[{"data":1,"prerenderedAt":119},["ShallowReactive",2],{"$fM7DqI7b_3gwE8eQoneP5trjyr0_OMCjYHPzso9jMQ1c":3,"$fun3a5o-GGv8NHqvN1Nf-82rCwbv2QY3irYr6kJ3OmLI":28},{"job":4},{"id":5,"slug":6,"title":7,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":15,"department":17,"content_html":18,"content_text":19,"years":20,"createdAt":21,"updatedAtISO":22,"postedAtISO":23,"hasSalary":14,"salaryMin":24,"salaryMax":25,"currency":26,"schema":27},"13492e604ec95ac4fe33e7e82b340c224018e1aa8020f580b8c12556c3153295","product-manager-martech-and-digital-systems-at-zendesk-cc912b2120","Product Manager, MarTech & Digital Systems","Zendesk","https://logo.clearbit.com/zdsk.co","Experience the power of exceptional service with Zendesk AI.","Software Development","2 Locations","",false,[16],"Full-time","Marketing","\u003Ch2>Job Description\u003C/h2>\u003Cp>At Zendesk, we are dedicated to accelerating revenue growth and optimizing our Go-To-Market strategy through innovative technology. We are actively scaling our MarTech ecosystem and embedding artificial intelligence across our platforms to deliver highly personalized, seamless customer journeys at scale. As part of our ongoing evolution, we are expanding our capabilities to support modern monetization models—including usage-based and consumption-based pricing. In this role, you will be at the forefront of enabling these flexible, customer-centric revenue models that align with today's dynamic market needs.\u003C/p>\u003Cp>\u003Cb>About the Role\u003C/b>\u003C/p>\u003Cp>We are looking for a highly strategic and technically fluent \u003Cb>Product Manager, MarTech &amp; Digital Systems\u003C/b> to own the vision, roadmap, and execution of our marketing technology and digital experience stack. Sitting within the IT organization, you will serve as the primary liaison and strategic partner to our Marketing, MarketingOps, and SalesOps teams.\u003C/p>\u003Cp>You will treat our internal GTM and digital systems as a product, ensuring seamless data flow, scalable architecture, and high platform reliability-from top-of-funnel digital acquisition (SEO, web, trials) through to closed-won sales. As the landscape evolves, you will also lead the technical evaluation and integration of AI-driven capabilities to maximize team efficiency and customer personalization.\u003C/p>\u003Cp>\u003Cb>Key Responsibilities\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cb>Digital &amp; MarTech Product Vision:\u003C/b> Define and manage the overarching product roadmap for our digital marketing stack (CMS, eCommerce, trial flows) and core MarTech stack (e.g., Marketo, Salesforce). Prioritize the backlog based on business value and strategic OKRs.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>AI &amp; Automation Strategy:\u003C/b> Evaluate, implement, and govern AI solutions across the GTM stack. This includes integrating predictive models (e.g., AI lead scoring), deploying generative AI for content and web workflows, and leveraging agentic AI to automate manual ops tasks.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Digital Channel Enablement:\u003C/b> Architect and manage the underlying systems that power our digital marketing efforts. This includes owning the technical foundations for SEO, enterprise Content Management Systems (CMS), eCommerce platforms, and Product-Led Growth (PLG) trial and expansion motions.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>System Architecture &amp; Integrations:\u003C/b> Oversee the end-to-end flow of data across systems. Ensure integrations between our website, trial databases, eCommerce billing, and CRM are stable, scalable, and built to support rapid growth.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Cross-Functional Alignment:\u003C/b> Act as the strategic bridge between IT (Engineering, Data, Security) and Business Operations (Marketing, MarketingOps, SalesOps). Translate GTM strategies into scalable technical architectures.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Project Delivery &amp; Transformation:\u003C/b> Lead high-impact, enterprise-level system migrations, implementations, and feature enhancements. Ensure 100% on-time delivery with rigorous testing and minimal business disruption.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Data Quality &amp; Governance:\u003C/b> Partner with IT Security and Data teams to establish robust data governance frameworks, specifically ensuring that new AI tools comply with internal security and data privacy regulations (GDPR, CCPA).\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>How You Will Partner\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cb>With Digital Marketing &amp; Content:\u003C/b> You will own the \u003Ci>platform\u003C/i> (e.g., Adobe Experience Manager, WordPress, Magento), while they own the \u003Ci>campaigns and content\u003C/i>. You will build the technical capabilities they need for SEO optimization, seamless eCommerce transactions, and AI-assisted content workflows.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>With MarketingOps:\u003C/b> You will build the technical capabilities they need for advanced segmentation, AI-driven lead scoring, closed-loop reporting, and automated workflows originating from digital channels.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>With SalesOps:\u003C/b> You will ensure digital and trial data seamlessly transitions to sales workflows, stabilizing lead routing and defining SLA tracking architectures.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>With IT/Engineering:\u003C/b> You will lead the agile ceremonies, write clear user stories, and protect the engineering team's capacity while ensuring enterprise-grade security and governance.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Qualifications &amp; Experience\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cb>Experience:\u003C/b> 5+ years of experience in Product Management, Business Systems Analysis, or MarOps with a heavy emphasis on technology ownership.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Domain Expertise:\u003C/b> Deep understanding of B2B Go-To-Market lifecycles, digital marketing channels (SEO, SEM, organic), and product-led growth (PLG) or trial-based acquisition models.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>AI &amp; Machine Learning Fluency:\u003C/b> Strong conceptual understanding of modern AI technologies (LLMs, RAG, predictive analytics) and how to practically apply and govern them within enterprise B2B marketing and sales environments.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Digital &amp; Web Technologies:\u003C/b> Strong working knowledge of enterprise Content Management Systems (e.g., \u003Cb>Adobe Experience Manager (AEM)\u003C/b>), eCommerce platforms (e.g., \u003Cb>Adobe Commerce/Magento\u003C/b>), web analytics (e.g., \u003Cb>Adobe Analytics\u003C/b>, Google Analytics 4), and personalization/A-B testing engines (e.g., \u003Cb>Adobe Target\u003C/b>).\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Technical Knowledge:\u003C/b> Advanced proficiency with core GTM platforms and enterprise Marketing Automation systems, specifically within the \u003Cb>Adobe Experience Cloud\u003C/b> (e.g., \u003Cb>Adobe Marketo Engage\u003C/b>, \u003Cb>Adobe Real-Time CDP\u003C/b>), as well as deep knowledge of CRM architecture (Salesforce).\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Integration Skills:\u003C/b> Familiarity with integration platforms (iPaaS) and understanding of API capabilities, webhook structures, and relational data models.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Agile Methodology:\u003C/b> Proven experience working in an Agile/Scrum environment, utilizing tools like Jira or Asana to manage sprints and backlogs.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Preferred Skills\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Hands-on experience implementing AI-native GTM tools or platform-specific AI features (e.g., Adobe Sensei, Salesforce Einstein, custom AI integrations).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with routing and orchestration tools (e.g., LeanData, Openprise).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with intent data and ABM platforms (e.g., 6sense, Demandbase).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Certifications in Product Management (CSPO), Salesforce, or specific Adobe enterprise platforms (e.g., Adobe Certified Expert - Marketo Engage or AEM).\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Why Join Us?\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Lead the transformation of Marketing processes through innovative MarTech and AI solutions.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Work closely with business leaders and sales teams to impact revenue growth and operational efficiency.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Be part of a collaborative, forward-thinking team with access to the latest technology.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Competitive salary and comprehensive benefits package.\u003C/p>\u003C/li>\u003C/ul>The US annualized base salary range for this position is $220,000.00-$330,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.\u003Cp>Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.\u003C/p>\u003Cp>\u003Cb>The intelligent heart of customer experience\u003C/b>\u003C/p>\u003Cp>Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.\u003C/p>\u003Cp>Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.\u003C/p>\u003Cp>As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.\u003C/p>\u003Cp>Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, &amp; inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. \u003C/p>\u003Cp>Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.\u003C/p>","Job DescriptionAt Zendesk, we are dedicated to accelerating revenue growth and optimizing our Go-To-Market strategy through innovative technology. We are actively scaling our MarTech ecosystem and embedding artificial intelligence across our platforms to deliver highly personalized, seamless customer journeys at scale. As part of our ongoing evolution, we are expanding our capabilities to support modern monetization models—including usage-based and consumption-based pricing. In this role, you will be at the forefront of enabling these flexible, customer-centric revenue models that align with today's dynamic market needs.About the RoleWe are looking for a highly strategic and technically fluent Product Manager, MarTech & Digital Systems to own the vision, roadmap, and execution of our marketing technology and digital experience stack. Sitting within the IT organization, you will serve as the primary liaison and strategic partner to our Marketing, MarketingOps, and SalesOps teams.You will treat our internal GTM and digital systems as a product, ensuring seamless data flow, scalable architecture, and high platform reliability-from top-of-funnel digital acquisition (SEO, web, trials) through to closed-won sales. As the landscape evolves, you will also lead the technical evaluation and integration of AI-driven capabilities to maximize team efficiency and customer personalization.Key ResponsibilitiesDigital & MarTech Product Vision: Define and manage the overarching product roadmap for our digital marketing stack (CMS, eCommerce, trial flows) and core MarTech stack (e.g., Marketo, Salesforce). Prioritize the backlog based on business value and strategic OKRs.AI & Automation Strategy: Evaluate, implement, and govern AI solutions across the GTM stack. This includes integrating predictive models (e.g., AI lead scoring), deploying generative AI for content and web workflows, and leveraging agentic AI to automate manual ops tasks.Digital Channel Enablement: Architect and manage the underlying systems that power our digital marketing efforts. This includes owning the technical foundations for SEO, enterprise Content Management Systems (CMS), eCommerce platforms, and Product-Led Growth (PLG) trial and expansion motions.System Architecture & Integrations: Oversee the end-to-end flow of data across systems. Ensure integrations between our website, trial databases, eCommerce billing, and CRM are stable, scalable, and built to support rapid growth.Cross-Functional Alignment: Act as the strategic bridge between IT (Engineering, Data, Security) and Business Operations (Marketing, MarketingOps, SalesOps). Translate GTM strategies into scalable technical architectures.Project Delivery & Transformation: Lead high-impact, enterprise-level system migrations, implementations, and feature enhancements. Ensure 100% on-time delivery with rigorous testing and minimal business disruption.Data Quality & Governance: Partner with IT Security and Data teams to establish robust data governance frameworks, specifically ensuring that new AI tools comply with internal security and data privacy regulations (GDPR, CCPA).How You Will PartnerWith Digital Marketing & Content: You will own the platform (e.g., Adobe Experience Manager, WordPress, Magento), while they own the campaigns and content. You will build the technical capabilities they need for SEO optimization, seamless