>\n\u003Ch2>Job Description\u003C/h2>\u003Cp>\u003Cstrong>Build the GTM Data Foundation That Powers Personalization & Revenue Acceleration\u003C/strong>\u003C/p>\u003Cp>The Director, Data Strategy & Services owns the data strategy that directly enables our marketing operations and GTM velocity. You'll lead the product roadmap for our Customer Data Platform (CDP), identity graph, and the governed, real-time data infrastructure that powers personalization, attribution, and AI-driven revenue decisions across Marketo, Adobe AEM, Demandbase, and our analytics stack.\u003C/p>\u003Cp>This is a high-impact product leadership role where your decisions cascade across a 100+ person GTM organization—directly influencing campaign velocity, personalization depth, and revenue team enablement. You'll translate complex data challenges into simple, usable capabilities that let marketing and sales move faster.\u003C/p>\u003Cp>\u003Cstrong>What you get to do:\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Own the roadmap** for CDP, identity resolution, and data enrichment—prioritizing what marketing operations and revenue teams need to execute at scale\u003C/li>\u003Cli>Lead identity graph expansion** with hands-on input into matching logic, deterministic/probabilistic models, and cross-channel stitching that powers real-time personalization\u003C/li>\u003Cli>Drive data quality as a competitive advantage**—define and enforce SLOs (identity match rate, freshness, completeness) that directly impact campaign performance and attribution accuracy\u003C/li>\u003Cli>Enable AI/ML at scale**—ensure your data pipelines and feature engineering support predictive scoring, journey propensity, and churn models that drive GTM decisions\u003C/li>\u003Cli>Govern without gating**—architect privacy and compliance frameworks (GDPR, CCPA, emerging US laws) that protect the business while enabling innovation and real-time activation\u003C/li>\u003Cli>Set data integration standards** that let IT, Data Engineering, and downstream teams move confidently—defining latency targets, SLAs, and integration patterns that scale\u003C/li>\u003C/ul>\n\u003Ch2>Qualifications\u003C/h2>\u003Cp>\u003Cstrong>Who You Are\u003C/strong>\u003C/p>\u003Cul>\u003Cli>You've led data strategy, MarTech operations, or CDP implementation in a B2B SaaS environment and know what \"good\" looks like operationally\u003C/li>\u003Cli>You've managed product roadmaps for data capabilities with multiple stakeholder groups pulling in different directions—and found elegant ways to prioritize\u003C/li>\u003Cli>You're fluent in modern GTM stacks: CDP (Adobe, Salesforce, Treasure Data), CRM (Salesforce, Dynamics), MAP (Marketo, HubSpot), ABM (Demandbase), and analytics (CJA, Snowflake)\u003C/li>\u003Cli>You understand identity resolution challenges (deterministic matching, probabilistic modeling, cross-channel stitching) and can evaluate or guide technical solutions\u003C/li>\u003Cli>You've shipped data governance frameworks that actually worked—balancing security/compliance with the speed marketing needs\u003C/li>\u003Cli>You can translate \"we need a unified identity graph\" into concrete milestones, measurable outcomes, and quarterly execution plans\u003C/li>\u003Cli>You're comfortable in the room with C-level GTM leaders, IT architects, and data engineers—and can speak credibly to all three\u003C/li>\u003Cli>You've supported AI/ML use cases in GTM (churn models, propensity scoring, audience segmentation)\u003C/li>\u003Cli>\u003Cem>\u003Cstrong>Highly Preferred\u003C/strong>\u003C/em>: experience with Adobe suite, Kafka or Snowflake\u003C/li>\u003C/ul>\u003Cp>For positions in this location, we offer a base pay of \u003Cstrong>$173,300 - $238,300\u003C/strong>, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.\u003C/p>\n\u003Ch2>Additional Information\u003C/h2>\u003Cp>\u003Cstrong>Work Personas\u003C/strong>\u003C/p>\u003Cp>We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.\u003C/p>\u003Cp>\u003Cstrong>Equal Opportunity Employer\u003C/strong>\u003C/p>\u003Cp>ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. \u003C/p>\u003Cp>\u003Cstrong>Accommodations\u003C/strong>\u003C/p>\u003Cp>We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact globaltalentss@servicenow.com for assistance. \u003C/p>\u003Cp>\u003Cstrong>Export Control Regulations\u003C/strong>\u003C/p>\u003Cp>For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. \u003C/p>\u003Cp>From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license. \u003C/p>","Company DescriptionIt all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.\nJob DescriptionBuild the GTM Data Foundation That Powers Personalization & Revenue AccelerationThe Director, Data Strategy & Services owns the data strategy that directly enables our marketing operations and GTM velocity. You'll lead the product roadmap for our Customer Data Platform (CDP), identity graph, and the governed, real-time data infrastructure that powers personalization, attribution, and AI-driven revenue decisions across Marketo, Adobe AEM, Demandbase, and our analytics stack.This is a high-impact product leadership role where your decisions cascade across a 100+ person GTM organization—directly influencing campaign velocity, personalization depth, and revenue team enablement. You'll translate complex data challenges into simple, usable capabilities that let marketing and sales move faster.What you get to do:Own the roadmap** for CDP, identity resolution, and data enrichment—prioritizing what marketing operations and revenue teams need to execute at scaleLead identity graph expansion** with hands-on input into matching logic, deterministic/probabilistic models, and cross-channel stitching that powers real-time personalizationDrive data quality as a competitive advantage**—define and enforce SLOs (identity match rate, freshness, completeness) that directly impact campaign performance and attribution accuracyEnable AI/ML at scale**—ensure your data pipelines and feature engineering support predictive scoring, journey propensity, and churn models that drive GTM decisionsGovern without gating**—architect privacy and compliance frameworks (GDPR, CCPA, emerging US laws) that protect the business while enabling innovation and real-time activationSet data integration standards** that let IT, Data Engineering, and downstream teams move confidently—defining latency targets, SLAs, and integration patterns that scale\nQualificationsWho You AreYou've led data strategy, MarTech operations, or CDP implementation in a B2B SaaS environment and know what \"good\" looks like operationallyYou've managed product roadmaps for data capabilities with multiple stakeholder groups pulling in different directions—and found elegant ways to prioritizeYou're fluent in modern GTM stacks: CDP (Adobe, Salesforce, Treasure Data), CRM (Salesforce, Dynamics), MAP (Marketo, HubSpot), ABM (Demandbase), and analytics (CJA, Snowflake)You understand identity resolution challenges (deterministic matching, probabilistic modeling, cross-channel stitching) and can evaluate or guide technical solutionsYou've shipped data governance frameworks that actually worked—balancing security/compliance with the speed marketing needsYou can translate \"we need a unified identity graph\" into concrete milestones, measurable outcomes, and quarterly execution plansYou're comfortable in the room with C-level GTM leaders, IT architects, and data engineers—and can speak credibly to all threeYou've supported AI/ML use cases in GTM (churn models, propensity scoring, audience segmentation)Highly Preferred: experience with Adobe suite, Kafka or SnowflakeFor positions in this location, we offer a base pay of $173,300 - $238,300, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.\nAdditional InformationWork PersonasWe approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.Equal Opportunity EmployerServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. AccommodationsWe strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact globaltalentss@servicenow.com for assistance. Export Control RegulationsFor positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license.",1787714373000,"2026-08-26 05:20:10","2026-08-25T17:38:28.182Z",173300,238300,{"jsonldValid":23,"jsonld":12},{"id":49,"slug":50,"title":51,"companyname":52,"companylogo":53,"companyTagline":54,"companyIndustry":55,"city":56,"country":56,"remote":23,"employmentType":57,"department":39,"content_html":58,"content_text":59,"years":19,"createdAt":20,"updatedAtISO":21,"postedAtISO":60,"hasSalary":23,"salaryMin":19,"salaryMax":19,"currency":61,"schema":62},"72eb776d7c9730fa66a20b5ab2d26e4e4445455516b995dd427885fd59e462dd","data-analyst-operations-at-brainlabs-5b8d56d4f5","Data Analyst, Operations","Brainlabs","https://logo.clearbit.com/brainlabsdigital.com","We're a digital marketing agency. Using a test & learn approach, we help businesses grow. (It works, we tested it.)","Advertising Services","Argentina",[15],"\u003Cp>Brainlabs is the independent, founder-led agency building the future of media. We have over 1000 Brainlabbers based across the global, all united through the 12 principles laid out in our Culture Code. We're full-service, with people and AI agents working side by side, all aligned to one thing: maximizing our clients' revenue through a genuinely scientific approach to media. If you want to help play your part in achieving this for the world's biggest brands in an environment that will support and challenge you in equal measure, this is where you do it.