[{"data":1,"prerenderedAt":111},["ShallowReactive",2],{"$f6UaJvWOJvMm1xV3qnXWDmB4m58zxrL98XqQCg2PDnMw":3,"$flCzwqzKMdlY1GYnLzhOloTq6ofKabkuGdKNMfN2vl7g":29},{"job":4},{"id":5,"slug":6,"title":7,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":15,"department":17,"content_html":18,"content_text":19,"years":20,"createdAt":21,"updatedAtISO":22,"postedAtISO":23,"hasSalary":14,"salaryMin":24,"salaryMax":25,"currency":26,"schema":27},"b3f382ea2c887d5ed8fe2a3e4a965cb5faa406aae8834aa1761c4683f1628bc5","product-marketing-manager-medical-society-journals-philadelp-at-wolters-kluwer-525ea8df98","Product Marketing Manager, Medical Society Journals (Philadelphia office)","Wolters Kluwer","https://logo.clearbit.com/wolterskluwer.com","When you have to be right","Information Services","USA - Philadelphia","United States",false,[16],"Full-time","Product","\u003Cp>\u003Cb>LOCATION: \u003C/b>Hybrid: Philadelphia PA office only – 8 days a month in the office.   \u003C/p>\u003Cp>\u003Cb>OVERVIEW\u003C/b>\u003C/p>\u003Cp>Wolters Kluwer is seeking a dynamic Product Marketing Manager to lead strategic marketing for a portfolio of scholarly medical research journals. In this role, you will be the primary marketing strategist and account owner for your journal portfolio, driving end-to-end marketing programs that increase author engagement, readership, and revenue across both subscription and open-access titles. A particular focus of this position is nurturing society partnerships and managing key account relationships with medical societies who own our journals, ensuring that our marketing strategies align with each society’s goals and deliver mutual success.\u003C/p>\u003Cp>\u003Cbr>\u003Cb>RESPONSIBILITIES\u003C/b>\u003C/p>\u003Cp>\u003Cb>Strategic Marketing Planning and Execution\u003C/b>\u003C/p>\u003Cul>\u003Cli>Develop and implement marketing plans for a diverse portfolio of scholarly journals, each with unique audiences and goals. This includes defining marketing strategies that drive key outcomes – increased manuscript submissions, higher article usage, and subscription or Open Access revenue growth – in line with both Wolters Kluwer’s objectives and society partner expectations.\u003C/li>\u003Cli>You will manage the annual planning cycle (setting objectives, crafting campaigns, and forecasting results) and adjust tactics based on performance data throughout the year.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Society Partnership and Key Account Management\u003C/b>\u003C/p>\u003Cul>\u003Cli>Serve as the primary marketing liaison to society partners within a number of medical specialties guiding joint marketing strategies and ensuring exceptional service for these key accounts.\u003C/li>\u003Cli>Collaborate closely with society leadership and staff and journal editorial teams to understand their priorities, then craft tailored marketing programs that support society editorial initiatives and journal growth while amplifying membership. This includes leading regular planning meetings and business reviews with each society, delivering annual marketing plans and performance reports, and responding to partner feedback to strengthen the partnership. Your relationship management helps maintain high client satisfaction and renewal of society contracts.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Integrated Campaign Management\u003C/b>\u003C/p>\u003Cul>\u003Cli>Plan and execute multi-channel marketing campaigns and events that raise journal visibility and engagement.\u003C/li>\u003Cli>Coordinate promotional activities across email marketing, content marketing, social media, search/SEO, and conferences to reach target authors, researchers, and readers globally. Campaign responsibilities include crafting messaging (e.g. author-focused value propositions), overseeing creative development (with in-house designers or freelancers), and scheduling communications (such as specialty e-newsletters, “hot topic” alerts, and social media posts).\u003C/li>\u003Cli>Represent your journals at key medical conferences, designing promotional materials, coordinating event presence, and engaging directly with attendees to promote the journals.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Budgeting and Operations\u003C/b>\u003C/p>\u003Cul>\u003Cli>Manage promotional budgets and campaign calendars for your journals, ensuring efficient use of marketing resources to achieve maximum ROI.\u003C/li>\u003Cli>Forecast and track marketing expenditures, adjusting allocations based on campaign performance, and ensure all activities stay within budget.\u003C/li>\u003Cli>Ensure marketing materials and activities adhere to either Wolters Kluwer or society brand guidelines and quality standards, exhibiting strong attention to detail and timely delivery.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Cross-Functional Leadership\u003C/b>\u003C/p>\u003Cul>\u003Cli>Collaborate closely with cross-functional teams to execute marketing initiatives.\u003C/li>\u003Cli>Work with Publishing teams to align editorial/product strategy, with the Central Marketing to produce effective collateral and digital assets, and with Production and Operations teams to coordinate content promotions.\u003C/li>\u003Cli>Strong communication and influence skills are essential, as you will lead marketing discussions with journal editors, internal stakeholders, and external partners, ensuring everyone is informed and engaged in the marketing efforts.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Data Analysis and Performance Optimization\u003C/b>\u003C/p>\u003Cul>\u003Cli>Track and analyze key marketing metrics, such as email open/click-through rates, circulation trends, usage statistics, manuscript submission volume, and subscription sales, to gauge campaign performance and overall journal health.\u003C/li>\u003Cli>Prepare regular reports for stakeholders (internal leadership and society partners) that highlight marketing ROI and impact (e.g. how campaigns contributed to increases in usage or submissions).\u003C/li>\u003Cli>Recommend and implement data-driven adjustments to strategies and tactics for continuous improvement. The role expects a proactive approach to experimenting with new ideas (A/B testing content, exploring new channels) and embracing industry’s best practices to boost marketing effectiveness.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Leadership and Team Contribution\u003C/b>\u003C/p>\u003Cul>\u003Cli>Mentor Marketing Specialists which may involve sharing campaign success stories and insights with the wider team, developing templates or best-practice guidelines, and fostering a culture of creativity, accountability, and knowledge-sharing.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>QUALIFICATIONS\u003C/b>\u003C/p>\u003Cp>\u003Cb>Experience\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cu>Marketing Expertise\u003C/u>: 5+ years of experience in product marketing, marketing management, or related roles, preferably in scholarly publishing, academic content, or a comparable industry. Proven success in developing and executing marketing strategies that drive growth is essential.\u003C/li>\u003Cli>\u003Cu>Strategic Planning & Execution\u003C/u>: Demonstrated ability to create and implement strategic marketing plans and multi-channel campaigns, from high-level strategy down to day-to-day execution. Skill in setting objectives, managing promotional calendars, and delivering projects on time and on budget is required.\u003C/li>\u003Cli>\u003Cu>Relationship Management: \u003C/u>Excellent partnership-building and account management skills. Able to serve as a trusted advisor to external stakeholders – especially professional society partners or clients – with experience in account management or client-facing marketing being a strong advantage. Ability to understand partner needs, negotiate marketing plans, and maintain productive long-term relationships is critical.\u003C/li>\u003Cli>\u003Cu>Communication & Influence:\u003C/u> Superior written and verbal communication skills for crafting compelling marketing messaging (e.g. author-centric content, press releases) and for presenting plans and results to stakeholders. Comfortable interacting with journal editors, society executives, and internal leadership. Capable of leading meetings, delivering presentations, and influencing cross-functional teams without direct authority.\u003C/li>\u003Cli>\u003Cu>Analytical & Data-Driven\u003C/u>: Proficiency in marketing analytics and using data to inform decisions. Experience measuring campaign performance (email metrics, web & usage analytics, subscription trends, etc.) and optimizing tactics based on insights is required. Familiarity with tools like Google Analytics and marketing automation platform Marketo is expected.\u003C/li>\u003Cli>\u003Cu>Project & Budget Management\u003C/u>: Strong organizational skills with meticulous attention to detail. Ability to manage multiple projects and deadlines simultaneously while maintaining high quality. Experience in managing budgets or forecasting marketing spend to maximize ROI is critical.\u003C/li>\u003Cli>\u003Cu>Industry Knowledge\u003C/u>: Familiarity with academic publishing and the scholarly communications ecosystem – understanding of the peer-review process, journal editorial cycles, author needs, and trends like Open Access, is highly valued. Knowledge of current best practices in digital marketing (SEO/SEM, social media, content marketing) in the publishing or education sector is preferred.