eCommerce transactions, and AI-assisted content workflows.With MarketingOps: You will build the technical capabilities they need for advanced segmentation, AI-driven lead scoring, closed-loop reporting, and automated workflows originating from digital channels.With SalesOps: You will ensure digital and trial data seamlessly transitions to sales workflows, stabilizing lead routing and defining SLA tracking architectures.With IT/Engineering: You will lead the agile ceremonies, write clear user stories, and protect the engineering team's capacity while ensuring enterprise-grade security and governance.Qualifications & ExperienceExperience: 5+ years of experience in Product Management, Business Systems Analysis, or MarOps with a heavy emphasis on technology ownership.Domain Expertise: Deep understanding of B2B Go-To-Market lifecycles, digital marketing channels (SEO, SEM, organic), and product-led growth (PLG) or trial-based acquisition models.AI & Machine Learning Fluency: Strong conceptual understanding of modern AI technologies (LLMs, RAG, predictive analytics) and how to practically apply and govern them within enterprise B2B marketing and sales environments.Digital & Web Technologies: Strong working knowledge of enterprise Content Management Systems (e.g., Adobe Experience Manager (AEM)), eCommerce platforms (e.g., Adobe Commerce/Magento), web analytics (e.g., Adobe Analytics, Google Analytics 4), and personalization/A-B testing engines (e.g., Adobe Target).Technical Knowledge: Advanced proficiency with core GTM platforms and enterprise Marketing Automation systems, specifically within the Adobe Experience Cloud (e.g., Adobe Marketo Engage, Adobe Real-Time CDP), as well as deep knowledge of CRM architecture (Salesforce).Integration Skills: Familiarity with integration platforms (iPaaS) and understanding of API capabilities, webhook structures, and relational data models.Agile Methodology: Proven experience working in an Agile/Scrum environment, utilizing tools like Jira or Asana to manage sprints and backlogs.Preferred SkillsHands-on experience implementing AI-native GTM tools or platform-specific AI features (e.g., Adobe Sensei, Salesforce Einstein, custom AI integrations).Experience with routing and orchestration tools (e.g., LeanData, Openprise).Experience with intent data and ABM platforms (e.g., 6sense, Demandbase).Certifications in Product Management (CSPO), Salesforce, or specific Adobe enterprise platforms (e.g., Adobe Certified Expert - Marketo Engage or AEM).Why Join Us?Lead the transformation of Marketing processes through innovative MarTech and AI solutions.Work closely with business leaders and sales teams to impact revenue growth and operational efficiency.Be part of a collaborative, forward-thinking team with access to the latest technology.Competitive salary and comprehensive benefits package.The US annualized base salary range for this position is $220,000.00-$330,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.The intelligent heart of customer experienceZendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.",0,1781623983000,"2026-06-16 17:33:55","2026-06-16T15:33:55.000Z",220000,330000,"USD",{"jsonldValid":14,"jsonld":13},{"jobs":29},[30,43,55,71,86,105],{"id":31,"slug":32,"title":33,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":34,"department":17,"content_html":35,"content_text":36,"years":20,"createdAt":37,"updatedAtISO":38,"postedAtISO":39,"hasSalary":14,"salaryMin":40,"salaryMax":41,"currency":26,"schema":42},"c82743bca7c57863ff240221561fdbe0ba22029f1dcbbf99cc0c954a7a10bfec","senior-manager-martech-and-ai-transformation-at-zendesk-653e4b1306","Senior Manager, MarTech & AI Transformation",[16],"\u003Ch2>Job Description\u003C/h2>\u003Cp>As a pivotal senior individual contributor, the Senior Marketing Operations Manager, Martech &amp; AI Transformation will architect a modern, intelligent marketing ecosystem. You aren't just managing tools; you are driving the shift from traditional automation to AI-driven orchestration.\u003C/p>\u003Cp>Reporting to the Director of Marketing Operations, you will be the cross-functional lead responsible for Martech cohesion, AI-readiness, and the adoption of high-impact technologies. You will bridge the gap between \"AI-curious\" and \"AI-native,\" piloting cutting-edge tools (GenAI, agentic workflows, predictive modeling) while ensuring our core stack remains secure, integrated, and optimized for revenue.\u003C/p>\u003Ch2>What you’ll be doing\u003C/h2>\u003Cp>Architect an AI-Ready Ecosystem\u003C/p>\u003Cul>\u003Cli>\u003Cp>Define and evolve an organization-level Martech architecture that prioritizes data fluidity and AI accessibility.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead the Unified Data Layer initiative: ensure our CDP and Data Warehouse are structured to feed LLM-based applications and predictive models accurately.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build and maintain a multi-quarter roadmap that balances legacy stack debt with high-growth AI innovation.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>Drive AI Transformation &amp; Rapid Prototyping\u003C/p>\u003Cul>\u003Cli>\u003Cp>Own the AI Sandbox: Design and lead structured proofs-of-concept (POCs) for GenAI use cases, such as automated content localization, autonomous SDR agents, and hyper-personalized journey mapping.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Scale Intelligence: De-risk major technology bets by running pilot programs and successfully transitioning them into full-scale production workflows.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead Vendor Innovation: Own the evaluation (RFPs, scoring, pilots) of emerging AI vendors, ensuring they meet enterprise standards for security and performance.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>Modernize, Audit, and Rationalize the Stack\u003C/p>\u003Cul>\u003Cli>\u003Cp>Conduct regular audits to identify redundancy and capability gaps, producing consolidation recommendations.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Streamline the stack by decommissioning underperforming tools to reallocate budget toward high-impact AI and automation infrastructure.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>AI Governance, Measurement, and Change Management\u003C/p>\u003Cul>\u003Cli>\u003Cp>Define AI Efficiency: Establish KPIs that measure not just conversion lift, but the reduction of manual work and increased speed-to-market.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Codify Governance: Develop the framework for ethical AI use, data privacy, and brand consistency across all automated and generated outputs.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Enable the Team: Act as the internal evangelist for AI adoption, creating runbooks, prompt-engineering guides, and integration diagrams to upskill the broader marketing organization.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>Strategic Partner &amp; Business Liaison\u003C/p>\u003Cul>\u003Cli>\u003Cp>Align marketing leaders on resources and dependencies; translate technical AI capabilities into business outcomes (e.g., MQL conversion, pipeline velocity).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Facilitate working agreements with IT/CIO to ensure Martech-led AI initiatives align with broader corporate data security policies.\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>What you bring to the role\u003C/h2>\u003Cul>\u003Cli>\u003Cp>AI-First Systems Thinker: You look beyond simple integrations to architect cross-functional solutions that leverage machine learning and agentic workflows to simplify decision-making.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Business‑oriented marketer: Solid understanding of the full marketing funnel and how technology, processes, and data drive conversion and pipeline. You can link platform capabilities to tangible business outcomes (lead quality, conversion lift, pipeline contribution).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Technical Translator: The ability to explain complex concepts to non-technical stakeholders in a way that gains buy-in.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Bias for Action: Proven experience driving large, multi-quarter programs from a \"wild idea\" to a measured, scalable business reality.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Data-Obsessed: You don't just \"want data\"; you understand how to structure it for model training and predictive accuracy.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong stakeholder influence: Proven ability to align senior leaders, run workshops, and codify governance that drives adoption.\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>Qualifications\u003C/h2>\u003Cp>Must-have\u003C/p>\u003Cul>\u003Cli>\u003Cp>8+ years of professional experience in Marketing Operations, Martech, or RevOps.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Demonstrated AI Experience: Proven track record of operationalizing AI/ML tools - moving beyond basic ChatGPT prompts to building automated, AI-driven workflows within a production environment.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Platform Expertise: Deep familiarity with the classic Martech stack (Salesforce, Marketo/HubSpot, Segment/Adobe RTCDP, GA4) and how they interface with modern AI layers.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Program Management: Experience leading stack rationalization, vendor selection, and large-scale transformation initiatives.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Governance Guru: Solid understanding of data privacy (GDPR/CCPA) and the specific security risks associated with feeding customer data into LLMs.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>Nice-to-have\u003C/p>\u003Cul>\u003Cli>\u003Cp>Hands-on experience with Integration/Middleware (Workato, Zapier, Tray.io) to build automated agentic workflows.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Familiarity with Prompt Engineering, RAG architectures, or scripting (Python/SQL) for data manipulation.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience in a high-growth B2B SaaS environment.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Advanced certifications in Salesforce, Marketo, or specialized AI/Data Science credentials.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>#LI-WO1\u003C/p>The US annualized base salary range for this position is $158,000.00-$238,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.\u003Cp>Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.\u003C/p>\u003Cp>\u003Cb>The intelligent heart of customer experience\u003C/b>\u003C/p>\u003Cp>Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.\u003C/p>\u003Cp>Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.\u003C/p>\u003Cp>As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.\u003C/p>\u003Cp>Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, &amp; inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. \u003C/p>\u003Cp>Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.\u003C/p>","Job DescriptionAs a pivotal senior individual contributor, the Senior Marketing Operations Manager, Martech & AI Transformation will architect a modern, intelligent marketing ecosystem. You aren't just managing tools; you are driving the shift from traditional automation to AI-driven orchestration.Reporting to the Director of Marketing Operations, you will be the cross-functional lead responsible for Martech cohesion, AI-readiness, and the adoption of high-impact technologies. You will bridge the gap between \"AI-curious\" and \"AI-native,\" piloting cutting-edge tools (GenAI, agentic workflows, predictive modeling) while ensuring our core stack remains secure, integrated, and optimized for revenue.What you’ll be doingArchitect an AI-Ready EcosystemDefine and evolve an organization-level Martech architecture that prioritizes data fluidity and AI accessibility.Lead the Unified Data Layer initiative: ensure our CDP and Data Warehouse are structured to feed LLM-based applications and predictive models accurately.Build and maintain a multi-quarter roadmap that balances legacy stack debt with high-growth AI innovation.Drive AI Transformation & Rapid PrototypingOwn the AI Sandbox: Design and lead structured proofs-of-concept (POCs) for GenAI use cases, such as automated content localization, autonomous SDR agents, and hyper-personalized journey mapping.Scale Intelligence: De-risk major technology bets by running pilot programs and successfully transitioning them into full-scale production workflows.Lead Vendor Innovation: Own the evaluation (RFPs, scoring, pilots) of emerging AI vendors, ensuring they meet enterprise standards for security and performance.Modernize, Audit, and Rationalize the StackConduct regular audits to identify redundancy and capability gaps, producing consolidation recommendations.Streamline the stack by decommissioning underperforming tools to reallocate budget toward high-impact AI and automation infrastructure.AI Governance, Measurement, and Change ManagementDefine AI Efficiency: Establish KPIs that measure not just conversion lift, but