\u003C/p>\u003Cp>\u003Cstrong>What's the role \u003C/strong>\u003C/p>\n\u003Cp>We're looking for a Data Analyst to own the flow of data between our operational systems, our data warehouse and the rest of the business. Systems like Hubspot and our People Planner, hold the client, revenue and pipeline data that Finance, Ops and Client Leadership rely on. This role keeps that data well structured, reliably synced and trustworthy as it moves into BigQuery and back out into the tools people use every day. A key part of the job is getting the right, live data presented cleanly in Notion, so client teams can actually use it to inform their day to day workflows.  \u003C/p>\n\u003Cp>\u003Cstrong>What you do\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Build and maintain integrations that move operating system data into the data warehouse. \u003C/li>\n\u003Cli>Push data warehouse data back into operating systems to create complete workflows and data lifecycles\u003C/li>\n\u003Cli>Debug data discrepancies across source systems and downstream tools, identifying the causes and automating solutions to prevent issues moving forward. \u003C/li>\n\u003Cli>Own HubSpot (or a comparable CRM) as a system of record: properties, associations, lifecycle stages etc. and the automation that keeps them consistent, including data quality, deduplication and governance at scale.\u003C/li>\n\u003Cli>Work closely with finance, operations, and other business support teams, translating technical decisions into terms non-technical stakeholders can act on.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Who you are\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Deep experience managing data structure (objects, properties, associations, lifecycle stages, automation), not just using it as an end user, with strong data quality and governance practices (deduplication, enrichment, validation, access controls, auditability).\u003C/li>\n\u003Cli>Able to turn a non-technical brief into a full plan and build it, and explain technical solutions to non-technical stakeholders without jargon.\u003C/li>\n\u003Cli>Comfortable in fast-moving rollouts, balancing speed with long-term architecture as requirements evolve.\u003C/li>\n\u003Cli>Experience building sync logic (canonical IDs, upserts, change detection, idempotent reruns) and ETL/ELT pipelines that survive repeated runs without duplicating or corrupting data.\u003C/li>\n\u003Cli>Experience integrating data into BigQuery, Snowflake or similar warehouses via API-based integrations, including reverse ETL back into business systems.\u003C/li>\n\u003Cli>Strong Python (or similar) and SQL for automation, data movement, transformation and validation across warehouse tables and views.\u003C/li>\n\u003Cli>Confident with REST APIs (auth, pagination, rate limits, retries, error handling) and GCP tooling (Cloud Run, Cloud Scheduler, Secret Manager, BigQuery, GitHub Actions) for building and orchestrating automated jobs.\u003C/li>\n\u003Cli>Able to debug data discrepancies across source systems and downstream tools, with good version control hygiene (GitHub or similar).\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>How you succeed\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Data moves between systems reliably and accurately at scale\u003C/li>\n\u003Cli>Systems stay clean at scale, with properties and associations that hold up as volume grows.\u003C/li>\n\u003Cli>Data discrepancies get caught and fixed at the source\u003C/li>\n\u003Cli>Finance, operations and other business teams trust the numbers\u003C/li>\n\u003Cli>New integrations and automations are shipped with documentation and clear guidance\u003C/li>\n\u003Cli>You balance shipping quickly against building for the long term, and can explain that trade-off to a non-technical stakeholder in plain terms.\u003C/li>\n\u003C/ul>\u003Cp>\u003Cstrong>What happens next?\u003C/strong>\u003C/p>\n\u003Cp>We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.\u003C/p>\n\u003Cp>\u003Cstrong>A note on our offices:\u003C/strong> We pride ourselves in being a company with an office-centric culture and, for the majority of roles we expect people to be in commuting distance of the office and come in for around 3 days per week. \u003C/p>\n\u003Chr>\n\u003Cp>\u003Cem>Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.\u003C/em>\u003C/p>","Brainlabs is the independent, founder-led agency building the future of media. We have over 1000 Brainlabbers based across the global, all united through the 12 principles laid out in our Culture Code. We're full-service, with people and AI agents working side by side, all aligned to one thing: maximizing our clients' revenue through a genuinely scientific approach to media. If you want to help play your part in achieving this for the world's biggest brands in an environment that will support and challenge you in equal measure, this is where you do it.What's the role \nWe're looking for a Data Analyst to own the flow of data between our operational systems, our data warehouse and the rest of the business. Systems like Hubspot and our People Planner, hold the client, revenue and pipeline data that Finance, Ops and Client Leadership rely on. This role keeps that data well structured, reliably synced and trustworthy as it moves into BigQuery and back out into the tools people use every day. A key part of the job is getting the right, live data presented cleanly in Notion, so client teams can actually use it to inform their day to day workflows.  \nWhat you do\n\nBuild and maintain integrations that move operating system data into the data warehouse. \nPush data warehouse data back into operating systems to create complete workflows and data lifecycles\nDebug data discrepancies across source systems and downstream tools, identifying the causes and automating solutions to prevent issues moving forward. \nOwn HubSpot (or a comparable CRM) as a system of record: properties, associations, lifecycle stages etc. and the automation that keeps them consistent, including data quality, deduplication and governance at scale.\nWork closely with finance, operations, and other business support teams, translating technical decisions into terms non-technical stakeholders can act on.\n\nWho you are\n\nDeep experience managing data structure (objects, properties, associations, lifecycle stages, automation), not just using it as an end user, with strong data quality and governance practices (deduplication, enrichment, validation, access controls, auditability).\nAble to turn a non-technical brief into a full plan and build it, and explain technical solutions to non-technical stakeholders without jargon.\nComfortable in fast-moving rollouts, balancing speed with long-term architecture as requirements evolve.\nExperience building sync logic (canonical IDs, upserts, change detection, idempotent reruns) and ETL/ELT pipelines that survive repeated runs without duplicating or corrupting data.\nExperience integrating data into BigQuery, Snowflake or similar warehouses via API-based integrations, including reverse ETL back into business systems.\nStrong Python (or similar) and SQL for automation, data movement, transformation and validation across warehouse tables and views.\nConfident with REST APIs (auth, pagination, rate limits, retries, error handling) and GCP tooling (Cloud Run, Cloud Scheduler, Secret Manager, BigQuery, GitHub Actions) for building and orchestrating automated jobs.\nAble to debug data discrepancies across source systems and downstream tools, with good version control hygiene (GitHub or similar).\n\nHow you succeed\n\nData moves between systems reliably and accurately at scale\nSystems stay clean at scale, with properties and associations that hold up as volume grows.\nData discrepancies get caught and fixed at the source\nFinance, operations and other business teams trust the numbers\nNew integrations and automations are shipped with documentation and clear guidance\nYou balance shipping quickly against building for the long term, and can explain that trade-off to a non-technical stakeholder in plain terms.\nWhat happens next?\nWe know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.\nA note on our offices: We pride ourselves in being a company with an office-centric culture and, for the majority of roles we expect people to be in commuting distance of the office and come in for around 3 days per week. \n\nBrainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!\nPlease note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.","2026-08-25T14:34:18.000Z","ARS",{"jsonldValid":23,"jsonld":12},{"id":64,"slug":65,"title":66,"companyname":67,"companylogo":12,"city":68,"country":69,"remote":23,"employmentType":70,"department":16,"content_html":71,"content_text":72,"years":19,"createdAt":20,"updatedAtISO":73,"postedAtISO":74,"hasSalary":23,"salaryMin":75,"salaryMax":76,"currency":77,"schema":78},"232e3f8b3b615b2384ea9f82817801802d359053d16c61e8f3ab419b1ae86499","lifecycle-marketing-manager-at-borrowell-9bcff40f1a","Lifecycle Marketing Manager","borrowell","Toronto","Canada",[15],"\u003Cp>\u003Cstrong>About Borrowell:\u003C/strong>\u003C/p>\u003Cp>At Borrowell, we’re on a mission to help Canadians feel confident about their money. We empower individuals to take control of their financial futures by providing the tools and insights needed to understand, build, and use their credit effectively.\u003C/p>\u003Cp>With over four million members, Borrowell empowers Canadians to understand their credit, build credit through Rent Advantage and Credit Builder, and make better financial product choices.