\u003C/li>\u003Cli>\u003Cu>Adaptability & Innovation\u003C/u>: Willingness to innovate and adopt new marketing tools and practices. Curiosity about emerging technologies (e.g. AI in content marketing) and creativity to apply them effectively. A growth mindset and continuous learning attitude to keep pace with the evolving marketing landscape in academia.\u003C/li>\u003Cli>\u003Cu>Collaboration & Teamwork\u003C/u>: Demonstrated success working in cross-functional teams. Able to coordinate efforts across departments (e.g. publishing, production, advertising sales, design, analytics) and lead projects that involve multiple stakeholders. A collaborative approach and a supportive, team-oriented attitude are essential in our environment.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Education:\u003C/b> Bachelor’s degree in marketing, communications, business, or a related field required.\u003C/p>\u003Cp>\u003Cb>TRAVEL: \u003C/b>15-20% for client meetings and medical conference attendance\u003C/p>\u003Cp>#LI-Hybrid\u003C/p>\u003Ch2>Our Interview Practices\u003C/h2>\u003Cp>\u003Ci>To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Cb>Compensation:\u003C/b>\u003C/p>$98,500.00 - $172,700.00 USDThis role is eligible for Bonus.\u003Cp>\u003Ci>Compensation range listed is based on primary location of the position.  Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process. \u003C/i>\u003C/p>\u003Ch2>\u003Cb>Additional Information\u003C/b>:\u003C/h2>\u003Cp>Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request. \u003C/p>","LOCATION: Hybrid: Philadelphia PA office only – 8 days a month in the office.   OVERVIEWWolters Kluwer is seeking a dynamic Product Marketing Manager to lead strategic marketing for a portfolio of scholarly medical research journals. In this role, you will be the primary marketing strategist and account owner for your journal portfolio, driving end-to-end marketing programs that increase author engagement, readership, and revenue across both subscription and open-access titles. A particular focus of this position is nurturing society partnerships and managing key account relationships with medical societies who own our journals, ensuring that our marketing strategies align with each society’s goals and deliver mutual success.RESPONSIBILITIESStrategic Marketing Planning and ExecutionDevelop and implement marketing plans for a diverse portfolio of scholarly journals, each with unique audiences and goals. This includes defining marketing strategies that drive key outcomes – increased manuscript submissions, higher article usage, and subscription or Open Access revenue growth – in line with both Wolters Kluwer’s objectives and society partner expectations.You will manage the annual planning cycle (setting objectives, crafting campaigns, and forecasting results) and adjust tactics based on performance data throughout the year.Society Partnership and Key Account ManagementServe as the primary marketing liaison to society partners within a number of medical specialties guiding joint marketing strategies and ensuring exceptional service for these key accounts.Collaborate closely with society leadership and staff and journal editorial teams to understand their priorities, then craft tailored marketing programs that support society editorial initiatives and journal growth while amplifying membership. This includes leading regular planning meetings and business reviews with each society, delivering annual marketing plans and performance reports, and responding to partner feedback to strengthen the partnership. Your relationship management helps maintain high client satisfaction and renewal of society contracts.Integrated Campaign ManagementPlan and execute multi-channel marketing campaigns and events that raise journal visibility and engagement.Coordinate promotional activities across email marketing, content marketing, social media, search/SEO, and conferences to reach target authors, researchers, and readers globally. Campaign responsibilities include crafting messaging (e.g. author-focused value propositions), overseeing creative development (with in-house designers or freelancers), and scheduling communications (such as specialty e-newsletters, “hot topic” alerts, and social media posts).Represent your journals at key medical conferences, designing promotional materials, coordinating event presence, and engaging directly with attendees to promote the journals.Budgeting and OperationsManage promotional budgets and campaign calendars for your journals, ensuring efficient use of marketing resources to achieve maximum ROI.Forecast and track marketing expenditures, adjusting allocations based on campaign performance, and ensure all activities stay within budget.Ensure marketing materials and activities adhere to either Wolters Kluwer or society brand guidelines and quality standards, exhibiting strong attention to detail and timely delivery.Cross-Functional LeadershipCollaborate closely with cross-functional teams to execute marketing initiatives.Work with Publishing teams to align editorial/product strategy, with the Central Marketing to produce effective collateral and digital assets, and with Production and Operations teams to coordinate content promotions.Strong communication and influence skills are essential, as you will lead marketing discussions with journal editors, internal stakeholders, and external partners, ensuring everyone is informed and engaged in the marketing efforts.Data Analysis and Performance OptimizationTrack and analyze key marketing metrics, such as email open/click-through rates, circulation trends, usage statistics, manuscript submission volume, and subscription sales, to gauge campaign performance and overall journal health.Prepare regular reports for stakeholders (internal leadership and society partners) that highlight marketing ROI and impact (e.g. how campaigns contributed to increases in usage or submissions).Recommend and implement data-driven adjustments to strategies and tactics for continuous improvement. The role expects a proactive approach to experimenting with new ideas (A/B testing content, exploring new channels) and embracing industry’s best practices to boost marketing effectiveness.Leadership and Team ContributionMentor Marketing Specialists which may involve sharing campaign success stories and insights with the wider team, developing templates or best-practice guidelines, and fostering a culture of creativity, accountability, and knowledge-sharing.QUALIFICATIONSExperienceMarketing Expertise: 5+ years of experience in product marketing, marketing management, or related roles, preferably in scholarly publishing, academic content, or a comparable industry. Proven success in developing and executing marketing strategies that drive growth is essential.Strategic Planning & Execution: Demonstrated ability to create and implement strategic marketing plans and multi-channel campaigns, from high-level strategy down to day-to-day execution. Skill in setting objectives, managing promotional calendars, and delivering projects on time and on budget is required.Relationship Management: Excellent partnership-building and account management skills. Able to serve as a trusted advisor to external stakeholders – especially professional society partners or clients – with experience in account management or client-facing marketing being a strong advantage. Ability to understand partner needs, negotiate marketing plans, and maintain productive long-term relationships is critical.Communication & Influence: Superior written and verbal communication skills for crafting compelling marketing messaging (e.g. author-centric content, press releases) and for presenting plans and results to stakeholders. Comfortable interacting with journal editors, society executives, and internal leadership. Capable of leading meetings, delivering presentations, and influencing cross-functional teams without direct authority.Analytical & Data-Driven: Proficiency in marketing analytics and using data to inform decisions. Experience measuring campaign performance (email metrics, web & usage analytics, subscription trends, etc.) and optimizing tactics based on insights is required. Familiarity with tools like Google Analytics and marketing automation platform Marketo is expected.Project & Budget Management: Strong organizational skills with meticulous attention to detail. Ability to manage multiple projects and deadlines simultaneously while maintaining high quality. Experience in managing budgets or forecasting marketing spend to maximize ROI is critical.Industry Knowledge: Familiarity with academic publishing and the scholarly communications ecosystem – understanding of the peer-review process, journal editorial cycles, author needs, and trends like Open Access, is highly valued. Knowledge of current best practices in digital marketing (SEO/SEM, social media, content marketing) in the publishing or education sector is preferred.Adaptability & Innovation: Willingness to innovate and adopt new marketing tools and practices. Curiosity about emerging technologies (e.g. AI in content marketing) and creativity to apply them effectively. A growth mindset and continuous learning attitude to keep pace with the evolving marketing landscape in academia.Collaboration & Teamwork: Demonstrated success working in cross-functional teams. Able to coordinate efforts across departments (e.g. publishing, production, advertising sales, design, analytics) and lead projects that involve multiple stakeholders. A collaborative approach and a supportive, team-oriented attitude are essential in our environment.Education: Bachelor’s degree in marketing, communications, business, or a related field required.TRAVEL: 15-20% for client meetings and medical conference attendance#LI-HybridOur Interview PracticesTo maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.Compensation:$98,500.00 - $172,700.00 USDThis role is eligible for Bonus.Compensation range listed is based on primary location of the position.  Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process. Additional Information:Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.",0,1775792612000,"2026-04-10 05:44:04","2026-04-10T03:44:04.000Z",98500,172700,"USD",{"jsonldValid":14,"jsonld":28},"",{"jobs":30},[31,44,58,70,83,98],{"id":32,"slug":33,"title":34,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":35,"country":36,"remote":14,"employmentType":37,"department":17,"content_html":38,"content_text":39,"years":20,"createdAt":40,"updatedAtISO":41,"postedAtISO":42,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":26,"schema":43},"06394a03735568880c99edbea8b403b0454af3fbadcc25d1693a031d952ab0a8","senior-product-marketing-at-wolters-kluwer-46aec85ec5","Senior Product Marketing","ITA - Milan","Via Bisceglie",[16],"\u003Cp>We are looking for a\u003Cb> \u003C/b>\u003Cb>Senior Marketing professiona\u003C/b>l who is ready to play a pivotal role in shaping and accelerating the growth of our Digital Solutions portfolio within the Publishing – Product & Marketing Division. \u003Cbr>In this role, you will be instrumental in driving innovation, expanding market relevance, and ensuring the long-term success of our solutions for Professionals, Enterprise clients, and the Public Sector.\u003Cbr>You will join a dynamic and collaborative environment where strategic thinking, creativity, and execution excellence truly make a difference. As part of a cross-functional organization, you will work closely with Product, Sales, Innovation, Customer Insight, and International teams, gaining visibility across the business and influencing key decisions.\u003Cbr>This position is designed for someone who thrives on responsibility:\u003Cbr>you will be entrusted with increasing autonomy, direct ownership of your product line’s performance, and the opportunity to contribute to both strategy and execution. From day one, your work will have tangible impact, supporting the evolution of a rapidly transforming digital ecosystem.\u003Cbr>If you are ambitious, curious, and passionate about building solutions that help customers work smarter and more efficiently, we want to hear from you. Join us and help shape the future of Wolters Kluwer’s Digital Solutions.\u003C/p>\u003Cp>\u003Cb>Your Responsibilities\u003C/b>\u003C/p>\u003Cp>\u003Cbr>As the person responsible for the economic performance of your assigned product line, you will:\u003Cbr>\u003Cb>Market & Strategy\u003C/b>\u003Cbr>• Conduct in-depth market analyses—including trends, customer needs, and competitive dynamics—\u003Cbr>to ensure a customer-centric product offering with clear differentiation.\u003Cbr>• Contribute to product development and innovation by coordinating national and international teams to deliver distinctive, high-value solutions.\u003Cbr>• Define the Value Proposition and craft compelling, consistent, and impactful storytelling.\u003C/p>\u003Cp>\u003Cbr>\u003Cb>Planning & Go-to-Market\u003C/b>\u003Cbr>• Set sales budgets and commercial targets by product and channel.\u003Cbr>• Design and execute omnichannel marketing plans aligned with business objectives, with a strong \u003Cbr>focus on digital marketing.\u003Cbr>• Manage online and offline communication campaigns and produce high-performing, interactive \u003Cbr>content across formats (blogs, case studies, social media, newsletters, webinars, events).\u003C/p>\u003Cp>\u003Cbr>\u003Cb>Execution & Performance\u003C/b>\u003Cbr>• Coordinate creative, media, and digital agencies for the development of campaigns and marketing \u003Cbr>materials (brochures, presentations, videos, etc.).\u003Cbr>• Monitor key business indicators and communication-campaign performance metrics.\u003Cbr>• Support training programs for sales channels and commercial teams.\u003C/p>\u003Cp>\u003Cbr>\u003Cb>Your Profile\u003C/b>\u003Cbr>You hold a degree in Economics (a Master’s in Marketing & Communication, Business & Management, or \u003Cbr>Social Media is a plus) and have at least 5 years of experience in Product or Marketing Management in \u003Cbr>multinational environments.\u003C/p>\u003Cp>\u003Cbr>\u003Cb>You bring:\u003C/b>\u003Cbr>• Strong strategic and operational marketing expertise.\u003Cbr>• An entrepreneurial mindset, proactivity, and a strong sense of ownership.\u003Cbr>• Proven project-management skills with the ability to coordinate cross-functional teams.\u003Cbr>• Solid and up-to-date knowledge of digital marketing.\u003C/p>\u003Cp>Excellent analytical, planning, multitasking, and problem-solving abilities.\u003Cbr>• Team spirit, strong communication skills, and a proactive, collaborative attitude.\u003Cbr>• Outstanding writing and storytelling skills across multiple channels.\u003Cbr>• Hands-on experience with CRM systems, marketing-automation tools (e.g., Eloqua), AI technologies, and AI-based marketing tools.\u003Cbr>• Flexibility, enthusiasm, and a hands-on approach.\u003Cbr>• Willingness to travel frequently—including internationally—for workshops and meetings with partners, customers, and suppliers.\u003Cbr>• Fluency in English (C1 level), both written and spoken.\u003Cbr>• Advanced proficiency with the Microsoft Office suite (Excel, PowerPoint, etc.).\u003C/p>\u003Cp>\u003Cbr>\u003Cb>What We Offer\u003C/b>\u003Cbr>• Hybrid model: 2 days per week in the office, 3 days remote\u003Cbr>• Meal vouchers: €8 per day\u003Cbr>• Health insurance: coverage according to the applicable collective agreement\u003Cbr>• Training & development: access to platforms such as LinkedIn Learning and GoFluent, plus certification opportunities\u003Cbr>• Work from Anywhere: up to 20 days per year working remotely within the EU\u003Cbr>Join Wolters Kluwer!\u003Cbr>Become part of a global technology company that makes a difference every day.\u003Cbr>Make a difference. If making a difference matters to you, then you matter to us.\u003Cbr>We welcome all individuals—regardless of gender, nationality, ethnic or social origin, disability, religion, age, sexual orientation, or identity.\u003Cbr>We look forward to meeting you!\u003C/p>\u003Cp>#LI-Hybrid\u003Cbr>. \u003C/p>\u003Ch2>Our Interview Practices\u003C/h2>\u003Cp>\u003Ci>To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.\u003C/i>\u003C/p>","We are looking for a Senior Marketing professional who is ready to play a pivotal role in shaping and accelerating the growth of our Digital Solutions portfolio within the Publishing – Product & Marketing Division. In this role, you will be instrumental in driving innovation, expanding market relevance, and ensuring the long-term success of our solutions for Professionals, Enterprise clients, and the Public Sector.You will join a dynamic and collaborative environment where strategic thinking, creativity, and execution excellence truly make a difference. As part of a cross-functional organization, you will work closely with Product, Sales, Innovation, Customer Insight, and International teams, gaining visibility across the business and influencing key decisions.This position is designed for someone who thrives on responsibility:you will be entrusted with increasing autonomy, direct ownership of your product line’s performance, and the opportunity to contribute to both strategy and execution. From day one, your work will have tangible impact, supporting the evolution of a rapidly transforming digital ecosystem.If you are ambitious, curious, and passionate about building solutions that help customers work smarter and more efficiently, we want to hear from you. Join us and help shape the future of Wolters Kluwer’s Digital Solutions.Your ResponsibilitiesAs the person responsible for the economic performance of your assigned product line, you will:Market & Strategy• Conduct in-depth market analyses—including trends, customer needs, and competitive dynamics—to ensure a customer-centric product offering with clear differentiation.• Contribute to product development and innovation by coordinating national and international teams to deliver distinctive, high-value solutions.• Define the Value Proposition and craft compelling, consistent, and impactful storytelling.Planning & Go-to-Market• Set sales budgets and commercial targets by product and channel.• Design and execute omnichannel marketing plans aligned with business objectives, with a strong focus on digital marketing.• Manage online and offline communication campaigns and produce high-performing, interactive content across formats (blogs, case studies, social media, newsletters, webinars, events).Execution & Performance• Coordinate creative, media, and digital agencies for the development of campaigns and marketing materials (brochures, presentations, videos, etc.).• Monitor key business indicators and communication-campaign performance metrics.• Support training programs for sales channels and commercial teams.Your ProfileYou hold a degree in Economics (a Master’s in Marketing & Communication, Business & Management, or Social Media is a plus) and have at least 5 years of experience in Product or Marketing Management in multinational environments.You bring:• Strong strategic and operational marketing expertise.