the reduction of manual work and increased speed-to-market.Codify Governance: Develop the framework for ethical AI use, data privacy, and brand consistency across all automated and generated outputs.Enable the Team: Act as the internal evangelist for AI adoption, creating runbooks, prompt-engineering guides, and integration diagrams to upskill the broader marketing organization.Strategic Partner & Business LiaisonAlign marketing leaders on resources and dependencies; translate technical AI capabilities into business outcomes (e.g., MQL conversion, pipeline velocity).Facilitate working agreements with IT/CIO to ensure Martech-led AI initiatives align with broader corporate data security policies.What you bring to the roleAI-First Systems Thinker: You look beyond simple integrations to architect cross-functional solutions that leverage machine learning and agentic workflows to simplify decision-making.Business‑oriented marketer: Solid understanding of the full marketing funnel and how technology, processes, and data drive conversion and pipeline. You can link platform capabilities to tangible business outcomes (lead quality, conversion lift, pipeline contribution).Technical Translator: The ability to explain complex concepts to non-technical stakeholders in a way that gains buy-in.Bias for Action: Proven experience driving large, multi-quarter programs from a \"wild idea\" to a measured, scalable business reality.Data-Obsessed: You don't just \"want data\"; you understand how to structure it for model training and predictive accuracy.Strong stakeholder influence: Proven ability to align senior leaders, run workshops, and codify governance that drives adoption.QualificationsMust-have8+ years of professional experience in Marketing Operations, Martech, or RevOps.Demonstrated AI Experience: Proven track record of operationalizing AI/ML tools - moving beyond basic ChatGPT prompts to building automated, AI-driven workflows within a production environment.Platform Expertise: Deep familiarity with the classic Martech stack (Salesforce, Marketo/HubSpot, Segment/Adobe RTCDP, GA4) and how they interface with modern AI layers.Program Management: Experience leading stack rationalization, vendor selection, and large-scale transformation initiatives.Governance Guru: Solid understanding of data privacy (GDPR/CCPA) and the specific security risks associated with feeding customer data into LLMs.Nice-to-haveHands-on experience with Integration/Middleware (Workato, Zapier, Tray.io) to build automated agentic workflows.Familiarity with Prompt Engineering, RAG architectures, or scripting (Python/SQL) for data manipulation.Experience in a high-growth B2B SaaS environment.Advanced certifications in Salesforce, Marketo, or specialized AI/Data Science credentials.#LI-WO1The US annualized base salary range for this position is $158,000.00-$238,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.The intelligent heart of customer experienceZendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.",1776482828000,"2026-04-18 05:27:48","2026-04-18T03:27:48.000Z",158000,238000,{"jsonldValid":14,"jsonld":13},{"id":44,"slug":45,"title":7,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":46,"department":17,"content_html":47,"content_text":48,"years":20,"createdAt":49,"updatedAtISO":50,"postedAtISO":51,"hasSalary":14,"salaryMin":52,"salaryMax":53,"currency":26,"schema":54},"e3f670730da3e364a56d47dfceafd9573424aa12cb435d2154bf3b22e8ad0897","product-manager-martech-and-digital-systems-at-zendesk-b0da97e6ae",[16],"\u003Ch2>Job Description\u003C/h2>\u003Cp>At Zendesk, we are dedicated to accelerating revenue growth and optimizing our Go-To-Market strategy through innovative technology. We are actively scaling our MarTech ecosystem and embedding artificial intelligence across our platforms to deliver highly personalized, seamless customer journeys at scale. As part of our ongoing evolution, we are expanding our capabilities to support modern monetization models—including usage-based and consumption-based pricing. In this role, you will be at the forefront of enabling these flexible, customer-centric revenue models that align with today's dynamic market needs.\u003C/p>\u003Cp>\u003Cb>About the Role\u003C/b>\u003C/p>\u003Cp>We are looking for a highly strategic and technically fluent \u003Cb>Product Manager, MarTech &amp; Digital Systems\u003C/b> to own the vision, roadmap, and execution of our marketing technology and digital experience stack. Sitting within the IT organization, you will serve as the primary liaison and strategic partner to our Marketing, MarketingOps, and SalesOps teams.\u003C/p>\u003Cp>You will treat our internal GTM and digital systems as a product, ensuring seamless data flow, scalable architecture, and high platform reliability-from top-of-funnel digital acquisition (SEO, web, trials) through to closed-won sales. As the landscape evolves, you will also lead the technical evaluation and integration of AI-driven capabilities to maximize team efficiency and customer personalization.\u003C/p>\u003Cp>\u003Cb>Key Responsibilities\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cb>Digital &amp; MarTech Product Vision:\u003C/b> Define and manage the overarching product roadmap for our digital marketing stack (CMS, eCommerce, trial flows) and core MarTech stack (e.g., Marketo, Salesforce). Prioritize the backlog based on business value and strategic OKRs.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>AI &amp; Automation Strategy:\u003C/b> Evaluate, implement, and govern AI solutions across the GTM stack. This includes integrating predictive models (e.g., AI lead scoring), deploying generative AI for content and web workflows, and leveraging agentic AI to automate manual ops tasks.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Digital Channel Enablement:\u003C/b> Architect and manage the underlying systems that power our digital marketing efforts. This includes owning the technical foundations for SEO, enterprise Content Management Systems (CMS), eCommerce platforms, and Product-Led Growth (PLG) trial and expansion motions.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>System Architecture &amp; Integrations:\u003C/b> Oversee the end-to-end flow of data across systems. Ensure integrations between our website, trial databases, eCommerce billing, and CRM are stable, scalable, and built to support rapid growth.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Cross-Functional Alignment:\u003C/b> Act as the strategic bridge between IT (Engineering, Data, Security) and Business Operations (Marketing, MarketingOps, SalesOps). Translate GTM strategies into scalable technical architectures.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Project Delivery &amp; Transformation:\u003C/b> Lead high-impact, enterprise-level system migrations, implementations, and feature enhancements. Ensure 100% on-time delivery with rigorous testing and minimal business disruption.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Data Quality &amp; Governance:\u003C/b> Partner with IT Security and Data teams to establish robust data governance frameworks, specifically ensuring that new AI tools comply with internal security and data privacy regulations (GDPR, CCPA).\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>How You Will Partner\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cb>With Digital Marketing &amp; Content:\u003C/b> You will own the \u003Ci>platform\u003C/i> (e.g., Adobe Experience Manager, WordPress, Magento), while they own the \u003Ci>campaigns and content\u003C/i>. You will build the technical capabilities they need for SEO optimization, seamless eCommerce transactions, and AI-assisted content workflows.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>With MarketingOps:\u003C/b> You will build the technical capabilities they need for advanced segmentation, AI-driven lead scoring, closed-loop reporting, and automated workflows originating from digital channels.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>With SalesOps:\u003C/b> You will ensure digital and trial data seamlessly transitions to sales workflows, stabilizing lead routing and defining SLA tracking architectures.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>With IT/Engineering:\u003C/b> You will lead the agile ceremonies, write clear user stories, and protect the engineering team's capacity while ensuring enterprise-grade security and governance.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Qualifications &amp; Experience\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cb>Experience:\u003C/b> 5+ years of experience in Product Management, Business Systems Analysis, or MarOps with a heavy emphasis on technology ownership.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Domain Expertise:\u003C/b> Deep understanding of B2B Go-To-Market lifecycles, digital marketing channels (SEO, SEM, organic), and product-led growth (PLG) or trial-based acquisition models.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>AI &amp; Machine Learning Fluency:\u003C/b> Strong conceptual understanding of modern AI technologies (LLMs, RAG, predictive analytics) and how to practically apply and govern them within enterprise B2B marketing and sales environments.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Digital &amp; Web Technologies:\u003C/b> Strong working knowledge of enterprise Content Management Systems (e.g., \u003Cb>Adobe Experience Manager (AEM)\u003C/b>), eCommerce platforms (e.g., \u003Cb>Adobe Commerce/Magento\u003C/b>), web analytics (e.g., \u003Cb>Adobe Analytics\u003C/b>, Google Analytics 4), and personalization/A-B testing engines (e.g., \u003Cb>Adobe Target\u003C/b>).\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Technical Knowledge:\u003C/b> Advanced proficiency with core GTM platforms and enterprise Marketing Automation systems, specifically within the \u003Cb>Adobe Experience Cloud\u003C/b> (e.g., \u003Cb>Adobe Marketo Engage\u003C/b>, \u003Cb>Adobe Real-Time CDP\u003C/b>), as well as deep knowledge of CRM architecture (Salesforce).\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Integration Skills:\u003C/b> Familiarity with integration platforms (iPaaS) and understanding of API capabilities, webhook structures, and relational data models.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Agile Methodology:\u003C/b> Proven experience working in an Agile/Scrum environment, utilizing tools like Jira or Asana to manage sprints and backlogs.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Preferred Skills\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Hands-on experience implementing AI-native GTM tools or platform-specific AI features (e.g., Adobe Sensei, Salesforce Einstein, custom AI integrations).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with routing and orchestration tools (e.g., LeanData, Openprise).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with intent data and ABM platforms (e.g., 6sense, Demandbase).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Certifications in Product Management (CSPO), Salesforce, or specific Adobe enterprise platforms (e.g., Adobe Certified Expert - Marketo Engage or AEM).\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Why Join Us?\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Lead the transformation of Marketing processes through innovative MarTech and AI solutions.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Work closely with business leaders and sales teams to impact revenue growth and operational efficiency.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Be part of a collaborative, forward-thinking team with access to the latest technology.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Competitive salary and comprehensive benefits package.\u003C/p>\u003C/li>\u003C/ul>The US annualized base salary range for this position is $183,000.00-$275,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.\u003Cp>Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.\u003C/p>\u003Cp>\u003Cb>The intelligent heart of customer experience\u003C/b>\u003C/p>\u003Cp>Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.\u003C/p>\u003Cp>Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.\u003C/p>\u003Cp>As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.\u003C/p>\u003Cp>Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, &amp; inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. \u003C/p>\u003Cp>Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.