\u003C/p>\u003Cp>Our team is diverse, inclusive, and driven by a shared passion for making a meaningful difference in the lives of Canadians. We pride ourselves on fostering a culture of collaboration, humility, and innovation. If you’re looking to join a company that’s transforming the financial landscape and empowering Canadians to achieve their financial aspirations, we invite you to explore career opportunities at Borrowell. Together, we can help Canadians feel confident about money.\u003C/p>\u003Cp>\u003Cstrong>About the Role:\u003C/strong>\u003C/p>\u003Cp>As a Lifecycle Marketing Manager, you will own the end-to-end strategy and execution of Borrowell’s core member lifecycle & subscription product lifecycle, including lead nurture, onboarding, engagement, churn prevention, and reactivation. You will ensure a seamless member experience across email, push, and in-app channels. As the lifecycle lead, you will also own the lifecycle roadmap, set the standards for contact strategy and targeting logic, and design experiments to drive platform discovery, product engagement, and retention.\u003C/p>\u003Cbr>\u003Ch2>Requirements\u003C/h2>\u003Cul>\u003Cli>\u003Cstrong>Experience:\u003C/strong> 4+ years in lifecycle marketing, CRM, retention, or marketing automation with direct ownership of triggered and journey-based programs.\u003C/li>\u003Cli>\u003Cstrong>Platform Expertise:\u003C/strong> Hands-on experience with an enterprise ESP or engagement platform (e.g., Braze, Salesforce Marketing Cloud, Iterable, Klaviyo).\u003C/li>\u003Cli>\u003Cstrong>Strategic Capability:\u003C/strong> Proven ability to shape contact strategy, frequency rules, suppression logic, and journey prioritization.\u003C/li>\u003Cli>\u003Cstrong>Targeting & Experimentation:\u003C/strong> Strong experience building behavior- and intent-based targeting and designing lifecycle experiments that move F30 discovery and retention metrics.\u003C/li>\u003Cli>\u003Cstrong>Data Fluency:\u003C/strong> Ability to design audience logic, implement dynamic scripting in content, interpret performance in BI tools (e.g., Looker, Tableau), and work with propensity model outputs.\u003C/li>\u003Cli>\u003Cstrong>Communication:\u003C/strong> Clear, structured communication skills to manage cross-functional partnerships and reporting for senior audiences.\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Nice to Have:\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Hands-on Braze experience\u003C/li>\u003Cli>Subscription retention experience (churn, cancel saves, win-back).\u003C/li>\u003Cli>Experience with propensity, churn-risk, or next-best-action models.\u003C/li>\u003Cli>Fintech or regulated consumer environment experience.\u003C/li>\u003Cli>Basic SQL proficiency.\u003C/li>\u003Cli>HTML/CSS familiarity.\u003C/li>\u003Cli>Knowledge of anti-spam regulations (CASL, CAN-SPAM) and deliverability fundamentals.\u003C/li>\u003Cli>CDP/Reverse-ETL experience (e.g., Hightouch, Segment, mParticle).\u003C/li>\u003C/ul>\u003Cbr>\u003Ch2>Benefits\u003C/h2>\u003Cul>\u003Cli> \u003Cstrong>The Opportunity\u003C/strong> - join and have a major impact at a growing company that is helping make financial stability possible for everybody\u003C/li>\u003C/ul>\u003Cul>\u003Cli> \u003Cstrong>Comprehensive Health Benefits\u003C/strong> - medical, dental, vision, and paramedical health benefits for you and your family, with extra yearly coverage for psychotherapists and massage therapists\u003C/li>\u003Cli> \u003Cstrong>Additional Health Benefits \u003C/strong>- virtual benefit offering that allows you to connect 24/7 with nurses, doctors and mental health professionals\u003C/li>\u003Cli> \u003Cstrong>Maternity & Parental Leave Top-up \u003C/strong>- available to new parents\u003C/li>\u003Cli> \u003Cstrong>WFH Reimbursement -\u003C/strong> we ship you gear like a laptop, mouse, keyboard, and you can reimburse additional items to make your workplace better for you\u003C/li>\u003Cli> \u003Cstrong>Employee Development Benefit\u003C/strong> - annual reimbursements on payments to help your learning\u003C/li>\u003Cli> \u003Cstrong>Givewell Benefit \u003C/strong>- 1 paid volunteer day a year to give back to the community\u003C/li>\u003Cli> \u003Cstrong>Flexibility\u003C/strong> - flexible working hours and a flexible vacation policy\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>We are remote-first across Canada with an office in Toronto. This role will require you to attend in-person meetings and team-building events once or twice a month at our Toronto office.\u003C/strong>\u003C/p>\u003Cp>At Borrowell, one of our core values and firm beliefs is that diversity makes us better. If you’re unsure about your qualifications for this position, we’d still encourage you to apply. We’re looking for candidates who have experience, but know that not everyone’s had a chance to demonstrate what they can do. What’s most important is that you have a growth mindset and care about helping people with their finances - an area in their lives that causes a lot of stress.\u003C/p>\u003Cp>Please note that due to the sensitive nature of the work we do, clearing a credit and criminal record check is a condition of employment.\u003C/p>\u003Cp>Borrowell encourages applications from candidates with differing abilities. Please let us know if you require accommodation at any stage in the selection process.\u003C/p>\u003Cp>This posting represents a current and active vacancy within our organization.\u003C/p>\u003Cp>The budgeted annual salary range for this role is $90,000 – $140,000 CAD. Starting pay is determined by the candidate's relevant experience and skills. In addition to base salary, this role is eligible for Borrowell’s full benefits package.\u003C/p>","About Borrowell:At Borrowell, we’re on a mission to help Canadians feel confident about their money. We empower individuals to take control of their financial futures by providing the tools and insights needed to understand, build, and use their credit effectively.With over four million members, Borrowell empowers Canadians to understand their credit, build credit through Rent Advantage and Credit Builder, and make better financial product choices.Our team is diverse, inclusive, and driven by a shared passion for making a meaningful difference in the lives of Canadians. We pride ourselves on fostering a culture of collaboration, humility, and innovation. If you’re looking to join a company that’s transforming the financial landscape and empowering Canadians to achieve their financial aspirations, we invite you to explore career opportunities at Borrowell. Together, we can help Canadians feel confident about money.About the Role:As a Lifecycle Marketing Manager, you will own the end-to-end strategy and execution of Borrowell’s core member lifecycle & subscription product lifecycle, including lead nurture, onboarding, engagement, churn prevention, and reactivation. You will ensure a seamless member experience across email, push, and in-app channels. As the lifecycle lead, you will also own the lifecycle roadmap, set the standards for contact strategy and targeting logic, and design experiments to drive platform discovery, product engagement, and retention.RequirementsExperience: 4+ years in lifecycle marketing, CRM, retention, or marketing automation with direct ownership of triggered and journey-based programs.Platform Expertise: Hands-on experience with an enterprise ESP or engagement platform (e.g., Braze, Salesforce Marketing Cloud, Iterable, Klaviyo).Strategic Capability: Proven ability to shape contact strategy, frequency rules, suppression logic, and journey prioritization.Targeting & Experimentation: Strong experience building behavior- and intent-based targeting and designing lifecycle experiments that move F30 discovery and retention metrics.Data Fluency: Ability to design audience logic, implement dynamic scripting in content, interpret performance in BI tools (e.g., Looker, Tableau), and work with propensity model outputs.Communication: Clear, structured communication skills to manage cross-functional partnerships and reporting for senior audiences.Nice to Have:Hands-on Braze experienceSubscription retention experience (churn, cancel saves, win-back).Experience with propensity, churn-risk, or next-best-action models.Fintech or regulated consumer environment experience.Basic SQL proficiency.HTML/CSS familiarity.Knowledge of anti-spam regulations (CASL, CAN-SPAM) and deliverability fundamentals.CDP/Reverse-ETL experience (e.g., Hightouch, Segment, mParticle).Benefits The Opportunity - join and have a major impact at a growing company that is helping make financial stability possible for everybody Comprehensive Health Benefits - medical, dental, vision, and paramedical health benefits for you and your family, with extra yearly coverage for psychotherapists and massage therapists Additional Health Benefits - virtual benefit offering that allows you to connect 24/7 with nurses, doctors and mental health professionals Maternity & Parental Leave Top-up - available to new parents WFH Reimbursement - we ship you gear like a laptop, mouse, keyboard, and you can reimburse additional items to make your workplace better for you Employee Development Benefit - annual reimbursements on payments to help your learning Givewell Benefit - 1 paid volunteer day a year to give back to the community Flexibility - flexible working hours and a flexible vacation policyWe are remote-first across Canada with an office in Toronto. This role will require you to attend in-person