Digital Marketing & Communications Associate
Telesat • Ottawa
Full-time
Telesat is seeking a results-driven and creative Digital Marketing & Communications Associate to support the company's digital presence across web, social media, and search channels. Reporting to the Director, Corporate Communications, this person will support the management of Telesat's corporate website, social media platforms, search engine optimization (SEO), and emerging AI optimization, while also supporting marketing efforts to drive awareness, engagement, and business growth.
The ideal candidate is a strong writer and digital storyteller who combines strategic thinking with hands-on execution.
Key Responsibilities
Content Development
- Work with other members of the marketing and communications team to strategize and create impactful, high-performing written and multimedia content for internal (employee-facing) and external use.
- Lead the development of a shared marketing and communications content calendar to ensure alignment and message consistency.
- Ensure all content reflects Telesat's brand voice.
- Co-create, schedule, publish, and monitor social media content on LinkedIn and X that supports business objectives, thought leadership, corporate communications, events, and marketing communications campaigns.
- Develop compelling social media copy and collaborate on the creation of visual and multimedia assets.
- Monitor social media trends and competitor activity to identify new opportunities for engagement.
- Track and analyze social media performance, providing recommendations to improve reach, engagement, and audience growth.
Social Media Management
Education & Experience Required
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- 3-5 years of experience supporting marketing and communications initiatives, preferably in the technology, telecommunications, aerospace, or defence industries.
- Creative thinker with a keen eye for visual storytelling and digital content creation.
- Exceptional writing, editing, and proofreading skills.
- Strong understanding of social media platforms, content strategy, and audience engagement.
- Demonstrated success executing social media and content marketing strategies.
- Experience managing corporate websites using WordPress or similar CMS platforms.
- Experience with SEO best practices and web analytics tools. Knowledge of SEO principles, keyword research, and search performance measurement.
- Exposure to marketing automation platforms such as Marketo, HubSpot, Pardot, or similar technologies.
- Familiarity with AI-driven search optimization and emerging digital marketing technologies.
- Familiarity with creative tools such as Adobe Creative Suite, Canva, or similar platforms.
- Experience in basic photography and/or videography would be considered an asset.
Additional Requirements
Candidates must be able to work in Canada and obtain Reliability Status.