\u003C/p>","Job DescriptionAt Zendesk, we are dedicated to accelerating revenue growth and optimizing our Go-To-Market strategy through innovative technology. We are actively scaling our MarTech ecosystem and embedding artificial intelligence across our platforms to deliver highly personalized, seamless customer journeys at scale. As part of our ongoing evolution, we are expanding our capabilities to support modern monetization models—including usage-based and consumption-based pricing. In this role, you will be at the forefront of enabling these flexible, customer-centric revenue models that align with today's dynamic market needs.About the RoleWe are looking for a highly strategic and technically fluent Product Manager, MarTech & Digital Systems to own the vision, roadmap, and execution of our marketing technology and digital experience stack. Sitting within the IT organization, you will serve as the primary liaison and strategic partner to our Marketing, MarketingOps, and SalesOps teams.You will treat our internal GTM and digital systems as a product, ensuring seamless data flow, scalable architecture, and high platform reliability-from top-of-funnel digital acquisition (SEO, web, trials) through to closed-won sales. As the landscape evolves, you will also lead the technical evaluation and integration of AI-driven capabilities to maximize team efficiency and customer personalization.Key ResponsibilitiesDigital & MarTech Product Vision: Define and manage the overarching product roadmap for our digital marketing stack (CMS, eCommerce, trial flows) and core MarTech stack (e.g., Marketo, Salesforce). Prioritize the backlog based on business value and strategic OKRs.AI & Automation Strategy: Evaluate, implement, and govern AI solutions across the GTM stack. This includes integrating predictive models (e.g., AI lead scoring), deploying generative AI for content and web workflows, and leveraging agentic AI to automate manual ops tasks.Digital Channel Enablement: Architect and manage the underlying systems that power our digital marketing efforts. This includes owning the technical foundations for SEO, enterprise Content Management Systems (CMS), eCommerce platforms, and Product-Led Growth (PLG) trial and expansion motions.System Architecture & Integrations: Oversee the end-to-end flow of data across systems. Ensure integrations between our website, trial databases, eCommerce billing, and CRM are stable, scalable, and built to support rapid growth.Cross-Functional Alignment: Act as the strategic bridge between IT (Engineering, Data, Security) and Business Operations (Marketing, MarketingOps, SalesOps). Translate GTM strategies into scalable technical architectures.Project Delivery & Transformation: Lead high-impact, enterprise-level system migrations, implementations, and feature enhancements. Ensure 100% on-time delivery with rigorous testing and minimal business disruption.Data Quality & Governance: Partner with IT Security and Data teams to establish robust data governance frameworks, specifically ensuring that new AI tools comply with internal security and data privacy regulations (GDPR, CCPA).How You Will PartnerWith Digital Marketing & Content: You will own the platform (e.g., Adobe Experience Manager, WordPress, Magento), while they own the campaigns and content. You will build the technical capabilities they need for SEO optimization, seamless eCommerce transactions, and AI-assisted content workflows.With MarketingOps: You will build the technical capabilities they need for advanced segmentation, AI-driven lead scoring, closed-loop reporting, and automated workflows originating from digital channels.With SalesOps: You will ensure digital and trial data seamlessly transitions to sales workflows, stabilizing lead routing and defining SLA tracking architectures.With IT/Engineering: You will lead the agile ceremonies, write clear user stories, and protect the engineering team's capacity while ensuring enterprise-grade security and governance.Qualifications & ExperienceExperience: 5+ years of experience in Product Management, Business Systems Analysis, or MarOps with a heavy emphasis on technology ownership.Domain Expertise: Deep understanding of B2B Go-To-Market lifecycles, digital marketing channels (SEO, SEM, organic), and product-led growth (PLG) or trial-based acquisition models.AI & Machine Learning Fluency: Strong conceptual understanding of modern AI technologies (LLMs, RAG, predictive analytics) and how to practically apply and govern them within enterprise B2B marketing and sales environments.Digital & Web Technologies: Strong working knowledge of enterprise Content Management Systems (e.g., Adobe Experience Manager (AEM)), eCommerce platforms (e.g., Adobe Commerce/Magento), web analytics (e.g., Adobe Analytics, Google Analytics 4), and personalization/A-B testing engines (e.g., Adobe Target).Technical Knowledge: Advanced proficiency with core GTM platforms and enterprise Marketing Automation systems, specifically within the Adobe Experience Cloud (e.g., Adobe Marketo Engage, Adobe Real-Time CDP), as well as deep knowledge of CRM architecture (Salesforce).Integration Skills: Familiarity with integration platforms (iPaaS) and understanding of API capabilities, webhook structures, and relational data models.Agile Methodology: Proven experience working in an Agile/Scrum environment, utilizing tools like Jira or Asana to manage sprints and backlogs.Preferred SkillsHands-on experience implementing AI-native GTM tools or platform-specific AI features (e.g., Adobe Sensei, Salesforce Einstein, custom AI integrations).Experience with routing and orchestration tools (e.g., LeanData, Openprise).Experience with intent data and ABM platforms (e.g., 6sense, Demandbase).Certifications in Product Management (CSPO), Salesforce, or specific Adobe enterprise platforms (e.g., Adobe Certified Expert - Marketo Engage or AEM).Why Join Us?Lead the transformation of Marketing processes through innovative MarTech and AI solutions.Work closely with business leaders and sales teams to impact revenue growth and operational efficiency.Be part of a collaborative, forward-thinking team with access to the latest technology.Competitive salary and comprehensive benefits package.The US annualized base salary range for this position is $183,000.00-$275,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.The intelligent heart of customer experienceZendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.",1773257715000,"2026-03-11 20:36:56","2026-03-11T19:36:56.000Z",183000,275000,{"jsonldValid":14,"jsonld":13},{"id":56,"slug":57,"title":58,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":59,"country":60,"remote":14,"employmentType":61,"department":62,"content_html":63,"content_text":64,"years":20,"createdAt":65,"updatedAtISO":66,"postedAtISO":67,"hasSalary":14,"salaryMin":68,"salaryMax":69,"currency":26,"schema":70},"4898dd9a4a5b0fc40d1fd6eb5eb6b49905edff7260e71103b861624e4c5467b8","senior-engagement-marketing-manager-at-zendesk-e57f709a27","Senior Engagement Marketing Manager","Austin","United States",[16],"Other","\u003Ch2>Job Description\u003C/h2>\u003Cp>\u003Cb>Role Summary\u003C/b>\u003C/p>\u003Cp>As a Marketing Automation Senior Manager, you will be responsible for the complete execution of email nurture campaigns, collaborating with various stakeholders and teams. You will lead and coordinate campaign delivery by managing resources, timelines, and quality standards, while ensuring effective use of marketing automation tools such as Marketo. Acting as a trusted advisor and strategic partner, you will work closely with demand generation, field marketing, and customer success teams to provide insights and best practices that optimize email performance and enhance the customer experience. Your role blends hands-on tactical leadership with a focus on delivering efficient, scalable results.\u003C/p>\u003Cp>\u003Cb>Key Responsibilities\u003C/b>\u003C/p>\u003Cp>\u003Cb>Execution Management &amp; Delivery\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Define strategic goals and execution plans for email nurture programs optimized for customer experience and performance&nbsp;\u003C/p>\u003C/li>\u003Cli>\u003Cp>Drive cross‑team priorities, remove blockers, and lay foundations for future nurture programs\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead execution of email nurture campaigns, ensuring all campaigns launch on time and meet quality expectations.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Manage daily workload prioritization, backlog grooming, and task assignments within the team to ensure smooth operational delivery in Asana.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Monitor campaign flows, deliverables, and milestones; promptly resolve execution issues or escalate risks.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Maintain strong quality controls including test plans, pre-send reviews, and post-campaign audits.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Set and maintain scalable operating processes and governance frameworks to maximize efficiency, quality, and compliance in campaign execution.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Marketo Administration &amp; Optimization\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Oversee and participate actively in Marketo system administration and maintenance.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Develop and implement campaign design and automation patterns using Marketo (lead nurturing, segmentation, scoring).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Execute A/B testing strategies and analyze results to optimize campaign effectiveness.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Troubleshoot deliverability, engagement, and performance issues; recommend and apply solutions with the team.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Ensure regular audits and housekeeping within Marketo to maintain operational health.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Collaboration &amp; Cross-Functional Coordination\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Partner closely with demand generation, content marketing, sales, audience management, and other key stakeholders to align campaign execution with business priorities.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Facilitate clear communication flows and ensure stakeholder expectations are managed on campaign status and timelines.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Coordinate with vendors and external partners providing execution support or technology services.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Ensure team adherence to agreed SLAs and deliverables, escalating and addressing project risks proactively.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own customer experience for the email nurture motion, championing improvements driven by data insights and feedback.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Reporting &amp; Continuous Improvement\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Own reporting on campaign execution metrics, timelines, and quality against quarterly plans.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Leverage data to identify bottlenecks or areas for improving execution efficiency and effectiveness.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Foster a culture of continuous improvement within the team through lessons learned, process refinement, and training.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Establish and monitor data-driven quality checks, experimentation cadence (pre/post-mortems), and AI-assisted automation to continuously improve campaign outcomes.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>What You’ll Need To Be Successful\u003C/b>\u003C/p>\u003Cp>\u003Cb>Experience &amp; Skills\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>8+ years of experience managing email marketing execution within large or enterprise environments.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Proven hands-on proficiency with Marketo administration and campaign execution processes.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong expertise in marketing automation best practices (lead nurturing, segmentation, lead scoring).\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience designing and executing A/B tests; ability to interpret campaign performance metrics to inform optimizations.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Excellent organizational and workload management skills, with the ability to juggle multiple campaigns and deadlines.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong collaboration, communication, and stakeholder management skills, with a bias toward proactive issue resolution.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Preferred Qualifications\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Marketo Certified Expert (MCE) preferred.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Familiarity with ABM platforms (Demandbase, 6sense) and web personalization tools.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with Google Analytics, UTM tracking, and attribution modeling is an advantage\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience working with globally distributed team and stakeholders&nbsp;\u003C/p>\u003C/li>\u003C/ul>The US annualized base salary range for this position is $160,000.00-$240,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.\u003Cp>Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.\u003C/p>\u003Cp>\u003Cb>The intelligent heart of customer experience\u003C/b>\u003C/p>\u003Cp>Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.\u003C/p>\u003Cp>Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.\u003C/p>\u003Cp>As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.