meetings and team-building events once or twice a month at our Toronto office.At Borrowell, one of our core values and firm beliefs is that diversity makes us better. If you’re unsure about your qualifications for this position, we’d still encourage you to apply. We’re looking for candidates who have experience, but know that not everyone’s had a chance to demonstrate what they can do. What’s most important is that you have a growth mindset and care about helping people with their finances - an area in their lives that causes a lot of stress.Please note that due to the sensitive nature of the work we do, clearing a credit and criminal record check is a condition of employment.Borrowell encourages applications from candidates with differing abilities. Please let us know if you require accommodation at any stage in the selection process.This posting represents a current and active vacancy within our organization.The budgeted annual salary range for this role is $90,000 – $140,000 CAD. Starting pay is determined by the candidate's relevant experience and skills. In addition to base salary, this role is eligible for Borrowell’s full benefits package.","2026-08-25 17:34:09","2026-08-25T15:34:09.000Z",90000,140000,"CAD",{"jsonldValid":23,"jsonld":12},{"id":80,"slug":81,"title":82,"companyname":83,"companylogo":12,"city":37,"country":37,"remote":23,"employmentType":84,"department":16,"content_html":85,"content_text":86,"years":19,"createdAt":20,"updatedAtISO":73,"postedAtISO":74,"hasSalary":23,"salaryMin":19,"salaryMax":19,"currency":24,"schema":87},"94a1b201ab1f1804d6c39fd4a34898a6bcecf487a437ac6264b19488b1a82bb8","senior-manager-automotive-growth-marketing-at-inmar-intelligence-b54e3d720f","Senior Manager, Automotive Growth Marketing","inmar intelligence",[15],"Inmar Automotive is building a focused growth engine for the U.S. franchise automotive retail market. We need an experienced B2B automotive marketer who can step in, understand the dealer ecosystem immediately, and execute through Inmar’s existing marketing infrastructure. Success is measured by qualified dealer demand and agreed demo targets—not activity alone.\u003Cbr>\u003Cbr>The Product Marketing Manager works within the team and cross-functionally with teams in Sales, Product Management, Corporate Marketing and Technology and is seen as the subject-matter expert with regards to the product or product line assigned.\u003Cp>\u003Cu>\u003Cb>\u003Cb>What You'll own:\u003C/b>\u003C/b>\u003C/u>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Own the Automotive demand-generation plan and work backward from quarterly and annual qualified-demo targets; maintain a simple operating scorecard and act quickly when performance is off plan.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build integrated campaigns for U.S. franchise dealerships and dealer groups, with distinct motions for dealer principals, GMs, fixed operations leaders and automotive marketing leaders.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead automotive event strategy and execution for NADA, Digital Dealer and other priority programs—including pre-event demand, speaking/content opportunities, demo scheduling, onsite conversion and disciplined follow-up.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Turn customer proof, dealer pain points, product capabilities and industry insight into content, outbound, paid programs and sales follow-up that create dealer conversations.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Operate across Salesforce, Pardot / Marketing Cloud Account Engagement, Salesloft, Calendly, LinkedIn and related systems so engagement is routed, measured and converted—not simply reported.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own website strategy with our web partner, including landing pages, SEO, conversion optimization, analytics, testing and ongoing performance improvement. This is strategy and vendor management—not graphic design or development.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Drive work through Inmar’s shared marketing teams and external vendors with clear briefs, deadlines, quality standards and direct accountability for getting the work done.\u003Cspan> \u003C/span>​\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>What we're looking for:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Meaningful B2B marketing experience in the U.S. automotive retail ecosystem, marketing technology, software, data, advertising, websites or related solutions to franchise dealerships and dealer groups.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Firsthand knowledge of the automotive vendor ecosystem and major industry events such as NADA and Digital Dealer; able to explain how you have used them to create pipeline and business results.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Demonstrated ownership of demand-generation programs tied to qualified meetings, demos, opportunities, pipeline or revenue.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience executing integrated campaigns across marketing automation, content, digital, paid media, events and sales follow-up.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong Salesforce and marketing-automation fluency, with practical understanding of attribution, campaign architecture, scoring/routing and funnel reporting.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Enough website, SEO and conversion fluency to direct a web vendor and connect the digital experience to demand-generation outcomes.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Ability to lead through shared resources, challenge assumptions, hold colleagues and vendors accountable, and move work forward through ambiguity.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong written and verbal English communication and ability to travel to the United States for major industry events as required.\u003C/p>\u003C/li>\u003Cli>\u003Cspan> \u003C/span>\u003C/li>\u003C/ul>\u003Cp>\u003Cu>\u003Cb>What will make you stand out:\u003C/b>\u003C/u>\u003Cspan> \u003C/span>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Experience at an automotive technology, marketing, data, CRM/CDP, website, retention or digital-retailing company serving franchise dealerships.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience in the competitive ecosystem—such as Impel, Fullpath, Dealer Inspire/Cars or a similar dealer-focused B2B organization.\u003C/p>\u003C/li>\u003Cli>\u003Cp>A track record of turning industry events and content into measurable dealer meetings, demos and pipeline—not just awareness.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Comfort managing agencies, web partners and creative or paid-media resources through clear briefs, KPIs and acceptance criteria.\u003Cspan> \u003C/span>\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cu>\u003Cb>How success is measured:\u003C/b>\u003C/u>\u003C/p>\u003Cp>\u003Cb>\u003Cb>Demand- \u003C/b>\u003C/b>Qualified booked and completed demo volume against agreed targets.\u003C/p>\u003Cp>\u003Cb>\u003Cb>Quality- \u003C/b>\u003C/b>Dealer/account mix, senior decision-maker participation and multi-rooftop potential.\u003C/p>\u003Cp>\u003Cb>\u003Cb>Conversion-\u003C/b>\u003C/b> Improvement from engagement to MQL to booked demo to completed demo.\u003C/p>\u003Cp>\u003Cb>\u003Cb>Execution- \u003C/b>\u003C/b>Campaigns, content, events, website work and follow-up delivered on time and to standard.\u003C/p>\u003Cp>\u003Cb>\u003Cb>Economics- \u003C/b>\u003C/b>Clear source attribution, budget discipline and understanding of what is producing qualified demand.\u003C/p>\u003Cul>\u003C/ul>\u003Cul>\u003C/ul>\u003Cp>\u003Cu>\u003Cb>One important distinction:\u003C/b>\u003C/u>\u003C/p>\u003Cp>\u003Cb>\u003Cb>This is B2B automotive retail marketing\u003C/b>\u003C/b>\u003C/p>\u003Cul>\u003Cli>This is not dealership-level consumer marketing. We are specifically looking for someone who has marketed a B2B solution into franchise dealerships and dealer groups and can enter the role with real industry context.\u003C/li>\u003C/ul>\u003Cp>\u003Cu>\u003Cb>Operating Environment\u003C/b>\u003C/u>\u003C/p>\u003Cul>\u003Cli>This role is for a self-directed marketer who can work through ambiguity and execute within an established enterprise marketing organization. Strategy matters, but the expectation is ownership through execution and measurable dealer demand.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Location & travel\u003C/b>: Location is flexible. Candidates must have relevant experience in the U.S. automotive retail market and be able to travel freely throughout the United States as required for industry events, customer meetings and other business needs.\u003C/p>\u003Cp>The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job.\u003C/p>\u003Cp>\u003Cb>While performing the duties of this job, the associate is:  \u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Regularly required to use hands to finger, handle or feel objects, tools or controls, and reach with hands or arms.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Regularly required to talk or hear and read instructions on a computer monitor and/or printed on paper.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Regularly required to view items at an extremely close range and must be able to adjust and readjust focus.