Product Manager, Martech & Adobe Experience Cloud, Tim Hortons

Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.   

Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.

RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.

We’re expanding our Product team and are looking for a Product Manager, Martech & Adobe Experience Cloud, based in our Toronto office. This Product Manager will sit within the Product organization and work in a dotted-line partnership with the Martech team to ensure the continued success of our Adobe Experience Cloud suite, including Customer Journey Analytics (CJA), Journey Optimizer (AJO), Adobe Assets (DAM), and Adobe Sites.

This role will lead the continued evolution and optimization of our Adobe ecosystem, shaping the long-term strategy, defining the roadmap, and driving cross-functional implementation. You will partner closely with Product, Martech, Engineering, Analytics, and Marketing to scale our foundational capabilities, strengthen data flows, and enhance operating models that enable Adobe to power exceptional digital experiences across our platforms.

RBI follows a 5 day, in-office work schedule to support collaboration. Candidates should be comfortable working onsite 5 days per week out of our office in Toronto, ON.

Role and Responsibilities:

• Champion the ongoing optimization and product governance of our Adobe Experience Cloud ecosystem, continuously identifying opportunities to enhance data quality, refine integrations, and elevate experience delivery across platforms
• Define a clear product vision, strategy, and roadmap for Adobe Experience Cloud tools with prioritization informed by Martech needs and business objectives
• Drive the evolution of Adobe CJA, AJO, DAM, and Sites, ensuring the platforms are fully integrated with our app, web, and martech infrastructure
• Leverage data and user insights to proactively identify opportunities that expand analytics visibility, deepen funnel understanding, elevate personalization, and unlock new growth pathways
• Translate complex business requirements into clear product requirements ensuring teams have the clarity needed for execution
• Providing product direction while partnering with teams responsible for implementation
• Support journey orchestration and personalization initiatives by partnering with Marketing and CRM teams to define segments, triggers, and automated journeys using AJO
• Develop and maintain relationships with key cross-functional partners, including Martech, Data Science, Engineering, Design, Content, Customer Service, and Marketing
• Act swiftly and collaboratively to maintain platform excellence by coordinating cross-functional partners, ensuring smooth operations
• Provide regular roadmap and milestone updates to senior leadership and cross-functional stakeholders
• Foster a culture of analytics-driven decision-making and continuous learning, helping teams adopt Adobe tools confidently and effectively

Qualifications and Skills:

• Bachelor’s degree in Business, Marketing, Computer Science, Analytics, or a related field
• 3+ years of experience in Product Management, ideally in digital product, martech, analytics, or platform-focused roles
• Hands-on experience with Adobe Experience Cloud, with strong familiarity in at least two of the following: Adobe Customer Journey Analytics (CJA), Adobe Journey Optimizer (AJO), Adobe Experience Manager Assets or Sites (DAM/AEM)
• Experience working in Agile/Scrum environments and managing product backlogs
• Strong understanding of event instrumentation, tagging frameworks, APIs, and martech integrations
• Demonstrated ability to collaborate with Engineering and Data teams to troubleshoot and improve data pipelines, customer identity strategies, and analytics implementations
• Strong analytical skills, with experience using digital analytics tools, data warehouses (e.g., Databricks, Snowflake, BigQuery), and data visualization tools (PowerBI, Tableau)
• Comfortable with SQL; experience with Python is an asset
• Excellent communication and interpersonal skills, with the ability to influence and build trust across technical and non-technical teams
• Ability to manage multiple projects simultaneously, prioritize effectively, and maintain excellent organization in a fast-paced environment
• A proactive, customer-centric mindset with a passion for improving digital experiences through data and technology
• B2C product experience or experience supporting mobile/web products is an asset
• Experience with other martech platforms (CRM, messaging, experimentation, CDP) is a plus

Ontario Salary:

Base salary range of $100,000 - $140,000 CAD. Base salary for this position may vary based on relevant factors such as experience, education, location, and skills.

This posting is for an existing vacancy.

This position is eligible to participate in the Company’s annual discretionary bonus plan, subject to the terms and conditions of the incentive program, based on individual and company performance metrics. This position may also be eligible for additional compensation in the form of equity grants pursuant to the Company’s long-term incentive plan.

Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.

Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.