\u003C/p>\u003Cp>Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, &amp; inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. \u003C/p>\u003Cp>Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.\u003C/p>","Job DescriptionRole SummaryAs a Marketing Automation Senior Manager, you will be responsible for the complete execution of email nurture campaigns, collaborating with various stakeholders and teams. You will lead and coordinate campaign delivery by managing resources, timelines, and quality standards, while ensuring effective use of marketing automation tools such as Marketo. Acting as a trusted advisor and strategic partner, you will work closely with demand generation, field marketing, and customer success teams to provide insights and best practices that optimize email performance and enhance the customer experience. Your role blends hands-on tactical leadership with a focus on delivering efficient, scalable results.Key ResponsibilitiesExecution Management & DeliveryDefine strategic goals and execution plans for email nurture programs optimized for customer experience and performance Drive cross‑team priorities, remove blockers, and lay foundations for future nurture programsLead execution of email nurture campaigns, ensuring all campaigns launch on time and meet quality expectations.Manage daily workload prioritization, backlog grooming, and task assignments within the team to ensure smooth operational delivery in Asana.Monitor campaign flows, deliverables, and milestones; promptly resolve execution issues or escalate risks.Maintain strong quality controls including test plans, pre-send reviews, and post-campaign audits.Set and maintain scalable operating processes and governance frameworks to maximize efficiency, quality, and compliance in campaign execution.Marketo Administration & OptimizationOversee and participate actively in Marketo system administration and maintenance.Develop and implement campaign design and automation patterns using Marketo (lead nurturing, segmentation, scoring).Execute A/B testing strategies and analyze results to optimize campaign effectiveness.Troubleshoot deliverability, engagement, and performance issues; recommend and apply solutions with the team.Ensure regular audits and housekeeping within Marketo to maintain operational health.Collaboration & Cross-Functional CoordinationPartner closely with demand generation, content marketing, sales, audience management, and other key stakeholders to align campaign execution with business priorities.Facilitate clear communication flows and ensure stakeholder expectations are managed on campaign status and timelines.Coordinate with vendors and external partners providing execution support or technology services.Ensure team adherence to agreed SLAs and deliverables, escalating and addressing project risks proactively.Own customer experience for the email nurture motion, championing improvements driven by data insights and feedback.Reporting & Continuous ImprovementOwn reporting on campaign execution metrics, timelines, and quality against quarterly plans.Leverage data to identify bottlenecks or areas for improving execution efficiency and effectiveness.Foster a culture of continuous improvement within the team through lessons learned, process refinement, and training.Establish and monitor data-driven quality checks, experimentation cadence (pre/post-mortems), and AI-assisted automation to continuously improve campaign outcomes.What You’ll Need To Be SuccessfulExperience & Skills8+ years of experience managing email marketing execution within large or enterprise environments.Proven hands-on proficiency with Marketo administration and campaign execution processes.Strong expertise in marketing automation best practices (lead nurturing, segmentation, lead scoring).Experience designing and executing A/B tests; ability to interpret campaign performance metrics to inform optimizations.Excellent organizational and workload management skills, with the ability to juggle multiple campaigns and deadlines.Strong collaboration, communication, and stakeholder management skills, with a bias toward proactive issue resolution.Preferred QualificationsMarketo Certified Expert (MCE) preferred.Familiarity with ABM platforms (Demandbase, 6sense) and web personalization tools.Experience with Google Analytics, UTM tracking, and attribution modeling is an advantageExperience working with globally distributed team and stakeholders The US annualized base salary range for this position is $160,000.00-$240,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.The intelligent heart of customer experienceZendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.",1772559561000,"2026-03-03 18:40:01","2026-03-03T17:40:01.000Z",160000,240000,{"jsonldValid":14,"jsonld":13},{"id":72,"slug":73,"title":74,"companyname":75,"companylogo":76,"companyTagline":77,"companyIndustry":78,"city":59,"country":60,"remote":14,"employmentType":79,"department":62,"content_html":80,"content_text":81,"years":20,"createdAt":82,"updatedAtISO":83,"postedAtISO":84,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":26,"schema":85},"8d9011d7dd9ef4c64f481f222c9f0dd7e541a000a00ca1ef133954a37b1c1c32","communications-configuration-specialist-at-everly-health-6e9208c3d4","Communications Configuration Specialist","Everly Health","https://logo.clearbit.com/everlyhealth.com","Transforming lives with modern, diagnostics-driven care.","Health, Wellness & Fitness",[16],"Everlywell is a digital health company pioneering the next generation of biomarker intelligence—combining AI-powered technology with human insight to deliver personalized, actionable health answers. We transform complex biomarker data into life-changing insights—seamlessly integrating advanced diagnostics, virtual care, and patient engagement to reshape how and where health happens.\u003Cbr>\u003Cbr>Over the past decade, Everlywell has delivered close to 1 billion personalized health insights, transforming care for 60 million people and powering hundreds of enterprise partners. In 2025, an estimated 1 in 94 U.S. adults received an Everlywell test, solidifying our spot as the #1 at-home testing company in the country. Fueled by AI and built for scale, we’re breaking down barriers, closing care gaps, and unlocking a more connected healthcare experience that is smarter, faster, and more personalized.\u003Cbr>\n\u003Ch3>\u003Cstrong>Role Summary:\u003C/strong>\u003C/h3>\n\u003Cp>The Communications Specialist supports the technical production, setup, and quality review of member-facing communications across print and digital channels. Working within approved templates and established workflows, this role updates configurable content, supports HTML-based email setup, reviews proofs, coordinates with print vendors, and helps ensure communications are accurate and launch-ready.\u003C/p>\n\u003Cp>This role partners closely with Project Managers, Tech Implementation, and external vendors. Tech Implementation manages the Iterable workflows that trigger communications, while this role helps ensure the communications themselves are properly prepared, reviewed, and ready to move through those workflows.\u003C/p>\n\u003Ch3>\u003Cstrong>What You’ll Do:\u003C/strong>\u003C/h3>\n\u003Cul>\n\u003Cli>\n\u003Cp>Review incoming communication requests and gather the required data and source documents needed to prepare member-facing communications.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Prepare and update configurable communication elements within approved print and email templates, including HTML-based email template edits and setup.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Organize and monitor communications to ensure the correct materials are delivered to the appropriate audience and program.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Review and approve new or updated client communications for accuracy, formatting, completeness, and readiness for internal or client review.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Coordinate with print vendors on work requests, proofs, revisions, deadlines, and follow-up using established communication processes and templates.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Track communication status and updates in Jira and related trackers so stakeholders have clear visibility into progress, risks, and next steps.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Partner with Tech Implementation and cross-functional teams to support communications that are configured and triggered through Iterable workflows and related operational processes.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Resolve questions, inconsistencies, or missing information by working directly with stakeholders.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Maintain strong quality assurance practices to help ensure communications are accurate, polished, and launch-ready across both print and digital channels.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Support other communications-related projects and operational needs as assigned.\u003C/p>\n\u003C/li>\n\u003C/ul>\n\u003Cbr>\n\u003Ch3>\u003Cstrong>What we’re looking for:\u003C/strong>\u003C/h3>\n\u003Cp>\u003Cstrong>Required\u003C/strong>\u003C/p>\n\n\u003Cli>\n\u003Cp>Associate’s degree or equivalent combination of education and experience preferred.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>2+ years of experience in communications production, print communications, email production, template configuration, or a related operational role.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>HTML experience required for email/template updates and setup.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Read, Write and&nbsp; Speak English &amp; Spanish fluently\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Comfort using spreadsheets, workflow tools, and general business software applications.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Strong proofreading and quality assurance skills.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Strong organizational skills and ability to manage multiple deadlines in a high-volume environment.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Ability to communicate clearly and follow through with cross-functional partners and vendors.\u003C/p>\n\u003C/li>\n\n\u003Ch3>\u003Cstrong>Preferred\u003C/strong>\u003C/h3>\n\n\u003Cli>\n\u003Cp>Experience with print vendors, proof review, or print production workflows.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Familiarity with email communications that are configured within a broader platform such as Iterable.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Healthcare experience is a plus.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Experience supporting regulated or operationally complex member communications.\u003C/p>\n\u003C/li>\n\n\u003Ch3>\u003Cstrong>Ideal candidate profile:\u003C/strong>\u003C/h3>\n\u003Cp>The strongest candidate will likely be someone who:\u003C/p>\n\n\u003Cli>\n\u003Cp>Has experience catching errors before something went to a client, vendor, or member\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Communicates proactively when something is unclear or when a timeline is at risk\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Can work independently within defined processes and knows when to escalate\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Stays organized and accurate when handling multiple deadlines at once\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Takes pride in polished, detail-oriented work because member-facing errors have real impact\u003C/p>\n\u003C/li>\n\n\u003Ch3>\u003Cstrong>What this role is:\u003C/strong>\u003C/h3>\n\n\u003Cli>\n\u003Cp>Technical setup and maintenance of member communications across print and digital channels\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Working within existing approved templates and structured communication requirements\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Updating configurable elements rather than developing new creative concepts\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Reviewing proofs, validating accuracy, and coordinating revisions\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Supporting communication production across internal teams, external vendors, and system-driven workflows\u003C/p>\n\u003C/li>\n\n\u003Cbr>\u003Cp>\u003Cstrong>Security Notice\u003C/strong>: Everlywell never requests fees, payment, or banking information at any stage of the recruitment process. Official communications and interview invitations will only come from verified email addresses ending in @everlywell.com or @everlyhealth.com. To ensure your application is secure, always apply directly through our official careers page at https://www.everlywell.com/careers/.