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>\u003Cb>As an Inmar Associate, you:\u003C/b>\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Put clients first and consistently display a positive attitude and behaviors that demonstrate an awareness and willingness to listen and respond to clients in order to meet their short-term and long-term needs, requirements and exceed their expectations. \u003C/p>\u003C/li>\u003Cli>\u003Cp>Treat clients and teammates with courtesy, consideration and tact; you also have the ability to perceive the needs of internal and external clients and communicate effectively with the objective of delighting and retaining the client. \u003C/p>\u003C/li>\u003Cli>\u003Cp>Build collaborative relationships and work cooperatively with others, inside and outside the organization, to accomplish objectives, develop and maintain mutually-beneficial partnerships, leverage information and achieve results. \u003C/p>\u003C/li>\u003Cli>\u003Cp>Set and attain achievable, yet aggressive, goals with a sense of urgency and accountability. \u003C/p>\u003C/li>\u003Cli>\u003Cp>Understand that results are important and focus on turning mission into action to achieve results following the principles of Agile Execution while consistently complying with quality, service and productivity standards to meet deadlines and exceed expectations by giving our clients the best possible outcome.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Support a safe work environment by following safety rules and regulations and reporting all safety hazards.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>We are an Equal Opportunity Employer, including disability/vets.\u003C/b>\u003C/p>\u003Cp>\u003Cb>Recruitment Fraud Notice:\u003C/b>\u003Cspan> \u003C/span>Recruitment fraud is an increasingly common scam where individuals pose as employers to offer fictitious job opportunities. Scammers sometimes impersonate Inmar recruiters on LinkedIn and other channels. We will never ask for payment or sensitive personal information during the hiring process. Verify any role on our official Workday Careers site and learn how to spot scams in our\u003Cspan> \u003C/span>full notice.\u003C/p>\u003Cp>\u003Cb>This position is not eligible for student visa sponsorship, including F-1 OPT or CPT. Candidates must have authorization to work in the U.S. without the need for employer sponsorship now or in the future. \u003C/b>\u003C/p>","Inmar Automotive is building a focused growth engine for the U.S. franchise automotive retail market. We need an experienced B2B automotive marketer who can step in, understand the dealer ecosystem immediately, and execute through Inmar’s existing marketing infrastructure. Success is measured by qualified dealer demand and agreed demo targets—not activity alone.The Product Marketing Manager works within the team and cross-functionally with teams in Sales, Product Management, Corporate Marketing and Technology and is seen as the subject-matter expert with regards to the product or product line assigned.What You'll own:Own the Automotive demand-generation plan and work backward from quarterly and annual qualified-demo targets; maintain a simple operating scorecard and act quickly when performance is off plan.Build integrated campaigns for U.S. franchise dealerships and dealer groups, with distinct motions for dealer principals, GMs, fixed operations leaders and automotive marketing leaders.Lead automotive event strategy and execution for NADA, Digital Dealer and other priority programs—including pre-event demand, speaking/content opportunities, demo scheduling, onsite conversion and disciplined follow-up.Turn customer proof, dealer pain points, product capabilities and industry insight into content, outbound, paid programs and sales follow-up that create dealer conversations.Operate across Salesforce, Pardot / Marketing Cloud Account Engagement, Salesloft, Calendly, LinkedIn and related systems so engagement is routed, measured and converted—not simply reported.Own website strategy with our web partner, including landing pages, SEO, conversion optimization, analytics, testing and ongoing performance improvement. This is strategy and vendor management—not graphic design or development.Drive work through Inmar’s shared marketing teams and external vendors with clear briefs, deadlines, quality standards and direct accountability for getting the work done. ​What we're looking for:Meaningful B2B marketing experience in the U.S. automotive retail ecosystem, marketing technology, software, data, advertising, websites or related solutions to franchise dealerships and dealer groups.Firsthand knowledge of the automotive vendor ecosystem and major industry events such as NADA and Digital Dealer; able to explain how you have used them to create pipeline and business results.Demonstrated ownership of demand-generation programs tied to qualified meetings, demos, opportunities, pipeline or revenue.Experience executing integrated campaigns across marketing automation, content, digital, paid media, events and sales follow-up.Strong Salesforce and marketing-automation fluency, with practical understanding of attribution, campaign architecture, scoring/routing and funnel reporting.Enough website, SEO and conversion fluency to direct a web vendor and connect the digital experience to demand-generation outcomes.Ability to lead through shared resources, challenge assumptions, hold colleagues and vendors accountable, and move work forward through ambiguity.Strong written and verbal English communication and ability to travel to the United States for major industry events as required. What will make you stand out: Experience at an automotive technology, marketing, data, CRM/CDP, website, retention or digital-retailing company serving franchise dealerships.Experience in the competitive ecosystem—such as Impel, Fullpath, Dealer Inspire/Cars or a similar dealer-focused B2B organization.A track record of turning industry events and content into measurable dealer meetings, demos and pipeline—not just awareness.Comfort managing agencies, web partners and creative or paid-media resources through clear briefs, KPIs and acceptance criteria. How success is measured:Demand- Qualified booked and completed demo volume against agreed targets.Quality- Dealer/account mix, senior decision-maker participation and multi-rooftop potential.Conversion- Improvement from engagement to MQL to booked demo to completed demo.Execution- Campaigns, content, events, website work and follow-up delivered on time and to standard.Economics- Clear source attribution, budget discipline and understanding of what is producing qualified demand.One important distinction:This is B2B automotive retail marketingThis is not dealership-level consumer marketing. We are specifically looking for someone who has marketed a B2B solution into franchise dealerships and dealer groups and can enter the role with real industry context.Operating EnvironmentThis role is for a self-directed marketer who can work through ambiguity and execute within an established enterprise marketing organization. Strategy matters, but the expectation is ownership through execution and measurable dealer demand.Location & travel: Location is flexible. Candidates must have relevant experience in the U.S. automotive retail market and be able to travel freely throughout the United States as required for industry events, customer meetings and other business needs.The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job.While performing the duties of this job, the associate is:  Regularly required to use hands to finger, handle or feel objects, tools or controls, and reach with hands or arms.Regularly required to talk or hear and read instructions on a computer monitor and/or printed on paper.Regularly required to view items at an extremely close range and must be able to adjust and readjust focus.As an Inmar Associate, you:Put clients first and consistently display a positive attitude and behaviors that demonstrate an awareness and willingness to listen and respond to clients in order to meet their short-term and long-term needs, requirements and exceed their expectations. Treat clients and teammates with courtesy, consideration and tact; you also have the ability to perceive the needs of internal and external clients and communicate effectively with the objective of delighting and retaining the client. Build collaborative relationships and work cooperatively with others, inside and outside the organization, to accomplish objectives, develop and maintain mutually-beneficial partnerships, leverage information and achieve results. Set and attain achievable, yet aggressive, goals with a sense of urgency and accountability. Understand that results are important and focus on turning mission into action to achieve results following the principles of Agile Execution while consistently complying with quality, service and productivity standards to meet deadlines and exceed expectations by giving our clients the best possible outcome.Support a safe work environment by following safety rules and regulations and reporting all safety hazards.We are an Equal Opportunity Employer, including disability/vets.Recruitment Fraud Notice: Recruitment fraud is an increasingly common scam where individuals pose as employers to offer fictitious job opportunities. Scammers sometimes impersonate Inmar recruiters on LinkedIn and other channels. We will never ask for payment or sensitive personal information during the hiring process. Verify any role on our official Workday Careers site and learn how to spot scams in our full notice.This position is not eligible for student visa sponsorship, including F-1 OPT or CPT. Candidates must have authorization to work in the U.S. without the need for employer sponsorship now or in the future.",{"jsonldValid":23,"jsonld":12},{"id":89,"slug":90,"title":91,"companyname":92,"companylogo":12,"city":11,"country":12,"remote":13,"employmentType":93,"department":16,"content_html":94,"content_text":95,"years":19,"createdAt":96,"updatedAtISO":97,"postedAtISO":98,"hasSalary":23,"salaryMin":19,"salaryMax":19,"currency":24,"schema":99},"cba0a3e171898ac41cc2124ceca8821df33b2d3d92a11d6d96c1a4a736bbd972","lifecycle-marketing-lead-at-bobbie-240d371e31","Lifecycle Marketing Lead","bobbie",[15],"\u003Ch2>About Bobbie\u003C/h2>\n\u003Cp>Bobbie makes European-style organic infant formula manufactured end-to-end in the U.S., because we believe every parent deserves to feed their baby with confidence, without judgment and without compromise. No mystery ingredients. No shortcuts. Just clean, thoughtfully made formula that parents can trust.