• An entrepreneurial mindset, proactivity, and a strong sense of ownership.• Proven project-management skills with the ability to coordinate cross-functional teams.• Solid and up-to-date knowledge of digital marketing.Excellent analytical, planning, multitasking, and problem-solving abilities.• Team spirit, strong communication skills, and a proactive, collaborative attitude.• Outstanding writing and storytelling skills across multiple channels.• Hands-on experience with CRM systems, marketing-automation tools (e.g., Eloqua), AI technologies, and AI-based marketing tools.• Flexibility, enthusiasm, and a hands-on approach.• Willingness to travel frequently—including internationally—for workshops and meetings with partners, customers, and suppliers.• Fluency in English (C1 level), both written and spoken.• Advanced proficiency with the Microsoft Office suite (Excel, PowerPoint, etc.).What We Offer• Hybrid model: 2 days per week in the office, 3 days remote• Meal vouchers: €8 per day• Health insurance: coverage according to the applicable collective agreement• Training & development: access to platforms such as LinkedIn Learning and GoFluent, plus certification opportunities• Work from Anywhere: up to 20 days per year working remotely within the EUJoin Wolters Kluwer!Become part of a global technology company that makes a difference every day.Make a difference. If making a difference matters to you, then you matter to us.We welcome all individuals—regardless of gender, nationality, ethnic or social origin, disability, religion, age, sexual orientation, or identity.We look forward to meeting you!#LI-Hybrid. Our Interview PracticesTo maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.",1772300688000,"2026-02-28 18:45:10","2026-02-28T17:45:10.000Z",{"jsonldValid":14,"jsonld":28},{"id":45,"slug":46,"title":47,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":48,"country":49,"remote":14,"employmentType":50,"department":51,"content_html":52,"content_text":53,"years":20,"createdAt":54,"updatedAtISO":55,"postedAtISO":56,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":26,"schema":57},"856ef9a0069a07e9abf8f11846f9fa51da8a029cc59a0e71627a9bbee9b4be64","praktikant-sales-marketing-m-w-d-at-wolters-kluwer-55b064bd01","Praktikant Sales/Marketing (m/w/d)","DEU - Berlin","Deu - Berlin",[16],"Sales","\u003Ch1>Praktikant Sales/Marketing (m/w/d)\u003C/h1>\u003Cp>\u003Cbr>\u003Cb>Bereich:\u003C/b> Sales & Marketing\u003Cbr>\u003Cb>Vergütung:\u003C/b> 850 EUR pro Monat\u003Cbr>\u003Cb>Arbeitsort:\u003C/b> Berlin / ggf. Remote\u003Cbr>\u003Cb>Starttermin:\u003C/b> Juli 2026\u003Cbr>\u003Cb>Dauer:\u003C/b> 4-6 Wochen\u003C/p>\u003Cp>\u003Cb>Über uns\u003C/b>\u003C/p>\u003Cp>Libra ist ein KI-gestützter Arbeitsbereich, der speziell für Rechtsanwälte und Rechtsprofis entwickelt wurde. Unsere Plattform kombiniert konversationelle KI, Dokumentenanalyse und juristische Recherchetools – sicher, DSGVO-konform und zertifiziert nach ISO 27001. Seit November 2025 sind wir Teil von Wolters Kluwer, einem der weltweit führenden Anbieter von Fachinformationen im Rechtsbereich.\u003C/p>\u003Cp>Wir wachsen schnell und suchen motivierte Talente, die gemeinsam mit uns die Zukunft des Legal Tech mitgestalten wollen.\u003C/p>\u003Ch2>\u003C/h2>\u003Ch2>\u003C/h2>\u003Ch2>Deine Aufgaben\u003C/h2>\u003Cul>\u003Cli>\u003Cp>Unterstützung des Sales-Teams bei der Identifikation und Ansprache potenzieller Kunden (Kanzleien, Rechtsabteilungen, Unternehmen)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Recherche und Aufbereitung von Zielgruppen, Markttrends und Wettbewerbsanalysen\u003C/p>\u003C/li>\u003Cli>\u003Cp>Mitwirkung bei der Erstellung von Marketingmaterialien (Präsentationen, One-Pager, Social-Media-Content)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Pflege und Verwaltung des CRM-Systems\u003C/p>\u003C/li>\u003Cli>\u003Cp>Unterstützung bei der Planung und Durchführung von Kampagnen, Events und Webinaren\u003C/p>\u003C/li>\u003Cli>\u003Cp>Enge Zusammenarbeit mit dem Marketing- und Produktteam\u003C/p>\u003C/li>\u003Cli>\u003Cp>Auswertung von Kampagnenergebnissen und Erstellung von Reports\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003C/h2>\u003Ch2>\u003C/h2>\u003Ch2>Das bringst du mit\u003C/h2>\u003Cul>\u003Cli>\u003Cp>Laufendes Studium im Bereich Betriebswirtschaft, Marketing, Kommunikation, Rechtswissenschaften oder einem vergleichbaren Studiengang\u003C/p>\u003C/li>\u003Cli>\u003Cp>Begeisterung für Technologie, SaaS und Legal Tech\u003C/p>\u003C/li>\u003Cli>\u003Cp>Kommunikationsstärke – schriftlich wie mündlich\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strukturierte, selbstständige Arbeitsweise\u003C/p>\u003C/li>\u003Cli>\u003Cp>Sehr gute Deutschkenntnisse, gute Englischkenntnisse\u003C/p>\u003C/li>\u003Cli>\u003Cp>Erste Erfahrungen mit Tools wie LinkedIn, HubSpot oder ähnlichen sind ein Plus, aber kein Muss\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003C/h2>\u003Ch2>\u003C/h2>\u003Ch2>Was wir bieten\u003C/h2>\u003Cul>\u003Cli>\u003Cp>Einblick in den Sales- und Marketingalltag eines wachsenden Legal-Tech-Unternehmens\u003C/p>\u003C/li>\u003Cli>\u003Cp>Vergütung: \u003Cb>850 EUR pro Monat\u003C/b>\u003C/p>\u003C/li>\u003Cli>\u003Cp>Enge Zusammenarbeit mit einem erfahrenen, interdisziplinären Team\u003C/p>\u003C/li>\u003Cli>\u003Cp>Flache Hierarchien und kurze Entscheidungswege\u003C/p>\u003C/li>\u003Cli>\u003Cp>Einblick in die Welt der KI und Legal Tech\u003C/p>\u003C/li>\u003Cli>\u003Cp>Möglichkeit zur Übernahme nach dem Praktikum bei gegenseitigem Interesse\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>Our Interview Practices\u003C/h2>\u003Cp>\u003Ci>To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.\u003C/i>\u003C/p>","Praktikant Sales/Marketing (m/w/d)Bereich: Sales & MarketingVergütung: 850 EUR pro MonatArbeitsort: Berlin / ggf. RemoteStarttermin: Juli 2026Dauer: 4-6 WochenÜber unsLibra ist ein KI-gestützter Arbeitsbereich, der speziell für Rechtsanwälte und Rechtsprofis entwickelt wurde. Unsere Plattform kombiniert konversationelle KI, Dokumentenanalyse und juristische Recherchetools – sicher, DSGVO-konform und zertifiziert nach ISO 27001. Seit November 2025 sind wir Teil von Wolters Kluwer, einem der weltweit führenden Anbieter von Fachinformationen im Rechtsbereich.Wir wachsen schnell und suchen motivierte Talente, die gemeinsam mit uns die Zukunft des Legal Tech mitgestalten wollen.Deine AufgabenUnterstützung des Sales-Teams bei der Identifikation und Ansprache potenzieller Kunden (Kanzleien, Rechtsabteilungen, Unternehmen)Recherche und Aufbereitung von Zielgruppen, Markttrends und WettbewerbsanalysenMitwirkung bei der Erstellung von Marketingmaterialien (Präsentationen, One-Pager, Social-Media-Content)Pflege und Verwaltung des CRM-SystemsUnterstützung bei der Planung und Durchführung von Kampagnen, Events und WebinarenEnge Zusammenarbeit mit dem Marketing- und ProduktteamAuswertung von Kampagnenergebnissen und Erstellung von ReportsDas bringst du mitLaufendes Studium im Bereich Betriebswirtschaft, Marketing, Kommunikation, Rechtswissenschaften oder einem vergleichbaren StudiengangBegeisterung für Technologie, SaaS und Legal TechKommunikationsstärke – schriftlich wie mündlichStrukturierte, selbstständige ArbeitsweiseSehr gute Deutschkenntnisse, gute EnglischkenntnisseErste Erfahrungen mit Tools wie LinkedIn, HubSpot oder ähnlichen sind ein Plus, aber kein MussWas wir bietenEinblick in den Sales- und Marketingalltag eines wachsenden Legal-Tech-UnternehmensVergütung: 850 EUR pro MonatEnge Zusammenarbeit mit einem erfahrenen, interdisziplinären TeamFlache Hierarchien und kurze EntscheidungswegeEinblick in die Welt der KI und Legal TechMöglichkeit zur Übernahme nach dem Praktikum bei gegenseitigem InteresseOur Interview PracticesTo maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.",1772192390000,"2026-02-27 12:40:21","2026-02-27T11:40:21.000Z",{"jsonldValid":14,"jsonld":28},{"id":59,"slug":60,"title":61,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":48,"country":49,"remote":14,"employmentType":62,"department":63,"content_html":64,"content_text":65,"years":20,"createdAt":66,"updatedAtISO":67,"postedAtISO":68,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":26,"schema":69},"673d25e68cab176686a73f64882a95cc4de3bb30b47cd82acd0d65631a40468e","senior-marketing-manager-dach-m-w-d-libra-legal-ai-assistant-at-wolters-kluwer-4717d2985d","Senior Marketing Manager DACH (m/w/d) - Libra - Legal AI Assistant",[16],"Data","\u003Cp>Über Wolters Kluwer\u003C/p>\u003Cp>Schon heute die Zukunft gestalten!\u003C/p>\u003Cp>Seit 180 Jahren steht Wolters Kluwer dafür, Arbeitsprozesse von Expert:innen und Unternehmen mit innovativen Lösungen zu unterstützen und zu erleichtern. Für die Umsetzung unserer Vision vertrauen wir auf unsere weltweit mehr als 20.000 Kolleg:innen. Wir sind ein technologieorientiertes internationales Unternehmen für Fachinformationen, Software und Services. Unser Erfolg beruht darauf, klug zu denken und zuzuhören. Durch unser Streben nach Höchstleistungen verbunden mit dem Stolz auf unsere Arbeit ermöglichen wir unseren Kunden, ihre wichtigsten Herausforderungen zu meistern.\u003C/p>\u003Cp>Libra ist ein AI Workspace – entwickelt von Jurist:innen, für Jurist:innen. Wir vereinfachen juristische Workflows mit intuitiven, sicheren und leistungsstarken Tools. Libra gehört zu den am schnellsten wachsenden Legal-Tech-Unternehmen Europas. Über 9.000 Jurist:innen vertrauen bereits auf uns, und wir treiben nun unsere internationale Expansion voran.Unser Ziel: die weltweit vertrauenswürdigste KI-Plattform für Jurist:innen aufzubauen.