\u003C/p>","Everlywell is a digital health company pioneering the next generation of biomarker intelligence—combining AI-powered technology with human insight to deliver personalized, actionable health answers. We transform complex biomarker data into life-changing insights—seamlessly integrating advanced diagnostics, virtual care, and patient engagement to reshape how and where health happens.Over the past decade, Everlywell has delivered close to 1 billion personalized health insights, transforming care for 60 million people and powering hundreds of enterprise partners. In 2025, an estimated 1 in 94 U.S. adults received an Everlywell test, solidifying our spot as the #1 at-home testing company in the country. Fueled by AI and built for scale, we’re breaking down barriers, closing care gaps, and unlocking a more connected healthcare experience that is smarter, faster, and more personalized.\nRole Summary:\nThe Communications Specialist supports the technical production, setup, and quality review of member-facing communications across print and digital channels. Working within approved templates and established workflows, this role updates configurable content, supports HTML-based email setup, reviews proofs, coordinates with print vendors, and helps ensure communications are accurate and launch-ready.\nThis role partners closely with Project Managers, Tech Implementation, and external vendors. Tech Implementation manages the Iterable workflows that trigger communications, while this role helps ensure the communications themselves are properly prepared, reviewed, and ready to move through those workflows.\nWhat You’ll Do:\n\n\nReview incoming communication requests and gather the required data and source documents needed to prepare member-facing communications.\n\n\nPrepare and update configurable communication elements within approved print and email templates, including HTML-based email template edits and setup.\n\n\nOrganize and monitor communications to ensure the correct materials are delivered to the appropriate audience and program.\n\n\nReview and approve new or updated client communications for accuracy, formatting, completeness, and readiness for internal or client review.\n\n\nCoordinate with print vendors on work requests, proofs, revisions, deadlines, and follow-up using established communication processes and templates.\n\n\nTrack communication status and updates in Jira and related trackers so stakeholders have clear visibility into progress, risks, and next steps.\n\n\nPartner with Tech Implementation and cross-functional teams to support communications that are configured and triggered through Iterable workflows and related operational processes.\n\n\nResolve questions, inconsistencies, or missing information by working directly with stakeholders.\n\n\nMaintain strong quality assurance practices to help ensure communications are accurate, polished, and launch-ready across both print and digital channels.\n\n\nSupport other communications-related projects and operational needs as assigned.\n\n\n\nWhat we’re looking for:\nRequired\n\n\nAssociate’s degree or equivalent combination of education and experience preferred.\n\n\n2+ years of experience in communications production, print communications, email production, template configuration, or a related operational role.\n\n\nHTML experience required for email/template updates and setup.\n\n\nRead, Write and  Speak English & Spanish fluently\n\n\nComfort using spreadsheets, workflow tools, and general business software applications.\n\n\nStrong proofreading and quality assurance skills.\n\n\nStrong organizational skills and ability to manage multiple deadlines in a high-volume environment.\n\n\nAbility to communicate clearly and follow through with cross-functional partners and vendors.\n\n\nPreferred\n\n\nExperience with print vendors, proof review, or print production workflows.\n\n\nFamiliarity with email communications that are configured within a broader platform such as Iterable.\n\n\nHealthcare experience is a plus.\n\n\nExperience supporting regulated or operationally complex member communications.\n\n\nIdeal candidate profile:\nThe strongest candidate will likely be someone who:\n\n\nHas experience catching errors before something went to a client, vendor, or member\n\n\nCommunicates proactively when something is unclear or when a timeline is at risk\n\n\nCan work independently within defined processes and knows when to escalate\n\n\nStays organized and accurate when handling multiple deadlines at once\n\n\nTakes pride in polished, detail-oriented work because member-facing errors have real impact\n\n\nWhat this role is:\n\n\nTechnical setup and maintenance of member communications across print and digital channels\n\n\nWorking within existing approved templates and structured communication requirements\n\n\nUpdating configurable elements rather than developing new creative concepts\n\n\nReviewing proofs, validating accuracy, and coordinating revisions\n\n\nSupporting communication production across internal teams, external vendors, and system-driven workflows\n\n\nSecurity Notice: Everlywell never requests fees, payment, or banking information at any stage of the recruitment process. Official communications and interview invitations will only come from verified email addresses ending in @everlywell.com or @everlyhealth.com. To ensure your application is secure, always apply directly through our official careers page at https://www.everlywell.com/careers/.",1781666516000,"2026-06-17 05:22:15","2026-06-16T15:30:29.774Z",{"jsonldValid":14,"jsonld":13},{"id":87,"slug":88,"title":89,"companyname":90,"companylogo":91,"companyTagline":92,"companyIndustry":93,"city":94,"country":95,"remote":14,"employmentType":96,"department":17,"content_html":98,"content_text":99,"years":20,"createdAt":100,"updatedAtISO":101,"postedAtISO":102,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":103,"schema":104},"8a10a5a9008a59328e4690650f2a66c978dbfa0d864c50e006e8ca8f7ca7c274","content-marketer-enterprise-sales-at-airdna-8d780e8a06","Content Marketer, Enterprise Sales","AirDNA","https://logo.clearbit.com/airdna.co","Trusted insights at every step of your vacation rental journey.","Information Services","Barcelona","Spain",[97],"Contract","\u003Cp>\u003Cstrong>About AirDNA\u003C/strong>\u003C/p>\n\n\n\u003Cp>AirDNA began with a big dream in a balmy California garage in 2015. Since then, the technology startup has grown into the leading provider of data and business intelligence for the multi-billion-dollar travel and short-term rental industry, with offices in New York, Denver and Barcelona and team members around the world.\u003Cbr>\u003Cbr>Our self-serve platform equips Airbnb hosts and property managers with the smart, competitive insights they need to succeed in an ever-evolving market. We also arm enterprise clients with custom reports and in-depth dashboards so they can scale and invest strategically. Our customers include hundreds of top financial institutions, real estate companies, vacation rental managers, and destination marketing organizations around the world.\u003Cbr>\u003Cbr>We track the daily performance of over 15 million listings on Airbnb, Vrbo, and Booking.com across 120,000 global markets. Hundreds of thousands of partner properties further inform our proprietary algorithms, producing the most accurate and comprehensive short-term rental dataset in the world.\u003C/p>\n\n\u003Cp>In 2024, AirDNA acquired Uplisting, a powerful property management software that helps hosts and operators manage listings across Airbnb, Vrbo, and other platforms. With features like channel management, automated messaging, dynamic pricing, task coordination, and financial reporting, Uplisting expands our mission to support every stage of the short-term rental journey — from investment to operations.\u003C/p>\n\n\n\n\u003Cp>\u003Cstrong>The AirDNA team\u003C/strong>\u003C/p>\n\n\u003Cp>We’re a curious, driven, and kind group of humans who genuinely love what we do. Our values —&nbsp;\u003Cem>Happy, Hungry, Honest\u003C/em>&nbsp;— guide how we show up for our customers and for each other.\u003C/p>\n\u003Cp>Want to see what that looks like in action? You’ll get a feel once you meet us.\u003C/p>\n\u003Cp>\u003Cstrong>We welcome applicants from all backgrounds and encourage you to apply even if you don’t check every box\u003C/strong>.\u003Cstrong> Passion, potential, and perspective matter here.\u003C/strong>\u003C/p>\n\n\u003Cp>\u003Cstrong>The Role:\u003C/strong>\u003C/p>\n\n\u003Cp>AirDNA’s enterprise sales organization is where the company is placing its biggest growth bets and it needs content that performs. We’re looking for a Content Marketer who will sit inside the sales org, not in a marketing silo, and work directly with the sellers and account managers who use content every day to win and retain enterprise business.\u003C/p>\n\u003Cp>As the \u003Cstrong>Content Marketer, Enterprise Sales\u003C/strong> you’ll support three distinct teams: Advanced Data Solutions (ADS), Property Management (PM), and Destination Marketing Organizations (DMO). Each has its own buyers, sales motion, and competitive landscape. Your job is to make all three more effective through content that moves deals forward, keeps clients engaged, and positions AirDNA as the leading intelligence partner in each vertical.\u003C/p>\n\u003Cp>This role sits within the Marketing team and reports to the Head of Marketing, with dotted lines into the Leader of Advanced Data Solutions and the New Business Manager. Your success is measured in pipeline, closed deals, and client retention &nbsp;not content volume.\u003C/p>\n\u003Cbr>\u003Ch2>Here's what you'll get to do:\u003C/h2>\u003Cp>\u003Cstrong>Newsletters and Client Communications\u003C/strong>\u003C/p>\n\n\u003Cli>Own the production of recurring newsletters for enterprise segments: sourcing topics, writing content, coordinating with each team on key messages, and managing distribution\u003C/li>\n\u003Cli>Develop content specifically for existing clients: best practice guides, product tips, seasonal market insights, and success stories that reinforce value and reduce churn\u003C/li>\n\u003Cli>Track engagement metrics and iterate on what resonates with each audience\u003C/li>\n\n\u003Cp>\u003Cstrong>Webinars\u003C/strong>\u003C/p>\n\n\u003Cli>Plan and produce monthly webinars targeting enterprise audiences across ADS, PM, and DMO segments\u003C/li>\n\u003Cli>Manage the full webinar workflow: topic selection, speaker prep, promotion, production, and follow up content\u003C/li>\n\u003Cli>Tailor webinar topics to each audience: market trends for DMOs, operational insights for PMs, data strategy for ADS enterprise clients\u003C/li>\n\n\u003Cp>\u003Cstrong>Sales Enablement\u003C/strong>\u003C/p>\n\n\u003Cli>Create and maintain sales collateral across all enterprise teams: one pagers, case studies, competitive battlecards, pitch decks, and objection handling guides\u003C/li>\n\u003Cli>Develop persona specific content that sellers can use in outreach, discovery, demos, and follow ups\u003C/li>\n\u003Cli>Prepare all materials for conferences and industry events: booth collateral, speaking session decks, leave behinds, and follow up sequences\u003C/li>\n\u003Cli>Work closely with AEs and AMs to understand what they need and turn common objections and questions into reusable content\u003C/li>\n\n\u003Cp>\u003Cstrong>Industry Narrative and Thought Leadership\u003C/strong>\u003C/p>\n\n\u003Cli>Shape the AirDNA enterprise narrative: how we position ourselves across each vertical and the story we tell at every touchpoint\u003C/li>\n\u003Cli>Write and publish thought leadership content (blog posts, LinkedIn articles, industry reports) that positions AirDNA as the leading data partner in each segment\u003C/li>\n\u003Cli>Stay current on industry trends, competitive moves, and market shifts across all three verticals to keep content timely and relevant\u003C/li>\n\n\u003Cp>\u003Cstrong>Conference and Event Support\u003C/strong>\u003C/p>\n\n\u003Cli>Ensure the sales team is fully prepared for every conference: talking points, presentation decks, printed materials, and post event follow up content\u003C/li>\n\u003Cli>Coordinate with the teams attending events to understand the audience and tailor materials accordingly\u003C/li>\u003Cbr>\u003Ch2>Here's what you'll need to be successful:\u003C/h2>\u003Cli>Full \u003Cstrong>proficiency in English\u003C/strong>, both verbal and written.\u003C/li>\n\u003Cli>\u003Cstrong>3+ years of experience\u003C/strong> in content marketing, preferably in B2B SaaS or a data-driven business. You have work you can point to, not just team contributions.\u003C/li>\n\u003Cli>Strong \u003Cstrong>writing skills\u003C/strong>: clear, concise, and able to translate complex data concepts into compelling narratives for different audiences and verticals.\u003C/li>\n\u003Cli>\u003Cstrong>Proven experience\u003C/strong> producing webinars, newsletters, and sales enablement materials from scratch.\u003C/li>\n\u003Cli>You understand \u003Cstrong>revenue goals\u003C/strong> and can work embedded in a \u003Cstrong>sales team \u003C/strong>-&nbsp;not a marketing silo. Content is a means to pipeline, not an end in itself.\u003C/li>\n\u003Cli>\u003Cstrong>Project management skills\u003C/strong> to run multiple content streams across multiple teams simultaneously without dropping quality.