\u003C/p>\n\u003Cp>But Bobbie has never been just a formula company. When the 2022 national infant formula shortage left parents across the country unable to feed their babies, we closed our storefront to new customers rather than leave a single existing family without formula. We went to Washington. We got loud. And we opened our Heath, Ohio manufacturing facility to make sure something like that could never happen again.\u003C/p>\n\u003Cp>That's who we are, and that's what you'd be joining.\u003C/p>\n\u003Ch2>Bobbie for Change\u003C/h2>\n\u003Cp>Our advocacy arm, Bobbie for Change, exists because making great formula isn't enough if the systems around parenthood are still broken. We fight for paid federal parental leave, push for legislation to prevent future formula shortages, advocate for feeding equity, and support families navigating impossible situations, including donating formula to parents impacted by breast and gynecologic cancers through the Bobbie Breasties program.\u003C/p>\n\u003Cp>We're a company that genuinely believes becoming a parent makes you an activist. The people who work here feel that too.\u003C/p>\u003Ch3>\u003Cstrong>About the Role\u003C/strong>\u003C/h3>\n\u003Cp>Bobbie is looking for a Lifecycle Marketing Lead (equivalent to senior manager) to help drive retention strategy across the full path to purchase. This is a high-ownership, high-visibility role covering the channels and moments that shape how Bobbie communicates with parents throughout their journey, from email and SMS to on-site personalization, retargeting, loyalty, and CX-driven touchpoints. Success will show up in list growth, acquisition, and revenue from repeat customers.\u003C/p>\n\n\n\n\n\n\n\n\n\n\n\n\u003Cp>You'll report into the Director of Lifecycle, supporting our lifecycle roadmap and retention strategy across channels, while owning key functional projects and launches end to end. As a recognized subject matter expert, you'll act as a thought partner, with a deep understanding of the Bobbie customer experience across every touchpoint.\u003C/p>\n\u003Cp>We're looking for someone who is an expert in SMS and email, with experience operating additional lifecycle channels, and who wants to help keep Bobbie on the cutting edge of lifecycle marketing.\u003C/p>\n\u003Ch3>\u003Cstrong>What You'll Do\u003C/strong>\u003C/h3>\n\u003Cp>\u003Cstrong>Strategy & Ownership\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Partner with the Director on our lifecycle roadmap, owning execution of growth and retention strategy across email, SMS, in-box, and beyond, and converting more one-time purchasers into subscribers\u003C/li>\n\u003Cli>Bring deep SMS expertise to the table and show up as a proactive, vocal partner in cross-functional workstreams \u003C/li>\n\u003Cli>Help support owning our lifecycle programs end-to-end, covering post-checkout, onboarding, upsell and cross-sell, loyalty and referral, list growth, and product launches, from ideation through readout\u003C/li>\n\u003Cli>Bring strong technical judgment to how complicated triggered communications, both marketing and transactional, should be set up for reliability, scale, and performance\u003C/li>\n\u003Cli>Support personalization across the full path to purchase\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Execution & Cross-Functional Partnership\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Drive a rigorous test-and-learn agenda tied to company-level retention metrics (list growth, conversion, churn, LTV), partnering with Data & Analytics on experiment design, and keep a regular pulse on performance to turn what you find into next steps\u003C/li>\n\u003Cli>Serve as the go-to resource on the retention journey, staying close enough to every live program to speak to its setup, audience, logic, and results whenever it comes up\u003C/li>\n\u003Cli>Keep timelines and blockers visible to the team, flagging delays, scope changes, and open questions early and proactively\u003C/li>\n\u003Cli>Partner with Platform on the on-site experience and with CX on personalized moments like check-ins, so every touchpoint along the path to purchase feels connected\u003C/li>\n\u003Cli>Partner with Brand and Creative to keep every send on-brand and built to perform\u003C/li>\n\u003Cli>Stay ahead of emerging lifecycle tools, platforms, and strategies, and bring recommendations back to the team\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>What You'll Bring\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>You're a recognized subject matter expert on channel best practices who speaks up with a clear lifecycle POV in cross-functional meetings, and you can speak to any program you own down to its setup, audience, logic, and performance\u003C/li>\n\u003Cli>You independently drive projects from kickoff to post-launch readout, flagging blockers and scope changes early, and you decide with conviction while staying quick to course-correct based on data\u003C/li>\n\u003Cli>You're insatiably curious and rigorous about testing: never satisfied with the first answer, and willing to take a calculated risk once you've thought through the trade-offs\u003C/li>\n\u003Cli>You're naturally organized, with a system for keeping track of everything in flight and calling out what needs attention\u003C/li>\n\u003Cli>You bring warmth and energy to your work, balancing the humility to do the unglamorous, detail-heavy work with real ambition to push a bigger vision forward\u003C/li>\n\u003Cli>You know the Bobbie customer inside and out, and you're obsessed with making every touchpoint of their journey feel flawless and helpful, using that instinct to sharpen both lifecycle strategy and cross-functional decisions\u003C/li>\n\u003Cli>You reach for AI tools as part of your everyday workflow, whether that's sharpening personalization, speeding up post-launch analysis, or finding a faster way to build and optimize programs\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>What You'll Need\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>8-10 years of lifecycle marketing experience with a clear focus on retention\u003C/li>\n\u003Cli>Hands-on experience with SMS marketing, plus Klaviyo, Attentive, and Recharge specifically (or similar platforms)\u003C/li>\n\u003Cli>Strong technical understanding of how to set up complicated triggered communications, both marketing and transactional, the right way\u003C/li>\n\u003Cli>A track record of driving measurable retention results through testing, while staying current on the latest email and SMS tools and strategies\u003C/li>\n\u003Cli>Retention marketing experience at a high-growth CPG or DTC brand\u003C/li>\n\u003Cli>Solid grounding in segmentation logic, audience strategy, and how to measure lifecycle impact\u003C/li>\n\u003Cli>Experience working across data, product, creative, and care teams to juggle multiple high-priority projects at once without dropping the ball, staying accountable and keeping each one moving forward\u003C/li>\n\u003Cli>Experience operating across a broad set of lifecycle channels, including on-site personalization, retargeting, direct mail, and inbox collateral\u003C/li>\n\u003C/ul>\n\u003Ch3>\u003Cstrong>You’re inspired by our core values:\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>Be Radical - We are change makers, rule breakers and stigma shakers. We are unapologetically bold and use our megaphone for good.\u003C/li>\n\u003Cli>Nurture the Tension - Parenthood is full of healthy tension, and so is building a company. We embrace the unknowns, practice humility and are a culture of learners.\u003C/li>\n\u003Cli>Deliver Ounce by Ounce - Our customers have entrusted us to feed their babies. We lose sleep over the details, so they don’t have to.\u003C/li>\n\u003Cli>Don’t Assume - We embrace our unique perspectives, withhold judgment, and find beauty in the paths that brought us all to Bobbie. Our strength is celebrating each other and our collective voice.\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Compensation and Benefits:\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cstrong>Compensation \u003C/strong>\u003C/p>\n\u003Cp>Our salaries are based on paying competitively for our size and industry. For fully remote roles, we have a single salary target per role that is differentiated based on geographic location (Group A, B, or C).