\u003C/p>\u003Cp>\u003Cb>Role Overview\u003C/b>\u003C/p>\u003Cp>Wir suchen einen Senior Marketing Manager DACH (m/w/d), der unsere Go-to-Market-Strategien leitet, Messaging gestaltet und den Mehrwert unseres Produkts mit der juristischen Zielgruppe verbindet. Du bist die Brücke zwischen Produkt und Markt – du verwandelst komplexe Features in klare, überzeugende Stories und Inhalte, die wirken. Du prägst die Stimme von Libra im Markt und spielst eine Schlüsselrolle, um Awareness, Adoption und Growth zu fördern.\u003C/p>\u003Cp>\u003Cb>What You'll Do\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Leitung, Entwicklung und Umsetzung von Produkt- und Content-Marketing-Strategien für den DACH Raum, die Jurist:innen wirklich erreichen\u003C/p>\u003C/li>\u003Cli>\u003Cp>Erstellung von performanten und interaktivem Content in verschiedenen Formaten (z. B. Blogs, Case Studies, Social Media, Newsletter, Webinare, Events), für unsere DACH Zielgruppe\u003C/p>\u003C/li>\u003Cli>\u003Cp>Anpassung von Messaging an unterschiedliche Zielgruppen und Erfahrungslevel\u003C/p>\u003C/li>\u003Cli>\u003Cp>Zusammenarbeit mit Performance-Marketing, um Kampagnen mit klaren KPIs zu launchen und zu optimieren\u003C/p>\u003C/li>\u003Cli>\u003Cp>Planung und Durchführung von Grassroots-Aktivierungen, Pop-ups, lokalen Events und Community-Initiativen zur Steigerung von Reichweite, Engagement und Loyalty\u003C/p>\u003C/li>\u003Cli>\u003Cp>Zusammenarbeit mit Product, Sales und Design für einheitliches Messaging entlang des gesamten Funnels\u003C/p>\u003C/li>\u003Cli>\u003Cp>Optimierung von Landing Pages und Marketing-Assets für SEO, GEO und Conversions\u003C/p>\u003C/li>\u003Cli>\u003Cp>Durchführung von Markt- und Wettbewerbsanalysen, um Trends und Insights zu identifizieren\u003C/p>\u003C/li>\u003Cli>\u003Cp>Präsentation von Ergebnissen und Mitgestaltung der Marketing Roadmap\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>What You Have\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Mindestens vier Jahre Erfahrung im SaaS-Marketing\u003C/p>\u003C/li>\u003Cli>\u003Cp>Erfahren in übergreifender Marketing Projektleitung\u003C/p>\u003C/li>\u003Cli>\u003Cp>Starke Schreib- und Storytelling-Skills über verschiedene Kanäle hinweg\u003C/p>\u003C/li>\u003Cli>\u003Cp>Tiefes Verständnis für Nutzer:innen und Produkt – du übersetzt Features in echten Mehrwert\u003C/p>\u003C/li>\u003Cli>\u003Cp>Hands-on-Erfahrung mit CRM- und Automatisierungstools (z. B. Attio, Loops, HubSpot)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Teamorientiert, kommunikationsstark und proaktiv\u003C/p>\u003C/li>\u003Cli>\u003Cp>Unternehmerisches Mindset mit Drive und Ownership\u003C/p>\u003C/li>\u003Cli>\u003Cp>Fließend in Deutsch und Englisch (mind. C1-Niveau)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Bonus: Erfahrung im Legal-Bereich oder in Legal Tech\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>What We Offer\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cb>Unbefristete Anstellung\u003C/b> von Anfang an\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Mobiles Arbeiten & Flexibilität:\u003C/b> 3 Tage pro Woche mobiles Arbeiten (Home Office) und flexible Arbeitszeiten\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Flexibel im Ausland arbeiten:\u003C/b> Bis zu 20 Tage innerhalb von zwölf Monaten EU-weit arbeiten\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Erholung & Auszeit:\u003C/b> 26 Urlaubstage\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Engagement zeigen:\u003C/b> 1 zusätzlicher freier Tag pro Jahr für Dein Ehrenamt (Volunteer Day)\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Weiterentwicklung fördern:\u003C/b> E-Learning über LinkedIn, Online Sprachtraining mit goFluent sowie weitere Trainings- und Weiterbildungsmöglichkeiten\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cb>Modernes Arbeiten vor Ort: \u003C/b>attraktives Office in Berlin\u003C/p>\u003C/li>\u003C/ul>\u003Cp>Bei Wolters Kluwer suchen wir genau dich!\u003C/p>\u003Cp>Hier kannst du deine Ideen verwirklichen, lernen, dich weiterentwickeln und wachsen. Wir haben viel zu bieten. Komm zu uns und gestalte mit uns gemeinsam die Zukunft.\u003C/p>\u003Cp>Bewirb dich jetzt ganz einfach mit einem Klick auf den oben aufgeführten Button.\u003Cbr>Willkommen sind bei uns alle Menschen - unabhängig von Geschlecht, Nationalität, ethnischer und sozialer Herkunft, Behinderung, Religion, Alter sowie sexueller Orientierung und Identität.\u003C/p>\u003Cp>Wir freuen uns schon auf dich!\u003C/p>\u003Cp>\u003Cbr>Deine Ansprechpartnerin: \u003C/p>\u003Cp>\u003Cbr>Pushpa Linke\u003C/p>\u003Cp>Senior Recruiter\u003C/p>\u003Cp>Tel.: 02233 3760 7976\u003C/p>\u003Ch2>Our Interview Practices\u003C/h2>\u003Cp>\u003Ci>To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.\u003C/i>\u003C/p>","Über Wolters KluwerSchon heute die Zukunft gestalten!Seit 180 Jahren steht Wolters Kluwer dafür, Arbeitsprozesse von Expert:innen und Unternehmen mit innovativen Lösungen zu unterstützen und zu erleichtern. Für die Umsetzung unserer Vision vertrauen wir auf unsere weltweit mehr als 20.000 Kolleg:innen. Wir sind ein technologieorientiertes internationales Unternehmen für Fachinformationen, Software und Services. Unser Erfolg beruht darauf, klug zu denken und zuzuhören. Durch unser Streben nach Höchstleistungen verbunden mit dem Stolz auf unsere Arbeit ermöglichen wir unseren Kunden, ihre wichtigsten Herausforderungen zu meistern.Libra ist ein AI Workspace – entwickelt von Jurist:innen, für Jurist:innen. Wir vereinfachen juristische Workflows mit intuitiven, sicheren und leistungsstarken Tools. Libra gehört zu den am schnellsten wachsenden Legal-Tech-Unternehmen Europas. Über 9.000 Jurist:innen vertrauen bereits auf uns, und wir treiben nun unsere internationale Expansion voran.Unser Ziel: die weltweit vertrauenswürdigste KI-Plattform für Jurist:innen aufzubauen.Role OverviewWir suchen einen Senior Marketing Manager DACH (m/w/d), der unsere Go-to-Market-Strategien leitet, Messaging gestaltet und den Mehrwert unseres Produkts mit der juristischen Zielgruppe verbindet. Du bist die Brücke zwischen Produkt und Markt – du verwandelst komplexe Features in klare, überzeugende Stories und Inhalte, die wirken. Du prägst die Stimme von Libra im Markt und spielst eine Schlüsselrolle, um Awareness, Adoption und Growth zu fördern.What You'll DoLeitung, Entwicklung und Umsetzung von Produkt- und Content-Marketing-Strategien für den DACH Raum, die Jurist:innen wirklich erreichenErstellung von performanten und interaktivem Content in verschiedenen Formaten (z. B. Blogs, Case Studies, Social Media, Newsletter, Webinare, Events), für unsere DACH ZielgruppeAnpassung von Messaging an unterschiedliche Zielgruppen und ErfahrungslevelZusammenarbeit mit Performance-Marketing, um Kampagnen mit klaren KPIs zu launchen und zu optimierenPlanung und Durchführung von Grassroots-Aktivierungen, Pop-ups, lokalen Events und Community-Initiativen zur Steigerung von Reichweite, Engagement und LoyaltyZusammenarbeit mit Product, Sales und Design für einheitliches Messaging entlang des gesamten FunnelsOptimierung von Landing Pages und Marketing-Assets für SEO, GEO und ConversionsDurchführung von Markt- und Wettbewerbsanalysen, um Trends und Insights zu identifizierenPräsentation von Ergebnissen und Mitgestaltung der Marketing RoadmapWhat You HaveMindestens vier Jahre Erfahrung im SaaS-MarketingErfahren in übergreifender Marketing ProjektleitungStarke Schreib- und Storytelling-Skills über verschiedene Kanäle hinwegTiefes Verständnis für Nutzer:innen und Produkt – du übersetzt Features in echten MehrwertHands-on-Erfahrung mit CRM- und Automatisierungstools (z. B. Attio, Loops, HubSpot)Teamorientiert, kommunikationsstark und proaktivUnternehmerisches Mindset mit Drive und OwnershipFließend in Deutsch und Englisch (mind. C1-Niveau)Bonus: Erfahrung im Legal-Bereich oder in Legal TechWhat We OfferUnbefristete Anstellung von Anfang anMobiles Arbeiten & Flexibilität: 3 Tage pro Woche mobiles Arbeiten (Home Office) und flexible ArbeitszeitenFlexibel im Ausland arbeiten: Bis zu 20 Tage innerhalb von zwölf Monaten EU-weit arbeitenErholung & Auszeit: 26 UrlaubstageEngagement zeigen: 1 zusätzlicher freier Tag pro Jahr für Dein Ehrenamt (Volunteer Day)Weiterentwicklung fördern: E-Learning über LinkedIn, Online Sprachtraining mit goFluent sowie weitere Trainings- und WeiterbildungsmöglichkeitenModernes Arbeiten vor Ort: attraktives Office in BerlinBei Wolters Kluwer suchen wir genau dich!Hier kannst du deine Ideen verwirklichen, lernen, dich weiterentwickeln und wachsen. Wir haben viel zu bieten. Komm zu uns und gestalte mit uns gemeinsam die Zukunft.Bewirb dich jetzt ganz einfach mit einem Klick auf den oben aufgeführten Button.Willkommen sind bei uns alle Menschen - unabhängig von Geschlecht, Nationalität, ethnischer und sozialer Herkunft, Behinderung, Religion, Alter sowie sexueller Orientierung und Identität.Wir freuen uns schon auf dich!Deine Ansprechpartnerin: Pushpa LinkeSenior RecruiterTel.: 02233 3760 7976Our Interview PracticesTo maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.",1772084554000,"2026-02-26 06:43:04","2026-02-26T05:43:04.000Z",{"jsonldValid":14,"jsonld":28},{"id":71,"slug":72,"title":73,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":74,"country":75,"remote":14,"employmentType":76,"department":63,"content_html":77,"content_text":78,"years":20,"createdAt":79,"updatedAtISO":80,"postedAtISO":81,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":26,"schema":82},"68df3501ff45567bd4cda46d88e3569d26bc8a38d3ef8a2d91d9a38d52946554","senior-marketing-manager-libra-legal-ai-assistant-at-wolters-kluwer-65e3af556c","Senior Marketing Manager (Libra - Legal AI Assistant)","SVK - Bratislava","Svk - Bratislava",[16],"\u003Cp>About Wolters Kluwer\u003C/p>\u003Cp>Build a better tomorrow, today!