\u003C/li>\n\u003Cli>Comfortable \u003Cstrong>working autonomously\u003C/strong> in a hybrid or remote environment with minimal supervision.\u003C/li>\n\u003Cli>Able to \u003Cstrong>context-switch\u003C/strong> between different verticals and buyer personas without losing voice or accuracy.\u003C/li>\u003Cbr>\u003Ch2>Nice to have:\u003C/h2>\n\n\u003Cli>Experience in the travel, tourism, hospitality, or real estate industry\u003C/li>\n\u003Cli>Familiarity with DMOs, CVBs, property management companies, or enterprise data buyers\u003C/li>\n\u003Cli>Experience with HubSpot (marketing automation, email, CRM)\u003C/li>\n\u003Cli>Basic design skills (Canva, Figma, or similar) for creating polished collateral\u003C/li>\n\u003Cli>Experience supporting conference or event marketing across multiple verticals\u003C/li>\n\n\u003Cbr>\u003Ch2>Here's what you can expect from us:\u003C/h2>\u003Cli>Base salary range 40,000 - 45,000 EUR annually + Variable bonus\u003C/li>\n\u003Cli>Indefinite contract\u003C/li>\n\u003Cli>36 holidays per year\u003C/li>\n\u003Cli>62 days to work from anywhere!&nbsp;\u003C/li>\n\u003Cli>Continuing education stipend\u003C/li>\n\u003Cli>150 EUR to spend with Cobee card available monthly for public transport, daycare, pension plan, restaurants and health insurance\u003C/li>\n\u003Cli>Health insurance with AXA (Vision + Dental included)\u003C/li>\n\u003Cli>Language lessons with Preply (French-Italian-Spanish-Catalan)\u003C/li>\n\u003Cli>Individual growth plan to progress in the role\u003C/li>\n\u003Cli>Standard working hours from 11 am to 7 pm\u003C/li>\n\u003Cli>A fun and sunny office with big terraces\u003C/li>\n\u003Cli>Talented international team and a vibrant work environment\u003C/li>\n\u003Cli>Team building events\u003C/li>\n\u003Cli>Dog friendly office!\u003C/li>\u003Cbr>\u003Ch2>Hiring Process:\u003C/h2>\u003Cli>First stage: Virtual interview with the People Team at AirDNA (Online-30min)\u003C/li>\n\u003Cli>Second stage: Meet our Advanced Data Solutions Team Lead and our New Business Manager&nbsp;(Online-30min)\u003C/li>\n\u003Cli>Third stage: Case Study + Panel Interview (Online-45min)\u003C/li>\n\u003Cli>Final stage: Meet our CEO (30min)\u003C/li>\n\u003Cli>Post-offer / Pre-employment: Reference and employment verification check\u003C/li>\n\n\n\n\u003Cli>Ideal start date: Q3 2026\u003C/li>\u003Cbr>\u003Cp>At AirDNA, we believe that a diverse team is a key part of building a great company. If you want to work with us, we want to hear from you. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.\u003C/p>\n\n\u003Cp>AirDNA seeks to attract the best-qualified candidates who support the mission, vision and values of the company and those who respect and promote excellence through diversity. We are committed to providing equal employment opportunities (EEO) to all employees and applicants without regard to race, color, creed, religion, sex, age, national origin, citizenship, sexual orientation, gender identity and expression, physical or mental disability, marital, familial or parental status, genetic information, military status, veteran status or any other legally protected classification. The&nbsp;company complies with all applicable state and local laws governing nondiscrimination in employment and prohibits unlawful harassment based on any of the aforementioned protected classes at every location in which the company operates. This applies to all terms, conditions and privileges of employment including but not limited to: hiring, assessments, probation, placement, benefits, promotion, demotion, termination, layoff, recall, transfer, leave of absence, compensation, training and development, social and recreational programs, education assistance and retirement.&nbsp;\u003C/p>\n\u003Cp>We are committed to making our application process and workplace accessible for individuals with disabilities. Upon request, AirDNA will reasonably accommodate applicants so they can participate in the application process unless doing so would create an undue hardship to AirDNA or a threat to these individuals, others in the workplace or the company as a whole. To request accommodation, please email&nbsp;compliance@airdna.co. Please allow for 24 hours to process your request.\u003C/p>\n\n\u003Cp>By applying for the above position, you will confirm that you have reviewed and agreed to our&nbsp;Data Privacy Notice for Applicants.\u003C/p>","About AirDNA\n\n\nAirDNA began with a big dream in a balmy California garage in 2015. Since then, the technology startup has grown into the leading provider of data and business intelligence for the multi-billion-dollar travel and short-term rental industry, with offices in New York, Denver and Barcelona and team members around the world.Our self-serve platform equips Airbnb hosts and property managers with the smart, competitive insights they need to succeed in an ever-evolving market. We also arm enterprise clients with custom reports and in-depth dashboards so they can scale and invest strategically. Our customers include hundreds of top financial institutions, real estate companies, vacation rental managers, and destination marketing organizations around the world.We track the daily performance of over 15 million listings on Airbnb, Vrbo, and Booking.com across 120,000 global markets. Hundreds of thousands of partner properties further inform our proprietary algorithms, producing the most accurate and comprehensive short-term rental dataset in the world.\n\nIn 2024, AirDNA acquired Uplisting, a powerful property management software that helps hosts and operators manage listings across Airbnb, Vrbo, and other platforms. With features like channel management, automated messaging, dynamic pricing, task coordination, and financial reporting, Uplisting expands our mission to support every stage of the short-term rental journey — from investment to operations.\n\n\n\nThe AirDNA team\n\nWe’re a curious, driven, and kind group of humans who genuinely love what we do. Our values — Happy, Hungry, Honest — guide how we show up for our customers and for each other.\nWant to see what that looks like in action? You’ll get a feel once you meet us.\nWe welcome applicants from all backgrounds and encourage you to apply even if you don’t check every box. Passion, potential, and perspective matter here.\n\nThe Role:\n\nAirDNA’s enterprise sales organization is where the company is placing its biggest growth bets and it needs content that performs. We’re looking for a Content Marketer who will sit inside the sales org, not in a marketing silo, and work directly with the sellers and account managers who use content every day to win and retain enterprise business.\nAs the Content Marketer, Enterprise Sales you’ll support three distinct teams: Advanced Data Solutions (ADS), Property Management (PM), and Destination Marketing Organizations (DMO). Each has its own buyers, sales motion, and competitive landscape. Your job is to make all three more effective through content that moves deals forward, keeps clients engaged, and positions AirDNA as the leading intelligence partner in each vertical.\nThis role sits within the Marketing team and reports to the Head of Marketing, with dotted lines into the Leader of Advanced Data Solutions and the New Business Manager. Your success is measured in pipeline, closed deals, and client retention  not content volume.\nHere's what you'll get to do:Newsletters and Client Communications\n\nOwn the production of recurring newsletters for enterprise segments: sourcing topics, writing content, coordinating with each team on key messages, and managing distribution\nDevelop content specifically for existing clients: best practice guides, product tips, seasonal market insights, and success stories that reinforce value and reduce churn\nTrack engagement metrics and iterate on what resonates with each audience\n\nWebinars\n\nPlan and produce monthly webinars targeting enterprise audiences across ADS, PM, and DMO segments\nManage the full webinar workflow: topic selection, speaker prep, promotion, production, and follow up content\nTailor webinar topics to each audience: market trends for DMOs, operational insights for PMs, data strategy for ADS enterprise clients\n\nSales Enablement\n\nCreate and maintain sales collateral across all enterprise teams: one pagers, case studies, competitive battlecards, pitch decks, and objection handling guides\nDevelop persona specific content that sellers can use in outreach, discovery, demos, and follow ups\nPrepare all materials for conferences and industry events: booth collateral, speaking session decks, leave behinds, and follow up sequences\nWork closely with AEs and AMs to understand what they need and turn common objections and questions into reusable content\n\nIndustry Narrative and Thought Leadership\n\nShape the AirDNA enterprise narrative: how we position ourselves across each vertical and the story we tell at every touchpoint\nWrite and publish thought leadership content (blog posts, LinkedIn articles, industry reports) that positions AirDNA as the leading data partner in each segment\nStay current on industry trends, competitive moves, and market shifts across all three verticals to keep content timely and relevant\n\nConference and Event Support\n\nEnsure the sales team is fully prepared for every conference: talking points, presentation decks, printed materials, and post event follow up content\nCoordinate with the teams attending events to understand the audience and tailor materials accordinglyHere's what you'll need to be successful:Full proficiency in English, both verbal and written.\n3+ years of experience in content marketing, preferably in B2B SaaS or a data-driven business. You have work you can point to, not just team contributions.\nStrong writing skills: clear, concise, and able to translate complex data concepts into compelling narratives for different audiences and verticals.\nProven experience producing webinars, newsletters, and sales enablement materials from scratch.\nYou understand revenue goals and can work embedded in a sales team - not a marketing silo. Content is a means to pipeline, not an end in itself.\nProject management skills to run multiple content streams across multiple teams simultaneously without dropping quality.\nComfortable working autonomously in a hybrid or remote environment with minimal supervision.\nAble to context-switch between different verticals and buyer personas without losing voice or accuracy.Nice to have:\n\nExperience in the travel, tourism, hospitality, or real estate industry\nFamiliarity with DMOs, CVBs, property management companies, or enterprise data buyers\nExperience with HubSpot (marketing automation, email, CRM)\nBasic design skills (Canva, Figma, or similar) for creating polished collateral\nExperience supporting conference or event marketing across multiple verticals\n\nHere's what you can expect from us:Base salary range 40,000 - 45,000 EUR annually + Variable bonus\nIndefinite contract\n36 holidays per year\n62 days to work from anywhere! \nContinuing education stipend\n150 EUR to spend with Cobee card available monthly for public transport, daycare, pension plan, restaurants and health insurance\nHealth insurance with AXA (Vision + Dental included)\nLanguage lessons with Preply (French-Italian-Spanish-Catalan)\nIndividual growth plan to progress in the role\nStandard working hours from 11 am to 7 pm\nA fun and sunny office with big terraces\nTalented international team and a vibrant work environment\nTeam building events\nDog friendly office!Hiring Process:First stage: Virtual interview with the People Team at AirDNA (Online-30min)\nSecond stage: Meet our Advanced Data Solutions Team Lead and our New Business Manager (Online-30min)\nThird stage: Case Study + Panel Interview (Online-45min)\nFinal stage: Meet our CEO (30min)\nPost-offer / Pre-employment: Reference and employment verification check\n\n\n\nIdeal start date: Q3 2026At AirDNA, we believe that a diverse team is a key part of building a great company. If you want to work with us, we want to hear from you. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.\n\nAirDNA seeks to attract the best-qualified candidates who support the mission, vision and values of the company and those who respect and promote excellence through diversity. We are committed to providing equal employment opportunities (EEO) to all employees and applicants without regard to race, color, creed, religion, sex, age, national origin, citizenship, sexual orientation, gender identity and expression, physical or mental disability, marital, familial or parental status, genetic information, military status, veteran status or any other legally protected classification. The company complies with all applicable state and local laws governing nondiscrimination in employment and prohibits unlawful harassment based on any of the aforementioned protected classes at every location in which the company operates. This applies to all terms, conditions and privileges of employment including but not limited to: hiring, assessments, probation, placement, benefits, promotion, demotion, termination, layoff, recall, transfer, leave of absence, compensation, training and development, social and recreational programs, education assistance and retirement. \nWe are committed to making our application process and workplace accessible for individuals with disabilities. Upon request, AirDNA will reasonably accommodate applicants so they can participate in the application process unless doing so would create an undue hardship to AirDNA or a threat to these individuals, others in the workplace or the company as a whole. To request accommodation, please email compliance@airdna.co. Please allow for 24 hours to process your request.