\u003C/p>\n\u003Cul>\n\u003Cli>Group A (SF/Bay Area, Seattle, NYC): $180,000\u003C/li>\n\u003Cli>Group B (Los Angeles, Chicago, Austin, Denver, Boston, Washington DC, San Diego, Philadelphia, Portland, Sacramento): $170,000\u003C/li>\n\u003Cli>Group C (All Other Cities): $160,000\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Benefits\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Competitive stock options\u003C/li>\n\u003Cli>401k with employer match\u003C/li>\n\u003Cli>Employee medical, dental, and vision insurance 100% covered by Bobbie, with options to add dependents through a subsidized pre-tax deduction \u003C/li>\n\u003Cli>US-based remote work model\u003C/li>\n\u003Cli>Flexible Time Off Policy (including Summer Fridays; half days on Fridays Memorial Day through Labor Day)\u003C/li>\n\u003Cli>16 paid company holidays, plus an end of year holiday shut down\u003C/li>\n\u003Cli>16 weeks of paid parental leave with the option to take an additional 8 months unpaid\u003C/li>\n\u003Cli>One year subscription to Bobbie\u003C/li>\n\u003Cli>$75 monthly internet stipend\u003C/li>\n\u003Cli>Co-working space reimbursement\u003C/li>\n\u003C/ul>\u003Cp>At Bobbie, we are committed to building a diverse and inclusive company. We seek to create a culture where everyone can belong because we believe that people do their best work when they can show up every day as their authentic selves. We welcome people of different backgrounds, experiences, abilities, and perspectives.\u003C/p>\n\u003Cp>Bobbie is an equal opportunity employer. We do not make hiring or employment decisions on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, disability status or genetic information, in compliance with applicable federal, state and local law.\u003C/p>\n\u003Cp>\u003Cspan>Bobbie Personnel Privacy Policy and Notice at Collection\u003C/span>\u003C/p>","About Bobbie\nBobbie makes European-style organic infant formula manufactured end-to-end in the U.S., because we believe every parent deserves to feed their baby with confidence, without judgment and without compromise. No mystery ingredients. No shortcuts. Just clean, thoughtfully made formula that parents can trust.\nBut Bobbie has never been just a formula company. When the 2022 national infant formula shortage left parents across the country unable to feed their babies, we closed our storefront to new customers rather than leave a single existing family without formula. We went to Washington. We got loud. And we opened our Heath, Ohio manufacturing facility to make sure something like that could never happen again.\nThat's who we are, and that's what you'd be joining.\nBobbie for Change\nOur advocacy arm, Bobbie for Change, exists because making great formula isn't enough if the systems around parenthood are still broken. We fight for paid federal parental leave, push for legislation to prevent future formula shortages, advocate for feeding equity, and support families navigating impossible situations, including donating formula to parents impacted by breast and gynecologic cancers through the Bobbie Breasties program.\nWe're a company that genuinely believes becoming a parent makes you an activist. The people who work here feel that too.About the Role\nBobbie is looking for a Lifecycle Marketing Lead (equivalent to senior manager) to help drive retention strategy across the full path to purchase. This is a high-ownership, high-visibility role covering the channels and moments that shape how Bobbie communicates with parents throughout their journey, from email and SMS to on-site personalization, retargeting, loyalty, and CX-driven touchpoints. Success will show up in list growth, acquisition, and revenue from repeat customers.\n\n\n\n\n\n\n\n\n\n\n\nYou'll report into the Director of Lifecycle, supporting our lifecycle roadmap and retention strategy across channels, while owning key functional projects and launches end to end. As a recognized subject matter expert, you'll act as a thought partner, with a deep understanding of the Bobbie customer experience across every touchpoint.\nWe're looking for someone who is an expert in SMS and email, with experience operating additional lifecycle channels, and who wants to help keep Bobbie on the cutting edge of lifecycle marketing.\nWhat You'll Do\nStrategy & Ownership\n\nPartner with the Director on our lifecycle roadmap, owning execution of growth and retention strategy across email, SMS, in-box, and beyond, and converting more one-time purchasers into subscribers\nBring deep SMS expertise to the table and show up as a proactive, vocal partner in cross-functional workstreams \nHelp support owning our lifecycle programs end-to-end, covering post-checkout, onboarding, upsell and cross-sell, loyalty and referral, list growth, and product launches, from ideation through readout\nBring strong technical judgment to how complicated triggered communications, both marketing and transactional, should be set up for reliability, scale, and performance\nSupport personalization across the full path to purchase\n\nExecution & Cross-Functional Partnership\n\nDrive a rigorous test-and-learn agenda tied to company-level retention metrics (list growth, conversion, churn, LTV), partnering with Data & Analytics on experiment design, and keep a regular pulse on performance to turn what you find into next steps\nServe as the go-to resource on the retention journey, staying close enough to every live program to speak to its setup, audience, logic, and results whenever it comes up\nKeep timelines and blockers visible to the team, flagging delays, scope changes, and open questions early and proactively\nPartner with Platform on the on-site experience and with CX on personalized moments like check-ins, so every touchpoint along the path to purchase feels connected\nPartner with Brand and Creative to keep every send on-brand and built to perform\nStay ahead of emerging lifecycle tools, platforms, and strategies, and bring recommendations back to the team\n\nWhat You'll Bring\n\nYou're a recognized subject matter expert on channel best practices who speaks up with a clear lifecycle POV in cross-functional meetings, and you can speak to any program you own down to its setup, audience, logic, and performance\nYou independently drive projects from kickoff to post-launch readout, flagging blockers and scope changes early, and you decide with conviction while staying quick to course-correct based on data\nYou're insatiably curious and rigorous about testing: never satisfied with the first answer, and willing to take a calculated risk once you've thought through the trade-offs\nYou're naturally organized, with a system for keeping track of everything in flight and calling out what needs attention\nYou bring warmth and energy to your work, balancing the humility to do the unglamorous, detail-heavy work with real ambition to push a bigger vision forward\nYou know the Bobbie customer inside and out, and you're obsessed with making every touchpoint of their journey feel flawless and helpful, using that instinct to sharpen both lifecycle strategy and cross-functional decisions\nYou reach for AI tools as part of your everyday workflow, whether that's sharpening personalization, speeding up post-launch analysis, or finding a faster way to build and optimize programs\n\nWhat You'll Need\n\n8-10 years of lifecycle marketing experience with a clear focus on retention\nHands-on experience with SMS marketing, plus Klaviyo, Attentive, and Recharge specifically (or similar platforms)\nStrong technical understanding of how to set up complicated triggered communications, both marketing and transactional, the right way\nA track record of driving measurable retention results through testing, while staying current on the latest email and SMS tools and strategies\nRetention marketing experience at a high-growth CPG or DTC brand\nSolid grounding in segmentation logic, audience strategy, and how to measure lifecycle impact\nExperience working across data, product, creative, and care teams to juggle multiple high-priority projects at once without dropping the ball, staying accountable and keeping each one moving forward\nExperience operating across a broad set of lifecycle channels, including on-site personalization, retargeting, direct mail, and inbox collateral\n\nYou’re inspired by our core values:\n\nBe Radical - We are change makers, rule breakers and stigma shakers. We are unapologetically bold and use our megaphone for good.\nNurture the Tension - Parenthood is full of healthy tension, and so is building a company. We embrace the unknowns, practice humility and are a culture of learners.\nDeliver Ounce by Ounce - Our customers have entrusted us to feed their babies. We lose sleep over the details, so they don’t have to.\nDon’t Assume - We embrace our unique perspectives, withhold judgment, and find beauty in the paths that brought us all to Bobbie. Our strength is celebrating each other and our collective voice.\n\nCompensation and Benefits:\nCompensation \nOur salaries are based on paying competitively for our size and industry. For fully remote roles, we have a single salary target per role that is differentiated based on geographic location (Group A, B, or C).\n\nGroup A (SF/Bay Area, Seattle, NYC): $180,000\nGroup B (Los Angeles, Chicago, Austin, Denver, Boston, Washington DC, San Diego, Philadelphia, Portland, Sacramento): $170,000\nGroup C (All Other Cities): $160,000\n\nBenefits\n\nCompetitive stock options\n401k with employer match\nEmployee medical, dental, and vision insurance 100% covered by Bobbie, with options to add dependents through a subsidized pre-tax deduction \nUS-based remote work model\nFlexible Time Off Policy (including Summer Fridays; half days on Fridays Memorial Day through Labor Day)\n16 paid company holidays, plus an end of year holiday shut down\n16 weeks of paid parental leave with the option to take an additional 8 months unpaid\nOne year subscription to Bobbie\n$75 monthly internet stipend\nCo-working space reimbursement\nAt Bobbie, we are committed to building a diverse and inclusive company. We seek to create a culture where everyone can belong because we believe that people do their best work when they can show up every day as their authentic selves. We welcome people of different backgrounds, experiences, abilities, and perspectives.