\u003C/p>\u003Cp>For 180 years, Wolters Kluwer has been innovating the way professionals and businesses work. ­­Employees are at the cornerstone of bringing our vision to life.\u003C/p>\u003Cp>We are a technology-led global software and services company. Our success has been built upon smart thinking and listening to each other. Our pursuit of excellence coupled with the pride we take in our work, enables our customers to solve their most critical problems.\u003C/p>\u003Cp>\u003Cb>Libra \u003C/b>is an AI workspace – built by legal professionals, for legal professionals. We simplify legal workflows with intuitive, secure, and powerful tools.\u003C/p>\u003Cp>Libra is one of Europe’s fastest-growing legal-tech companies. More than 9,000 legal professionals already trust us, and we are now accelerating our international expansion.\u003C/p>\u003Cp>Our goal: to build the world’s most trusted AI platform for legal professionals.\u003C/p>\u003Cp>At this early stage, you’ll have real influence, responsibility from day one, and unlimited growth potential. If you’re ambitious, curious, and inspired by our mission, apply now!\u003C/p>\u003Ch2>\u003Cb>About the role\u003C/b>\u003C/h2>\u003Cp>We are seeking a strategic and execution-driven \u003Cb>Senior\u003C/b> \u003Cb>Marketing Manager\u003C/b> to lead the launch and growth of the \u003Cb>Libra product\u003C/b> across Slovakia, Hungary and Czechia. This role is pivotal in driving the localized execution of divisional campaigns, ensuring market relevance, strengthening brand positioning, and aligning efforts across central, divisional, and local marketing teams.\u003C/p>\u003Cp>As the connective tissue between the divisional Libra product lead, local marketers, and central operations, you will ensure that divisional strategies are effectively adapted and implemented in Slovakia, Hungary and Czechia. You will shape how the product is perceived in the market, empower local teams to execute with impact, and ensure alignment with business goals and customer needs.\u003C/p>\u003Cp>You’ll report to the Libra Marketing Lead. You’ll also collaborate with a growing team of passionate professionals to foster a culture of performance, agility, and customer-centricity—laying the foundation for sustainable growth across the region.\u003C/p>\u003Ch2>\u003Cb>What you’ll do\u003C/b>\u003C/h2>\u003Cul>\u003Cli>\u003Cp>Lead, develop, and execute product and content marketing strategies for the region that truly reach legal professionals\u003C/p>\u003C/li>\u003Cli>\u003Cp>Create high-performing and interactive content in various formats (e.g., blogs, case studies, social media, newsletters, webinars, events) for our regional audience\u003C/p>\u003C/li>\u003Cli>\u003Cp>Tailor messaging to different target groups and experience levels\u003C/p>\u003C/li>\u003Cli>\u003Cp>Work closely with our global performance marketing agency to launch and optimize campaigns with clear KPIs\u003C/p>\u003C/li>\u003Cli>\u003Cp>Plan and execute grassroots activations, pop-ups, local events, and community initiatives to increase reach, engagement, and loyalty\u003C/p>\u003C/li>\u003Cli>\u003Cp>Collaborate with Product, Sales, and Design to ensure consistent messaging throughout the entire funnel\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own marketing inbound lead-generation across all channels, working closely with the local sales teams for MQL activation.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Optimize landing pages and marketing assets for SEO, GEO, and conversions\u003C/p>\u003C/li>\u003Cli>\u003Cp>Conduct market and competitive analyses to identify trends and insights\u003C/p>\u003C/li>\u003Cli>\u003Cp>Present results and help shape the marketing roadmap\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build and maintain strong relationships with divisional, regional, and central stakeholders.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Operate as a strategic facilitator with a high degree of accountability and collaboration.\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003Cb>What you’ll bring\u003C/b>\u003C/h2>\u003Cul>\u003Cli>\u003Cp>5+ years of experience in SaaS marketing\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience in leading cross-functional marketing projects\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong writing and storytelling skills across multiple channels\u003C/p>\u003C/li>\u003Cli>\u003Cp>Deep understanding of users and product – you translate features into real value\u003C/p>\u003C/li>\u003Cli>\u003Cp>Hands-on experience with CRM and automation tools (Eloqua)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Team-oriented, strong communicator, and proactive\u003C/p>\u003C/li>\u003Cli>\u003Cp>Entrepreneurial mindset with drive and ownership\u003C/p>\u003C/li>\u003Cli>\u003Cp>Fluent in Slovak or Czech (at least C1) and Hungarian (at least C1) and English (B2)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Bonus: experience in the legal field or in legal tech\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003C/h2>\u003Ch2>\u003Cb>Become part of Wolters Kluwer!\u003C/b>\u003C/h2>\u003Cp>Join us, at Wolters Kluwer, and be part of a global technology company that makes a difference every day. Be the difference. If making a difference matters to you, then you matter to us.  \u003Cbr> \u003C/p>\u003Cp>Apply now by simply clicking on the button above.\u003Cbr>We welcome all people - regardless of gender, nationality, ethnic and social background, disability, religion, age, sexual orientation and identity.\u003C/p>\u003Cp>We are looking forward to meeting you!\u003C/p>\u003Cp>\u003Cb>Your contact person\u003C/b>\u003C/p>\u003Cp>Pushpa Linke\u003C/p>\u003Cp>Senior Recruiter\u003C/p>\u003Cp>+492233 3760 7976\u003C/p>\u003Ch2>Our Interview Practices\u003C/h2>\u003Cp>\u003Ci>To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.\u003C/i>\u003C/p>","About Wolters KluwerBuild a better tomorrow, today!For 180 years, Wolters Kluwer has been innovating the way professionals and businesses work. ­­Employees are at the cornerstone of bringing our vision to life.We are a technology-led global software and services company. Our success has been built upon smart thinking and listening to each other. Our pursuit of excellence coupled with the pride we take in our work, enables our customers to solve their most critical problems.Libra is an AI workspace – built by legal professionals, for legal professionals. We simplify legal workflows with intuitive, secure, and powerful tools.Libra is one of Europe’s fastest-growing legal-tech companies. More than 9,000 legal professionals already trust us, and we are now accelerating our international expansion.Our goal: to build the world’s most trusted AI platform for legal professionals.At this early stage, you’ll have real influence, responsibility from day one, and unlimited growth potential. If you’re ambitious, curious, and inspired by our mission, apply now!About the roleWe are seeking a strategic and execution-driven Senior Marketing Manager to lead the launch and growth of the Libra product across Slovakia, Hungary and Czechia. This role is pivotal in driving the localized execution of divisional campaigns, ensuring market relevance, strengthening brand positioning, and aligning efforts across central, divisional, and local marketing teams.As the connective tissue between the divisional Libra product lead, local marketers, and central operations, you will ensure that divisional strategies are effectively adapted and implemented in Slovakia, Hungary and Czechia. You will shape how the product is perceived in the market, empower local teams to execute with impact, and ensure alignment with business goals and customer needs.You’ll report to the Libra Marketing Lead. You’ll also collaborate with a growing team of passionate professionals to foster a culture of performance, agility, and customer-centricity—laying the foundation for sustainable growth across the region.What you’ll doLead, develop, and execute product and content marketing strategies for the region that truly reach legal professionalsCreate high-performing and interactive content in various formats (e.g., blogs, case studies, social media, newsletters, webinars, events) for our regional audienceTailor messaging to different target groups and experience levelsWork closely with our global performance marketing agency to launch and optimize campaigns with clear KPIsPlan and execute grassroots activations, pop-ups, local events, and community initiatives to increase reach, engagement, and loyaltyCollaborate with Product, Sales, and Design to ensure consistent messaging throughout the entire funnelOwn marketing inbound lead-generation across all channels, working closely with the local sales teams for MQL activation.Optimize landing pages and marketing assets for SEO, GEO, and conversionsConduct market and competitive analyses to identify trends and insightsPresent results and help shape the marketing roadmapBuild and maintain strong relationships with divisional, regional, and central stakeholders.Operate as a strategic facilitator with a high degree of accountability and collaboration.What you’ll bring5+ years of experience in SaaS marketingExperience in leading cross-functional marketing projectsStrong writing and storytelling skills across multiple channelsDeep understanding of users and product – you translate features into real valueHands-on experience with CRM and automation tools (Eloqua)Team-oriented, strong communicator, and proactiveEntrepreneurial mindset with drive and ownershipFluent in Slovak or Czech (at least C1) and Hungarian (at least C1) and English (B2)Bonus: experience in the legal field or in legal techBecome part of Wolters Kluwer!Join us, at Wolters Kluwer, and be part of a global technology company that makes a difference every day. Be the difference. If making a difference matters to you, then you matter to us.   