\n\nBy applying for the above position, you will confirm that you have reviewed and agreed to our Data Privacy Notice for Applicants.",1781630838000,"2026-06-16 19:27:43","2026-06-15T17:01:57.705Z","EUR",{"jsonldValid":14,"jsonld":13},{"id":106,"slug":107,"title":108,"companyname":109,"companylogo":13,"city":110,"country":60,"remote":111,"employmentType":112,"department":17,"content_html":113,"content_text":114,"years":20,"createdAt":100,"updatedAtISO":101,"postedAtISO":115,"hasSalary":14,"salaryMin":116,"salaryMax":117,"currency":26,"schema":118},"599b1052cc0e55ed0c0ddd719de3f3a653cb5ce26f03aaefb8d570daed984f49","senior-manager-lifecycle-marketing-at-wpromote-e5a72d9133","Senior Manager, Lifecycle Marketing","wpromote","Remote",true,[16],"\u003Cp>\u003Cstrong>The Role\u003C/strong>\u003C/p>\n\u003Cp>We're looking for a strategic, data-driven Senior Manager, Email &amp; Lifecycle Marketing to manage and grow lifecycle marketing programs for a portfolio of clients. Reporting to the Director, Email &amp; Lifecycle Marketing, you'll help clients engage and retain customers through email, SMS, push notifications, loyalty, and other owned marketing channels.\u003C/p>\n\u003Cp>The ideal candidate has a strong foundation in lifecycle marketing, customer journey optimization, campaign execution, and analytics. You'll work closely with clients and internal teams to develop, launch, and optimize lifecycle programs that drive engagement, retention, and revenue growth.\u003C/p>\n\u003Cp>This role is ideal for someone who enjoys balancing strategy and hands-on execution, thrives in a client-facing environment, and is passionate about using data to improve customer experiences and business outcomes.\u003C/p>\n\u003Cp>At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.\u003C/p>\n\n\u003Cp>We offer:\u003C/p>\n\u003Cp>-Remote-first culture\u003C/p>\n\u003Cp>-Unlimited PTO\u003C/p>\n\u003Cp>-Extended Holiday break (Winter)\u003C/p>\n\u003Cp>-Flexible schedules\u003C/p>\n\u003Cp>-100% paid parental leave\u003C/p>\n\u003Cp>-401(k) matching\u003C/p>\n\u003Cp>-Medical, Dental, Vision, Life, Pet Insurance\u003C/p>\n\u003Cp>-Sponsored life insurance\u003C/p>\n\u003Cp>-Short Term Disability insurance and additional voluntary insurance\u003C/p>\n\u003Cp>-Annual Class Pass credits and more!\u003C/p>\n\n\u003Cp>The anticipated annual salary for this role will range from $78,000 - $95,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above).\u003C/p>\n\n\u003Cp>*This position may be performed remotely in most states within the US, with some exclusions\u003C/p>\n\u003Cp>**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!\u003C/p>\n\u003Cp>***This position is not eligible for immigration sponsorship\u003C/p>\n\n\u003Cp>Important Notice: Beware of Job Scams\u003C/p>\n\u003Cp>Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.\u003C/p>\n\n\u003Cp>#LI-JJ\u003C/p>\n\u003Cp>#LI-Remote\u003C/p>\n\u003Cbr>\u003Ch2>You Will Be\u003C/h2>\n\u003Ch3>\u003Cstrong>Lifecycle Marketing Strategy &amp; Client Communications\u003C/strong>\u003C/h3>\n\n\u003Cli>\n\u003Cp>Managing lifecycle marketing programs across a portfolio of mid-market and enterprise clients.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Supporting the development and execution of customer journey strategies focused on acquisition, engagement, retention, and reactivation.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Serving as a strategic partner to client stakeholders by providing recommendations informed by performance data and lifecycle best practices.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Leading regular reporting, campaign reviews, and performance discussions with clients.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Identifying opportunities to improve lifecycle performance through segmentation, automation, personalization, and testing.\u003C/p>\n\u003C/li>\n\n\u003Ch3>\u003Cstrong>CRM &amp; Omnichannel Marketing\u003C/strong>\u003C/h3>\n\n\u003Cli>\n\u003Cp>Designing and optimizing lifecycle programs across email, SMS, push notifications, loyalty, direct mail, and emerging channels.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Building scalable segmentation, personalization, and automation strategies.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Building and optimizing automated lifecycle campaigns, including welcome, nurture, cart abandonment, post-purchase, win-back programs, and more.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Supporting clients in expanding and optimizing their lifecycle marketing and automation programs.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Ensuring best practices in deliverability, compliance, consent management, and data governance.\u003C/p>\n\u003C/li>\n\n\u003Ch3>\u003Cstrong>Testing, Optimization &amp; Analytics\u003C/strong>\u003C/h3>\n\n\u003Cli>\n\u003Cp>Developing and executing testing plans across messaging, creative, audience segments, and campaign cadence.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Monitoring campaign performance and identifying optimization opportunities.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Creating recurring reports and presenting key insights and recommendations to clients.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Tracking lifecycle KPIs, including engagement, conversion, retention, and revenue.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Monitoring deliverability and account reputation in-line with CAN-SPAM &amp; GDPR.&nbsp;\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Leveraging AI capabilities to streamline processes and develop new strategic ideas.\u003C/p>\n\u003C/li>\n\n\u003Ch3>\u003Cstrong>Martech &amp; CRM Expertise\u003C/strong>\u003C/h3>\n\n\u003Cli>\n\u003Cp>Working hands-on in ESP platforms such as Klaviyo, Attentive, Hubspot, SFMC, or others (we’re platform agnostic).&nbsp;\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Partnering with analytics, engineering, paid media, and data teams to improve audience targeting, journey orchestration, and measurement.\u003C/p>\n\u003C/li>\n\n\u003Cbr>\u003Ch2>You Must Have\u003C/h2>\n\n\u003Cli>\n\u003Cp>4+ years of experience in lifecycle marketing, CRM, retention marketing, email marketing, or marketing automation using platforms such as SFMC, Pardot, Marketo, Klaviyo, Attentive, Braze, etc.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Experience executing and optimizing lifecycle marketing programs across multiple stages of the customer journey.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Strong understanding of customer segmentation, personalization, retention, and loyalty strategies.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Excellent verbal and written communication skills with a proactive mindset.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Experience contributing to lifecycle marketing programs that drive engagement, retention, and revenue growth.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Experience managing client relationships and presenting campaign performance and recommendations.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Experience with web analytics (GA4, etc) and setting up UTM tracking.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Ability to hit the ground running and pick up new skills.\u003C/p>\n\u003C/li>\n\n\u003Cbr>\u003Cp>Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse &amp; inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.\u003C/p>\n\n\u003Cp>Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.\u003C/p>\n\n\u003Cp>This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.\u003C/p>","The Role\nWe're looking for a strategic, data-driven Senior Manager, Email & Lifecycle Marketing to manage and grow lifecycle marketing programs for a portfolio of clients. Reporting to the Director, Email & Lifecycle Marketing, you'll help clients engage and retain customers through email, SMS, push notifications, loyalty, and other owned marketing channels.\nThe ideal candidate has a strong foundation in lifecycle marketing, customer journey optimization, campaign execution, and analytics. You'll work closely with clients and internal teams to develop, launch, and optimize lifecycle programs that drive engagement, retention, and revenue growth.\nThis role is ideal for someone who enjoys balancing strategy and hands-on execution, thrives in a client-facing environment, and is passionate about using data to improve customer experiences and business outcomes.\nAt Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.\n\nWe offer:\n-Remote-first culture\n-Unlimited PTO\n-Extended Holiday break (Winter)\n-Flexible schedules\n-100% paid parental leave\n-401(k) matching\n-Medical, Dental, Vision, Life, Pet Insurance\n-Sponsored life insurance\n-Short Term Disability insurance and additional voluntary insurance\n-Annual Class Pass credits and more!\n\nThe anticipated annual salary for this role will range from $78,000 - $95,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above).\n\n*This position may be performed remotely in most states within the US, with some exclusions\n**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!\n***This position is not eligible for immigration sponsorship\n\nImportant Notice: Beware of Job Scams\nWpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.\n\n#LI-JJ\n#LI-Remote\nYou Will Be\nLifecycle Marketing Strategy & Client Communications\n\n\nManaging lifecycle marketing programs across a portfolio of mid-market and enterprise clients.\n\n\nSupporting the development and execution of customer journey strategies focused on acquisition, engagement, retention, and reactivation.\n\n\nServing as a strategic partner to client stakeholders by providing recommendations informed by performance data and lifecycle best practices.\n\n\nLeading regular reporting, campaign reviews, and performance discussions with clients.\n\n\nIdentifying opportunities to improve lifecycle performance through segmentation, automation, personalization, and testing.\n\n\nCRM & Omnichannel Marketing\n\n\nDesigning and optimizing lifecycle programs across email, SMS, push notifications, loyalty, direct mail, and emerging channels.\n\n\nBuilding scalable segmentation, personalization, and automation strategies.\n\n\nBuilding and optimizing automated lifecycle campaigns, including welcome, nurture, cart abandonment, post-purchase, win-back programs, and more.\n\n\nSupporting clients in expanding and optimizing their lifecycle marketing and automation programs.\n\n\nEnsuring best practices in deliverability, compliance, consent management, and data governance.\n\n\nTesting, Optimization & Analytics\n\n\nDeveloping and executing testing plans across messaging, creative, audience segments, and campaign cadence.\n\n\nMonitoring campaign performance and identifying optimization opportunities.\n\n\nCreating recurring reports and presenting key insights and recommendations to clients.\n\n\nTracking lifecycle KPIs, including engagement, conversion, retention, and revenue.\n\n\nMonitoring deliverability and account reputation in-line with CAN-SPAM & GDPR. \n\n\nLeveraging AI capabilities to streamline processes and develop new strategic ideas.\n\n\nMartech & CRM Expertise\n\n\nWorking hands-on in ESP platforms such as Klaviyo, Attentive, Hubspot, SFMC, or others (we’re platform agnostic). \n\n\nPartnering with analytics, engineering, paid media, and data teams to improve audience targeting, journey orchestration, and measurement.\n\n\nYou Must Have\n\n\n4+ years of experience in lifecycle marketing, CRM, retention marketing, email marketing, or marketing automation using platforms such as SFMC, Pardot, Marketo, Klaviyo, Attentive, Braze, etc.\n\n\nExperience executing and optimizing lifecycle marketing programs across multiple stages of the customer journey.\n\n\nStrong understanding of customer segmentation, personalization, retention, and loyalty strategies.\n\n\nExcellent verbal and written communication skills with a proactive mindset.\n\n\nExperience contributing to lifecycle marketing programs that drive engagement, retention, and revenue growth.\n\n\nExperience managing client relationships and presenting campaign performance and recommendations.\n\n\nExperience with web analytics (GA4, etc) and setting up UTM tracking.\n\n\nAbility to hit the ground running and pick up new skills.\n\n\nWpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.\n\nApplicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.\n\nThis employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.","2026-06-15T15:14:07.249Z",78000,95000,{"jsonldValid":14,"jsonld":13},1781685731477]