\nBobbie is an equal opportunity employer. We do not make hiring or employment decisions on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, disability status or genetic information, in compliance with applicable federal, state and local law.\nBobbie Personnel Privacy Policy and Notice at Collection",1787649832000,"2026-08-25 11:24:49","2026-08-24T18:17:43.000Z",{"jsonldValid":23,"jsonld":12},{"id":101,"slug":102,"title":103,"companyname":104,"companylogo":105,"companyIndustry":106,"city":107,"country":108,"remote":23,"employmentType":109,"department":110,"content_html":111,"content_text":112,"years":19,"createdAt":113,"updatedAtISO":114,"postedAtISO":115,"hasSalary":23,"salaryMin":116,"salaryMax":116,"currency":24,"schema":117},"159705c0c063a68e2094b3709d78b6ca2abec04824dfb2d88d1dbb4fe2a026de","apprenti-e-marketing-digital-at-arrow-components-bf0785e242","Apprenti(e) Marketing Digital","Arrow Components","https://logo.clearbit.com/arrow.com","Technology, Information and Internet","FR-Courbevoie","France Rue Du General Audran",[15],"Other","\u003Ch1>\u003Cb>Position:\u003C/b>\u003C/h1>Apprenti(e) Marketing Digital\u003Ch1>\u003Cb>Job Description:\u003C/b>\u003C/h1>\u003Cp>\u003Cspan>Arrow Entreprise Computing Solutions, division du Groupe Arrow Electronics (16 500 collaborateurs répartis sur 58 pays, CA + $24 Mds), fournit aux professionnels de l’informatique (sociétés de services, éditeurs et intégrateurs) des solutions technologiques globales associées à des offres de formation et de services, dans 5 segments principaux : les serveurs, le stockage et la virtualisation, réseaux et sécurité, logiciels d’infrastructure et les solutions Cloud. \u003C/span>\u003C/p>\u003Cp>\u003Cspan>Dans le cadre de sa croissance, ARROW ECS France renforce ses équipes et recherche un : \u003C/span>\u003C/p>\u003Cp>\u003Cspan>\u003Cb>Apprenti(e) Marketing Digital\u003C/b>\u003C/span>\u003C/p>\u003Cp>\u003Cspan>\u003Cu>Localisation\u003C/u> \u003C/span>\u003C/p>\u003Cp>\u003Cspan>Poste basé en Ile de France, rattaché à notre siège basé à Courbevoie (92) \u003C/span>\u003C/p>\u003Cp>\u003Cspan>Nous recherchons un(e) apprenti(e) en marketing digital pour accompagner le déploiement de nos campagnes de communication et contribuer activement à la génération de leads qualifiés.\u003C/span>\u003C/p>\u003Cp>\u003Cspan>\u003Cb>Vos missions\u003C/b>\u003C/span>\u003C/p>\u003Cp>\u003Cspan>\u003Cb>1. Social Media\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>Créer et publier des contenus adaptés à nos différentes audiences.\u003C/li>\u003Cli>Animer les communautés sur les réseaux sociaux et relayer les campagnes marketing.\u003C/li>\u003Cli>Participer à la définition et à l’évolution de la stratégie éditoriale.\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003Cb>2. Campagnes Marketing Digitales\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>Contribuer à la conception, à la planification et au déploiement de campagnes marketing (webinaires, offres, événements, lancements).\u003C/li>\u003Cli>Mettre en place des scénarios de communication multi-étapes (invitations, relances, suivis).\u003C/li>\u003Cli>Participer à la création et à l’optimisation de landing pages ainsi que des contenus associés.\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003Cb>3. Emailing & Marketing Automation\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>Créer, intégrer et diffuser des campagnes d’emailing.\u003C/li>\u003Cli>Assurer le suivi des performances (taux d’ouverture, taux de clic, conversions, engagement).\u003C/li>\u003Cli>Analyser les résultats et proposer des optimisations continues pour améliorer l’efficacité des campagnes.\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>L’objectif de ce poste est de soutenir la génération de leads qualifiés tout en contribuant à l’amélioration continue de nos performances marketing.\u003C/span>\u003C/p>\u003Cp>\u003Cspan>\u003Cb>Compétences recherchées\u003C/b>\u003C/span>\u003C/p>\u003Cp>\u003Cspan>\u003Cb>Marketing & Communication\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>Bonne compréhension des enjeux du marketing digital et des leviers d’acquisition de leads.\u003C/li>\u003Cli>Excellentes capacités rédactionnelles et sens de la communication.\u003C/li>\u003Cli>Maîtrise de l’anglais à l’écrit comme à l’oral.\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003Cb>Organisation & Analyse\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>Capacité à gérer plusieurs projets et campagnes simultanément.\u003C/li>\u003Cli>Rigueur, sens de l’organisation et respect des délais.\u003C/li>\u003Cli>Esprit analytique permettant de mesurer et d’optimiser les performances marketing.\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003Cb>Compétences techniques\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>Maîtrise de la plateforme Eloqua (atout ).\u003C/li>\u003Cli>À défaut, bonne connaissance de l’intégration et du codage de contenus HTML/CSS pour les outils de marketing automation.\u003C/li>\u003Cli>Connaissances des outils CRM, de la segmentation marketing et des bonnes pratiques d’emailing appréciées.\u003C/li>\u003Cli>Intérêt marqué pour le marketing automation, la data et l’analyse des performances.\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003Cb>Profil recherché\u003C/b>\u003C/span>\u003C/p>\u003Cul>\u003Cli>Curieux(se), autonome et force de proposition.\u003C/li>\u003Cli>Capable d’apprendre rapidement et de s’adapter à un environnement dynamique et en constante évolution.\u003C/li>\u003Cli>Esprit d’équipe et envie de contribuer activement à la réussite des projets marketing\u003C/li>\u003C/ul>\u003Ch1>\u003Cb>Location:\u003C/b>\u003C/h1>FR-Courbevoie, France (Rue du Général Audran)\u003Ch1>\u003Cb>Time Type:\u003C/b>\u003C/h1>Full time\u003Ch1>\u003C/h1>\u003Ch1>\u003Cb>Job Category:\u003C/b>\u003C/h1>Business Support","Position:Apprenti(e) Marketing DigitalJob Description:Arrow Entreprise Computing Solutions, division du Groupe Arrow Electronics (16 500 collaborateurs répartis sur 58 pays, CA + $24 Mds), fournit aux professionnels de l’informatique (sociétés de services, éditeurs et intégrateurs) des solutions technologiques globales associées à des offres de formation et de services, dans 5 segments principaux : les serveurs, le stockage et la virtualisation, réseaux et sécurité, logiciels d’infrastructure et les solutions Cloud. Dans le cadre de sa croissance, ARROW ECS France renforce ses équipes et recherche un : Apprenti(e) Marketing DigitalLocalisation Poste basé en Ile de France, rattaché à notre siège basé à Courbevoie (92) Nous recherchons un(e) apprenti(e) en marketing digital pour accompagner le déploiement de nos campagnes de communication et contribuer activement à la génération de leads qualifiés.Vos missions1. Social MediaCréer et publier des contenus adaptés à nos différentes audiences.Animer les communautés sur les réseaux sociaux et relayer les campagnes marketing.Participer à la définition et à l’évolution de la stratégie éditoriale.2. Campagnes Marketing DigitalesContribuer à la conception, à la planification et au déploiement de campagnes marketing (webinaires, offres, événements, lancements).Mettre en place des scénarios de communication multi-étapes (invitations, relances, suivis).Participer à la création et à l’optimisation de landing pages ainsi que des contenus associés.3. Emailing & Marketing AutomationCréer, intégrer et diffuser des campagnes d’emailing.Assurer le suivi des performances (taux d’ouverture, taux de clic, conversions, engagement).Analyser les résultats et proposer des optimisations continues pour améliorer l’efficacité des campagnes.L’objectif de ce poste est de soutenir la génération de leads qualifiés tout en contribuant à l’amélioration continue de nos performances marketing.Compétences recherchéesMarketing & CommunicationBonne compréhension des enjeux du marketing digital et des leviers d’acquisition de leads.Excellentes capacités rédactionnelles et sens de la communication.Maîtrise de l’anglais à l’écrit comme à l’oral.Organisation & AnalyseCapacité à gérer plusieurs projets et campagnes simultanément.Rigueur, sens de l’organisation et respect des délais.Esprit analytique permettant de mesurer et d’optimiser les performances marketing.Compétences techniquesMaîtrise de la plateforme Eloqua (atout ).À défaut, bonne connaissance de l’intégration et du codage de contenus HTML/CSS pour les outils de marketing automation.Connaissances des outils CRM, de la segmentation marketing et des bonnes pratiques d’emailing appréciées.Intérêt marqué pour le marketing automation, la data et l’analyse des performances.Profil recherchéCurieux(se), autonome et force de proposition.Capable d’apprendre rapidement et de s’adapter à un environnement dynamique et en constante évolution.Esprit d’équipe et envie de contribuer activement à la réussite des projets marketingLocation:FR-Courbevoie, France (Rue du Général Audran)Time Type:Full timeJob Category:Business Support",1787593147000,"2026-08-24 19:39:28","2026-08-24T17:39:28.000Z",24,{"jsonldValid":23,"jsonld":12},1787733724733]