Apply now by simply clicking on the button above.We welcome all people - regardless of gender, nationality, ethnic and social background, disability, religion, age, sexual orientation and identity.We are looking forward to meeting you!Your contact personPushpa LinkeSenior Recruiter+492233 3760 7976Our Interview PracticesTo maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.",1769172821000,"2026-01-23 13:53:51","2026-01-23T12:53:51.000Z",{"jsonldValid":14,"jsonld":28},{"id":84,"slug":85,"title":86,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":87,"country":88,"remote":14,"employmentType":89,"department":90,"content_html":91,"content_text":92,"years":20,"createdAt":93,"updatedAtISO":94,"postedAtISO":95,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":96,"schema":97},"db7ead21a7cb2c0ca3b448c0f0c799cc59e7256b3388de88cda94b8073309d87","marketing-specialist-at-wolters-kluwer-d2a7fc3262","Marketing Specialist","IND - Pune","India",[16],"Other","\u003Cp>\u003Cb>About the Role:\u003C/b>\u003Cbr>Join our dynamic marketing team as a Marketing Specialist and kickstart your career in the exciting world of marketing. In this role, you’ll gain hands-on experience across various marketing functions, contributing to impactful projects that drive organizational growth. This is a fantastic opportunity to develop foundational marketing skills while supporting key initiatives and collaborating with a passionate team.\u003C/p>\u003Cp>\u003Cb>Key Responsibilities:\u003C/b>\u003C/p>\u003Cul>\u003Cli>Perform data entry and maintain accuracy in marketing databases.\u003C/li>\u003Cli>Assist in coordinating marketing materials and collateral.\u003C/li>\u003Cli>Prepare reports and presentations to support marketing initiatives.\u003C/li>\u003Cli>Execute email marketing campaigns with guidance.\u003C/li>\u003Cli>Support social media activities, including community management.\u003C/li>\u003Cli>Help organize promotional events and activities.\u003C/li>\u003Cli>Conduct preliminary research on market trends and customer preferences.\u003C/li>\u003Cli>Provide administrative support for marketing meetings and projects.\u003C/li>\u003Cli>Collaborate with team members to ensure timely delivery of marketing materials.\u003C/li>\u003Cli>Maintain and update the marketing calendar and schedules.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Required Skills:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cb>Data Management:\u003C/b> Strong attention to detail for accurate data handling.\u003C/li>\u003Cli>\u003Cb>Communication:\u003C/b> Basic verbal and written communication skills.\u003C/li>\u003Cli>\u003Cb>Time Management:\u003C/b> Ability to prioritize tasks and meet deadlines effectively.\u003C/li>\u003Cli>\u003Cb>Technical Proficiency:\u003C/b> Familiarity with Microsoft Office Suite (Word, Excel, PowerPoint).\u003C/li>\u003Cli>\u003Cb>Social Media Savvy:\u003C/b> Understanding of popular social media platforms.\u003C/li>\u003Cli>\u003Cb>Marketo Knowledge:\u003C/b> Upper-intermediate proficiency in Marketo is essential.\u003C/li>\u003Cli>\u003Cb>Organizational Skills:\u003C/b> Strong ability to organize tasks and materials efficiently.\u003C/li>\u003Cli>\u003Cb>Teamwork:\u003C/b> Collaborative mindset to work effectively within a team.\u003C/li>\u003Cli>\u003Cb>Research Skills:\u003C/b> Basic aptitude for conducting initial research and gathering insights.\u003C/li>\u003Cli>Demonstrates foundational knowledge of marketing principles and concepts.\u003C/li>\u003Cli>Applies general business and industry knowledge gained through education or experience.\u003C/li>\u003Cli>Completes routine tasks using established policies and procedures.\u003C/li>\u003Cli>Receives guidance and direction from senior team members.\u003C/li>\u003Cli>Impacts individual work with limited influence on the broader team.\u003C/li>\u003Cli>Communicates straightforward information clearly and effectively.\u003C/li>\u003C/ul>\u003Cp>This role offers a unique opportunity to grow your marketing expertise while contributing to meaningful projects in a supportive and collaborative environment.\u003C/p>\u003Ch2>Our Interview Practices\u003C/h2>\u003Cp>\u003Ci>To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.\u003C/i>\u003C/p>","About the Role:Join our dynamic marketing team as a Marketing Specialist and kickstart your career in the exciting world of marketing. In this role, you’ll gain hands-on experience across various marketing functions, contributing to impactful projects that drive organizational growth. This is a fantastic opportunity to develop foundational marketing skills while supporting key initiatives and collaborating with a passionate team.Key Responsibilities:Perform data entry and maintain accuracy in marketing databases.Assist in coordinating marketing materials and collateral.Prepare reports and presentations to support marketing initiatives.Execute email marketing campaigns with guidance.Support social media activities, including community management.Help organize promotional events and activities.Conduct preliminary research on market trends and customer preferences.Provide administrative support for marketing meetings and projects.Collaborate with team members to ensure timely delivery of marketing materials.Maintain and update the marketing calendar and schedules.Required Skills:Data Management: Strong attention to detail for accurate data handling.Communication: Basic verbal and written communication skills.Time Management: Ability to prioritize tasks and meet deadlines effectively.Technical Proficiency: Familiarity with Microsoft Office Suite (Word, Excel, PowerPoint).Social Media Savvy: Understanding of popular social media platforms.Marketo Knowledge: Upper-intermediate proficiency in Marketo is essential.Organizational Skills: Strong ability to organize tasks and materials efficiently.Teamwork: Collaborative mindset to work effectively within a team.Research Skills: Basic aptitude for conducting initial research and gathering insights.Demonstrates foundational knowledge of marketing principles and concepts.Applies general business and industry knowledge gained through education or experience.Completes routine tasks using established policies and procedures.Receives guidance and direction from senior team members.Impacts individual work with limited influence on the broader team.Communicates straightforward information clearly and effectively.This role offers a unique opportunity to grow your marketing expertise while contributing to meaningful projects in a supportive and collaborative environment.Our Interview PracticesTo maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.",1767351215000,"2026-01-02 11:54:01","2026-01-02T10:54:01.000Z","INR",{"jsonldValid":14,"jsonld":28},{"id":99,"slug":100,"title":101,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":102,"country":103,"remote":14,"employmentType":104,"department":90,"content_html":105,"content_text":106,"years":20,"createdAt":107,"updatedAtISO":108,"postedAtISO":109,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":26,"schema":110},"ddfc68dcc9791c259c4ea38badf52c82a92fffdc02cb45a5bce617f1f0774353","senior-marketing-manager-at-wolters-kluwer-2df4693e20","Senior Marketing Manager","BEL - Mechelen","Bel - Mechelen",[16],"\u003Cp>About Wolters Kluwer\u003C/p>\u003Cp>Build a better tomorrow, today!\u003C/p>\u003Cp>For 180 years, Wolters Kluwer has been innovating the way professionals and businesses work. ­­Employees are at the cornerstone of bringing our vision to life.\u003C/p>\u003Cp>We are a technology-led global software and services company. Our success has been built upon smart thinking and listening to each other. Our pursuit of excellence coupled with the pride we take in our work, enables our customers to solve their most critical problems.\u003C/p>\u003Cp>\u003Cb>Libra \u003C/b>is an AI workspace – built by legal professionals, for legal professionals. We simplify legal workflows with intuitive, secure, and powerful tools.\u003C/p>\u003Cp>Libra is one of Europe’s fastest-growing legal-tech companies. More than 9,000 legal professionals already trust us, and we are now accelerating our international expansion.\u003C/p>\u003Cp>Our goal: to build the world’s most trusted AI platform for legal professionals.\u003C/p>\u003Cp>At this early stage, you’ll have real influence, responsibility from day one, and unlimited growth potential. If you’re ambitious, curious, and inspired by our mission, apply now!\u003C/p>\u003Cp>\u003Cb>About the role\u003C/b>\u003C/p>\u003Cp>We are seeking a strategic and execution-driven \u003Cb>Senior \u003C/b>\u003Cb>Marketing Manager\u003C/b> to lead the launch and growth of the \u003Cb>Libra product\u003C/b> across Benelux. This role is pivotal in driving the localized execution of divisional campaigns, ensuring market relevance, strengthening brand positioning, and aligning efforts across central, divisional, and local marketing teams.\u003C/p>\u003Cp>As the connective tissue between the divisional Libra product lead, local marketers, and central operations, you will ensure that divisional strategies are effectively adapted and implemented in Benelux. You will shape how the product is perceived in the market, empower local teams to execute with impact, and ensure alignment with business goals and customer needs.\u003C/p>\u003Cp>You’ll report to the Libra Marketing Lead. You’ll also collaborate with a growing team of passionate professionals to foster a culture of performance, agility, and customer-centricity—laying the foundation for sustainable growth across the region\u003C/p>\u003Ch2>\u003C/h2>\u003Ch2>\u003Cb>What you’ll do\u003C/b>\u003C/h2>\u003Cul>\u003Cli>\u003Cp>Lead, develop, and execute product and content marketing strategies for the region that truly reach legal professionals\u003C/p>\u003C/li>\u003Cli>\u003Cp>Create high-performing and interactive content in various formats (e.g., blogs, case studies, social media, newsletters, webinars, events) for our regional audience\u003C/p>\u003C/li>\u003Cli>\u003Cp>Tailor messaging to different target groups and experience levels\u003C/p>\u003C/li>\u003Cli>\u003Cp>Work closely with our global performance marketing agency to launch and optimize campaigns with clear KPIs\u003C/p>\u003C/li>\u003Cli>\u003Cp>Plan and execute grassroots activations, pop-ups, local events, and community initiatives to increase reach, engagement, and loyalty\u003C/p>\u003C/li>\u003Cli>\u003Cp>Collaborate with Product, Sales, and Design to ensure consistent messaging throughout the entire funnel\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own marketing inbound lead-generation across all channels, working closely with the local sales teams for MQL activation.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Optimize landing pages and marketing assets for SEO, GEO, and conversions\u003C/p>\u003C/li>\u003Cli>\u003Cp>Conduct market and competitive analyses to identify trends and insights\u003C/p>\u003C/li>\u003Cli>\u003Cp>Present results and help shape the marketing roadmap\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build and maintain strong relationships with divisional, regional, and central stakeholders.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Operate as a strategic facilitator with a high degree of accountability and collaboration.\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003Cb>What you’ll bring\u003C/b>\u003C/h2>\u003Cul>\u003Cli>\u003Cp>5+ years of experience in SaaS marketing\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience in leading cross-functional marketing projects\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong writing and storytelling skills across multiple channels\u003C/p>\u003C/li>\u003Cli>\u003Cp>Deep understanding of users and product – you translate features into real value\u003C/p>\u003C/li>\u003Cli>\u003Cp>Hands-on experience with CRM and automation tools (Eloqua)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Team-oriented, strong communicator, and proactive\u003C/p>\u003C/li>\u003Cli>\u003Cp>Entrepreneurial mindset with drive and ownership\u003C/p>\u003C/li>\u003Cli>\u003Cp>Fluent in Dutch and English (at least C1 level)\u003C/p>\u003C/li>\u003Cli>\u003Cp>Bonus: experience in the legal field or in legal tech\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>What do we offer?\u003C/b> \u003C/p>\u003Cp>\u003Cbr>Our compensation and benefits package include among others: \u003C/p>\u003Cul>\u003Cli>\u003Cp>13e month salary,  \u003C/p>\u003C/li>\u003Cli>\u003Cp>holiday allowance, \u003C/p>\u003C/li>\u003Cli>\u003Cp>company car, \u003C/p>\u003C/li>\u003Cli>\u003Cp>35 holidays, \u003C/p>\u003C/li>\u003Cli>\u003Cp>meal vouchers,   \u003C/p>\u003C/li>\u003Cli>\u003Cp>eco vouchers,   \u003C/p>\u003C/li>\u003Cli>\u003Cp>group insurance,   \u003C/p>\u003C/li>\u003Cli>\u003Cp>home office allowance. \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Become part of Wolters Kluwer!\u003C/b>\u003C/p>\u003Cp>Join us, at Wolters Kluwer, and be part of a global technology company that makes a difference every day. Be the difference. If making a difference matters to you, then you matter to us.  \u003Cbr> \u003C/p>\u003Cp>Apply now by simply clicking on the button above.\u003Cbr>We welcome all people - regardless of gender, nationality, ethnic and social background, disability, religion, age, sexual orientation and identity.\u003C/p>\u003Cp>We are looking forward to meeting you!\u003C/p>\u003Cp>\u003Cb>Your contact person\u003C/b>\u003C/p>\u003Cp>Pushpa Linke\u003C/p>\u003Cp>Senior Recruiter\u003C/p>\u003Cp>+492233 3760 7976\u003C/p>\u003Ch2>Our Interview Practices\u003C/h2>\u003Cp>\u003Ci>To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.\u003C/i>\u003C/p>","About Wolters KluwerBuild a better tomorrow, today!For 180 years, Wolters Kluwer has been innovating the way professionals and businesses work. ­­Employees are at the cornerstone of bringing our vision to life.We are a technology-led global software and services company. Our success has been built upon smart thinking and listening to each other. Our pursuit of excellence coupled with the pride we take in our work, enables our customers to solve their most critical problems.Libra is an AI workspace – built by legal professionals, for legal professionals. We simplify legal workflows with intuitive, secure, and powerful tools.Libra is one of Europe’s fastest-growing legal-tech companies. More than 9,000 legal professionals already trust us, and we are now accelerating our international expansion.Our goal: to build the world’s most trusted AI platform for legal professionals.At this early stage, you’ll have real influence, responsibility from day one, and unlimited growth potential. If you’re ambitious, curious, and inspired by our mission, apply now!About the roleWe are seeking a strategic and execution-driven Senior Marketing Manager to lead the launch and growth of the Libra product across Benelux. This role is pivotal in driving the localized execution of divisional campaigns, ensuring market relevance, strengthening brand positioning, and aligning efforts across central, divisional, and local marketing teams.As the connective tissue between the divisional Libra product lead, local marketers, and central operations, you will ensure that divisional strategies are effectively adapted and implemented in Benelux. You will shape how the product is perceived in the market, empower local teams to execute with impact, and ensure alignment with business goals and customer needs.You’ll report to the Libra Marketing Lead. You’ll also collaborate with a growing team of passionate professionals to foster a culture of performance, agility, and customer-centricity—laying the foundation for sustainable growth across the regionWhat you’ll doLead, develop, and execute product and content marketing strategies for the region that truly reach legal professionalsCreate high-performing and interactive content in various formats (e.g., blogs, case studies, social media, newsletters, webinars, events) for our regional audienceTailor messaging to different target groups and experience levelsWork closely with our global performance marketing agency to launch and optimize campaigns with clear KPIsPlan and execute grassroots activations, pop-ups, local events, and community initiatives to increase reach, engagement, and loyaltyCollaborate with Product, Sales, and Design to ensure consistent messaging throughout the entire funnelOwn marketing inbound lead-generation across all channels, working closely with the local sales teams for MQL activation.Optimize landing pages and marketing assets for SEO, GEO, and conversionsConduct market and competitive analyses to identify trends and insightsPresent results and help shape the marketing roadmapBuild and maintain strong relationships with divisional, regional, and central stakeholders.Operate as a strategic facilitator with a high degree of accountability and collaboration.What you’ll bring5+ years of experience in SaaS marketingExperience in leading cross-functional marketing projectsStrong writing and storytelling skills across multiple channelsDeep understanding of users and product – you translate features into real valueHands-on experience with CRM and automation tools (Eloqua)Team-oriented, strong communicator, and proactiveEntrepreneurial mindset with drive and ownershipFluent in Dutch and English (at least C1 level)Bonus: experience in the legal field or in legal techWhat do we offer? Our compensation and benefits package include among others: 13e month salary,  holiday allowance, company car, 35 holidays, meal vouchers,   eco vouchers,   group insurance,   home office allowance. Become part of Wolters Kluwer!Join us, at Wolters Kluwer, and be part of a global technology company that makes a difference every day. Be the difference. If making a difference matters to you, then you matter to us.   Apply now by simply clicking on the button above.We welcome all people - regardless of gender, nationality, ethnic and social background, disability, religion, age, sexual orientation and identity.We are looking forward to meeting you!Your contact personPushpa LinkeSenior Recruiter+492233 3760 7976Our Interview PracticesTo maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.",1765396517000,"2026-01-06 22:10:16","2026-01-05T14:27:06.000Z",{"jsonldValid":14,"jsonld":28},1775870222030]